AVIATION PORTAL MOTOR PRESSE STUTTGART PRESENTATION

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Abraham Joseph
5 years ago
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1 AVIATION PORTAL MOTOR PRESSE STUTTGART PRESENTATION

de, reaches a very specific, highquality

The users of the portal are predominantly

000 Unique User* flugrevue.de aerokurier.

2 Aviation Portal Motor Presse Stuttgart Aviation Portal Motor Presse Stuttgart The aviation portal, a combination of the special interest sites flugrevue.de, aerokurier.de, aero.de and klassiker-der-luftfahrt.de, reaches a very specific, highquality target audience. The users of the portal are predominantly active in aviation, whether professionally or privately. These users are mainly male, highly educated and obtain a high household income. Digital reach: Pages Impressions* Visits* Unique User* flugrevue.de aerokurier.de klassiker-der-luftfahrt.de aero.de paxex.de Desktop MPS aviation portal: Unique User* Mobile: Unique User* Source: * IVW October 2018; **AGOF digital facts October 2018 // 2

3 A premium target group 80% 27% 39% MALE 44% UNIVERSITY DEGREE 50 AND ABOVE Quelle: AGOF digital facts Mai-Juli 2018 & AWA 2018 INCOME 3, // 3

4 The target group in detail gender Men Women 20% 80% years of age 4% age years of age years of age years of age 12% 19% 26% 50+ years of age 39% Lower Secondary Education 23% education Secondary School A level 16% 32% University degree 27% profession apprenticeship. Schooling employed 7% 74% household net income up to 1,000 EUR 1,000-2,000 EUR 2,000-3,000 EUR 3,000 EUR and more 7% 22% 27% 44% Source:: AGOF digital facts May-July 2018 // 4

For professionals, experts and fans flugrevue.de flugrevue.de is the specialist portal for aerospace employees and everyone interested in this field.

5 For professionals, experts and fans flugrevue.de flugrevue.de is the specialist portal for aerospace employees and everyone interested in this field. Major topics include current issues of civil aviation, space flight, military aviation and technics. More trademarks of flugrevue.de include show reports from the most important global aerospace trade shows, comprehensive surveys on manufacturers, aircraft and their technology, an active photo community as well as extensive information on careers in aerospace together with an appointments section. Channels Banner Home Page flugrevue rotation Motor Presse Stuttgart Aviation Portal Channels Fixed Placements (300 x 150 Pixel) Home Page Civil Aviation Military Aviation Technics Space Flight // 5

6 For pilots by pilots aerokurier.de aerokurier.de is the specialist portal for international civil aviation with major emphasis on general and business aviation, engine powered flight, air sport and aeromechanics. The broad range of topics includes current news from the community, exclusive show reports from national and international trade shows, relevant practical advice on flying, as well as technical data of all popular aircraft and a vastly used aircraft market. Channels Banner Home Page aerokurier rotation Motor Presse Stuttgart Aviation Portal Channels Fixed Placements(300 x 150 Pixel) Home Page General Aviation Business Aviation Air sports Job/Training // 6

Internet service for aviation news aero.de aero.de is the leading website for aviation news targeting aerospace employees and everyone interested in this field.

7 Internet service for aviation news aero.de aero.de is the leading website for aviation news targeting aerospace employees and everyone interested in this field. Major topics and unique features of aero.de are its funded business news about the European and international aviation sector. The news coverage deals with the following topics: the airline- and airport branch, aviation industry as well as show reports from most important aerospace trade shows worldwide.aero.de aims at aviation professionals as well as readers generally interested in the industry, who can draw on not only the offerings but as well on the broad knowledge of the community. Channels Banner Home Page aero Rotation Motor Presse Stuttgart Aviation Rotation Channels Fixed Placements (300 x 150 Pixel) Home Page News Background Travel // 7

Our website about Passenger Experience paxex.de There is hardly any topic within the aviation sector which is discussed as much as passenger experience at the moment.

In regards of customer retention passenger experience is of higher importance than bonus programs. The new website PaxEx.de deals with the hot topic passenger experience. Therefore PaxEx.

8 Our website about Passenger Experience paxex.de There is hardly any topic within the aviation sector which is discussed as much as passenger experience at the moment. Only airports and airlines which manage to steadily improve all touch points of the travel experience are able to survive in the highly competitive environment. In regards of customer retention passenger experience is of higher importance than bonus programs. The new website PaxEx.de deals with the hot topic passenger experience. Therefore PaxEx.de is the ideal advertising platform for all those who want to reach frequent fliers, business travelers and decision makers within the aviation industry. The digital era revolutionizes the way we fly, how airlines communicate with their customers and how passengers co-determine their flight experience. This is passenger experience. Channels Banner paxex Rotation Motor Presse Stuttgart Aviation Rotation // 8

9 Mobile offerings Flugportal The content of flugrevue.de, aerokurier.de, klassiker-der-luftfahrt.de and aero.de is now optimized perfectly for use on mobile devices. All contents are perfectly adapted for use on mobile devices. Mobile Ads Ad size in pixels CPM in Euro Mobile Banner 6:1 320x50 50,- Mobile Banner 4:1 320x75 50,- Mobile Banner 2:1 320x150 60,- Mobile Medium Rectangle 300x250 95,- Mobile reach: Pages Impressions* Visits* Unique User* Quelle: * IVW October 2018; **AGOF digital facts October 2018 // 9

10 Campaign examples Medium Rectangle Sky Scraper Super Banner Billboard Ad // 10

11 Campaign examples Medium Banner 2:1 Sky Scraper Super Banner Promotion Box // 11

Professionals and specialists in aviation are

Job advertisements online and mobile Contact:

de +49 711 182 2815 Get in touch with your new

vacancy: with a job advertisement on one of our

and will ne available for at least 30 days incl.

12 Professionals and specialists in aviation are in greater demand than ever before! Job advertisements online and mobile Contact: Guido Zähler motorpresse.de Get in touch with your new employee where he/she is looking for your vacancy: with a job advertisement on one of our aviation websites or ask for a combined offer on all three websites. Your ad will be published online immediately and will ne available for at least 30 days incl. Three days top listing on the start page. Price: from per ad /website All prices in Euro plus VAT. // 12

13 Ad sizes and Rates Display Ads Ad size in pixels CPM in Euro Ad Bundle 728x x x250 45,- Banderole Ad 770x ,- Billboard 770x ,- Fireplace individuell 120,- Halfpage Ad 300x600 70,- Interstitial individual 130,- Medium Rectangle 300x250 50,- Sitebar 300x ,- Skyscraper 160x600 45,- Superbanner 728x90 40,- Wallpaper 728x x ,- Mobile Ads Ad size in pixels CPM in Euro Mobile Banner 6:1 320x50 50,- Mobile Banner 4:1 320x75 50,- Mobile Banner 2:1 320x150 60,- Mobile Medium Rectangle 300x250 95,- Targeting Criteria Demographics Age, gender, education, net household Interests etc. Geography Countries, regions, cities,post code areas Technology Etc. Key Values Automotive, community, dating, etc. Surcharges per criteria +15% All prices in Euro plus VAT. Advertising sizes and rates: effective August Rates subject to change in // 13

14 Contact Contact MOTOR PRESSE STUTTGART GmbH & Co. KG Leuschnerstr Stuttgart Germany SALES DIRECTOR AEROSPACE DIVISION Guido Zähler Phone gzaehler@motorpresse.de FRANCE DEF & COMMUNICATION Phone Fax Fabio Lancelotti Emmanuel Archambeaud earchambeaud@defcommunication.com UNIT SALES DIRECTOR DIGITAL Nicole Tilly Phone ntilly@motorpresse.de MPS // 14

Aviation Portal Motor Presse Stuttgart

Aviation Portal Motor Presse Stuttgart 7 Aviation Portal Motor Presse Stuttgart The aviation portal, a combination of the special interest sites flugrevue.de, aerokurier.de, aero.de and klassiker-der-luftfahrt.de,