Cat. No Entry No Title Client Product Entrant / Idea Creation Country Production Media PR Additional Short Prize Award
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1 Direct Lions Winners Cat. No Entry No Title Client Product Entrant / Idea Creation Country Production Media PR Additional Short Prize Award B05/ GOOGLE HOME OF THE WHOPPER BURGER KING WHOPPER DAVID, Miami USA CAVIAR Los Angeles COSMO STREET / BURGER KING YES Grand Prix Grand Prix A05/ PRICE ON THE JERSEY WALMART WALMART DM9DDB, São Paulo BRAZIL DM9DDB São Paulo DM9DDB, São Paulo ACADEMIA DE FILMES / JAMUTE A08/ FEARLESS GIRL A10/ PAYPHONE BANK TIGO-UNE PAYPHONE MICRO SAVINGS ACCOUNT GREY COLOMBIA, Bogotá COLOMBIA LA OCTAVA Bogotá A14/ SCHOOL FOR JUSTICE FREE A GIRL MOVEMENT CHARITY THOMPSON AMSTERDAM THE NETHERLANDS THOMPSON AMSTERDAM THOMPSON AMSTERDAM THOMPSON AMSTERDAM FREE A GIRL MOVEMENT / NEW AMSTERDAM FILM COMPANY / MASSIVE MUSIC / HECTIC ELECTRIC / CAPTCHA / MRTN EDITING / THIS PAGE AMSTERDAM / FLEISHMANHILLARD INDIA / OMNICOM PUBLIC RELATIONS GROUP NEDERLAND B04/ MEET GRAHAM FLARE PRODUCTIONS BBDO / AIRBAG PRODUCTIONS B04/ FEARLESS GIRL B07/ GOOGLE HOME OF THE WHOPPER BURGER KING WHOPPER DAVID, Miami USA CAVIAR Los Angeles COSMO STREET / BURGER KING C03/ SPANISH LESSONS NETFLIX NARCOS ALMA DDB, Miami USA C04/ HUNGERITHM MARS SNICKERS FINCH / FLUTTER D01/ THE COLOUR OF CORRUPTION RECLAME AQUI VIGIE AQUI GREY BRAZIL, São Paulo BRAZIL GREY BRAZIL São Paulo / RECLAME AQUI São Paulo GREY BRAZIL São Paulo GREY BRAZIL, São Paulo / EDELMAN SIGNIFICA, São Paulo 1
2 D03/ HUNGERITHM MARS SNICKERS FINCH / FLUTTER E01/ THE CHILD REPLACEMENT PROGRAMME MARS NZ PEDIGREE COLENSO BBDO, Auckland NEW ZEALAND EXIT FILMS Auckland / CREATURE Auckland / FRANKLIN RD Auckland STARCOM NZ Auckland IMPACT PR, Auckland E03/ NEW AND NOT IMPROVED KRAFT HEINZ KRAFT HEINZ COMPANY CP+B, Boulder USA STARCOM Chicago OLSON ENGAGE, Chicago A01/ HUNGERITHM MARS SNICKERS FINCH / FLUTTER A03/ ADIDAS ODDS ADIDAS ADIDAS SHOE TAPROOT DENTSU, Mumbai INDIA TAPROOT DENTSU Mumbai TAPROOT DENTSU, Mumbai A05/ GOOGLE HOME OF THE WHOPPER BURGER KING WHOPPER DAVID, Miami USA CAVIAR Los Angeles COSMO STREET / BURGER KING A06/ DRAG, DROP & GO CHEAPFLIGHT S CHEAPFLIGHTS UNCLE GREY, Copenhagen DENMARK WM CREATIVE LABS Hong Kong UNCLE GREY Copenhagen A06/ SKIP FRIDAY 13 LA LIBANAISE DES JEUX LOTO LIBANAISE IMPACT BBDO, Dubai UNITED ARAB EMIRATES A13/ MEET GRAHAM FLARE PRODUCTIONS BBDO / AIRBAG PRODUCTIONS B04/ BOOST YOUR VOICE BOOST MOBILE PROMOTE BOOST STORES AS POLLING STATIONS 180LA, Santa Monica USA 180LA Santa Monica / THE CORNER SHOP Santa Monica / THERAPY STUDIOS Los Angeles / ATOMICA MUSIC Texas B05/ BRADSHAW STAIN P&G TIDE SAATCHI & SAATCHI, New York USA RATTLING STICK Santa Monica / THE MILL Los Angeles / ARCADE EDIT New York / NYLON STUDIOS New York / COMPANY 3 New York HEARTS & SCIENCE New York TAYLOR, New York / MMK, New York HEARD CITY / MKTG B07/ MEET GRAHAM FLARE PRODUCTIONS BBDO / AIRBAG PRODUCTIONS B07/ NOSULUS RIFT UBISOFT NOSULUS RIFT BUZZMAN, Paris / PRODUCTMAN, Paris FRANCE LES IMPRODUCTIBLES Paris / PRODUCTMAN Paris BUZZMAN, Paris C01/ BURGER CLAN BURGER KING ONLINE DELIVERY SERVICE LOLA MULLENLOWE, Madrid SPAIN TRONCO Madrid WINK TTD Madrid EVERCOM, Madrid C03/ LIKE MY ADDICTION ADDICT'AIDE ADDICT'AIDE BETC, Paris FRANCE GUM Paris / FRANCINE FRAMBOISE Paris 2
3 D01/ GREEN LIGHT RUN ADIDAS PUREBOOST TBWA\HAKUHODO, Tokyo JAPAN TOHOKUSHINSHA FILM CORPORATION Tokyo TBWA\HAKUHODO Tokyo TBWA\HAKUHODO, Tokyo D02/ DOWN SYNDROME ANSWERS CANADIAN DOWN SYNDROME SOCIETY HEALTH AWARENESS FCB, Toronto CANADA REPRISE MEDIA Toronto E02/ AFGHAN IMMUNITY CHARM MINISTRY OF PUBLIC HEALTH, ISLAMIC REPUBLIC OF AFGHANISTAN.. McCANN WORLDGROUP INDIA, Mumbai / McCANN HEALTH, New Delhi INDIA McCANN HEALTH New Delhi HEALTH CONSULTING F02/ FEARLESS GIRL F03/ ANDES BAR 45 AB INBEV ANDES BEER SAATCHI & SAATCHI, Buenos Aires ARGENTINA PRIMO Buenos Aires / SAKE Buenos Aires / LINDA TV Buenos Aires PAPA MUSIC / NOT DEAF SOUND DESIGN G01/ MEET GRAHAM FLARE PRODUCTIONS BBDO / AIRBAG PRODUCTIONS G01/ THE CHILD REPLACEMENT PROGRAMME MARS NZ PEDIGREE COLENSO BBDO, Auckland NEW ZEALAND EXIT FILMS Auckland / CREATURE Auckland / FRANKLIN RD Auckland STARCOM NZ Auckland IMPACT PR, Auckland G02/ THE BIGGEST SPORTS ENDORSEMENT DEAL OF ALL TIME ARCHER+WOL F LLC ARCHER AIR SUPERIORITY FCB USA FND FILMS Chicago / LORD + THOMAS Chicago CURRENT MARKETING, Chicago G02/ PRICE ON THE JERSEY WALMART WALMART DM9DDB, São Paulo BRAZIL DM9DDB São Paulo DM9DDB, São Paulo ACADEMIA DE FILMES / JAMUTE A01/ ANDES BAR 45 AB INBEV ANDES BEER SAATCHI & SAATCHI, Buenos Aires ARGENTINA PRIMO Buenos Aires / SAKE Buenos Aires / LINDA TV Buenos Aires PAPA MUSIC / NOT DEAF SOUND DESIGN A03/ BREAKING THE PATTERN WITH ADIDAS GLITCH ADIDAS FOOTBALL ADIDAS GLITCH POSSIBLE, Seattle / IRIS WORLDWIDE, London USA POSSIBLE Seattle / IRIS WORLDWIDE London A05/ BURGER CLAN BURGER KING ONLINE DELIVERY SERVICE LOLA MULLENLOWE, Madrid SPAIN TRONCO Madrid WINK TTD Madrid EVERCOM, Madrid A06/ OUT OF OFFICE TRAVELOGUE QANTAS OUT OF OFFICE TRAVELOGUE THE MONKEYS, PART OF ACCENTURE INTERACTIVE, Sydney / THE MONKEYS, Sydney THE MONKEYS Sydney A06/ YOU'VE GOTTA HAVE A TEAM FOOTBALL FEDERATION FOOTBALL FEDERATION BMF, Pyrmont BMF Pyrmont / RUMBLE STUDIOS Sydney FRANK PR, Pyrmont A07/ A WORLD WITH NO HEROES UBISOFT TOM CLANCY'S GHOST RECON WILDLANDS DDB PARIS FRANCE MAKE ME PULSE Paris 3
4 A07/ YOURNALIST EITB - EUSKAL IRRATI TELEBISTA YOURNALIST - NEWS APP THE CYRANOS//McCANN, Barcelona SPAIN THE CYRANOS//McCANN Barcelona / OXIGENO Barcelona / GLASSWORKS Barcelona THE CYRANOS// McCANN Barcelona THE CYRANOS// McCANN, Barcelona A13/ THE VIRTUAL CRASH BILLBOARD PARISIAN ROAD SAFETY (DRIEA: DIR. RÉGION. INTERDÈP. EQUIPEMENT AMÉNAGEMEN T) ROAD SAFETY AUTHORITY (FRANCE / PARIS & SURBUBS) SERVICEPLAN FRANCE, Paris FRANCE SERVICEPLAN FRANCE Paris / TRINITY FILMS Paris / COMPTOIR DU SON Paris SERVICEPLAN FRANCE Paris SERVICEPLAN FRANCE, Paris SERVICEPLAN A14/ THE WORLD'S BIGGEST ASSHOLE DONATE LIFE ORGAN DONATION THE MARTIN AGENCY, Richmond USA FURLINED Los Angeles / CUT + RUN Santa Monica / THE MILL Los Angeles / LIME STUDIOS Santa Monica / DUOTONE AUDIO GROUP New York THE MARTIN AGENCY Richmond THE MARTIN AGENCY, Richmond DONATE LIFE AMERICA A14/ ANONYMOUS FRIEND ALCOHOLICS ANONYMOUS ALCOHOLICS ANONYMOUS THOMPSON BRAZIL, São Paulo BRAZIL PUNCH AUDIO São Paulo / EVIL TWIN São Paulo THOMPSON BRAZIL São Paulo THOMPSON BRAZIL, São Paulo FACEBOOK A14/ YOUR NAME SAVES DONATE LIFE AMERICA ORGAN DONATION REGISTRATION LEO BURNETT USA LEO BURNETT LEO BURNETT LEO BURNETT JEFF SCIORTINO PHOTOGRAPHY A14/ COINS OF HOPE CHILD FOCUS PUBLIC SERVICE - BELGIAN CENTER FOR MISSING AND SEXUALLY EXPLOITED CHILDREN THESE DAYS - WUNDERMAN, Antwerp BELGIUM Brussels FINN PR, Brussels A14/ A TABLE TO END HUNGER THE HUNGER PROJECT A TABLE TO END HUNGER McCANN SYDNEY McCANN SYDNEY McCANN SYDNEY McCANN SYDNEY DEC PR B02/ THE REFUGEE NATION AMNESTY INTERNATIONA L AWARNESS AROUND THE REFUGEE CAUSE OGILVY NEW YORK USA ASTEROIDE FILMS Curitiba / CANJA AUDIO CULTURE Curitiba / SQUARE PIXEL Rio De Janeiro B03/ FOOTNOTE FOR THE BREAST MEDCARE WOMEN & CHILDREN HOSPITAL HEALTHCARE THE CLASSIC PARTNERSHIP ADVERTISING, Dubai UNITED ARAB EMIRATES B03/ UNSUCCESSFUL TICKET SAMPLING FOLKOPERAN OPERA INGO, Stockholm SWEDEN INGO Stockholm AOL/BEON B04/ APARTMENT STORES DELAMAISON HOME DECORATION AND FURNISHINGS NURUN, Paris FRANCE PRODIGIOUS Paris B05/ WE ARE PARRILLA BURGER KING BURGER KING DAVID, Buenos Aires ARGENTINA ARGENTINACINE Buenos Aires ELEFANTE RESONANTE / PAPAMUSIC / BURGER KING ARGENTINA 4
5 B06/ LIBÉ DES RÉFUGIÉS LIBÉRATION NEWSPAPERS FRED & FARID PARIS FRANCE FRED & FARID PARIS FRED & FARID PARIS FRED & FARID PARIS LIBéRATION B07/ PAYPHONE BANK TIGO-UNE PAYPHONE MICRO SAVINGS ACCOUNT GREY COLOMBIA, Bogotá COLOMBIA LA OCTAVA Bogotá C01/ HUNGERITHM MARS SNICKERS FINCH / FLUTTER C02/ MR. BEAR DRIVER THE AUTOMOBILE CLUB OF ROMANIA THE AUTOMOBILE CLUB OF ROMANIA & THE FIA (FÉDÉRATION INTERNATIONAL E DE L'AUTOMOBILE ) PUBLICIS ROMANIA, Bucharest ROMANIA PUBLICIS ROMANIA, Bucharest NURUN ROMANIA / PUBLICIS ONE C02/ HIJACKED HIGHWAY SODIMAC SODIMAC HOMECENTER McCANN LIMA PERU PLAN B Lima / SATURNO Lima / SIN ANESTESIA Lima / HIGH END Lima STARCOM Lima ANIMAL FX C02/ SWEAR JAR COMIC RELIEF CHARITY APP VALENSTEIN & FATT, London UNITED KINGDOM POSSIBLE CEE Budapest MINDSHARE London C03/ UNSAFETY CHECK BLACK LIVES MATTER NONPROFIT THOMPSON NEW YORK USA THOMPSON NEW YORK C03/ FEARLESS GIRL C04/ IKEA RESPONDS TO BALENCIAGA IKEA FRAKTA BAG ACNE, Stockholm / IKEA, Malmö SWEDEN ACNE Stockholm C04/ BRADSHAW STAIN P&G TIDE SAATCHI & SAATCHI, New York USA RATTLING STICK Santa Monica / THE MILL Los Angeles / ARCADE EDIT New York / NYLON STUDIOS New York / COMPANY 3 New York HEARTS & SCIENCE New York TAYLOR, New York / MMK, New York HEARD CITY / MKTG D02/ ASPIRIN "HEROSMITHS" BAYER CONSUMER HEALTH ASPIRIN MEDICATION ENERGY BBDO, Chicago USA MAVERICK New York / FLARE BBDO Chicago Chicago icrossing E01/ DOMINO'S WEDDING REGISTRY DOMINO'S DOMINO'S WEDDING REGISTRY CP+B, Boulder USA CP+B Boulder HOOK QA / TRANSACTION WIRELESS E01/ PRICE ON THE JERSEY WALMART WALMART DM9DDB, São Paulo BRAZIL DM9DDB São Paulo DM9DDB, São Paulo ACADEMIA DE FILMES / JAMUTE E02/ CINEMA TO GO AIR FRANCE AIR FRANCE BETC, Paris FRANCE RITA FILMS Paris / GREEN UNITED MUSIC Paris 5
6 E03/ RESPONSIBLY THE BEER UBREW RESPONSIBLY McCANN WORLDGROUP, Milan / MRM/McCANN, Milan / McCANN MILAN ITALY CRAFT WORLDWIDE London / THINK CATTLEYA Milan / DOCARTIST Milan RAPPORT ITALY Milan / UM Milan PERSUASION PR, Gateshead UBREW E03/ THE BOX THAT KEEPS GIVING GODIVA CONFECTIONAR Y McCANN NEW YORK USA COEUR NOIR SPECIALTY PRINTERS New York / CULTECH, INC. New York M BOOTH, New York F02/ THE REFUGEE NATION AMNESTY INTERNATIONA L AWARNESS AROUND THE REFUGEE CAUSE OGILVY NEW YORK USA ASTEROIDE FILMS Curitiba / CANJA AUDIO CULTURE Curitiba / SQUARE PIXEL Rio De Janeiro F02/ IKEA: COOK THIS PAGE IKEA CANADA IKEA CANADA LEO BURNETT TORONTO CANADA TRADE GRAPHICS BY DESIGN INC. Concord / PAPERTEC INC. Garfield / PRINTED BY SOMERSET Mississauga / GRAYSON MATTHEWS Toronto F02/ YOUR NAME SAVES DONATE LIFE AMERICA ORGAN DONATION REGISTRATION LEO BURNETT USA LEO BURNETT LEO BURNETT LEO BURNETT JEFF SCIORTINO PHOTOGRAPHY F03/ PAYPHONE BANK TIGO-UNE PAYPHONE MICRO SAVINGS ACCOUNT GREY COLOMBIA, Bogotá COLOMBIA LA OCTAVA Bogotá G02/ LIKE MY ADDICTION ADDICT'AIDE ADDICT'AIDE BETC, Paris FRANCE GUM Paris / FRANCINE FRAMBOISE Paris G02/ TRUMP ROYAL JORDANIAN AIRLINES PROMOTIONAL OFFER MEMAC OGILVY ADVIZE, Amman JORDAN G02/ SPANISH LESSONS NETFLIX NARCOS ALMA DDB, Miami USA Total Awards: 76 6
Cat. No Entry No Title Client Product Entrant / Idea Creation Country Production Media PR Additional Short Prize Award
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