Otdykh LEISURE 15th International Trade Fair for Tourism

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1 15th Otdykh LEISURE 5th MIBEXPO RUSSIA 4th LUXURY Leisure September 2009 IEC CROCUS EXPO Moscow, Russia MATIW Moscow Autumn Travel Industry Week PRESS RELEASE Russia s leading international autumn tourism event MaTIW Moscow Autumn Travel Industry Week, will take place September 2009 in International Exhibition Center CROCUS EXPO in Moscow. This global event includes: the 15 th International Trade Fair for Tourism Otdykh LEISURE; the 5 th International Meetings Industry and Business Travel Exhibition MIBEXPO Russia the 5 th International Meetings Industry and Business Travel Conference MIBEXPO Russia the 4 th International Trade Fair for Exclusive Travel, LUXURY Leisure; the 5 th International Conference of health tourism and spa SPA & HEALTH Moscow The Organizers of MaTIW are EUROEXPO (Moscow, Russia) and EUROEXPO Exhibitions and Congress Development GmbH (Vienna, Austria) All MaTIW events are held under support of Ministry of sport, tourism and youth policy of the Russian Federation Federal Agency for Tourism of the Russian Federation Association of Tour Operators of Russia Russian Union of Tourism Industry Moscow Autumn Travel Industry Week (MaTIW) is the most important autumn event for Russia's tourism market, which attracts an ever greater number of its direct participants and visitors from year-to-year. This event reflects the situation in the Russian tourism industry, and attracts all significant players, providing a platform for new business contacts, meetings, cooperation etc Otdykh LEISURE 15th International Trade Fair for Tourism "The traditional Otdykh LEISURE 2008 trade fair, which has been held by the Euroexpo since 1995, is a symbolic event. This first-rate autumn exhibition project enables the development of the tourism industry in Russia and facilitates the establishment of business contacts for representatives of the tourist market, as well as advertising of the country's capabilities at an international level." (Anatoliy I. Yarochkin Head of the Federal Agency for Tourism of the Russian Federation) 1095 companies from 120 countries and regions of the world exhibited in Otdykh LEISURE 2008; the show was visited by travel professionals.

2 MIBEXPO RUSSIA 5th International Meeting Industry and Business Travel Exhibition and Conference MIBEXPO RUSSIA is an international forum for business, incentive travel and corporate events, which is unique for Russia and CIS. Offering a comprehensive platform for new business opportunities, exchange of know-how and professional education, the exhibition offers a meeting venue for international and Russian mice suppliers and corporate and agency buyers from Moscow and Russian Regions. MIBEXPO is supported by Business Travel Agencies Association of Russia (BTAA) and international industry association. LUXURY Leisure rd International Trade Fair for Exclusive Travel September 2008, Crocus Expo IEC LUXURY Leisure is the only specialized exclusive travel exhibition in Russia. The topic of this exhibition has become extremely popular in the Russian Tourism Market which has experienced a steadily rising demand for exclusive tourism services in recent years. Efficient meetings at LUXURY Leisure make it possible for experts to gain prospective business contacts and to open new possibilities for their business. International Conference Spa & Health is a traditional part of the show and will be again held for the 5 th time. Otdykh LEISURE th International trade fair for tourism and travel QUALITY LABEL The International Trade Fair for Tourism and Travel Otdykh LEISURE, organized by Euroexpo has been granted a Quality Label of the Russian Union of Exhibitions and Fairs (RUEF). The decision to confirm the international status of the show and to grant this Quality Label was made unanimously during RUEF General Meeting held in December 2008 in Kislovodsk (Russia). A membership of the Otdykh LEISURE Exhibition in the Union is one other official recognition of this biggest autumn tourism event in Russia and CIS held in IEC in Crocus Expo in Moscow. RUEF label confirms that the figures of the show were proved by UFI standard audit certificate. This label also confirms the professional organization of the exhibition, the wide range and level of services provided by the organizer as well as high efficiency of the participation in the exhibition. 15 YEARS OF SUCCESS Number of Exhibitors

3 Number of Countries PARTNER COUNTRY 2009 OFFICIAL SPONSOR OF THE EXHIBITION TEZ TOUR is one of the leading outbound travel companies in Russia. It was founded in 1994; now it offers 9 destinations: Turkey (since 1994), Thailand (since 1997), Egypt (since 1999), Spain(since 2003), Cuba and Dominican Republic(since 2004), Maldives and Sri Lanka (since 2007), and Greece (since 2008). GENERAL SPONSOR OF THE LATIN AMERICAN DAY NATALIE TOURS was founded in April in 2008 it s turnover has reached $650 million and the number of clients 480 thousand tourists. The company develops rapidly and adds new destinations to its assortment. So, Dominican Republic and Greece have become new destination in SPONSOR OF THE DOMINICAN REPUBLIC DAY The Day of Dominican Republic will be held during Otdykh LEISURE with support of the Dominican Republic Ministry of Tourism. This event promises to be one of the highlights of the exhibition.

4 EXHIBITION FORMAT B2B Otdykh LEISURE is strictly oriented to tourism professionals; 3 first days the show will be opened to trade visitor only. Visitor registration is obligatory, and can be made directly in the registration hall or on-line in advance at BUSINESS PROGRAM Otdykh LEISURE is well known for its comprehensive business program, which includes seminars, press conferences, presentations etc. in 2009 Latin American Day, the Day of Dominican Republic, a number of special events for travel agents, International Conferences on mice business and spa & health tourism will be held within 4 days of MaTIW. On 24th of September, an annual TBG BRANDS Conference will be organized by BANKO. ADVERTISING CAMPANGE TRAVEL MEDIA Otdykh LEISURE enjoys massive advertising campagne in Russian travel magazines, tourism guides, newspapers, Information catalogues, and Russian Internet ressources: direct.yandex.ru google.com mail.ru travel.mail.ru travel.rambler.ru OUTDOOR ADVERTISING Video spots about the show on the advertising screens in the city center of Moscow Exhibition Banners in the city center of Moscow RADIO ADVERTISING Radio spots on the radio stations Europa+, Retro FM, Radio 7, Keks FM, Echo of Moscow

5 TV ADVERTISING TV Spots on NTV and TVC channels DIRECT MAILING invitations will be sent to travel professionals all over Russia POSTAL SERVICE Company ZhelDorExpedition has been working with Otdykh LEISURE since In 2008, 22,5 tones of catalogues and promotion materials were send by exhibition trade visitors from the exhibition hall directly to their offices in Moscow and Russian Regions. This year this unique service will be again offered to all trade. EXHIBITION VENUE International Exhibition Center CROCUS EXPO is one of the biggest and promising exhibition venues of the world. 19 exhibition halls are situated in three pavilions, including 49 conference rooms with state- of- the art equipment for congresses, presentations and all kind of events. A modern congress hall Crocus City Hall offers space for up to seats. The well developed infrastructure of Crocus Expo includes banks, service center, food courts, restaurants, taxi center, custom office etc. Crocus Expo has a unique free parking for places outside and an indoor park garage for places. TRANSFERS You can get to CROCUS from the nearest Metro stations Tuschinskaya, Planernaya, Molodezhnaya, Storigino. Free shuttles will be organized for Otdykh LEISURE participants from metro stations Tuschinskaya, Planernaya and Storigino. New metro station Miakiniskaya will be opened directly in Crocus Expo in December AQUARIUM HOTEL A new 3 star business hotel was recently opened in the third pavilion of the Crocus Expo. It was designed and constructed according to the modern European standards and offers 225 rooms in different categories, from standard room to studio and suits. For more information please contact Ms. Ekaterina Kohlhauser at leisure@euroexpo-vienna.com SEE YOU at MaTIW! September 2009 IEC Crocus Expo Moscow, Russia