SPONSORSHIP & ADVERTISING OPPORTUNITIES

Transcription

1 SPONSORSHIP & ADVERTISING OPPORTUNITIES

2 WELCOME TO ALABAMA Companies around the world are discovering the benefits of doing business in Alabama. From the white sandy beaches of Gulf Shores to the mountains of north Alabama, the opportunities are as varied as the landscape. Alabama s diverse and thriving industries provide a solid base for a strong economy and, more importantly, for maintaining a competitive edge in the global market. Companies working in automotive, steel, aviation and aerospace, agribusiness, mining, distribution, and tourism have discovered the advantages Alabama has to offer. The automotive industry accounts for one quarter of Alabama s total exports, with Mercedes-Benz, Honda and Hyundai currently operating assembly plants in the state. Alabama is home to hundreds of aerospace companies performing work in general aviation, space, defense and maintenance. Alabama also has a strong agricultural presence, which includes nine million acres of farmland and more than 22 million acres of managed forest tracts. Alabama has a deepwater seaport, seven commercial airports, five interstate highways, five Class I railroads, one of the largest inland waterway systems in the nation, and ten inland docks that support manufacturing and distribution. International trade opens an array of opportunities for Alabama. In 2011, exports totaled $17.9 billion increasing from $12.4 billion in 2010 while imports totaled $17.1 billion. Recent big wins for the state signaled sustained growth. Shipbuilder Austal USA has secured $691 million in military contracts, while Hyundai Heavy Industries completed a $90 million plant in Montgomery, Ala., that produces power transformers. With all of this and more, it is no mystery why so many shippers and carriers are turning to Alabama as a place to conduct business.

3 ABOUT AAPA The American Association of Port Authorities (AAPA) is a trade association representing more than 160 public port authorities in the United States, Canada, the Caribbean and Latin America. Association members include more than 335 sustaining and associate members firms and individuals with an interest in the seaports of the Western Hemisphere. AAPA is dedicated to serving deep draft public ports by enhancing port management professionalism and advocating issues critical to public seaports. AAPA promotes the common interests of the port community and provides leadership on trade, transportation, environmental and other issues related to port development and operations. AAPA also works to educate the public, media, and local, state and federal legislators about the essential role ports play within the global transportation system AAPA Convention The AAPA Annual Convention continues to be the largest membership meeting of the year. AAPA will be celebrating its centennial year and 101st convention with the Alabama State Port Authority in Mobile, Ala. The 2012 AAPA Convention will include technical and policy committee meetings, business sessions, and networking opportunities for port professionals and others in the marine transportation industry. More than 1,000 attendees from throughout the Americas will be in attendance, with a particular focus on senior and executive management personnel from port authorities and suppliers to the port and marine industries.

4 ABOUT THE alabama state port authority The Port of Mobile is among the top-ranked ports in the nation in both foreign trade and overall waterborne cargo volume. The full service public seaport terminals are owned by the Alabama State Port Authority, which handles containerized, general cargo, dry and liquid bulk, frozen poultry, and oversized and heavy lift cargoes. Since 2000, the Alabama State Port Authority has invested over $700 million in port improvement programs that provided shippers with an array of new facilities, technology and innovation. Located just 32 miles from the open waters of the Gulf of Mexico, export and import trade through both public and private terminals generate $10 billion in economic impact annually and support nearly 100,000 direct and indirect jobs in the state of Alabama alone. The Alabama State Port Authority takes an active leadership role in economic development and job creation initiatives that brought companies such as APM Terminals, International Shipholding Corporation, Hyundai, ThyssenKrupp, SSAB, Berg Spiral Pipe, INEOS Phenol, Aker Solutions and Standard Concrete to the state of Alabama. The Alabama State Port Authority s public cargo terminals boast an extensive inland transportation network unmatched by many ports in the United States and North America. Five Class I railroads CSX, Canadian National, Burlington Northern Santa Fe (Alabama & Gulf Coast Railroad), Norfolk Southern and Kansas City Southern serve the public terminals. The Port Authority is also home to the CG Railway, which provides waterborne rail service every four days to Coatzacoalcos, Mexico (Veracruz Region). Two interstate systems, via Interstate 10 and Interstate 65, provide unencumbered access to markets located to the north, east and west. Inland waterways also play a vital role at the seaport. The Port Authority is located at the terminus of the Tennessee-Tombigbee Waterway and its ship channel intersects with the Gulf Intracoastal Waterway. Shippers have access to nearly 15,000 miles of inland and intracoastal waterways that offer low-cost and fuel-efficient water access to ports along the Gulf of Mexico, and the Tennessee, Ohio and Upper Mississippi river systems. The transportation assets, coupled with a strong favorable labor market and community/state/federal support, make the Port of Mobile one of the nation s fastest growing ports.

5 Become a Sponsor The annual American Association of Port Authorities (AAPA) Convention is a flagship industry event. This year marks the centennial celebration for the AAPA and the 101st annual convention in the long and storied history of the organization. This year s event, hosted by the Alabama State Port Authority at the Port of Mobile, promises to be a truly exciting celebration as one of America s most historic and hospitable cities welcomes convention attendees and guests. Join the Alabama State Port Authority and our presenting sponsors, Alabama Power Company and Cooper/T. Smith, in supporting the 2012 AAPA Convention. Stand out among the Crowd The 2012 AAPA Convention is one of the premier opportunities to stand out among your competitors, connecting with some of the most influential maritime industry leaders. Join the Alabama State Port Authority in welcoming AAPA members, vendors and guests from across the Americas, including: Chief executive officers responsible for the world s largest ports Senior executives Industry representatives Members from the business community Strategic Visibility Each and every year, the AAPA Convention brings together nearly 1,000 port industry participants. This unparalleled access to key maritime industry players enables you and your business to: Strengthen your business contacts Network in one location Boost brand recognition of products and services among a wide representation of port decision makers Partnership for Every Budget The Alabama State Port Authority is proud to invite you to partner with us as we invite port industry leaders from all over the Americas to the Port of Mobile for the 101st AAPA Annual Convention. Partnership is an ideal option for businesses that are seeking recognition by such a targeted and key audience. Whatever your strategy or budget, our partnership team will work to ensure the best communication channel for your budget. Each premier partnership level features combinations of convention registrations, passes and event sponsorship, as well as placement of assets on the 2012 AAPA Convention website, print materials and other promotional assets, including signage. In addition, the Alabama State Port Authority is proud to introduce our Restaurant Partnership. This offering will provide convention goers transportation to and from some of the Mobile Bay area s finest restaurants. With preferred seating, your restaurant will be sure to host some of the port industry s most influential members on their free dining night. We certainly hope you ll join the Alabama State Port Authority in welcoming some of the maritime industry s most influential and key decision makers. As leaders in Mobile s business community, we look to you as partners in helping to welcome these leaders to Mobile. Please join us in making this another successful and historic event in Mobile s long and rich maritime history!

6 Business Partner Join members of the business community in sharing successes and challenges as a sponsor of the 2012 AAPA Convention s business sessions. As a Business Partner, you will see your logo next to some of the most heavily promoted materials, targeted towards key decision makers, at the convention. $50,000 Co-sponsorship of all convention business sessions, alongside presenting partners and various other key industry business leaders (three days) Recognition of sponsorship during daily morning business sessions Four complimentary individual registrations to convention, including all social evenings and one seat at head dinner tables One 10 x 10-ft. exhibitor booth (100 sq. ft.) One full-page color ad in convention program * Logo placement on sponsor acknowledgment page and general session pages in convention program Logo placement on sponsor banner at convention (high-visibility area) Logo placement on all convention promotional and directional signage, including welcome banner(s) at official convention hotels and welcome banner at Mobile Regional Airport (high-visibility zone) Logo placement on convention website homepage and sponsor acknowledgment page, including hyperlink to sponsor s website Sponsor s logo projected on large screens during convention (except during speeches and discussions) Inclusion of bag insert and promotional items in convention show bag (items provided by sponsor) * * All artwork must be approved by convention management.

7 Partner While rewarding, a convention s timeline can be somewhat draining on an attendee. As a Partner of the 2012 AAPA Convention, your company s name and logo will appear in front of all attendees on a daily basis throughout the convention. Certain to be an enthusiastic and appreciative audience, your sponsorship will bring all continental breakfasts and refreshment breaks to the attendees on the exhibit hall floor. Partner level includes: $25,000 Co-sponsorship of all convention continental breakfasts and refreshment breaks (three days) Two complimentary individual registrations to convention, including all social evenings 50% discount on purchase of exhibitor booth ** One full-page color ad in convention program * Logo placement on sponsor acknowledgment page in convention program Logo placement on sponsor banner at convention (high-visibility area) Logo placement on convention website sponsor acknowledgment page, including hyperlink to sponsor s website Sponsor s logo projected on large screens during convention (except during speeches and discussions) Inclusion of bag insert and promotional items in convention show bag (items provided by sponsor) * * All artwork must be approved by convention management. ** While supplies last, there are 10 packages available at the 50% reduced booth rate.

8 Associate Partner With hundreds of attendees, the 2012 AAPA Convention presents you with an amazing opportunity to get your company s name and logo in front of all attendees on a daily basis throughout the convention. As an Associate Partner, your company will maintain a presence during convention meetings and on the exhibit floor! Associate Partnership includes: $10,000 Two complimentary individual registrations to convention, including all social evenings 25% discount on purchase of exhibitor booth One half-page color ad in convention program * Logo placement on sponsor acknowledgment page in convention program Logo placement on sponsor banner at convention (high-visibility area) Logo placement on convention website sponsor acknowledgment page, including hyperlink to sponsor s website Sponsor s logo projected on large screens during convention (except during speeches and discussions) Inclusion of bag insert and promotional items in convention show bag (items provided by sponsor) * * All artwork must be approved by convention management.

9 Supporting Partner With hundreds of attendees, the 2012 AAPA Convention presents you with an amazing opportunity to get your company s name and logo in front of all attendees on a daily basis during the convention. As a Supporting Partner, your company will maintain a presence during convention meetings and on the exhibit floor! Supporting Partnership includes: $5,000 One complimentary individual registration to convention One half-page color ad in convention program * Logo placement on sponsor acknowledgment page in convention program Logo placement on convention website sponsor acknowledgment page, including hyperlink to sponsor s website Sponsor s logo projected on large screens during convention (except during speeches and discussions) Inclusion of bag insert and promotional items in convention show bag (items provided by sponsor) * * All artwork must be approved by convention management.

10 Restaurant Partner A unique opportunity presented to restaurateurs across the Mobile Bay area for the 2012 AAPA Convention, the Restaurant Partnership offers a unique way for restaurant owners and managers to reach this very influential group of business leaders as they look to entertain customers on the convention s non-event evening. $2,500 As an Official Restaurant Partner, you will provide: Preferred seating with reservations for parties associated with the 2012 AAPA Convention An official reservations contact and telephone number, to be placed in convention program As an Official Restaurant Partner, you will receive: Alabama State Port Authority-provided transportation to and from restaurant Restaurant Partner signage with logo for placement in your restaurant * Logo placement and description on Restaurant Partner acknowledgment page in convention program * Logo placement and description on convention website Restaurant Partner acknowledgment page, including hyperlink to sponsor s website Logo placement as Restaurant Partner at registration * * All artwork must be approved by convention management.

11 Program Advertising Advertise for your company in the 2012 AAPA Convention Program and generate high-level visibility with your target audience. The program, placed in attendees registration bags at the 2012 AAPA Convention, is a constant source of information and referral regarding events, sessions, speakers and more. Purchase your ad today and direct attendees to your company s exhibit booth or website via this highly visible publication. Ad Materials All ads requested in 300 dpi, CMYK, High Resolution PDF format Send ads to aapa2012@asdd.com All materials and payment for Advertising are due no later than August 1, 2012 Options Back Cover 4-Color Exclusive $3,300 Inside Front Cover 4-Color Exclusive $3,050 Mechanical Specifications Bleed dimensions should be used only for reference when sizing your ad materials. All ad images and text should remain within the size of a non-bleed ad (live area) to prevent any risk of text or images being trimmed off Materials provided with copy outside the live area cannot be guaranteed Bleed dimensions represent the amount of extra image required to ensure your ad covers the entire page of the printed publication Organizers will not be responsible for the final reproduction s quality of any materials provided that do not meet the defined specifications of this publication Ad space will be sold up to the stated deadline, August 1, 2012, subject to space availability. All ad materials must be approved by the organizers Inside Back Cover 4-Color Exclusive $2,800 Full Page 4-Color Multiple $2,300 Half-Page Horizontal 4-Color Multiple $1,300 Advertising Specifications Back Cover 8.75" x 11.25" Bleed or 8" x 10.5" Non-bleed Inside Front Cover 8.75" x 11.25" Bleed or 8" x 10.5" Non-bleed Inside Back Cover 8.75" x 11.25" Bleed or 8" x 10.5" Non-bleed Full Page 7.25" x 9.75" Non-bleed Half Page 7.25" x 4.75" Non-bleed

12 2012 AAPA Sponsorship & Advertising Agreement Please return this signed agreement to reserve your sponsorship and/or advertising opportunity for the 2012 AAPA Convention. august 1, 2012: Sponsorship & Advertising Deadline Sponsorships Business Partner $50,000 Partner $25,000 Associate Partner $10,000 Supporting Partner $5,000 Restaurant Partner $2,500 Program Advertising Back Cover $3,300 Inside Front Cover $3,050 Inside Back Cover $2,800 Full Page $2,300 Half-Page Horizontal $1,300 Sponsor Information Company Contact Mailing Address City/State/ZIP Code Phone Fax Sponsorship and advertising Contact/Return Completed Form to: Mrs. Judith Adams Vice President of Marketing Alabama State Port Authority Attn: 2012 AAPA Convention P.O. Box 1588 Mobile, AL Phone: (251) Fax: (251) Sponsorship and advertising Regulations Please note that your sponsorship and/or advertisement will NOT be promoted until your fee is paid in full. Upon receipt of this agreement, a confirmation letter outlining this agreement and an invoice with payment processing information will be sent to the undersigned at the address noted on this agreement. Full payment is due no later than 30 days upon receipt of invoice. In the case of cancellation, a 50% penalty will be assessed if cancelled by July 1, 2012 (75% by August 1; 100% if cancelled after August 1, 2012). It is understood that sponsors and advertisers are responsible for providing the Alabama State Port Authority with all company logos, artwork and/or materials for use with any other sponsorship collateral and that all company logos are subject to approval by the Alabama State Port Authority. We agree to abide by the conditions outlined above. Signature of Authorized Signer/Representative Printed Name/Title Date Signature of Alabama State Port Authority Representative Printed Name/Title Date State of Alabama Ethics Statement The Alabama State Port Authority thanks you for your generous support of the 2012 AAPA Convention. Please be advised that the Alabama State Port Authority s solicitation for sponsorship of the 2012 AAPA Convention is made in a general/generic way to provide sponsors with an opportunity to market directly to the membership of the American Association of Port Authorities. Participating sponsors hereby acknowledge that any sponsorship of the 2012 AAPA Convention has not been solicited with the promise of business contracts with, or business concessions by, the Alabama State Port Authority; and that there is NO personal gain on the part of any employee of the Alabama State Port Authority.

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