airbaltic Ambient Media 2015 More ways of reaching the most desirable audience!

Transcription

1 airbaltic 2015 More ways of reaching the most desirable audience!

2 Table of contents

3 AirBaltic was founded in Core values are safety, punctuality, service and good price. AirBaltic is one of the fastest - growing airlines in Europe. In 2014, airbaltic carried more than 3 million passengers. 50% of passenger travelled on transit via Riga. Almost 35% of airbaltic tickets are sold via Flights per week: on average 980. AirBaltic fleet consists of the following aircraft types: Boeing , Boeing and Q400 Bombardier NextGen. Soon fleet will be supplemented with 13 Bombardier CS300 series aircrafts. 3

4 *Seasonal flights **Charter Aalesund Stavanger* Oslo Helsinki Gothenburg Aalborg Riga Palanga Billund Copenhagen Vilnius Hamburg Minsk Amsterdam Berlin London Warsaw Brussels Dusseldorf Prague Kiev Paris Frankfurt Poprad* Vienna Munich Zurich Budapest Chisinau* Milan Venice* Rijeka* Bucharest Barcelona** Nice* Rome Dubrovnik* Burgas** Olbia* Bari* Thessaloniki Palma de Mallorca** Stockholm Turku Tallinn Athens* St. Petersburg Moscow Sheremetyevo Moscow Vnukovo Tbilisi Baku* 2015 airbaltic operates direct flights from Riga (Latvia) to more than 50 destinations and two direct routes from Tallinn and Vilnius. Strategically important business and leisure destinations are served up to 6 times per day Malta* Rhodes** Larnaca Tel Aviv 4

5 Passengers per month: on average 275,000 Gender Male Female 48% 52% Age % % % % More than 55 12% 5

6 Travel purpose Holiday 60% Business trip 23% Other 17% Point of sales Other 4% Middle East 1% USA 2% Estonia 7% Lithuania 7% Finland 8% Eastern Europe 13% Scandinavia 14% Latvia 18% Western Europe 26% 6

7 From well before passengers get to the many opportunities available once in air, offers unique channels for multiple advertising media with airbaltic. The sky is our limit. Choose yours! 7

8 Advertisement in In-flight magazine Baltic Outlook Description Baltic Outlook is a monthly in-flight magazine, free of charge and distributed at: every seat pocket of airbaltic aircrafts transit area in Riga International Airport business lounge in Riga International Airport seat pockets in Baltic TAXI in Riga airbaltic ticket offices worldwide Radisson Hotels in Latvia, Lithuania and Estonia. electronical version of Baltic Outlook is also available at Circulation depending on season ~ The readership of the magazine reaches around 300 thousand people per month, as on average one copy is read by 10 people. 8

9 Advertisement in In-flight magazine Baltic Outlook Format Size: A4 format Price per month For more information, please / 9

10 Advertisement in seat pockets Description Reach your customers by placing your adverts, leaflets, brochures in seat pockets of all airbaltic fleet. Seat pockets is the most popular place for advertising on board, as passengers are likely to check the content of the seat pockets in front of their seats. Minimum order: 1 month Number of flights per month: * Number of passengers per month: * Format Size: Not exceeding A4 format Price per month * EUR +VAT *depending on seasonality 10

11 Advertisement on Lavatory Surfaces Description One of the newest medium accompanying other advertising options to further extend the brand and message into the forward and rear aircraft cabin lavatories. Format Size: 137 x 58 cm 11

12 Advertisement on aircraft exterior Description The first message passengers see when they approach the aircraft, and it creates a bold visual impact for all airport passengers and personnel. Exterior ads are visible at all times during select phases of flight: boarding and deplaning. Format Size: m 2 12

13 space on the airbaltic menu Description Every single flight, airbaltic Economy class passengers reach for our menu cards to satisfy their appetites or buy nice gifts for themselves or their friends. Space on the menu card means unique point of sales advertising. The menu cards are changed twice per year (Spring and Autumn). Price 3,000 / product listing for 6 months* Description Exclusive one full page advertisement in airbaltic menu for products sold in menu. Price 10,000 / full page for 6 month 13

14 Advertisement on refreshing towels, cardboard cups and coasters Description Often the biggest impact comes from the most useful of items, no matter how seemingly insignificant, so you might consider space on one of these three, each with its own indisputable importance. 14

15 Advertisement on sugar packet or cutlery set Description Nothing beats the added sweetness of sugar to a cup of coffee or tea, and a well-placed advertisement on a packet will grab notice just before passengers tear into them. Format On request Minimum quantity 100,000 (approximately for 6 months) 15

16 For all the latest pricing and information and to explore cooperation possibilities, please contact To learn more airbaltic and for further information, you are welcome to visit 16