Average household income is $200,000 per month. 86% of households have a BMEP (Business owner, Manager, Executive or Professional).
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1 MEDIA KIT 2017
2 The authority on Sai Kung About us and Clearwater Bay living. The best value way to reach Hong Kong s high net worth families. About Sai Kung and Clearwater Bay Magazine Sai Kung & Clearwater Bay Magazine was born in November Our success is due to one factor we bring advertisers the best return on their investment. Fast facts Average household income is $200,000 per month. 86% of households have a BMEP (Business owner, Manager, Executive or Professional). 82% of readers are expatriates. 68% of readers are women. 68% of readers have children. 96% shop online. 78% invest in property. Hong Kong s richest family demographic.
3 Our readers Demographics 86% are 28 to 55-years-old. 89% have a university degree. Family 68% have children. 62% have children enrolled in international schools or pre-schools. 58% have children who take part in after-school activity. Home 90% are Sai Kung or Clearwater Bay residents. 78% own property overseas including holiday homes and investment properties. Health and Beauty 89% regularly visit professional hairdressers, nail salons or spas. 60% spend a monthly average of $5,000 on beauty products and services. 52% are planning to buy a boat. Dining 80% dine out at least once a week. 75% order take out at least three times a month. 89% shop in organic and specialty food stores. Travel 92% travel abroad at least once a year. 60% travel for business at least three times a year. 80% earn more than HK$100,000 per month. 76% of readers work out. 74% have children who take part in afterschool activities. 88% own homes worth more than HK$20 million. 66% have a family pet.
4 Editorial People Sai Kung & Clearwater Bay Magazine is the centre of the community. Residents have to grab their copy to see who s in this month. Education Our education coverage is the best in Hong Kong, with regular interviews and reviews of local schools and tuition services. Eating Residents pay a premium for quality food and ingredients. Home entertainment and garden parties are a big part of their social lives. Family Family comes first. 80% have children. 74% spend on afterschool activities. It s why we live in Sai Kung! Interiors Sai Kung is about big houses and beautiful living spaces. 88% are planning to renovate this year. Health & Beauty Our mostly female readers spend heavily on health & beauty services and products.
5 Editorial Planner A monthly listing of events with a focus on what s happening locally and the best things to do each month. Property A beautiful home and a smart investment. Our readers are ready to buy property in Hong Kong and overseas. News Sai Kung and Clearwater Bay Magazine is the number one source of local news for residents. Local Each month we explore a different local story and talk to real people in the area to bring residents the latest from around town. Outdoors Sai Kung living is centred around getting outside and being active. Our dedicated outdoors section explores the best on offer in the area. Pets Monthly news, advice and bites for pet lovers.
6 Distribution Sai Kung Magazine continues to extend its reach in the community. Here is the latest in distribution news: 30,000 readers a month. 10,000 copies printed. Shatin SAI KUNG PENINSULA Sai Kung Town Hebe Haven Marina Cove KOWLOON Tseung Kwan O Silverstrand Clearwater Bay HONG KONG ISLAND Restaurants, Bars and Cafes - AJ s Sri Lankan Restaurant - Ali Oli Bakery - Bacco - Big Fish - Butcher King - CC Café - Casa - Cava - Chinese Kitchen - Chip In - Classified - Colour Brown - Fiesta Fiesta - Firenze - Grande Restaurant - Five Coffee Company - Italiano s - Jaspas - May s Sawadee - Mike s Chicken Comida de Portugal - Paisano s - Pepperonis - Pizzeria La Gondola - S2 Water Front - Sauce - Sawadee Thai - Starbucks - Steamers - Takka Fusion - T.C. Deli - Tikitiki Bowling Bar - Tree Cafe (Horizon Plaza) - The Duke of York - The Dutch - The Sandwich Club, HKUST - Union Jacks - Vilavila Gourmet - Village Restaurant Shops - The Bottleshop - The Courtyard - East Point City Shopping Mall - Everything Under The Sun (Horizon Plaza) - Final Fragment - Fusion, Centro Plaza - Fusion, Clearwater Bay - Ka Ying Curtain Craft - Leisure Book Shop - Life s a Breeze (Horizon Plaza) - Look Upstairs - One Kowloon - Patsy House - Rich On House Property Agency - Sai Kung Market - Schmidt Vinothek - Taste (East Point City) - Today Speed Photo Finishing - Mirth - TREE - Watsons Wine Cellar - Wood + Kitchen Pets and Vets - Pets Central - Sai Kung Animal Hospital Private Clubs and Hotels - Clearwater Bay Golf & Country Club - Equestrian Centre - Hebe Haven Yacht Club - Hillview Court - Hyatt Regency Hong Kong (Sha Tin) - Marina Cove - Residence Oasis - The Giverny - The Portofino - Victoria Recreation Club Health and Fitness - Allure - Escapade sports - OT&P (Razor Hill) - Pole Paradise - Queen s Castle Organic Day Spa - Sai Kung Healthcare Centre - Sara Thai Massage - Seasons Fitness (Central) - Sense of Touch - Tala s Hair and Beauty - Sai Kung Reflexology Centre Schools and Kindergartens - Anastassia s Art House - Clearwater Bay School - Garden House - Hong Kong Academy - Hong Kong Adventist College - Kellett School - Mills International School - Music Horizon - Sunshine House - Sai Kung English - Tutti Music - Woodland Pre-School TO VIEW OUR MAGAZINE ONLINE f Visit Search: Sai Kung & Clearwater Bay Magazine
7 Distribution Our readers work in the city but choose to raise their families in Sai Kung. Hebe Haven Yacht Club Hill View Marina Cove Portofino The Giverny YOU CAN ALSO FIND US AT Health and Fitness Shops Schools and Kindergartens Restaurants, Bars and Cafes
8 Rate card Display Display adverts Display adverts are located at the front of the magazine and make a big impact TRIM 27 x 21.5cm BLEED 28 x 22.5cm 12 x 19cm 24.5 x 9.3cm 6 x 19cm 12 x 9.3cm FULL PAGE 1/2 PAGE (HORIZONTAL) 1/2 PAGE (VERTICAL) 1/4 PAGE (HORIZONTAL) 1/4 PAGE (VERTICAL) Rate Specified Position Size H x W Cost Outside Back Cover 27 x 21.5 cm $25,000 Inside Front Cover Spread 27 x 43 cm $28,000 Inside Front Cover 27 x 21.5 cm $15,600 Inside Back Cover 27 x 21.5 cm $14,000 Run-on-Book (ROB) Double Page Spread 27 x 43 cm $21,600 Full Page 27 x 21.5 cm $12,000 Half Page Horizontal 12 x 19 cm $8,000 Quarter Page Banner 6 x 19 cm $6,000 Quarter Page 12 x 9.3 cm $4,500 - All full-page artwork needs 3mm bleed on all edges - Guaranteed position: +20% - Production cost for advertorial: $8,000 Full Page, $16,000 Double Page Spread (includes photography, write-up and layout design) - Artwork design: $2,000/page Inserts/ Onserts AD Cost/copy AD Cost/copy 2-page Insert $1 Booklet Inserts $4 Standard Inserts (below 50g) $2.5 Onserts $4 - Size: A4 or smaller ads@fastmedia.com.hk or call
9 Rate card Marketplace Marketplace adverts Specially designed for small businesses and local service providers The best value in town for reaching Sai Kung residents who need your services SINGLE 5.75 x 6cm DOUBLE (VERTICAL) 12 x 6cm QUAD (VERTICAL) 24.5 x 6cm TRIPLE (VERTICAL) 18.3 x 6cm QUAD 12 x 12.5cm DOUBLE (HORIZONTAL) 5.75 x 12.5cm TRIPLE (HORIZONTAL) 5.75 x 19cm Rate 1x 3x 6x 12x Quad $3,500 $3,325 $3,150 $2,800 Triple $2,800 $2,660 $2,520 $2,240 Double $2,000 $1,900 $1,800 $1,600 Single $1,100 $1,045 $990 $880 Artwork made easy: File Format: JPG/ PDF, 300dpi in CMYK mode (RGB and Pantone colours will not be accepted) ads@fastmedia.com.hk or call
10 Rate card Online products Marketing A weekly newsletter sent exclusively to subscribers Features exclusive discounts, deals, offers and event announcements for subscribers Rate Standalone EDM (700 x 1000 px (W x H)) - $1.5 per enewsletter Advertorial (Image: 600 x 290 px (W x H), 70 words) - $5,000 Box Ad or What s On Box (Image: 290 x 290 px (W x H)) - $4,000/ 4 weeks All images must be 72dpi, in RGB colour mode with jpg/png format. Website The official website for Sai Kung Magazine updated daily Features a digital version of Sai Kung Magazine, local news, event listings and community photographs Banner AD Sidebar AD Rate Website Domination Banner AD (600 W x 90 H px) - $10,000/ 4 weeks Sidebar AD (290 x 290 px (W x H) - $5,000/ 4 weeks Booking deadline: 5 days before AD publication. Special online package: Contact our sales team for a tailor-made package.
11 Our clients Our clients or call
12 Floor L1, 222 Queens Road Central, Hong Kong Sales & Marketing: General: Sai Kung Magazine
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