THE BUSINESS OF FOOD.
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- Lorin Randall
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1 2012 THE BUSINESS OF FOOD. BY THE INDUSTRY. FOR THE INDUSTRY. FINE FOOD INDIA SEPTEMBER 2012 PRAGATI MAIDAN EXHIBITION COMPLEX NEW DELHI
2 WHO VISITS FINE FOOD INDIA? Visitor Breakdown by Job Function COME TO FINE FOOD INDIA AND find: Ÿ Indian F&B Importers This is a platform where pan Indian F&B Importers come under one roof to scout for new products & principals to represent in India. Ÿ Major Hospitality Chains Chefs, Purchasing Heads and F&B Managers to scout for new products for the restaurants, bars, and rooms of the hotels as well as to understand new trends and participate in the competitions. Ÿ Retailers Category Heads from modern retail format chains visit to source new innovative products as well expand their range, in order to differentiate their chain from others in a competitive market. THE RIGHT PLATFORM TO GROW YOUR BUSINESS IN INDIA Baker Executive Chef/Head Chef Barista F & B Manager Barperson / Waiter Food Technologist Butcher Operations Manager Catering Manager Other (please specify) Consultant Owner / Director / G.M. Cook Visitor Breakdown by Industry Category Delivering you buyers from all across India from all segments Ÿ Airlines Ÿ Food Processors Ÿ Bakeries Ÿ Government Departments Ÿ Bars/Cafes Ÿ Grocery Stores Ÿ Canteens Ÿ Health Food Shops Ÿ Caterers Ÿ Hospitals Butcher/ Deli/Gourmet Store Hospitality Cafe Consultancy Independent Other (please specify) Ÿ Convenience Stores Ÿ Hotels Educational Food Safety & Handling Restaurants Ÿ Department Stores Ÿ Independent Retailers Healthcare / Aged Care Supermarket Importer / Exporter Club / Bar / Venue Manufacturer Distributor Ÿ Distributors Ÿ Manufactureres Ÿ Educational Institutions Ÿ Restaurants Supermarkets Pizzeria Fast Food/Quick Service Specialist Distributor General Food Broker Ÿ Importers/Exporters Ÿ Wholesalers Wholesaler Hotel / Motel / Accomodation Caterer Independent Food Store Convenience store Other Association / Government / Media Facility/Canteen Retail Bakery / Patisserie Ÿ Fast Food Outlets Ÿ Wine & Spirits Food Service Takeaway
3 FINE FOOD INDIA HITS THE SPOT The inaugural Fine Food India was a great success with 3445 visitors coming through the door. 138 exhibitors from 17 countries including representatives from Sopexa France, Austrade, Southern United States Trade Association (SUSTA), Dabon International, Foods and Wines from Spain, The Tree of Life, Dilmah Teas and a host of other quality food companies enjoyed the 2011 production and over 60% have committed to exhibiting at Fine Food India look who came to buy from food service, retail & Hospitality sectors. Aman Resort Army Air Defence Ashoka Hotel Bird Group of Hotels Café Turtle Chevron Hotels Claridges Hotel Club Mahindra Resorts and Spas Costa Coffee Eros Hotels Government of India Hindustan Unilever Limited Hotel Taurus Hyatt Regency Hotels ITC Hotels Le Meridian Hotel Leela Palace Hotel Leela Palace Hotel Lopera French Bakery Pvt Ltd Mc Donalds India Metro Cash and Carry Natures Basket Ltd Oberoi Hotels Olive Bar and Kitchen Punjab Stores Radisson Blu Hotels San Churro Shangrila Hotel SHervani Hospitalities Inc Smoke House Room Sumit Hotels and Resorts Super Bazar Taj Hotels Group The Imperial Hotel The Indian Milk and Honey Co The Lalit Hotel The Metropolitan Hotel and Spas The Park Hotel Trident Hotels Walmart Fine Food India had a great mix of Indian as well International food and beverage products. The international range of wines introduced at the show was very impressive. The event provided an excellent networking opportunity for all in the food retail and Horeca sector. I look forward to attending the event in Ashish Kapur, Managing Director, Moods Hospitality (P) Ltd. 90% of visitors were likely to recommend a product they saw at Fine Food India 81% of visitors had some influence or the final say in purchasing for their company
4 THE FRESHEST FOOD & DRINK IDEAS FOR INDIA S MOST INFLUENTIAL BUYERS THE MOST PRESTIGIOUS COMPETITIONS Bocuse D or Chef Championship Fine Food India was a great start. The Event was very well-organized and managed. The Food Theatre was quite busy on all the three days. The setup of the Food Theatre is worth appreciating. Like this year, IFCA will extend its support and encourage the Event next year too. Chef Manjit Gill, President, IFCA / Executive Chef, ITC Group THE EMERGING WINES IN THE WINE THEATRE The 5th Indian Sommelier Championship will showcase the best sommeliers India has to offer. Chaired by Magandeep Singh, India s first French-Certified Sommelier, the 5th Annual Championships is the only event of its kind in India. International and Local wine tasting and cocktail mixing experts will host a number of educational workshops and disseminate useful information. THE INFLUENTIAL CHEFS The 2011 Food Theatre included demonstrations from Michelin Star Chef Dani Lopez from Spain will feature top Indian and International chefs demonstrating their culinary skills and presenting mouth-watering creations at the Food Theatre. THE VALUABLE ADVICE The Business Forum with leading food industry professionals will convene to present and discuss topics and issues at the forefront of the food industry today, and those that will impact and shape the future of this rapidly evolving sector. Fine Food India provided the quality and quantity of visitors to the Food and Wines of Spain stand to which we hoped for. We were able to speak to existing clients and meet many prospective clients, as well as receiving instant feedback on the products we were displaying. We ll definitely be coming back in Noelia Piriz, Economic & Commercial Office, Embassy of Spain
5 TOP 10 REASONS TO EXHIBIT AT FINE FOOD INDIA 86% Your chance to get a slice of the booming US $ 181billion per annum Indian Food Industry. By 2015, it is projected to reach US $ 258 billion per annum.(1) 1. Launch your business into the multi-billion $ Indian market 7. Build new relationships and strengthen existing relationships 2. Discover new business opportunities 8. Identify new buyers, importers and distributors 3. Meet your buyers face-to-face 9. Avoid time consuming individual client visits in India s crowded cities 4. Demonstrate your products 5. Meet more buyers and importers in 3 days than through any other means 6. Stay ahead of your competition 10. Conduct market research and get indepth insights into the Indian market place Fine Food India was extremely beneficial for us. It gave us the right exposure and an excellent opportunity to reach out to our customers. Fine Food is undoubtedly the best platform to communicate to the retailers about our company and business. We extend our support whole-heartedly to Fine Food India and its future endeavours. Harshita Gandhi, Director, Tree of Life Fine Food India 2011 was very well-attended. The calibre of visitors was great. The visitors at our stand know their wines and know what they are looking for. It s very pleasing to network with quality visitors. We will certainly be back and in fact we have already booked space for the 2012 Show. Richard Buller, CEO, Buller Wines, Australia (1) Figures provided by FICCI / Ernst & Young Flavours of Incredible India Report 2009 of exhibitors said the quality of visitor was good to excellent 81% of visitors said Fine Food India 2011 met or exceeded their expectations
6 FINE FOOD INDIA 2012 MARKETING A high targeted & comprehensive marketing campaign is in place to attract new existing visitors to the show. It includes: Ÿ Advertisements in local and national newspapers and specialized F&B industry magazines Ÿ International media and associations support Ÿ Editorial in industry publications Ÿ Show supplements, previews, brochures, flyers, exhibitors' directory, visitors' catalogue Ÿ Direct mailers to visitors Ÿ Mass mailing of invitation tickets through exhibitors and directly to relevant businesses Ÿ VIP invitations to government institutions, embassies, ministries, chambers of commerce, industry associations and trade bodies On-line coverage on Ÿ Ÿ Interactions on social networking sites Ÿ Continuous PR campaign (pre & post event) Hong Kong Convention & Exhibition Centre June 2012 Food & Beverage Online Fine Food India 2011 PARTNERS EVENT PARTNER FOOD THEATRE IN ASSOCIATION WITH DRINKS THEATRE IN ASSOCIATION WITH INDUSTRY PARTNERS GOLD PARTNER FOOD PARTNER OFFICIAL WATER PARTNER OFFICIAL WATER PARTNER KNOWLEDGE PARTNER KNOWLEDGE PARTNER
7 BOOK NOW! Meet the Fine Food Team Contact the Fine Food Team today to secure a prime position. Exhibitions Director: Chandra Shekhar Space Only Bare floor space, ideal for larger exhibitors who wish to build their own stand. US$ 275 per square metre. International Director: Paul Phelan Project Manager: Kavneet Sahni Marketing Manager: Pooja Patil Telephone: info@finefoodindiaexpo.com SISTER EVENTS Shell Scheme Space plus walls, carpet, spotlights and fascia with company name. US$ 340 per square metre. & Wine Show The above rates include: Exhibitor manual, listing in the show catalogue with 50 word profile and product index, visitor tickets for marketing, opportunities for pre-show PR, floor cleaning and cocktail function. Sponsorship Opportunities To enhance your impact at the show, a limited number of exclusive sponsorship opportunities are available. Contact a member of the Fine Food India team to discuss your options SEPTEMBER 2012 PRAGATI MAIDAN EXHIBITION COMPLEX NEW DELHI Organisers Office: FINE FOOD INDIA REGISTERED OFFICE: Diversified Communications India Pvt. Ltd. 6C/5 Sangeeta Apartments, Juhu Road Santa Cruz (W), Mumbai , India Telephone: Facsimile: Copyright Diversified Communications Asia. All rights reserved. INDIA SALES OFFICE Diversified Communications India Room 102, INS Annexe Building Rafi Marg, New Delhi , India Telephone: Facsimile: INTERNATIONAL SALES OFFICE Diversified Communications Asia 424 St Kilda Road, Melbourne VIC, Australia 3004 Telephone: Facsimile:
food. IT S OUR BUSINESS.
food. IT S OUR BUSINESS. Post show report 2012 17-19 JUNE 2012 ASB SHOWGROUNDS GREENLANE, AUCKLAND NZ www.finefoodnz.co.nz Introduction Fine Food New Zealand 2012 is New Zealand s foremost international
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