25 th March 2013 Hyatt Hotel Reinforcing Montreal s competitiveness as a financial centre. GFCI 13 Published This Morning!

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1 Z/Yen Group Limited Risk/Reward Managers 90 Basinghall Street London EC2V 5AY United Kingdom tel: +44 (20) th March 2013 Hyatt Hotel Reinforcing Montreal s competitiveness as a financial centre GFCI 13 Published This Morning! Mark Yeandle MBA FCIM

2 A Global Phenomenon ة*-%,% ة*%&% ز)'ر&% ر#"م Índice de Centros Financieros Globales Indice dei Centri Financieri Globali Indice du Centres Financiers Globaux Σφαιρικός οικονομικός κεντρικός δείκτης Глобальный индекс финансовых центров Wskaźnik Globalnych Finansowych Centrów Индекс на Световните Финансови Центрове Goelydh Nírnaeth Arnoediad Blebithar Globaler Finanzzentrenindex (quán) (qiú) (jīn) (róng) (zhōng) (xīn) (zhǐ)

3 What We Already Know Areas of Competitiveness: People Business Environment Market Access Infrastructure General Competitiveness

4 The GFCI World

5 The GFCI Process GFCI 13 uses 96 Instrumental Factors GFCI 13 uses 23,043 assessments from 2,379 respondents

6 Top 20 GFCI Centres GFCI 13 GFCI 12 Change Centre Rank Rating Rank Rating Rank Rating London New York Hong Kong Singapore Zurich Tokyo Geneva Boston Seoul Frankfurt Chicago Toronto San Francisco Washington D.C Vancouver Montreal Calgary Luxembourg Sydney Vienna Kuala Lumpur

7 Long term trends London / New York Trend Line Hong Kong / Singapore Trend Line

8 Areas of Competitiveness

9 Reputational Advantage Centre - Top 20 Average Assessment GFCI 13 Rating Reputational Advantage Boston Tokyo Singapore Vienna Hong Kong Kuala Lumpur New York Monaco Zurich Toronto Vancouver Montreal

10 Perceived Weaknesses Weaknesses Connectivity Montreal Brand Under Developed Financial Sector Foreign Direct Investment Government Efficiency

11 Strengths Strengths Quality of life Education / Human Capital Infrastructure Institutions Stability of political and banking system

12 Assessments by Region Montreal

13 Assessments by Region Toronto

14 Industry Sectors Rank Investment Management Banking Government & Regulatory Insurance Professional Services 1 London (-) New York (-) London (-) New York (+1) London (-) 2 New York (-) London (-) New York (-) Hong Kong (+2) New York (-) 3 Singapore (-) Hong Kong (+1) Hong Kong (-) London (-2) Hong Kong (-) 4 Hong Kong (-) Singapore (+1) Singapore (-) Singapore (-) Singapore (-) 5 Tokyo (-) Seoul (-2) Geneva (+3) Zurich (-) Zurich (-) 6 Zurich (+3) Tokyo (-) Zurich (+3) Boston (+5) Geneva (-) 7 Boston (-1) Boston (+7) Tokyo (-) Geneva (-) Chicago (-) 8 Geneva (+5) Zurich (-) Paris (-3) Tokyo (-2) Boston (+3) 9 Chicago (-2) Frankfurt (-2) Chicago (+2) Paris (+12) Tokyo (+5) 10 San Francisco (-) San Francisco (+3) Frankfurt (-4) Chicago (-2) Toronto (-3) Montreal 14 th Montreal 22 nd Montreal 19 th Montreal 33 rd Montreal 15 th

15 Financial Centre Profiles Broad & Deep Relatively Broad Relatively Deep Emerging Global Global Leaders Global Diversified Global Specialists Global Contenders Boston Amsterdam Brussels Beijing Frankfurt Dublin Geneva Dubai Hong Kong Seoul Luxembourg Moscow London New York Paris Singapore Sydney Tokyo Toronto Zurich Transnational Established Transnational Transnational Diversified Transnational Specialists Transnational Contenders Chicago Kuala Lumpur Athens British Virgin Islands Istanbul Milan Bahrain Buenos Aires Madrid Rome Copenhagen Calgary Montreal Shanghai Helsinki Cayman Islands Munich Vancouver Monaco Edinburgh San Francisco Vienna Qatar Gibraltar Washington DC Guernsey Isle of Man Jersey Malta Qatar Rio de Janeiro Riyadh Established Players Local Diversified Local Specialists Evolving Centres Local Lisbon Melbourne Bahamas Abu Dhabi Stockholm Osaka Budapest Bangkok Warsaw Sao Paulo Cyprus Glasgow Oslo Hamilton Panama Jakarta Prague Johannesburg Reykjavik Manila Tallinn Mauritius Mexico City Shenzhen St Petersburg Taipei Wellington

16 Case Study - Seoul Seoul GFCI Average

17 Opportunities for Montreal A centre for asset management and private wealth management Human capital development - the finance education centre of North America

18 Strategic Aims Work on weaknesses - taxation, visas, investorimmigrants rules, financial entrepreneurship, regulations Balance incentives for back-offices and front office Strong marketing efforts because Asia is rising - are satellite centres sustainable long term? Even historical centres (London and New York) are losing ground Make choices: Geneva is a global leader for wealth management, Luxemburg regional leader for funds, Dublin global centre for insurance, Mumbai for BPO. What about Montreal? Foster economic growth

19 Focus of Marketing People still think of Canada as mountains, lakes and bears! People know even less about Canada s financial services (the Mark Carney effect is only in London) IFC Montreal needs a brand identity (not just a logo) Identity should reflect Montreal has to make bolder choices (Quant, Commodities, infrastructure); Innovation is a risky choice because innovations here have no big impact on global markets

20 GFCI 14 September 2013 Participate yourself at: t

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