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1 PUBLISHING HOUSE N LTD Publishing House N address Ukraine Kiev, 58 Saksaganskogo st., of. 5, t./f. +38(044) , domn@drinks.com.ua Publishing house has 15 year experience of issue of specialized editions also unobjectionable experience of the activity within advertising market. For today, media group of Publishing House N includes the following magazines: CaBaRe/Shik and Drinks+. Each of our editions has its unique concept and distributional system, but there are some common characteristics: Both of them are international projects, because they include informational filling and the distribution within two countries Ukraine and Russia, moreover these editions take part in leading European exhibitions. kабаре шиk Drinks+ & bars restaurants Addressed to a reading audience which is a consumer with a high level of incomes. Magazines are distributed free of charge, that is why 100% of edition reaches the recipient
2 kабаре шиk CaBaRe/Shik magazine Published since 1998 Periodicity: once for a month Circulation: copies Concept There are two projects in one magazine: CaBaRe respectable informational entertaining edition CaBaRe - the guide by cafes, bars, restaurants and the journal of restaurant critique in one format; Shik the guide by a beautiful and glamorous life in other format.
3 Columns CaBaRe Tutti-Frutti news of restaurant world First test estimation of new establishments and renewed menu Restaurant critique rate of restaurants Culinary review - historical excursus to the history of dish Metamorphoses monitoring of the variety of one and the same dish in different establishments of Ukraine, Moscow and Sankt-Petersburg. Drink mine the history of drinks, consumption traditions Recipe compounding of stylish cocktail from star barmen Tasting recording of the discussion of dishes and drinks match by a group of tester experts Shik Elite immovable property rubric which includes advertisements, recommendations how to buy an apartment, parcel in resort zones of Ukraine and abroad. Stilissimo monitoring of fashion tendencies, new collections of premium trade marks Voyage - reports, journey chronicles, tours Rescue of resting people summary of negative experience of tours, recommendations for a traveler how to avoid problems
4 Distinctive features of reading audience as consumption group kабаре шиk Audience Audience visitors of leisure establishments, management of HoReCa, consumers of high quality goods and services with a high level of incomes. High purchaser ability is characterized the audience of CaBaRe/Shik. This category is interested primary in high quality goods. Men 59% Women 41% Age years - 8% % % % The rest 6% Income level Average 35% High 58% The highest 5% The rest 2% Drive a car Have driving license 72% Travel Once a year 24% Twice a year 49% Three times and more 36%
5 Distribution The publication takes a particular place within periodicals because it is published by unprecedented big circulation in Ukraine but nevertheless it is estimated for the audience of high level income: at the same time for visitors of the best restaurants, bars, clubs including closed type, such as casino, elite shops, guests of the most prestige hotels, offices employees which are placed in the biggest business centers, airlines passengers, clients of the leading travel agencies. CaBaRe/Shik the unique possibility to organize mass advertisement company at the same time in the biggest cities of Ukraine, in Moscow and St.Petersburg. The magazines is delivered allover, where well-to-do and active people spend their leisure: The best restaurants of Ukraine, Moscow and St.Petersburg; Airports Borispol (terminal B: flight hall and VIP-hall; terminal) and Zhulyany in Kiev, in VIP-hall of Odessa airport and in L vov airport; Business-centers Prestigious hotels, including Russian hotels The Europe Grand hotel, The Emerald Grand hotel, The Renaissance St. Petersburg Baltic hotel etc. Kiev hotels: Premier Palace, Podol Plaza, Attache, Riviera, Dneprovskiy, Dnipro, Kiev, Ukraina, Salyut, and etc. Odessa hotels: Odessa, Motzart, Kontinental, Londonskaya, Otrada, Palas Del Mar, Yalta hotels: Oreanda, Pal mira Palas, Yalta Inturist, Primorskiy Park, Bristol, Vremena Goda, etc.; Donetsk hotels: Donbass Palas, Viktoriya, Praga and etc. L vov hotels: Grand Hotel, Opera, Swiss Hotel and etc. luxurious loads of special trains of the direction such as Kiev-Odessa, -Simferopol, - Kharkov, - L vov, - Dnepropetrovsk, - Moscow and St.Petersburg; Kiev-Odessa-Kiev bus VIP trips of AutoLux company; Beauty salons, fitness- and sport clubs, casino, clubs, clinics, boutiques and jewellery salons Authoritative travel agencies.
6 Distribution regions in Russia HoReCa of high level: restaurants, clubs, bars, casino, hotels; vine boutiques Special trains such as Kiev-Moscow/Moscow-Kiev; Kiev- St.Petersburg / St.Petersburg -Kiev On a board of airlines of Kiev-Moscow ( Aeroflot ) Distribution regions: Moscow, St.Petersburg In Ukraine Kiev, Odessa, Dnepropetrovsk, Donetsk, Kharkov, L vov, Crimea (Yalta, Simferopol, Sevastopol, Alushta), Zaporozh e, Chernovtsy, Uzhgorod, Beregovo, Mukachevo
7 Big business centers HoReCa: the best restaurants, clubs, bars, casino, hotels Airports (VIP halls and all terminals of Bprispol, Zhulyany airports) and airlines (on a boards of Aeroflot, Aerosvit, International Airlines of Ukraine, Aerostar companies, private air flight) Distribution Beauty salons, elite sport clubs, boutiques Prestigious travel agencies The magazine is spread free of charge from own special stands by the following channels in Ukraine Special trains (luxurious loads) Auto-lux trips
8 Price-list of advertisement services of CaBaRe/Shik magazine kабаре шиk (prices in euro, including AT and VAT): Advertisement area Cost The 1st cover nd cover title-page of a county (Russia, Ukraine) title-page of a city page /2 of a page /3 of a page /4 of a page /6 of a page /8 of a page 780 The placing of advertisement block on 1-15 pages of the publication, and also block placing on the right page 10% in addition of area cost. The placing of inquiry information listing 80 euro without logo and 100 euro (with logo).
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