ADVERTISING OPPORTUNITIES WITH IOF EVENTOR R EACH THE WORLD S ORIENTEERING FANS

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1 ADVERTISING OPPORTUNITIES WITH O IOF EVENTOR R EACH THE WORLD S ORIENTEERING FANS

2 IOF offer its partners the best opportunity to reach the world s orienteers and orienteering fans online

3 Access to an exciting target group! Promote and present your brand, products or event to: A worldwide network of orienteers and our followers. Practiced in 100 countries 2+ Million active orienteers Large coverage in Europe and Nordic countries TV Broadcast in 140 countries

4 The average orienteer.. Has a middle/high income Is family oriented & equality minded Has a healthy active lifestyle Is well educated & in leading positions Tends to spend on quality and functional products Has a good standard of living

5 WORLD WIDE REACH TO THE ORIENTEERING COMMUNITY IOF S DIGITAL CHANNELS 2016 FAST FACTS VIEWERS 204 COUNTRIES 400 ARTICLES 45 EVENTS LIVE PRESENTED LIVE VIEWERS DURING THE LARGEST EVENT

6 ORIENTEERING IN 4 DISCIPLINES ANNUAL EVENTS World Championships Regional Championships World Cup etc.

7 Reach your target group through our DIGITAL PLATFORMS Direct communication to the world-wide Orienteering community O IOF s new platform for live center, news, results, history and education IOF EVENTOR IOF s event management system

8 IOF s LIVE Orienteering Opportunities: Advertisement Banners, Advertisement videos and Presentation of Events

9 O liveorienteering.com Connect with the World of Orienteering fans LIVE CENTER NEWS RESULTS EDUCATION The new web portal for orienteering in 2017 Opportunities: - Advertisement Banners - Advertisement Videos - Live center for Orienteering events

10 IOF EVENTOR Opportunities: Advertisement banner, Event presentation

11 IOF EVENTOR Reach the active orienteers World-wide eventor.orienteering.org EVENT MANAGEMENT SYSTEM: - International event calendar - Results - Entry system - Official Information Channel daily visitors Opportunities: - Advertisement Banners - Present your event in the International Orienteering Calendar

12 Build your brand and promote your event with the IOF Through IOF s channels you will be able to reach and interact with your target group: - The Active Orienteers - The Young and Developing Orienteers - The Orienteering Fans

13 Price list

14 Advertisement banners LIVE Orienteering Banner size Measurement Summer week Winter week LIVE Orienteering Full banner LIVE Orienteering Half banner Full 1600 x 255 px Half 800 x 255 px LIVE Orienteering Quarter banner Quarter 400 x 255 px IOF Eventor Size Measurement (Widht*Hight px) Summer month Winter month Year Rotating banners* IOF Eventor - banners 1 module 300 x 100 px % 2 modules 300 x 200 px % 3 modules 300 x 300 px % 1 module 2 modules 4 modules *Rotating banner with two still pictures. Minimum 4 seconds transfer rate Summer: April to September Winter: October to March

15 Advertisement video Advertisement video in LIVE Orienteering s live center Will be automatically played for the viewer when opening live center Up to 30 seconds Randomized playlist with other advertisement videos Order a set number of plays for your advertisement: Plays 0-15 sec sec

16 Event presentation LIVE Orienteering event Event in the LIVE Orienteering Calendar Alert banner in LIVE Orienteering Event page: Programme, Trailer, News, Event sponsors, Information about the event, Social media, Location Live center: Live stream, GPS tracking, live results and chat Possibility to set up as payment event Use of IOF s livestream account for the event Event in the IOF Eventor Calendar LIVE Orienteering live center page COST %* * 20% royalty from event passes sold

17 Event presentation LIVE Orienteering light event Event in the LIVE Orienteering Calendar Alert banner in LIVE Orienteering Event page Programme, Trailer, News, Event sponsors, Information about the evnent, Social media, Location Live center: GPS Tracking, live results, speaker sound and chat LIVE Orienteering event page COST 200 * *The organiser cannot charge the viewers event passes to access the live center.

18 Event presentation IOF Eventor IOF Eventor national partner event Orienteering events can be presented in the international orienteering calendar in IOF Eventor COST 500 per event* *World Ranking Events are presented in the IOF Eventor calendar for free *The normal exposure time is from -1 year to + 1 year *The Event will get the event type «National Event» and will be present in the standard IOF Eventor Calendar view.

19 Evaluate your reach through Get detailed information about the reach of your advertisement or event. EXTENSIVE REPORTS Banner Advertisment Receive a monthly report with: Page viewers, ad clicks, geographics, demographics and popularity of pages. O Video Advertisement Receive a report after reaching your ordered number of plays with detailed information of geographic and demographic of the ad viewers. Event presentation Receive a report of event and live result viewers and their geographics, demographics and source leading them to the event page after the event IOF EVENTOR

20 Do you want to reach the world-wide orienteering community? Take contact and we will present up your advertisement or event for you. We can also support in creating adverts. Contact IOF CEO Tom Hollowell Tel: International Orienteering Federation IOF Drottninggatan 47-3 ½ tr SE Karlstad Sweden

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