U.S. Travel and Tourism Report

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1 2014/TWG44/010 Agenda Item: 18 U.S. Travel and Tourism Report Purpose: Information Submitted by: United States 44 th Tourism Working Group Meeting Cusco, Peru 9-10 April 2014

2 U.S. Travel and Tourism Report 44 th Tourism Working Group Meeting Cusco, Peru 1 Impact of Travel and Tourism on the U.S. Economy (2013) Travel and tourism exports $181 billion Percentage of total exports 8% Percentage of service exports 27% Travel trade surplus Employment from tourism exports $57 billion 1.2 million 2 1

3 U.S. Visitors & Spending( ) Sources: Department of Commerce, Office of Tourism Industries; Department of Commerce, Bureau of Economic Analysis; Statistics Canada; Banco de Mexico. 3 Top 10 Markets: International Visitation 2013 Country of Residence % Change 2013/ Canada 3% 2. Mexico 1% 3. United Kingdom 2% 4. Japan 1% 5. Brazil 15% 6. Germany 2% 7. China (excluding Hong Kong) 23% 8. France 3% 9. South Korea 9% 10. Australia 7% 4 2

4 Top 10 Asia-Pacific Markets 2013 Country of Residence % Change 2013/ Canada 3% 2. Mexico 1% 3. Japan 1% 4. China (excluding Hong Kong) 23% 5. South Korea 9% 6. Australia 7% 7. Colombia 24% 8. Chinese Taipei 33% 9. Russia 29% 10. Peru 15% 5 Top Travel Export Markets (2013 Receipts, $Billions/year) Travel Passenger Total Travel Receipts Fare Receipts Origin Country 2013p Receipts 2013p Canada $21.7 $5.3 $27.0 Japan $12.6 $5.4 $18.0 United Kingdom $10.4 $3.3 $13.7 Mexico $7.4 $3.1 $10.5 Brazil $7.4 $3.1 $10.5 China $7.4 $2.4 $9.8 Germany $5.9 $1.7 $7.5 Australia $5.3 $0.8 $6.1 France $4.6 $1.3 $5.9 India $4.0 $1.6 $5.6 South Korea $4.5 $0.2 $4.6 U.S. TOTAL $139.6 $41.1 $

5 International Visitors to the U.S. and Projections ( ) international visitors in millions Sources: U.S. Department of Commerce, ITA, National Travel & Tourism Office; Secretaria de Turismo (Mexico); Statistics Canada. -- April 2014 forecast 7 Short-Term Forecast Inbound Travel to the U.S.: Top 10 Origin Economies Visitor Actual Change Change Change Origin / f 14/ f 15/14 (000s) (%) (000s) (%) (000s) (%) Grand Total 69, % 72, % 75, % Overseas 32, % 33, % 32,656 6% 1 Canada 23,387 3% 23,855 2% 24,570 3% 2 Mexico 14,343 1% 14,630 2% 14,922 2% 3 U.K. 3,835 2% 3,950 3% 4,069 3% 4 Japan 3,730 1% 3,768 1% 3,805 1% 5 Brazil 2,060 15% 2,246 9% 2,493 11% 6 Germany 1,916 2% 1,974 3% 2,033 3% 7 China 1,808 23% 2,188 21% 2,603 19% 8 France 1,505 3% 1,565 4% 1,612 3% 9 Korea 1,360 9% 1,455 7% 1,528 5% 10 Australia 1,205 7% 1,265 5% 1,329 5% Overseas includes all economies except Canada and Mexico. Sources: NTTO; Statistics Canada; Banco de Mexico - April 2014 forecast 8 4

6 Long-Term Forecast Inbound Travel to the U.S.: Top Ten Origin Economies Visitor Actual Forecast Change Change CAGR Origin /13 18/13 (000s) (000s) (000s) (000s) (%) (%) Grand Total 69,776 83,807 14,031 20% 3.7% Overseas 32,046 41,383 9,37 29% 5.2% 1 Canada 23,387 26,588 3,201 14% 2.6% 2 Mexico 14,343 15,836 1,493 10% 2.0% 3 U.K. 3,835 4, % 3.0% 4 Japan 3,730 3, % 1.0% 5 Brazil 2,060 3,082 1,022 50% 8.4% 6 Germany 1,916 2, % 2.2% 7 China 1,808 4,313 2, % 19.0% 8 France 1,505 1, % 2.6% 9 Korea 1,360 1, % 5.0% 10 Australia 1,205 1, % 4.6% Overseas includes all countries except Canada and Mexico. Sources: NTTO; Statistics Canada; Banco de Mexico - April 2014 forecast 9 Promoting Growth in Travel and Tourism National Travel and Tourism Strategy Goal: Attract and welcome 100 million international visitors, estimated to spend $250 billion, annually by the end of 2021, and encourage Americans to travel within the U.S. and its territories to see all that our country has to offer. Brand USA Actively marketing in 10 key international markets. 10 5

7 Thank You Jennifer Kirsch National Travel and Tourism Office U.S. Department of Commerce Phone:

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