MEDIA KIT 2018 LUXURY TRAVEL WELLNESS
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1 MEDIA KIT 2018 LUXURY TRAVEL WELLNESS
2 Hong Kong, China HK$48 Singapore S$8 (inc GST) Hong Kong, China HK$48 Singapore S$8 (inc GST) Hong Kong, China HK$48 Singapore S$8 (inc GST) Asia s Premier Travel and Wellness Publication Catering for luxury travellers and spa industry experts alike, AsiaSpa is the glossy for those in-the-know for all things wellness in the region and beyond. AsiaSpa provides a detailed guide to noteworthy resorts and spas, keeping readers on the pulse of the latest treatments, brands, healing techniques and fitness trends. Profiles on industry icons ensure that discerning readers are informed of the personalities influencing the world of wayfaring and holistic living. Be inspired by breathtaking destinations and aware of the shifts shaping the wellness world through the highly relevant print publication, digital magazine, spa locator and website providing easy access to the best in the business. 2017/2018 asiaspa Luxury Travel Wellness DESERTS IN AMERICAN SOUTHWEST URBAN OASES BARCELONA SOUL May/June 2017 SPIRITUAL RETREATS CHAKRA RAPY ESSENTIAL OILS GONG BATHS asiaspa Luxury Travel Wellness MOVEM ENT SPARTAN TRAINING LIGHT WORKOUT BITES EXERCISE AND WELL-BEING July/August 2017 HOTEL GYMS LAID BACK IN LUANG PRABANG SPA HEAVEN LANGKAWI MAYAN RIVIERA HIMALAYAN KINGDOM MED HOTELS September/October 2017 TREND WELLNESS CRUISES SUSTAINABLE EATING HEART RATE FITNESS asiaspachina Luxury Travel Wellness 2017/2018 CHINA ORIENTAL SANCTUARIES 东方避世天堂 EAT-PLAY-PAMPER IN HAINAN 在海南吃喝玩乐 TOP WELLNESS ESCAPES IN AND AROUND CHINA 中国境内和周边地区的顶级养生胜地 ALL ABOARD LAND OF DREAMS 梦想启航 SPOIL YOURSELF WARDROBE ESSENTIALS 万千宠爱在衣橱
3 EDITORIAL CALENDAR 2018 JANUARY/FEBRUARY The I do Issue The ultimate guide from wedding destinations, honeymoon spots and beauty secrets. MARCH/APRIL The Consciousness Issue Well-being is as much about the mind as the body. We focus on tips and techniques to bring about calm and balance as part of a holistic approach. MAY/JUNE The Adventure Issue Whether it s exploring a destination out of your comfort zone or chasing active pursuits, it s time to embark on something new and exciting! JULY/AUGUST The Tropical Issue Here s some inspiration for bucket list places for sun, sand and sea. From resort-worthy fashion to the best in SPF skincare, summer has officially arrived. China Supplement The Latest escapes and the hottest trends of 2018 in China SEPTEMBER/OCTOBER The Indulgence Issue Treat yourself with decadent massages, luxurious resorts and haute cuisine that s as delicious as it is healthy. NOVEMBER/DECEMBER The Environmental Issue All you need to know about living sustainably, from making food choices that are good for the earth, to products which benefit local communities, and influencers who make our planet a better place. EDITORIAL ULTIMATE UNWIND The world s most stylish spas LATEST ESCAPES New noteworthy stay ESSENTIALS What s hot in beauty, events, and ecofriendly happenings INNER RETREAT Insider insight on dedicated wellness experiences WELL-BEING From nutrition to alternative therapies, health trends that are talk of the town TRAVEL DESTINATIONS What to do and see in the world s most stunning locations
4 ASIASPA AWARDS The region s most anticipated spa and wellness event of the year, the annual AsiaSpa Awards have honoured nominees, industry icons and special guests since its establishment in A panel of expert judges selected the best in the business across continually evolving categories setting a benchmark in the region and internationally. Awards were presented to spas, hotels and resorts, retreats, academies, personalities and products recognised for their outstanding achievement at the highest of luxury standards, and progressive foresight in the fields of ecological awareness and technical innovation. BRANDED EVENTS Through a host of beauty, fashion, spa and hotel events held by AsiaSpa and their selected partners, readers can enjoy exclusive experiences with luxury brands, to help develop an ongoing dialogue, enhance awareness and drive sales. SUPPORTING CLIENTS For bookings: info@cocoboduhithi.com
5 Circulation: 63,800 Copies Readership: 191,400 Distribution Channels Newsstands / Bookshops 30% Subscriptions 20% Airlines 20% Hotels & Spas 18% High-End Public Display 10% Controlled Copies 2% Geographic Breakdown China 4% India / Maldives 3% Korea / Japan 6% Malaysia 6% Indonesia 7% Philippines 4% Hong Kong / Macau 30% READERSHIP PROFILE GENDER Female: 72% Male: 28% 92% of readers refer to AsiaSpa for holiday ideas AGE GROUP Under 25 5% Age % Age % Age % Over 55 4% ANNUAL PERSONAL INCOME Under US$70K 17% US$70-90K 30% US$90-120K 27% More than US$120K 26% JOB TITLE CEO/MD/Owner 30% Directors 36% Managers 24% Others 10% ACTIVITIES ON HOLIDAY TRIPS Health & Spa 90% Shopping 63% Ecology/Nature Trips 56% Fitness 41% Thailand 12% Australia / NZ 7% Singapore 21% Our readers travel an average of nine times a year. AsiaSpa is available in the inflight libraries and lounges of the following airlines:
6 ADVERTISEMENT RATE (US$) Mainbook Effective January 2018 DISPLAY 3x 6x Inside Front Cover DPS 32,000 28,800 23,800 Double Page Spread 27,800 24,700 19,600 Outside Back Cover 18,500 17,500 14,000 Full Page Special Position 17,500 14,400 12,800 Full Page ROP 14,900 13,100 11,300 MECHANICAL DATA Trim 458 x 303mm Bleed 468 x 313mm Trim 229 x 303mm Bleed 239 x 313mm TRAVEL & WELLNESS GUIDE A directory of the region s premier resorts and retreats showcased in a beautiful advertorial format (design & production included) (Including design of advertorial) 3x 6x Full Page (Left hand page) 5,600 4,500 4,000 Full Page (Right hand page) 6,100 5,000 4,600 Double Page Spread 9,200 7,200 6,100 (Width x Height in millimetres) Trim Bleed Type Double Page Spread 458 x x x 283 Full Page 229 x x x 283 Double Page Spread (print version) Bleeding area BOOKING DETAILS Frequency: Bi-monthly (Jan/Feb, Mar/Apr, May/Jun, Jul/Aug, Sep/Oct, Nov/Dec) Material Deadline: First day of the month preceding publication Cancellation: Six weeks before publication for advertisements and eight weeks for premium positions Supplements A loose insert takes readers on an in-depth journey to major destinations and into the latest spa and travel trends. Bleed 313 mm Trim 303 mm Trim Trim 229 mm Unreadable area Unreadable area 7 mm 7 mm 7 mm 7 mm Bleed 468 mm Trim mm mm (Width x Height in millimetres) Trim Bleed Type Double Page Spread 458 x x x 283 (Gutter allowance of 7mm each is required for the first 10th DPS only) (Not applicable for Front Cover Reverse Gatefold and other DPS positions) DISPLAY Inside Front Cover DPS 32,000 Double Page Spread 27,800 Outside Back Cover 18,500 Full Page Special Position 17,500 Full Page ROP 14,900 MECHANICAL DATA Trim 458 x 278mm Bleed 468 x 288mm Trim 229 x 278mm Bleed 239 x 288mm TRAVEL & WELLNESS GUIDE A directory of the region s premier spas, hotels and retreats showcased in a beautiful advertorial format (design & production included) (Including design of advertorial) Full Page (Left hand page) 5,600 Full Page (Right hand page) 6,100 Double Page Spread 9,200 (Width x Height in millimetres) Trim Bleed Type Double Page Spread 458 x x x 258 Full Page 229 x x x 288 MATERIAL REQUIREMENTS Publication Process Offset Screen ruling 175 lpi Binding Method Perfect Bound Colour CMYK, four colour Digital Files: Actual sizes at 300dpi or higher, CMYK colour mode in press-ready PDF formats. All fonts in the artwork must be provided or created as outlines.
7 Hong Kong, China HK$48 Singapore S$8 (inc GST) MAYAN RIVIERA HIMALAYAN KINGDOM Hong Kong, China HK$48 Singapore S$8 (inc GST) September/October 2017 WELLNESS CRUISES SUSTAINABLE EATING HEART RATE FITNESS DIGITAL MARKETING Website Digital Edition AsiaSpa.com is the region s online well-being bible for those who love to travel in a holistic way. AsiaSpa s website offers in-depth reviews on spas and resorts as well as daily updates on the latest destinations and happenings in luxury travel and wellness. LEADERBOARD ASIASPA SPA LOCATOR FULL PAGE LISTING 1 ST RECTANGLE AD 2 ND RECTANGLE AD VIDEO AD AsiaSpa magazine is also available as a digital edition for tablet computers, such as ipad and Android. This product represents a further step into the international market, which also comes with new opportunities for advertisers to reach a wider audience with technologically advanced campaigns. asiaspa Luxury Travel Wellness MOVEM ENT SPARTAN TRAINING LIGHT WORKOUT BITES EXERCISE AND WELL-BEING July/August 2017 HOTEL GYMS LAID BACK IN LUANG PRABANG SPA HEAVEN LANGKAWI MED HOTELS TREND Leaderboard 1 st Rectangle Ad 2 nd Rectangle Ad Video Ad AsiaSpa Spa Locator Full Page Listing 1 month 2,900 2,100 1,600 2,000 1,300 3 months 6,500 4,600 3,500 4,600 2,900 Enhancement: Video Scrollable gallery Hotspot function Advertisment - A1 insert 2,600 4,000 2,400 4,000 Blast E-newsletter Through AsiaSpa s highly targeted, continually growing database, advertisers are connected with high-net-worth, health-conscious individuals who appreciate the finer things in life for publicity and promotional purposes. Rate - Per EDM Blast 7,000 (Database 46,000 qualified s) With each issue published every two months, AsiaSpa also sends out an e-newsletter with updated news, highlights and promotions to keep its more than 46,000 subscribers in the know. Banner 4,000 Company Logo 3,300 BANNER AD COMPANY LOGO
8 HONG KONG HK$48 SINGAPORE S$6 (INC GST) MALAYSIA M$12 THAILAND B160 CHINA RMB60 PHILIPPINES P235 USA US$8 AUSTRALIA AUS$8 GUAM US$6 INDONESIA RP50,000 JAPAN 600 NEW ZEALAND NZ$8 S. KOREA W5,000 REST OF ASIA US$7 REST OF WORLD EUR7 Hong Kong, China HK$48 Singapore S$8 (inc GST) HONG KONG, CHINA 中国香港 HK$60 CHINA 中国 RMB60 SINGAPORE 新加坡 S$10 MALAYSIA 马来西亚 RM25 THAILAND 泰国 PHILIPPINES 菲律宾 INDONESIA 印度尼西亚 AUSTRALIA 澳大利亚 B240 P390 RP60,000 AU$8 NEW ZEALAND 新西兰 NZ$8 JAPAN 日本 700 SOUTH KOREA 韩国 W8,000 USA 美国 US$10 EUROPE 欧洲 EUR8 REST OF ASIA 亚洲其他国家 US$8 REST OF WORLD 其他国家 EUR8 November/December 2017 Inform. Involve. Inspire. JANUARY/FEBRUARY 2018 FURR OUT RE 18 of the best adventures outside Asia January/February 2018 I DO High-altitude biking in Eastern Tibet Putting Iran s canyoning on the map Discovering remote Maratua UNEARTHING CENTRAL JAVA LISBON SPA HAVENS 2018 HOTSPOTS WEDDING BEAUTY GROOM S GUIDE BRIDAL ZEN SPOTLIGHTS CRN 74M CLOUD 9 AZIMUT GRAND 35 METRI SANLORENZO SX88 RIVIERA 68 SPORTS JEANNEAU 51 SHIPYARD: SUNSEEKER BIG AND GETTING BIGGER INTERVIEWS RAFA NADAL: MCY 76 OWNER PHIL POPHAM: SUNSEEKER CEO TIGER MOK: VOLVO ROOKIE 37 第 37 期 2017 TOP 3 NEW WAYS TO CHARTER 三大新型包机模式 WHY FLYING CARS ARE NO LONGER A FANTASY 飞行汽车, 不再是幻想 YOUR SOUTHWEST AMERICAN GETAWAY 美国西南部的沙漠旅行 BLU INC MEDIA (HK) LTD 2/F, Chinaweal Centre, Jaffe Rd, Wanchai, Hong Kong Tel: (852) Fax: (852) advert@bluincmedia.com BLU INC MEDIA CHINA Pole Tower, Unit , 425 Yishan Road, Xuhui District, Shanghai, China Tel: (86-21) Fax:(86-21)
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