CODE ENTRY TITLE BRAND AGENCY CITY COMPANY ENTERING CITY FINALIST NEW MUSIC PROMOTION FOR SHINICHI OSAWA
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2 CATEGORY ME01 : BEST USE OF SCREENS & DISPLAYS ME01/005 SPREAD THE JOY SAMSUNG TELEVISIONS CHEIL INDIA GURGAON CHEIL INDIA GURGAON FINALIST CATEGORY ME02 : BEST USE OF AUDIO ME02/001 SINGING NATURE ME02/007 POEM CALLS CORPORATE PUBLICIS JIMENEZBASIC MANILA PUBLICIS JIMENEZ BASIC MANILA FINALIST CATEGORY ME03 : BEST USE OF PRINT ME03/002 THE GREAT REMINDER ABOUT MOTHERS' DAY. SHINANO MAINICHI NEWSPAPER FRONTAGE INC. TOKYO FRONTAGE INC. TOKYO FINALIST ME03/003 AFTERLIFE CEYLON TODAY TBWA\SRI LANKA COLOMBO TBWA\SRI LANKA COLOMBO FINALIST ME03/008 GLEAMING NEWSPAPER HATO BUS CO.,LTD DENTSU INC. TOKYO DENTSU INC. TOKYO FINALIST CATEGORY ME04 : BEST USE OF OUTDOOR & TRANSIT ME04/001 TOILET PAPER FOR SMARTPHONES SERVICES FOR TRAVELERS TOKYU AGENCY INC. TOKYO TOKYU AGENCY INC. TOKYO FINALIST ME04/004 MADE POSSIBLE BY MELBOURNE UNIVERSITY OF MELBOURNE MCCANN MELBOURNE MELBOURNE MCCANN MELBOURNE MELBOURNE FINALIST ME04/010 THE MISSING LOOK-ALIKE MISSING PERSON CENTER BBDO BANGKOK BANGKOK BBDO BANGKOK LTD BANGKOK FINALIST CATEGORY ME05 : BEST USE OF AMBIENT: SMALL SCALE ME05/001 TOILET PAPER FOR SMARTPHONES SERVICES FOR TRAVELERS TOKYU AGENCY INC. TOKYO TOKYU AGENCY INC. TOKYO FINALIST ME05/002 HEAT TECH WINDOW HEAT TECH CHEIL WORLDWIDE SEOUL CHEIL WORLDWIDE SEOUL FINALIST ME05/004 SOBA ALLERGY TATTOO CHECKER SOBA(BUCKWHEAT NOODLE) PROMOTION ME05/006 HÄAGEN-HEARTS HÄAGEN-DAZS TBWA\HAKUHODO TOKYO TBWA\HAKUHODO INC. TOKYO FINALIST ME05/010 NAPPY NOTES HELLO ANGEL CHEIL HONG KONG CHEIL HONG KONG FINALIST ME05/019 X-RAY CASTS ANCHOR COLENSO BBDO AUCKLAND COLENSO BBDO AUCKLAND FINALIST ME05/023 DONATE YOUR SIGNATURE DONATE YOUR SIGNATURE BEACON/LEO BURNETT TOKYO TOKYO BEACON COMMUNICATIONS K.K. TOKYO FINALIST
3 CATEGORY ME06 : BEST USE OF AMBIENT: LARGE SCALE ME06/002 LIFE PUMP CARIBBEAN BAY WATER PARK CHEIL WORLDWIDE SEOUL CHEIL WORLDWIDE SEOUL FINALIST ME06/004 SINGING NATURE ME06/011 LOST IN THE RAIN CHEVROLET MRM//MCCANN SINGAPORE/ COMMONWEALTH//MCCANN SINGAPORE/SINGAPORE MRM//MCCANN SINGAPORE SINGAPORE FINALIST ME06/013 THE UNUSUAL FOOTBALL FIELD AP (THAILAND) PUBLIC COMPANY LIMITED CJ WORX BANGKOK CJ WORX BANGKOK FINALIST ME06/015 BEHIND THE LEATHER PETA ASIA OGILVY GROUP THAILAND BANGKOK OGILVY GROUP THAILAND BANGKOK FINALIST ME06/016 THE RIDERLESS BIKE STEVE WAUGH FOUNDATION HAVAS GROUP/RED AGENCY SYDNEY/SYDNEY HAVAS WORLDWIDE AUSTRALIA SYDNEY FINALIST CATEGORY ME07 : BEST USE OF EVENTS ME07/001 MADE POSSIBLE BY MELBOURNE UNIVERSITY OF MELBOURNE MCCANN MELBOURNE MELBOURNE MCCANN MELBOURNE MELBOURNE FINALIST ME07/004 SINGING NATURE ME07/007 KIDS MOTOR SHOW HYUNDAI MOTOR COMPANY INNOCEAN WORLDWIDE SEOUL INNOCEAN WORLDWIDE SEOUL FINALIST ME07/008 STILL LIFE END ALS MCCANN ERICKSON JAPAN TOKYO MCCANN ERICKSON JAPAN TOKYO FINALIST ME07/016 DETTOL GERMBURSTERS DETTOL MCCANN WORLDGROUP INDIA MUMBAI MCCANN WORLDGROUP INDIA MUMBAI FINALIST ME07/018 DIRTY WATERCOLOR ABS CBN FOUNDATION TBWA\SANTIAGO MANGADA PUNO MANILA TBWA\SANTIAGO MANGADA PUNO MANILA FINALIST CATEGORY ME08 : BEST USE OF GUERILLA MARKETING ME08/002 FINGER LICKIN' GOOD KFC OGILVY & MATHER GROUP HK HONG KONG OGILVY & MATHER GROUP HK HONG KONG FINALIST ME08/003 THE DYSLEXIC CAPTCHA JASLOK HOSPITAL DENTSU WEBCHUTNEY GURGAON DENTSU WEBCHUTNEY HARYANA FINALIST ME08/007 EXTREME SHOPPING THE NORTH FACE INNORED SEOUL INNORED SEOUL FINALIST ME08/011 WARDROBE APARTMENT SOCIETY FOR COMMUNITY ORGANIZATION BBDO HONG KONG HONG KONG BBDO HONG KONG HONG KONG FINALIST ME08/014 DETTOL GERMBURSTERS DETTOL MCCANN WORLDGROUP INDIA MUMBAI MCCANN WORLDGROUP INDIA MUMBAI FINALIST ME08/018 KAFA "LEGALLY BRIDE" KAFA WOMAN S RIGHTS NGO LEO BURNETT BEIRUT BEIRUT LEO BURNETT BEIRUT BEIRUT FINALIST CATEGORY ME09 : BEST USE OF DIGITAL ME09/001 THE DYSLEXIC CAPTCHA JASLOK HOSPITAL DENTSU WEBCHUTNEY GURGAON DENTSU WEBCHUTNEY HARYANA FINALIST ME09/002 HOUSEWIFE ANNUAL INCOME SIMULATOR KIRIN NODOGOSHI ALLRIGHT DENTSU INC. TOKYO HAT INC. TOKYO FINALIST
4 ME09/005 CAT STREET VIEW HIROSHIMA TOURISM I&S BBDO TOKYO I&S BBDO INC. TOKYO FINALIST ME09/006 SIGNEMOJI CHINA ASSOCIATION OF THE DEAF TBWA\ SHANGHAI SHANGHAI TBWA\ SHANGHAI SHANGHAI FINALIST ME09/007 SKIP FRIDAY 13 LA LIBANAISE DES JEUX IMPACT BBDO DUBAI DUBAI IMPACT BBDO DUBAI DUBAI FINALIST ME09/009 VACUUM CLIMBING LG CORDZERO CYKING HS AD/PIXEL SEOUL/SEOUL HS AD SEOUL FINALIST ME09/013 AMNESTY UNBLOCKER WORLD DAY AGAINST CYBER CENSORSHIP COLENSO BBDO AUCKLAND COLENSO BBDO AUCKLAND FINALIST ME09/014 REUNITING MEMORIES FROM 1947 OLX LEO BURNETT MUMBAI LEO BURNETT INDIA MUMBAI FINALIST CATEGORY ME10 : BEST USE OF MOBILE ME10/002 POCKET PATROL SAMSUNG LEO BURNETT SYDNEY LEO BURNETT SYDNEY FINALIST ME10/005 LANDCRUISER EMERGENCY NETWORK TOYOTA SAATCHI & SAATCHI SYDNEY SYDNEY SAATCHI & SAATCHI AUSTRALIA SYDNEY FINALIST CATEGORY ME11 : BEST USE OF SOCIAL MEDIA & EARNED MEDIA ME11/003 BIC CHAMPENSHIPS BIC MCCANN MELBOURNE MELBOURNE MCCANN MELBOURNE MELBOURNE FINALIST ME11/006 SAMPLING BOOTH FROM HELL MAGGI GOVT SINGAPORE SINGAPORE GOVT SINGAPORE SINGAPORE FINALIST ME11/018 M&M S VOTING COLORS FOR FUN M&M S BBDO TAIWAN TAIPEI BBDO TAIWAN TAIPEI FINALIST ME11/019 THE MISSING LOOK-ALIKE MISSING PERSON CENTER BBDO BANGKOK BANGKOK BBDO BANGKOK LTD BANGKOK FINALIST ME11/023 HELLO NZ TRANSPORT AGENCY CLEMENGER BBDO WELLINGTON WELLINGTON CLEMENGER BBDO WELLINGTON WELLINGTON FINALIST ME11/027 CORRECTING HISTORY CAMPAIGN AGAINST THE RETURN OF THE MARCOSES TO MALACAÑANG (CARMMA) TBWA\SANTIAGO MANGADA PUNO MANILA TBWA\SANTIAGO MANGADA PUNO MANILA FINALIST CATEGORY ME12 : BEST USE OF TECHNOLOGY ME12/003 POCKET PATROL SAMSUNG LEO BURNETT SYDNEY LEO BURNETT SYDNEY FINALIST ME12/004 BRAINBAND BRAINBAND LEO BURNETT SYDNEY LEO BURNETT SYDNEY FINALIST ME12/005 LANDCRUISER EMERGENCY NETWORK TOYOTA SAATCHI & SAATCHI SYDNEY SYDNEY SAATCHI & SAATCHI AUSTRALIA SYDNEY FINALIST ME12/011 MR. SNIFF ACUO DENTSU INC. TOKYO DENTSU INC. TOKYO FINALIST ME12/016 REWORD REWORD LEO BURNETT MELBOURNE LEO BURNETT MELBOURNE MELBOURNE FINALIST ME12/018 HELPMET THAI HEALTH PROMOTION FOUNDATION BBDO BANGKOK BANGKOK BBDO BANGKOK LTD BANGKOK FINALIST
5 CATEGORY ME13 : BEST USE OF BRANDED ENTERTAINMENT & CONTENT: PROGRAM & PLATFORM ME13/004 SAMUEL GOES TO CONAN KOREA TOURISM ORGANIZATION HS AD SEOUL HS AD SEOUL FINALIST CATEGORY ME14 : BEST USE OF BRANDED ENTERTAINMENT & CONTENT: USER GENERATED CONTENT ME14/001 ME14/007 MADE FROM MEMORY CANON LIFE REDEFINE : THAI ALPHABET MELBOURNE INTERNATIONAL FILM FESTIVAL MCCANN MELBOURNE MELBOURNE MCCANN MELBOURNE MELBOURNE FINALIST CANON RABBIT'S TALE CO.,LTD. BANGKOK RABBIT'S TALE CO., LTD. BANGKOK FINALIST CATEGORY ME15 : BEST USE OF BRANDED ENTERTAINMENT & CONTENT: DIGITAL & SOCIAL MEDIA NO AWARD CATEGORY ME16 : BEST INTEGRATED MEDIA CAMPAIGN ME16/001 MADE POSSIBLE BY MELBOURNE UNIVERSITY OF MELBOURNE MCCANN MELBOURNE MELBOURNE MCCANN MELBOURNE MELBOURNE FINALIST ME16/011 THE MISSING LOOK-ALIKE MISSING PERSON CENTER BBDO BANGKOK BANGKOK BBDO BANGKOK LTD BANGKOK FINALIST AS OF 21 MARCH 2017
CODE ENTRY TITLE BRAND AGENCY CITY COMPANY ENTERING CITY AWARDS
CATEGORY DE01 : CORPORATE IDENTITY DE01/007 AN EXPERIMENT OF THE IMAGINATION HOSHI AWARD DENTSU INC. TOKYO DENTSU INC. TOKYO BRONZE CATEGORY DE02 : PRODUCT DESIGN: CONSUMER PRODUCTS DE02/003 YMCA PLAYNASIUM
CODE ENTRY TITLE BRAND COMPANY ENTERING CITY NEW MUSIC PROMOTION FOR SHINICHI OSAWA
CATEGORY ME01 : BEST USE OF SCREENS & DISPLAYS ME01/001 DYNAMIC LOOKBOOK PENSHOPPE WUNDERMAN INTL PHILS INC MANILA ME01/002 CUP NOODLE XV CUP NOODLE P.I.C.S.CO., LTD. TOKYO ME01/003 DADS #SHARETHELOAD
CATEGORY PM01 : EVENT & FIELD MARKETING CATEGORY PM02 : AMBIENT PROMOTION: SMALL SCALE CATEGORY PM03 : AMBIENT PROMOTION: LARGE SCALE
CATEGORY PM01 : EVENT & FIELD MARKETING PM01/010 BEER GAO GUINNESS BBDO PROXIMITY SINGAPORE SINGAPORE FINALIST PM01/020 LUCKY DRIVE MCDONALDS LEO BURNETT MANILA MANILA FINALIST PM01/022 THE XTREME DELIVERY
CATEGORY DM01 : FLAT MAIL & PRINT CATEGORY DM02 : DIMENSIONAL MAIL CATEGORY DM03 : LOW BUDGET MAILER CATEGORY DM04 : FILM AND INFOMERCIALS
CATEGORY DM01 : FLAT MAIL & PRINT DM01/003 ANTI-BACTERIAL RED PACKET LIFEBUOY BBH CHINA SHANGHAI FINALIST DM01/006 SHOWROOM HOME DELIVERY AUDI A3 TOW CO.,LTD TOKYO FINALIST DM01/008 THE HEALING EXAM EDUCATIONAL
CODE ENTRY TITLE BRAND COMPANY ENTERING CITY AWARDS DM01/002 MOVE FROM DM06/005 AIA SPACE TO PRAY AD AIA INSURANCE TBWA\SRI LANKA COLOMBO BRONZE
CATEGORY DM01 : FLAT MAIL & PRINT DM01/002 DM06/005 AIA SPACE TO PRAY AD AIA INSURANCE TBWA\SRI LANKA COLOMBO BRONZE CATEGORY DM02 : DIMENSIONAL MAIL DM02/002 EDUCATION IN A BOX (CAMPAIGN) COLGATE RED
PROMO LOTUS. CATEGORY PM01 : Event & Field Marketing. CATEGORY PM02 : Ambient Promotion: Small scale. CATEGORY PM03 : Ambient Promotion: Large scale
CATEGORY PM01 : Event & Field Marketing PM01/008 SCREAM HALLOWEEN Bacardi P.I.C.S.Co.,Ltd Tokyo Finalist PM01/009 OSTEOCESSORIES BY PERWATUSI OSTEOCESSORIES JWT Jakarta Jakarta Finalist PM01/011 Axe Anarchy
CODE ENTRY TITLE BRAND AGENCY COMPANY ENTERING AWARD DE01/003 KAPPA SUSHI RE-BRANDING KAPPA SUSHI HAKUHODO INC., TOKYO HAKUHODO INC.
S CATEGORY DE01 : CORPORATE IDENTITY DE01/003 KAPPA SUSHI RE-BRANDING KAPPA SUSHI HAKUHODO INC., TOKYO HAKUHODO INC., TOKYO CATEGORY DE02 : PRODUCT DESIGN: CONSUMER PRODUCTS DE02/001 COGY WHEELCHAIR COGY
CODE ENTRY TITLE BRAND AGENCY COMPANY ENTERING AWARD DE01/003 KAPPA SUSHI RE-BRANDING KAPPA SUSHI HAKUHODO INC., TOKYO HAKUHODO INC.
CATEGORY DE01 : CORPORATE IDENTITY DE01/003 KAPPA SUSHI RE-BRANDING KAPPA SUSHI HAKUHODO INC., TOKYO HAKUHODO INC., TOKYO BRONZE CATEGORY DE02 : PRODUCT DESIGN: CONSUMER PRODUCTS DE02/001 COGY WHEELCHAIR
INTERACTIVE LOTUS CODE ENTRY TITLE BRAND COMPANY ENTERING CITY AWARDS IT01/003 NIKE SNEAKER SLAM NIKE SPORTSWEAR AKQA SHANGHAI SHANGHAI BRONZE
CATEGORY IT01 : WEBSITE: BEST CONSUMER WEBSITE IT01/003 NIKE SNEAKER SLAM NIKE SPORTSWEAR AKQA SHANGHAI SHANGHAI BRONZE CATEGORY IT02 : WEBSITE: SELF-PROMOTION & CORPORATE WEBSITE IT02/001 ADMAN DNA HAKUHODO
CODE ENTRY TITLE BRAND COMPANY ENTERING CITY OD02/001 POP-PLE WALL MCDONALD'S DDB GROUP HONG KONG HONG KONG JOHNSON&JOHNSON.K.K.
BILLBOARD & STREET FURNITURE SUB-CATEGORIES CATEGORY OD01 : LARGE/HIGHWAY BILLBOARDS OD01/001 MR.NEBUTA LIGHTS UP AOMORI PROJECT HOKKAIDO BULLET TRAIN YOMIKO ADVERTISING INC. TOKYO OD01/002 LIQUID NAVY
CODE ENTRY TITLE BRAND COMPANY ENTERING CITY AWARD OD03/019 WALL CRICKET ADIDAS TBWA\ INDIA MUMBAI BRONZE
CATEGORY OD01 : LARGE/HIGHWAY BILLBOARDS CATEGORY OD02 : MOBILE BILLBOARD/WRAPPED-AROUND CATEGORY OD03 : EXTERNAL/STREET SIGNS & STREET FURNITURE OD03/019 WALL CRICKET ADIDAS TBWA\ INDIA MUMBAI BRONZE
CODE ENTRY TITLE BRAND COMPANY ENTERING CITY FINALIST PR04/007 MOUNT FUJI TEA PLUS MULLENLOWE, THAILAND BANGKOK FINALIST
CATEGORY PR01 : CONFECTIONERY & SNACKS PR01/001 GROCERY PARKING LOT MENTOS J. WALTER THOMPSON JAKARTA JAKARTA FINALIST PR01/002 SKATEPARK MENTOS J. WALTER THOMPSON JAKARTA JAKARTA FINALIST PR01/003 UNIVERSITY
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CODE ENTRY TITLE BRAND AGENCY COMPANY ENTERING AWARD CF01/027 GRAVITY CAT GRAVITY DAZE 2 HAKUHODO INC., TOKYO HAKUHODO INC.
CATEGORY CF01 : DIRECTING CF01/027 GRAVITY CAT GRAVITY DAZE 2 HAKUHODO INC., HAKUHODO INC., GRANDE CF01/034 CAPTURE SURE CF01/073 AKE DEMO SUNETA HOUSE SUNETA HOUSE, SUNETA HOUSE, CF01/001 TIFFANY BLUE
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