A U T H E N T I C S O U T H E R N T R A V E L... WHERE CHARM MEETS GRACE
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1 A U T H E N T I C S O U T H E R N T R A V E L... WHERE CHARM MEETS GRACE Only Southern Hospitality Magazine Traveler captures the experience, heritage and character of the Southeast United States. We cover destinations rich in distinction while enhancing that vacation sense of place that travelers crave. Show them what we ve got and they will come. With expert special reporting and images that bring you to that place, our goal is to inspire our readers to travel. Your state is within reach, making driving destinations extra appealing for our 22,000+ single, couple, family and business readers. We are here to serve. Each destination in the Southeast is unique and has its own unforgettable experience. Southern Hospitality Magazine Traveler showcases the possibilities for readers to not just visit, but truly experience Southern Hospitality. MISSION We have been serving the hospitality industry for over 16 years through our Southern Hospitality Magazine Professional publication. Southern Hospitality Magazine Traveler expands our reach, completing our mission for both sides of the industry... offering a valued place to showcase properties, goods and services for travelers and the perfect print and digital formats for our readers to find them.
2 22,000+ VA NC SC MS AL GA TX LA FL 2010 READERSHIP AND REACH PRINT A minimum of 10,000 households with income of $80,000 or more. Subscriptions available and growing daily. WEBSITE Southern Hospitality Magazine Traveler website debuts January It will showcase our destination spotlight, interactive blogs, columns, news, photography, video, contests DIGITAL EDITION and more. A minimum of 10,000 additional households with income of $80,000 or more. FACEBOOK Southern Hospitality Magazine Traveler is on facebook. We share your property news, photography and deals from around the Southeast. AUDIENCE PROFILE & REACH
3 up front & news worthy featuring in every issue spring 2010 COPY & AD: FEB 1 MATERIALS: FEB 6 summer 2010 COPY & AD: April 20 MATERIALS: April 25 FALL 2010 COPY & AD: AUG. 14 MATERIALS: AUG. 18 WINTER 2010 COPY & AD: NOV. 14 MATERIALS: NOV. 18 Tech up: virtual tours & BOOKING ONLINE EDIBLE DELIGHTS: WHO HAS AMAZING DESSERTS AND COFFEE? Can Rover come? Tech up: REWARD CARD comparison LATEST LUXURY: POOLS & FITNESS CENTERS LEAVE AN IMPRESSION ON THE ROAD AGAIN: ENERGY SAVING TIPS Tech up: TIPPING 101 EDIBLE DELIGHTS: WINE & SPECIALTY DRINKS SMALL stops BIG history Tech up: look before you eat: get restaurant diet facts LATEST LUXURY: INTIMATE BED & BREAKFAST INNS mapping it out: safe travel tips THE BEST PLACES TO GOLF business travel Coastal vacations & water sports tours & excursions camping REVISITED theme & water parks attractions food & entertainment: Casinos & CRUISES the arts: finding culture & heritage wineries & vineyards weddings & honeymoons spa spectacular: INDOORS AND OUT ON THE EDGE: winter sports HUNTING ON THE ROAD: CELEBRATING THE OFF-THE-BEATEN PATH ONE ON ONE: INTERVIEWS WITH INFORMED TRAVELERS Over THE EDGE: VENTURE INTO ADVENTURE BOOK IT: REVIEWS OF AUTHENTIC TRAVEL BOOKS AND RESOURCES THE REAL DEAL: AUTHENTIC SHOPPING CITY BEAT: URBAN TRAVEL Chef spotlight: meet top chefs from the southeast JUST TRY IT: FOOD AND DRINK RECIPES FROM TOP CHEFS AND BARTENDERS! PLAN to eat: BEST-VALUED food GUIDE... Updated every issue AND ONLINE EDITORIAL CALENDAR
4 landscaping. BE A VACATION DESTINATION florida Southern Hospitality Magazine Traveler presents special advertising opportunities that provide readers with insightful planning tools for their next great vacation. We focus on a variety of destinations that inspire travelers with comprehensive information on what to see and do when they get there. Whether you want to promote a state, property, venue, event or related product, we work to deliver relevant content written by travel experts. IN PRINT SIGNATURE COVER PLUS Exclusive front cover, inside front cover (full page ad) and page 5 (full page advertorial with photo). A Vacation To Remember! Be swept away... from our 23 beach activities to our five star golf courses... all withing footsteps for your room. blueduskresort.com Blue Dusk Resort On The Lake, one of Austin s premier downtown hotel properties, has completed a multimillion-dollar renovation. The exterior is noticeably refreshed, with new paint, lighting and signage, a full glass-fronted entry and Upon entering the hotel, guests will immediately notice the dramatic changes to the registration area including the removal of the registration desk and original western-themed mural with more modern registration pods and check-in kiosks in their place. The hotel s 18 guest suites including 12 Executive Suites; four Deluxe Suites, one with a private ng the removal of the registration desk and original western-themed mural with more modern registration pods and check-in kiosks in their place. The hotel s 18 guest suites including 12 Executive Suites; four Deluxe Suites, k and original western-themed mural with more modern registration pods and check-in kiosks in their place. The hotel s 18 one with a private balcony; and two Presidential Suites have balcony; and two Presidential Suites have been completely redesigned, featuring new carpet, furnishings, linens and décor. In addition, the hotel installed new energy-saving technology in the air conditioning systems of all 448 guestrooms as well as contemporary hallway sconces, automated privacy signs and contemporary doorbells. To better accommodate business travelers and group meetings, the hotel has upgraded the expansive 23,000 sq. ft. of meeting space, including new carpet, lighting, ceilings and wall coverings. The hotel now features new bistro and bar, a revitalized coffee bar and a state-of-the-art fitness center. For more information, visit VENUE SPECIAL If your property relates to one of our features, you qualify for a page just for your property... a special size ad, editorial and a photo all at one special rate. PLAN TO EAT FOOD DISPLAY GUIDE Get a display ad in print and online for your restaurant! Send us one ad for print and online and receive amazing exposure at an economical rate. ECO-FRIENDLY PLACE GUIDE A guide to destinations in the Southeast that are eco-friendly. A photo, contact info and a description of what makes them eco-friendly. Available for Summer 2010 issue. DIGITAL DIGITAL EDITION There are two exclusive sponsorships for our digital edition available with direct links to your website. BANNER ADS Our website offers several banner opportunity options, which can include video. VENUE VIRTUAL TOURS We also offer space for virtual tours on our website. Visitors can visit your property right on our website, leave comments and link back to your website. FACEBOOK It s free! Here s a place to share property news, specials, photography and deals from around the Southeast. MARKETING OPPORTUNITIES REPRINTS Reprints are available upon request for your inhouse marketing efforts. Prices based on pages and quantity.
5 COMPARE OUR ADVANTAGE RATES PRINT DISPLAY ADVERTISING Covers/Special Positions Full Page Rate + 20% 1-2X 3-4X Full Page $2,545 $1,920 2/3 Page $2,160 $1,695 1/2 Island $1,775 $1,475 1/2 Horizontal $1,645 $1,295 1/3 Horizontal or Vertical $1,020 $875 1/4 Horizontal or Vertical $725 $640 1/6 Horizontal or Vertical $425 $395 SIGNATURE COVER PLUS $4,795 $4,295 VENUE SPECIAL $2,045 PLAN TO EAT GUIDE $300 ECO-FRIENDLY PLACE GUIDE $350 (summer issue only) WEBSITE DISPLAY ADVERTISING 1-2X 3-4X TOPPER BANNER $1,545 $1,220 SIDE SQUARE WEB DISPLAY $1,145 $995 VENUE VIRTUAL TOURS $4,745 (1 year) RATES DIGITAL EDITION SPONSORSHIP LARGE SMALL DIGITAL BANNER WITH LINKS $1,645 $475 (per issue)
6 high resolution (300dpi) pdf files to: Agency Commission: 15% to recognized advertising agencies PRINT DISPLAY ADVERTISING See editorial calendar for deadlines. Advertising Size Specifications and Camera-Ready Requirements (In Inches, Width x Height) Trim size: 8-3/8 x 10-7/8 Full page 7-1/2x10 Bleed 8-1/2x11-1/8 1/3 Vertical 2-1/4x10 2/3 Vertical 4-7/8x10 1/4 Vertical 3-5/8x4-7/8 1/2 Island 4-7/8x7-1/2 WEBSITE DISPLAY ADVERTISING 1/6 Vertical 2-1/4x4-7/8 1/2 Horizontal 7-1/2x4-7/8 TOPPER BANNER: 522 x 72 pixels Ads should be dpi. SIDE SQUARE WEB DISPLAY: 216 x 180 pixels Ads should be dpi. 1/6 Horizontal 4-7/8x2-1/4 1/3 Horizontal 4-7/8x4-7/8 See editorial calendar for deadlines. DIGITAL EDITION SPONSORSHIP DIGITAL BANNER WITH LINK LARGE DIGITAL BANNER WITH LINK SMALL PLAN TO EAT! A color display ad in print and online for your restaurant with links to your website for one great price! (actual size) (1.66 x 1.66 ) 1,000 x 200 pixels (pub) 600 x 200 pixels ( ) 180 x 108 pixels ( ) PRODUCTION SPECIFICATIONS Ads should be dpi. Terms: Advertiser may pay by check, Mastercard, Visa or Discover.
7 SALES CONTACTS BY STATE VA NC TEXAS Debbie Gray TX LA MS AL SC GA louisiana & Virginia Lytha Belrose FL mississippi & Alabama Tammy Jo Hogan GEORGIA & SOUTH CAROLINA Nicolette Stewart FLORIDA & NORTH CAROLINA Karen Blackburn PUBLISHING OFFICE CREATIVE DIRECTOR Debbie Dewell MANAGER OF FINANCE/CLIENT SERVICES David Dewell G R E A T M I N D S A C R E A T I V E G R O U P 8275 HUNTERS RIDGE TRAIL TALLAHASSEE, FL TOLL FREE FAX CONTACT DIRECTOR OF EDITORIAL SERVICES Elaine Cappellino elaine@southernhospitalitymagazine.com
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