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1 speakers & networking social events ARDA WORLD: THE GLOBAL TIM ESHARE EVENT BROUGHT TO YOU BY THE AMERICAN RESORT DEVELOPMENT ASSOCIATION APRIL 6 10, 2014 THE VENETIAN RESORT HOTEL & CASINO LAS VEGAS, NV USA trade shows 2014 Offerings ARDA sponsorships offer the highest visibility opportunities focused directly at your target audience, the vacation ownership community. ARDA sponsorships are notable for their success in recognizing and branding the leaders in the timeshare, fractional ownership, and private residence club industries. Enjoy the recognition and returns of saturation-level promotion. ARDA sponsorships are your key to unlocking the vacation ownership industry!

2 About ARDA The American Resort Development Association The American Resort Development Association (ARDA) is the Washington, D.C.-based professional association representing the vacation ownership and resort development industries. Established in 1969, ARDA has nearly 800 members in over 30 countries ranging from privately held firms to publicly traded companies and international corporations with expertise in shared ownership and an interests in leisure real estate. The membership also includes timeshare owner associations (HOAs), resort management companies, and owners through the ARDA Resort Owners Coalition (ARDA-ROC). ARDA is a member of the following associations: ARDA promotes the growth and development of the timeshare industry through a variety of capacities: Advocacy Actively involved in local, state, and national governmental affairs, ARDA monitors regulatory issues that effect timeshare. ARDA actively engages in lobbying efforts focused on the establishment of a legislative environment that fosters industry growth and further enhances consumer confidence and protection. Networking ARDA offers industry professionals educational and networking opportunities through its annual ARDA Convention and Exposition, the ARDA Fall Conference, committee meetings, and a variety of regional educational seminars throughout the year. Business Partnerships/ Bridge-Building Through alliances with organizations in related and complementary industries in North America and overseas, ARDA pursues business and growth opportunities on behalf of its members. Outreach ARDA reaches out to myriad audiences with news of the positive future and substantial economic impact of the timeshare industry and the increasing variety of vacation ownership opportunities available to consumers. Knowledge Through a variety of informational tools, including published research summaries, news updates and alerts, Developments magazine, and its website, ARDA shares market intelligence and keeps members informed of industry trends and current events. Support and Development The ARDA International Foundation (AIF) offers professional and educational development through a solid research program, as well as publications covering the industry s ethical, legal, regulatory, and operational intricacies; study courses; tests that assess industry knowledge; and recognition of continuing educational efforts. For more information about ARDA, visit the website at or contact the association headquarters at (202)

3 Timeshare Industry Facts at a Glance The timeshare industry 1,548 resorts in the United States Most resorts Florida (23%) California (8%) South Carolina (7%) $6.5 billion U.S. timeshare sales volume in 2012 $18,401 the average price for a timeshare interval in the U.S. in 2012 $786 per week of annual use is the average maintenance fee in the U.S. 8.4 million timeshare intervals owned in the U.S. 194,163 timeshare units in the U.S. 125 units is the average size of a timeshare resort in the U.S. About today s owners Average age is 51 years 74% are married or have domestic partners 89% own their home $74,000 is the median household income 58% are college graduates or hold a graduate degree Purchase motivation Why buy timeshare? Location of the resort Save money on future vacation costs Quality accommodations Overall flexibility Satisfaction rates Among U.S. timeshare owners: About 83% indicate satisfaction with their timeshare experience 66% would recommend their home resort to friends and families 59% would recommend timeshare in general Owner use 54% use their time 16% exchange 10% rent to others 10% give their week to a friend or family member 22% bank for future use Secure your 2014 sponsorship! Call Bob Craycraft, VP Industry Relations at (202) or bcraycraft@arda.org. Sources: American Resort Development Association: State of the Vacation Timeshare Industry: United States Study, 2013 Edition and Shared Vacation Ownership Owners Report, 2013 Edition 3

4 It only happens once a year. ARDA WORLD: THE GLOBAL TIM ESHARE EVENT BROUGHT TO YOU BY THE AMERICAN RESORT DEVELOPMENT ASSOCIATION APRIL 6 10, 2014 THE VENETIAN RESORT HOTEL & CASINO LAS VEGAS, NV USA The world s ultimate gathering of vacation ownership executives. Global Attendees* Argentina Aruba Australia Bahamas Barbados Belize Brazil British West Indies Canada Cayman Islands Chile China Colombia Costa Rica Dominican Republic Dubai Ecuador Finland Germany Greece Guatemala India Indonesia Ireland Israel Italy Jamaica Japan Korea Malaysia Mexico Panama Portugal Singapore South Africa Spain Switzerland Taiwan Thailand Turkey United Arab Emirates United Kingdom Uruguay Venezuela Global Developers* ADIT Brasil Advani Resorts (India) Anantara Vacation Club Beijing Route Management Bluegreen Corporation Brasil USA Resorts Club La Costa Spain Club Leisure Group Diamond Resorts Disney Vacation Club Emirates Vacation Club Festiva Hospitality Group Fiesta Americana FONATUR Four Seasons Club Premier Grupo Pestana Brasil Hilton Grand Vacations Holiday Inn Club Vacations Hoteles Decameron Colombia Hyatt Residential Group Karma Royal Group Mahindra Resorts India Marriot Vacations Worldwide Presidente Club de Viajes Rio Quente Resorts Brasil Royal Resorts Caribbean Royal Resorts Mexico Scottish Development Int l Sea World Parks Sol Melia Southern Sun Group Starwood Vacation Ownership TianLun Development Universal Resorts Vacaciones Centroamericanas Welk Resorts Wyndham Worldwide Yellow Sea Korean Free Economic Zone *Partial lists, ARDA World Conventions The largest annual concentration of vacation ownership investment capital ever assembled in a single site. 4

5 ARDA World 2014 Convention April 6 10 The Venetian Resort Hotel & Casino Las Vegas, Nevada, U.S.A. Attendees know and appreciate that ARDA World Convention sponsorships make possible the cutting-edge programming, big-name speakers, innovative events, and high-end productions for which ARDA is famous. Interested in Exhibiting? Go to for a real-time floorplan and rates. No other positioning opportunity reaches such a massive gathering of the industry. As a sponsor of ARDA World, your company is showcased as an integral part of the entire convention experience. Highly visible sponsorship opportunities generate leads and help you achieve your marketing and sales objectives. Build and reinforce name recognition for your company and your products. Enhance your visibility to achieve maximum exposure. How can you afford not to showcase your company in front of these industry professionals? Signature Sponsor from $50,000 Contributing Sponsor from $15,000 Friends of Convention from $3,000 Friend of Contributing Signature Sponsor Benefits Convention Sponsor Sponsor Complimentary convention registration Ad in the Attendee List 1/6 Page Full Page Room drop participation* $3,000 $2,000 Complimentary Pre- and post-convention attendee list p p p Registration bag insert $1,500 $1,000 Complimentary Recognition on the ARDA website Name Name** Logo Recognition in Sponsor Appreciation ad in three issues of Developments magazine and the Attendee List Name Name** Logo Signage throughout the convention, exhibit hall, registration area, and hallways posted on Name Name** Logo mega-banners and meter-boards Credit toward an advertisement in the Attendee List, or Convention edition of Developments (1/2 page or larger) $500 $1,000 $2,000 *Plus applicable host hotel fees **Contributing Sponsors are recognized in larger type and above Friend of Convention Sponsors 5

6 ARDA s Signature Sponsors are recognized as the ultimate leaders in the industry. Companies representing every facet of vacation ownership from resort development and exchange to financial services and in-unit products participate as Signature Sponsors. With name and logo recognition throughout the year, Signature is the premier way to show your company s dedication to the industry and gain maximum exposure to vacation ownership decision makers. Signature s from $50,000 General Session & Keynote Speaker Sponsor Your company will be in a class of its own with this important sponsorship. Your logo will be the first thing attendees see as they walk into the general session and the last thing they see as they exit. The largest official attendee gathering at the convention, the general session is a sure sponsorship win! Awards Program Presenting Sponsor With recognition throughout the year, this premium sponsorship is like no other. Your company receives logo recognition on all Awards Gala promotional materials, press releases, nomination guides, exhibit hall, and at the Gala itself. Breakfast of Champions Sponsor The ARDA Breakfast of Champions event has showcased motivational sports legends such as Don Shula and Rudy Ruettiger. As the sponsor, your company logo will be featured throughout the event and your company representative will be asked to introduce the sports hero/legend and will be seated with the speaker. Educational Underwriter Have your company name associated with every sector of the industry while targeting it s most engaged and influential participants. The Educational Underwriter will have their company logo on-screen as attendees arrive to each session. Underwriter will also have recognition within the online and printed agendas. Custom Package Our Meetings team is also ready to custom-craft your own Signature package to ensure maximum exposure to exactly the audience you want to reach. Venetian Resort Hotel & Casino, host hotel for the 2014 ARDA World Convention 6

7 All Signature Sponsors receive: Recognition throughout the year on event promotional materials, Developments magazine, the ARDA website and on-site meeting materials. Includes promotional postcards, e-marketing, registration brochures and more* Logo on ARDA website with link to your company s home page recognition in an official ARDA press release pre-convention* Use of ARDA-created Signature logo on your promotional materials Complimentary attendee list pre- and postevent for all ARDA meetings upon request Listing in the ARDA World Convention Attendee List, On-site ARDA Fall Conference Program, and all of ARDA s regional meetings* Complimentary full-page ad in the Attendee List Company logo listed in Appreciation ad in three issues of Developments magazine* Company s logo displayed on a mega-banner at the ARDA World Convention & Exposition* Logo recognition on signage and meterboards throughout the exhibit hall and convention registration area* recognition during the convention State of the Industry opening session* Booth highlighted on the preliminary exhibit hall map that appears in the pre-convention issue of Developments magazine* and the ARDA World iplanner app Your booth highlighted on the on-site map outside exhibit hall* First right of refusal to reserve (available) hospitality suites at the host hotel (sponsors pay for all hotel-related expenses)* Complimentary room drop participation, subject to host hotel service fees and policies* One complimentary registration for each $10,000 of ARDA sponsorship 15% discount on all Developments magazine advertisements * Date-sensitive benefits 7

8 Mid-tier sponsorships with high visibility, personalized interaction with ARDA World 2014 attendees, and targeted messaging. Contributing s / $15,000 Awards Gala Finalist Reception A see and be seen event, this private, blacktie, reception will offer your company the chance to shine! Your company is recognized through signage, on the invitations and in the Awards Gala Program. Also includes invitations for 20 attendees of your choice and the opportunity to address attendees at the event. AIF Leadership Luncheon Sponsor This annual luncheon provides the industry with an opportunity to recognize our best and brightest professionals those who have demonstrated commitment to the industry by earning their Associate Resort Professional or Registered Resort Professional designations. The luncheon will feature a respected industry leader who will reflect on their path to leadership and the qualities of a great leader after being introduced by the Sponsor. Daily Planner Sponsor The Daily Planner sponsor receives an additional 100-word company profile and prominent logo placement on this handy and well-used reference piece that is printed in the Convention edition of Developments magazine and a pocket-sized edition given to every attendee upon registration. Room Key Cards Sponsor Fantastic brand recognition! Attendees will see your company name and color logo each time they enter their rooms at the host hotel. Convention Attendee List This publication has a longer shelf life than any other publications at ARDA World Convention! Kept on attendees desks all year long, everyone wants a copy for reference. Your logo appears on the front cover and your full-page ad on the inside front and back cover. Awards Program Platinum Sponsor As a Platinum Awards sponsor, you will receive 10 Gala tickets with preferred seating, and recognition on ARDA s website, signage, onscreen during the Gala, and in printed materials. Social Media Forum Sponsor One of ARDA s most popular, cutting-edge events; establish thought leadership with the leaders of technology and communication in the industry. As a sponsor, you will have your company logo on-screen, signage at the event, and recognition at the podium. Convention NewsFlash! Sponsor Your company name, color logo, and a link to your website will be included on over 30,000 s as the excitement builds for the annual ARDA World Convention. Resale Forum Sponsor Always a sell-out, the Resale Forum is dedicated to developing a healthy and viable secondary market. The 2014 Forum will focus on resale programs at the resort level. As the sponsor you will have your company logo on-screen, signage at the event and recognition at the podium. NEW FOR 2014! Resort Management Forum Sponsor As sponsor, you will enjoy premium positioning in front of the industry s leading resort management companies, resort managers, and management executives from the major development organizations. As a sponsor, you will have your company logo on-screen, signage at the event, and recognition at the podium. 8

9 Contributing s / $15,000 continued HOA Legacy Resort Forum This first-time forum will discuss the unique opportunities and challenges that the industry legacy resorts and owners face in our everevolving industry. As a sponsor of this Forum, you will have your company logo on-screen, signage at the event and recognition at the podium. Sales & Marketing Forum Sponsor The world s leading timeshare sales and marketing professionals provide the perfect laboratory to develop results-driven, cost-effective sales and marketing practices, this year tackling the challenges in selling to the millennial generation. As the sponsor you will have your company logo on-screen, signage at the event and recognition at the podium. Lanyards/Neck Cords Sponsor One of the most visible sponsorships at ARDA World Convention, the neck cords will feature your company logo and/or website. Sponsor provides lanyards to ARDA specifications. State Regulators Luncheon Sponsor Put your company in front of those decisionmaking legislators. Sponsor receives signage at the luncheon and the ability to welcome the regulators and attendees. WIN Networking Reception ARDA s best opportunity to target up-and-coming industry leaders, the WIN outreach program is unique in its appeal to tomorrow s executives as they come together for networking and education. iplanner App Sponsor As the sponsor of ARDA World s app, you will be immediately associated with cutting-edge technology among the industry s most forwardthinking leaders, and have locked in your cobranding of a concept that is sure to get more comprehensive with each ARDA Convention. Educational Sponsor Nothing shows industry support and corporate citizen ship more than supporting education. Company name recognition, with Educational Underwriter and other co-sponsors, on signage in the meeting room complex, the ARDA website, Attendee List, Daily Planner, and the iplanner app wherever educational programming is referenced. You may also introduce up to three of our 50+ sessions. RETURNING FOR 2014! Registration Bag Sponsor The Convention registration bag is back in a new, updated format that will allow attendees to select exactly the promotional materials and gift items that will help build their business and yours as Sponsor on this highly-visible item. Complimentary participation in Registration Bag Insert (Page 10) included. All Contributing Sponsors receive: Acknowledgement in Sponsor Appreciation ads in the three Convention-focused issues of Developments magazine and the Attendee List Special Sponsor name badge ribbons for each attendee Recognition next to your sponsored event, if applicable, in the ARDA World iplanner app Pre- and post-convention attendee lists in electronic format $1,000 discount on Room Drop Participation $1,000 discount on Friend of the Convention sponsorships (Page 10) $1,000 discount on Convention advertising (Page 12) One complimentary registration for each $10,000 of ARDA sponsorship 9

10 Friends of the Convention Sponsor / $3,000 Our entry-level sponsorships offer you a choice of six cost-effective marketing options to build your brand and develop new business with ARDA World 2014 attendees. Exhibit Hall Sponsor An exclusive benefit for exhibitors to reinforce your presence in the hall as co-host of every food and beverage function on both days of the ARDA World Expo. Signage with your company name and booth number at each serving area Easel sign to place in your booth noting your support of the Expo Exclusive ability to participate in prize drawings both days of the Expo, April 7 and 8 Your choice of a complimentary exhibitor booth upgrade. Awards Program Gold Sponsor Show your support of the industry s brightest stars by sponsoring the world s largest vacation ownership recognition program. Three complimentary tickets to the ARDA Awards Gala Dinner on April 9 Recognition on the Awards website, printed materials, and signage. NEW FOR 2014! Awards Program Photo Sponsor Your support will be long remembered by the top performers in the industry when they receive their Awards Gala photo with your company name or logo on the frame. Frame design to be developed with Sponsor, frame cost is in addition to fee. NEW FOR 2014! Fundamentals of Timeshare Sponsor The very best opportunity to reach new industry entrants with a targeted message directly to your audience. Select from Resort Design & Development, Finance, Sales & Marketing, or Resort Operations. Sponsors may welcome attendees and provide a one-page company profile that will be included with speaker biographies provided each attendee. NEW FOR 2014! Room Drop Sponsor Send your gift item or hotel amenity to all host hotel attendees or just your target customers. Hotel fees apply. $1,000 discount for Contributing Sponsors (Pages 8-9); complimentary for Signature Sponsors (Page 6). NEW FOR 2014! Committee Breaks Co-Sponsor Reach the most engaged and enthusiastic convention attendees by co-sponsoring the refreshment breaks for all ARDA, AIF, and ARDA-ROC committees. Benefits include signage at every food and beverage station and complimentary participation in the Registration Bag Insert (Page 11). Need more than one marketing option? Your second option is just an additional $2,500, your third $2,000 or take all four for just $10,000 and we ll upgrade your recognition level to Contribution Sponsor status a $15,000 value! All Friends of the Convention Sponsors receive: Acknowledgment in Sponsor Appreciation ads in the three Convention-focused issues of Developments magazine, and the Attendee List Special Sponsor name badge ribbons for each attendee. Pre- and post-convention attendee lists in electronic format $500 discount on Convention advertising (Page 12) 10

11 You want to make a big splash, but only in the most cost-effective way? New* Exhibitor Welcome Discount New exhibitors are extended a $1,000 discount on any ARDA sponsorship or advertising in any of the three Convention-focused editions of Developments magazine for each 10x10 booth space secured.* * Also includes returning exhibitors who have not exhibited since 2011 or earlier The ARDA World Convention s trade show is held in the Venetian Expo Hall, adjacent to all other ARDA World events ARDA LEAPS Reception / $5,000 The ARDA LEAPS program is designed to develop, through a well-rounded and multifaceted curriculum, future leaders committed to serving the shared vacation ownership industry and ARDA. This invitation-only event is restricted to ARDA LEAPS candidates, executives from the candidates organization and ARDA/AIF leadership. A new opportunity to get your company name in front of the industry s current and future leaders leadership. Convention recognition benefits at the Friend of Convention level (Page 10) Registration Bag Participant / $1,500 Get your message to attendees as they register for the ARDA World Convention with printed materials or a small gift item available in the Registration area throughout the convention. $1,000 for Contributing Sponsors; complimentary for Signature Sponsors. 11

12 ARDA World 2014 Advertising Packages ARDA World is the premier event of the vacation ownership industry. Every year, roughly 2,500 timeshare constituents gather to network, share best-practice ideas, and learn about the latest trends and developments affecting our industry. Take advantage of the industry s premier event by utilizing Convention-centered publications distributed to ARDA World attendees and made available throughout the convention s key function spaces (The iplanner App, Attendee List, and the February, April/May, and June issues of Developments). NEW FOR 2014! ARDA World iplanner App Display your logo and marketing message to the most tech-savvy attendees with a randomly-displaying banner ad. Limited to 10 participants. Ad Size Rate Banner $2,000 Attendee List The greatest longevity of any ARDA publication the phonebook that sits on industry professionals desks all year long. Ads Close: January 31, Ad Size Rate Full page $2,400 2 /3 page $2,100 1 /2 page $1,900 1 /3 page $1,400 1 /6 page $1,000 All ads are 4-color process. Developments Package February 2014 Convention Preview April/May 2014 Convention Issue June 2014 Convention Wrap-up Issues may also be purchased individually. See for rates. Ad Size Rate Full page $8,765 2 /3 page $7,605 1 /2 page $6,300 1 /3 page $4,980 1 /6 page $4,020 All ads are 4-color process. Package Deals exclusively for Exhibitors and Sponsors Combine the Developments package with the iplanner App or the Attendee List and take 20% off the total Advertise in all five and take 25% off the total To request a contract and to book advertising space, please contact Joel Nepomuceno at jnepomuceno@arda.org or (202)

13 Awards Program s Ideal for brand development with marketing, design, and management executives! The ARDA 2014 Awards Program is committed to recognizing overall professional excellence, outstanding sales accomplishments, product design, advertising, and staff. Industry professionals know how important it is that ARDA has a venue to recognize the best and brightest in vacation ownership. ARDA Awards Program sponsorships highlight your company s commitment to honoring those achievements. Your contribution guarantees you complimentary tickets with preferred seating, recognition throughout the year and most importantly, a chance to give back to the industry s most-respected awards program. Platinum $15, complimentary Gala tickets with preferred seating at the Gala dinner upgradable to a private table at no additional charge Company name usage upgraded to color logo Convention recognition and benefits at Contributing Sponsor status (Page 9) Gold $3,000 Three complimentary Gala tickets with preferred seating at the Gala dinner Convention recognition and benefits at Friend of Convention Sponsor status (Page 10) All Awards Program Sponsors receive: ARDA World on-site recognition on the ARDA Awards display board in registration area Recognition in the ARDA Awards nomination guide sent to all members Recognition on-screen at the 2014 ARDA Awards Gala Dinner 13

14 AIF Open Golf Tournament April 6, 2014 Don t miss one of the vacation ownership industry s premier networking events as you enjoy fine fellowship and raise money to support critical industry research and fund scholarships and professional development programs. Tournament Sponsors Registrations Additional recognition at tournament Title Sponsor $50, Logo banner and tee or green sign Course Sponsor $15, Logo banner and tee or green sign Eagle Sponsor $10,000 8 Logo banner and tee or green sign Birdie Sponsor $5,000 4 Two tee or green signs Trophy Sponsor $5,000 4 Logo on trophy sign Hole-in-One Sponsor $3,500 2 Exclusive tee sign Hole Sponsor $1,800 1 Tee or green sign Cart Sponsors Beverage Cart Sponsor $5,000 4 Logo sign on cart Players Carts Sponsor $5,000 4 Logo sign on all player carts Speciality Holes Closest-to-Pin $2,500 2 Exclusive tee sign Longest Drive $2,500 2 Exclusive tee sign All Golf Tournament Sponsors receive: Logo on all-sponsor banner Website recognition 2014 ARDA World Convention recognition AIF published research recognition Developments magazine recognition Each Golf Tournament registration includes: Green fees Unlimited driving range access Unlimited putting green access Breakfast and on-course refreshments Cart with water 14

15 Secure your exhibit booth today! ARDA WORLD: THE GLOBAL TIM ESHARE EVENT BROUGHT TO YOU BY THE AMERICAN RESORT DEVELOPMENT ASSOCIATION APRIL 6 10, 2014 THE VENETIAN RESORT HOTEL & CASINO LAS VEGAS, NV USA If you re looking to grow your business and increase your company s visibility in the global marketplace, contact ARDA Exhibit Management to book your ARDA World 2014 exhibit space today! With access to worldwide markets and over 2,500 decision makers from more than 30 countries, ARDA is paving a path for you to meet one-on-one with key industry players and display the latest innovations within the vacation ownership and resort development industries. Space is limited in the ARDA World Exhibit Hall so don t delay! Contact ARDA Exhibit Management Phone (202) Fax (202) ARDA@SmithBucklin.com

16 ARDA 2014 Trustee Retreat ARDA 2014 Trustee Retreat June 16 17* Fairmont Copley Plaza Hotel Boston, MA Boston s landmark hotel welcomes back ARDA s VIP Trustee members with world-renowned elegance and hospitality The ARDA Trustee Retreat is a two day invitation only business meeting for ARDA s VIP Trustee members. The ARDA Trustee Retreat is packed with networking opportunities, professional development, and social outings. Trustee members represent the vacation ownership industry s premier leadership and decision makers. Trustee members represent all the segments of the industry, including developers, property management, sales and marketing organizations and companies that provide a variety of value-added services and products such as law firms, financial institutions, title insurance providers, architecture and design firms. Your sponsorship guarantees you the opportunity to network among these high level executives and to spotlight your company in front of the industry s most prominent ARDA members. Ideal for high level visibility and networking opportunities with senior executives! Presenting Sponsor / $25,000 Sponsors (limited to two) / $10,000 All Trustee Retreat Sponsors receive: Interested in becoming an ARDA Trustee member? See and select VIP Memberships to learn more, or call ARDA s Membership Team at (202) Two complimentary registrations Pre- and post-event attendee lists in electronic format Company name usage in signage, on ARDA s website and in the meeting program as a Sponsor Opportunity to have sales material available throughout the meeting Opportunity to address the attendees (Dinner Event reserved for Presenting Sponsor) 16 * Tentative date/location subject to confirmation at print date

17 ARDA 2014 National Outreach Programs Education and networking important reasons why participation in ARDA s national outreach programs is a critical component for your marketing plan. ARDA Regional Seminars Local and regional decision-makers have whole-heartedly endorsed our regional seminars for over a decade. Our new, wider geographical scope ensures the value of your sponsorship. With active chapters across the country, regional meetings are a great way to have national issues brought to a more intimate setting while looking at concerns specific to the vacation ownership industry. Event Sponsor $2,500 Tabletop display Two complimentary registrations Pre- and post-event attendee lists Recognition on ARDA website, signage, printed materials, and from event Chair Opportunity to address attendee at your unique meal or educational event Color logo use Regional Sponsor $1,000 Tabletop display One complimentary registration Pre- and post-event attendee lists Recognition on ARDA website, signage, printed materials, and from event Chair Company name use See for schedules and availability. 17

18 ARDA 2014 Fall Conference Your best vehicle to reach the industry s senior executives in an exclusive environment! ARDA 2014 Fall Conference November The Fairmont Hotel Washington, D.C. This three-day conference brings together vacation ownership industry senior executives to meet on the current economic and political issues facing the industry. Members attend committee meetings, social functions, keynote addresses and state of the industry updates. s are available to put your company in front of the industry s 300 top decision makers. Event Sponsor $10,000 Four complimentary registrations Full-page ad in the ARDA Fall Conference edition of Developments magazine Your company identified as the Sponsor of a major ARDA Fall Conference event of your choice Company name usage upgraded to color logo usage Contributing Sponsor $5,000 Two complimentary registrations Half-page ad in the ARDA Fall Conference edition of Developments magazine Your company identified as the Sponsor of a session or refreshment break of your choice Friend of Fall Conference $1,500 One complimentary registration For up-to-date information, visit All ARDA Fall Conference sponsors enjoy benefits including: Promotional materials or gift item distribution Sixth-page black & white ad in the On-site Program Pre- and post-event attendee lists in electronic format Company name in signage, on ARDA s website and in the On-site Program as a Sponsor 18

19 AIF 2014 s The ARDA International Foundation relies on the generosity of members and friends to produce the essential research and education programs that advance the industry. AIF Friend of the Foundation The AIF provides opportunities for both individuals and corporations to sponsor Foundation research and education programs. As a contributor to the Friend of the Foundation Program, you will receive both Web and print recognition. Sponsor Level Platinum Sponsor $15,000 Gold Sponsor $10,000 Silver Sponsor $5,000 Bronze Sponsor $2,500 Contributor $1,000 Donor $500 Friend $250 AIF Student Outreach $1,500 As ARDA continues to increase its presence within the academic community, AIF has expanded its Student Scholarship program. Present your company as an underwriter of the ARDA World Convention s AIF Student Outreach. As an underwriter, your company will receive recognition through an appreciation ad in the convention issue of Developments magazine; an opportunity to provide a mentor for a student during the convention; and recognition at the convention s Student Breakfast. AIF Student Speed Lead $1,500 Get your organization in front of the next generation of industry professionals at the second annual AIF Student Speed Lead. This event features brief pre-arranged meetings between university students planning for a career in hospitality and representatives from the industry s top organizations as well as open networking time. AIF Webinar Underwriter $3,500 To meet the need for professional development, AIF will conduct a series of Webinars to the ARDA community. Underwrite a Webinar track and have your company associated as an industry expert. As a Webinar underwriter, have your logo on all marketing information and on the webinar page with an active link to your website. Enjoy the benefit of having a representative from your company present a 30-second company overview as well as, introducing the speaker at the beginning of the session. 19

20 Speak directly to the vacation ownership industry. Advertise in Developments. September 2012 January 2013 OUTLOOK Together Putting It TH E CH AN GI NG FA CE print S OF TI M ES arda.org HA RE arda.org Enhance your perception As the official voice of ARDA, Developments is the industry s most respected publication. Reach your target audience Developments is estimated to reach 99% of North America s timeshare resort developers, operators, or HOA s. Get maximum exposure to key industry players Developments is the only magazine distributed at all six ARDA annual meetings, as well as other leading industry gatherings. Expand your relevance 2012 will see the launch of Developments first Resort Recreation & Amenities special edition, focusing on food and beverage, aquatics, golf, and other resort amenities. online Make a lasting impression Since the launch of Digital Developments in 2009, the magazine s archived editions have become the world s largest Internet Search Engine (ISE)-accessible database in the world for the timeshare industry. Joel H. Nepomuceno ARDA Manager, Industry Sales (202) jnepomuceno@arda.org