Mobile & Mobility China Show Report. 3 rd APEC-IOV Symposium. Innovation and Technology for Smart Mobility

Transcription

1 Mobile & Mobility China rd APEC-IOV Symposium Show Report Innovation and Technology for Smart Mobility

2 Organization Structure SUPPORTERS Chinese Academy of Sciences (CAS) Asia-Pacific Economic Cooperation (APEC) ORGANIZERS CCPIT Shanghai Sub-Council China ITS Association Department of International Cooperation, Chinese Ministry of Science and Technology Bureau of International Cooperation, Chinese Academy of Sciences CO-ORGANZERS Shanghai International Exhibition Co., Ltd.

3 Content Exhibition Overview Conference Report Concurrent Event Meida Report Audience Report

4 1 Exhibition Overview

5 Four Main Themes including: Smart Car Public Transportation Travel Sharing Alternative Travel 12000Sq.m Exhibition area More than 120 Exhibitors

6 Exhibitors Analysis Public Transportation, 21% Travel Sharing, 11% Alternative Travel, 8% Innovation Stage Public Transportation Innovation Stage, 10% New Energy, 8% Exhibitor Classification ITS, 6% Smart Vehicle, 37% Travel Sharing Alternative Travel Smart Vehicle ITS New Energy

7 More Information about MMC 2016 Please browse:

8 2 Conference Report

9 OVERVIEW

10 @8.25 ADAS and Autonomous Vehicle Forum 9 Speakers The Real Path of Intelligent Vehicle Development-Voice Control and Auto Lift 8 Speakers 150+ Audience 100+ Audience

11 @8.26 ITS-WC + ITF-OECD Innovation Cooperative Forum 20 Speakers 200+ Audience APEC-IOVPublic Transportation Forum 9 Speakers 300+ Audience Intercommunion of Current Situation and Development of ITS in APEC Economies 5 Speakers from APEC Economies participate in conference 150+ Audience

12 @8.27 Auto Marketing Forum 6 Speakers 100+ Audience

13 Profassor Online Living-Broadcasting Proffassor Online is Web app based on Wechat. breaking conference traditional limit, audience could get the living audio online and review the details after conference Audience Online 3434 Audience Online 1476 Audience Online

14 SPEAKER

15 Speakers From 11 Countries and Region Speakers from China, USA, Russia, Vietnam, Chile, Austria, Australia, France, Mexico, the United Kingdom and Chinese Taipei High Level and Large Sense Ministers and Directors from U.N and APEC economies share the updated development of Global ITS situation. Supervisors from leading enterprises of global IOV & ITS share thier opinions about newest products, idea and tradency. Further and Pragmatic Covering the various region of IOV and ITS, including professional Forum such as VOICE CONTROL, ADAS and AUTONOMOUS VEHICLE. Application Forum such as PUBLIC TRANSPORTATION, AUTO MARKETING and etc.

16 From 11 Countries and Region USA Mexico Chile France Austria U.K China Russia Vietnam Australia Chinese Taipei

17 Further and Pragmatic Ministers and Directors from Transportation Department of various countries 24% Such as Chief of Vehicle Regulation Section, United Nations Economic Commission for Europe and etc. 42% Supervisor or above Director of LeAuto,Head of Connected Car Product Marketing at Cisco Jasper 26% Vice General Manager or above Chairman of the board, (Anting) Shanghai International Automobile City General Manager of Strategy at Baidu Smart Vehicle Vice General Manager, ZTE Corporation etc. 8% Proffesor from University and research institute Queensland University of Technology Qinghua University Taipei Jiaotong University

18 DELEGATE

19 Conference Audience (Part)

20 Audience come from Big name Enterprises 46% 25% Small and mediumsized enterprises 18% Start-up enterprises 11% Financial, cousultation, VC & PE, Research Insititute

21 Audience come from 15 Provinces, municipalities and special administrative regions all over China Beijing Tianjin Jilin Shandong Yunnan Sichuan Chongqing Hubei Hunan Jiangsu Shanghai Zhejiang Guangdong Chinese Taipei Hongkang

22 Please Scan and get the details about our conference

23 3 Concurrent Activities

24 Mobility & Future Show Hyperloop Terrafugia Hanergy Solar Vehicle

25 MMC Worldwild Competition MMC Worldwide Competition focus on Smart Mobility 43 enterprises participated in.during two weeks' fierce internet voting, people join in real-name ballot. Combined with the vote result and 11 experts' review, finally, 14 enterprises win 8 types of rewards.

26 MMC Worldwild Competition List of Rewards: Outstanding contribution award Changzhou Transit Group Shanghai International Automobile City Group Co.,Ltd Shanghai OnStar Telematics Co.,Ltd. Technology Innovation Award Hanergy holding group LTD China Mobile Communication Company Limited Excellent design Award Aipu Vehicle (China) Co., Ltd. SPHYRNA TECHNOLIGY CO.,LTD Cross-border integration Award Leshare Network Technology ( Beijing ) Co. Ltd Commercial service Award KAIYUN Motors Co., LTD. Award for Annual Leading Figure Shen Haiyin, ZHICHEAUTO Technology (Beijing) co., Ltd. Co-Founder & CEO Cao Fangning, Auto Space Co-founder & COO Excellent organizer award China Civil Engineering Society Public Transport Society of China Geekcar Best Popularity Award Shanghai Dazhong Go information Technology Co,.Ltd.

27 Intelligent Connected Vehicles Road Demonstration MMC is the first time for the real road demonstration of intelligent connection in vehicles facing to pubilc in main road of a large city. Participators could experience the intelligent network of car under crowd road.

28 Global Makers Carnival -Innovation All or Nothing The Carnival aims to connected the smart transportation tools and internet domestics and overseas, comprehesively exhibit smart mobilty products, technology and service, gather various solution about future mobility. from many innovative automobile projects, 8 start-up teams stand out on the stage. Rewards for New Star of Future Transportation Zongmu Tech (Shanghai)--Leadership of Chinese Pre-installed ADAS market) Sijian Technologies--leading IOV data operator in China Rewards for Creativity on Mobility Shenxin Bao Tech (Chongqing)--Chinese first stage focus on secondary distributors (for county and rural business) Jie Gu New Energy Technologies (Shanghai)-- electronics technology company of new energy.

29 Rewards for Innovative Potential Dijie Technology--Incubated by Shanghai Library, focus on the research of private traffic system in city transportation Hangzhou Gong Bu Technology-Based on research of cloud technology, Gong Bu is a innovation start-up company in the region of light transportation Rewards for Mobility Innovation Weizuche-- This APP is the first platform truly meet the need of periodic self-service for those auto rental companies, as well as the various rental requirment for customers. Rewards for Star Company in Smart Mobility DUDU Bus--The Platform of Internet + Public Transportation, DUDU aim to create a new way to mobility. Based on internet, enlarge the bus service to satisfy people's requirement of travel.

30 MMC Back to Future Fluorescent Maze launched and designed by organizer, the Maze is an absolutely new attempt- specific vendors being invited, associated products being gathered, creative show style being created With fluorescent effect full of visual impact, the maze entertain the visitors by experience of virtual cockpit, alternative mobility tools and so on.

31 Taking a modern way to MMC MMC no longer limited the show in exhibition hall, but also enlarge to the road outside.at the same time to exerience the innovative wany of mobility, visitors would be more convinience on thier way. During the period of MMC 2016, this activity were widely favourted. Exhibitors who participated in: EVCard-Periedic electric car rental platform Dazhong Go-Mobile and internet taxi platform Mobike-Periodic Bicycle rental paltform

32 New Auto-Making Movement Season Ⅲ -Future Mobility, Not Only Imagination The Acitivity provide a stage for those new auto-making teams and pioneers who devote to auto revolution, as well as showing their products, idea and opinion. New Auto-Making From Concept to Manufacture From 0 to 1

33 Pincipal Zhu's MMC Living Broadcasting Invited by Shanghai Automobile Innovation Basement, Pincipal Zhu Yulong gave comment on the products of Mobileye, Mobvoi,AutoIO, Roadefend, Minieye, Smarereye, Crystal-Optech, Dijie Tech through DouYu living platform online audience.

34 4 Media Report

35 Overview Media Journalist From , 124 Journalists were treated by MMC and those who invited by exhibitors were not included. From , 71 media were attracted to MMC 2016 and those who invited by exhibitors were not included Dispatches onsite From the opening to 9.13, 103 meida distribute 223 dispatches in all. Click Volume Up to 9.13, the cumulative click volume was beyond times.

36 Broadcasting means Article During the period of MMC, the mean broadcasting is public media and auto technology media through the way of report. Audio Qingting FM hold an onsite living show to comment the high light of MMC. FM Shanghai also hold the live connection Video SMG,DouYu,Youkube,SOHO,CHEYUN Wechat Living Through Professor Online,Onsite Click Volume break 10000

37 Media Channel Analysis 15% 8% 75% Printed Media 15 printed media 15 reports Radio TV Video 10 Media including CCTV,SMG, Dragon TV,Yicai,DouYu New Internet Media New internet Media take an important role in this High-Tech Show. 78 media including Sina, Soho, Tecent bring the report.

38 Media Classification 4% 2% 5% Pubilc Media 15% 21% 53% Auto Industry Media Finance IT Technology ITS Others As an exhibition facing to public, MMC 2016 takes public media as the mean way for broadcasting, which matches MMC s intention help exhibitors establish their brand image. Meanwhile, professional auto media s broadcasting strengthen the propaganda.

39 Spread Content Analysis 44 reports about Fluorescent Maze, occupied 20% of all. 72 reports about exhibition, occupied 20% of all. 52 reports about exhibitors or companies interview, occupied 23% of all. 55 reports about concurrent forum, occupied 25% of all. 20% 32% 23% 25%

40 Broadcasting Region Province Shanghai Beijing Tianjin Chongqin Guangdong Jiangsu Jiangxi Changzhou Guiyang Mianyang

41 Summary Fluorescent Maze successfully caught the eyes of media, especially in Media Night on 8.24 Fluorescent Maze Dispatch s Prescription Various Forms Concurrent Activity Almost all the dispatches were pushed in time, which attributed the success to internet spreading. MMC adopted video and live TV as the mean way for spread.ing. Dragon TV and SMG supported as the strong backing. MMC hold a lot of activities concurrently with exhibitor s participation., which push exhibitors dispatching themselves and strengthen spreading region.

42 5 Visitor Report

43 Visitor 6,578 6, ,402 Total onsite Domestic Overseas Online

44 Audience Analysis N-E 2% The audience are meanly from eastern, northern, southern of china, and the market of 2 nd or 3 rd level city has huge potential. The domestic market achieves remarkable success. Big N-W 0.6% S-W 0.9% North 5% Middle 2% East 86% named buyers of IOV and ITS assembled Top 10 provinces of audience volume: South 3.5% Shanghai Jiangsu Zhejiang Beijing Guangdong Shandong Hebei Anhui Liaoning Fujian

45 Audience Business Analysis Enterprises Invest & Financial Government Information Department Association & Organization Others Media College & Institution % 8.08 % 7.19 % 6.74 % 6.44 % % 50 %

46 Audience Position Analysis 20.25% Salesman 19.02% G.M/CEO/Others similar 18.74% Technicians/Engineer 11.76% Research er 11.35% Marketing 6.98% Government Info official 4.51% Consultant/Analyst 1.23% Students 6.16% Others From the result of analysis, audience who take the position of administration, marketing, sales occupied 50.62% in total.

47 Audience Target Analysis 4.47% 6.82% 5.05% v Consider to exhibit next year 6.82% v 13.28% Purchase v For Invest For Concurrent Activities Others 24.91% Collect market information 16.10% 22.56% Look for cooperation Connect suppliers and sales 51.94% Business visitors have the target of purchase, cooperation, connection with suppliers and sales.

48 Top 5-Visitors attention TOP 1 TOP 2 TOP 3 TOP 4 TOP 5 Smart Vehicle New Energy Car Driving Recorder ADAS Smart Hi-Fi 13.34% 10.34% 8.52% 6.55% 3.79% TOP 3 TOP 5 TOP 1 TOP 4 TOP 2

49 Mobile & Mobility China rd APEC-IOV Symposium Thank You MMC@SIEC-CCPIT.COM