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Thomas Baldwin
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{ MEDIA KIT 208 } We invite you to be part of

following upscale coastal communities: La

About Town (covers Downtown and N. County).

1 { MEDIA KIT 208 } We invite you to be part of our regionally focused ABOUT TOWN MAGAZINES group of advertisers. Published quarterly and exclusively for the following upscale coastal communities: La Jolla, Del Mar, Solana Beach, Point Loma and About Town (covers Downtown and N. County). Our complimentary lifestyle magazines offer high-quality features, content and photography with the value you d expect from a publication of excellence. To reserve space in ABOUT TOWN MAGAZINES, please contact us. [p] [e] info@abouttownmagazines.com

{ WHY ABOUT TOWN MAGAZINES? } OUR MISSION STATEMENT ABOUT TOWN MAGAZINES will provide our viewership and advertisers with an upscale, high-quality and memorable publication.

Reserve space in ABOUT TOWN MAGAZINES by contacting us. [p] 69.546.7003 [e] info@abouttownmagazines.

2 { WHY ABOUT TOWN MAGAZINES? } OUR MISSION STATEMENT ABOUT TOWN MAGAZINES will provide our viewership and advertisers with an upscale, high-quality and memorable publication. Our goal is to present interesting, current and relevant content in a visually pleasing presentation. We are committed to marketing our advertisers brands with innovation and creativity. Reserve space in ABOUT TOWN MAGAZINES by contacting us. [p] [e] info@abouttownmagazines.com MAGAZINE OUR POINT OF DIFFERENCE IS KEY Your brand is automatically included in EVERY REGIONAL EDITION for the same rate. The magazines are distributed bi-weekly for the 2 ½ months of the quarter. Your brand is seen by both locals and visitors using three channels of distribution.. HOMES - Your brand will be included in all our home mailings in La Jolla. 2. HOTELS - Your brand will be in all our in-room hotel editions OR at the concierge desk. See our hotel listings. 3. BUSINESSES - We distribute the magazines at retail shops, cafes, salons, banks, etc. Your brand is our # priority and is the focus of our creative direction. Our primary goal is to market your brand in an eye-catching and artistic way. The publication has a clean look and feel, while creating an easy, inviting visual flow. The edits and features are relevant, interesting, creative, current and fun. ADDED VALUE! ADDED VALUE! ADDED VALUE! Besides your ad, each paying advertiser receives a second position in the magazine. ** Each advertiser is listed in our directory section in our magazines and on our website. Each advertiser s brand is on our website via our digital edition. Each advertiser s brand is included in ALL 5 magazine editions. COMPLIMENTARY FALL 207 ** Must commit by advertising deadline to qualify for the 2nd position and is subject to Publisher s discretion.

3 { DEMOGRAPHICS CIRCULATION } OUR DEMOGRAPHIC YOUR AUDIENCE Affluent Coastal Communities Locals & Visitors Female: 58% Male: 42% Average Age: OUR CIRCULATION Quarterly Circulation = 20,000 Quarterly Viewership = 80,000 Circulation Per Year = 80,000 Viewership Per Year = 2.4M MAGAZINE DISTRIBUTION 40% mailed to homeowners in La Jolla 60% distributed to regional businesses (includes hotels) WHEN YOU ADVERTISE WITH US, YOU WILL BE INCLUDED IN ALL 5 EDITIONS! Your ad and brand will be included in the following editions and distributed to the following places: WHAT ADVERTISERS ARE SAYING... Sigi s Boutique has been in business for over 40 years, and About Town Magazine is the only place we choose to advertise. We advertise with them because of the quality of the content and the clean visual presentation of the magazine. It also has brought us new customers who come in to purchase what they have seen in an issue. No other form of advertising has done that for us over the years. It has benefited our business to be associated with About Town Magazine and we are proud to do so. Phyllis Lanphier, Sigi s Boutique I ve been advertising our salon in About Town Magazine for a little over two years and have been happy with the results the publication has provided. Through their clever marketing approach, our brand has found new life and a new audience. It has reminded past guests that we re still here and brought us new business. Barbara Iacometti, Details SalonSpa As the owners of the new Sea Breeze Mercantile gift shop in Solana Beach, we were looking for a gracious and professional entrance to San Diego County. We wanted to establish a customer base of not only beach community residents but also those guests spending time in our area. We were hoping to be a destination for those who may be in search of just the right gift items or home décor accessories. About Town Magazine has not only provided quality and aesthetically pleasing issues, but it has proven results to back it up. The magazine has generated new customers for us, which has been helpful in our little tucked away location in the Cedros Design District of Solana Beach. We will continue to place our advertising dollars with this magazine. Shirley Cordner, Sea Breeze Mercantile B2B Hotels (See Hotel Listings) About Town Magazines Seen in N. County and Downtown X X Del Mar About Town Magazines X X La Jolla About Town Magazines X X X Point Loma About Town Magazines X X Solana Beach About Town Magazines X X Mailed to Homes OUR HOTEL DISTRIBUTION La Jolla Estancia Hotel & Spa* Empress Hotel* Grande Colonial* Hotel La Jolla* La Jolla Beach & Tennis Club* La Jolla Cove Hotel & Suites* La Jolla Shores Hotel* La Jolla Village Lodge* La Valencia Hotel* Pantai Inn* Scripps Inn La Jolla* Embassy Suites by Hilton La Jolla Hilton La Jolla Torrey Pines Hyatt Regency La Jolla at Aventine Inn by the Sea La Jolla Inn La Jolla Riviera Inn Sheraton La Jolla Hotel The Lodge at Torrey Pines Travelodge La Jolla Del Mar L Auberge Del Mar* Hotel Indigo* Del Mar Motel on the Beach Del Mar Inn DoubleTree Del Mar Hampton Inn Hilton Garden Inn Del Mar Marriott Del Mar Solana Beach Courtyard by Marriott Sand Pebbles Resort Winners Circle Resort Point Loma Hotel Aqua Mar* Bay Club Hotel & Marina Homewood Suites by Hilton Humphreys Half Moon Inn The Inn at Sunset Cliffs Kona Kai Resort & Bayside Ocean Beach Hotel Ocean Villa Inn Ramada Inn Sheraton San Diego Hotel & Marina The Pearl Hotel Wyndham San Diego Bayside San Diego The Keating Hotel* Hard Rock Hotel Hilton Gaslamp Hilton Bayfront Horton Grand Hotel Kimpton Hotel Palomar Kimpton Solamar Hotel Manchester Grand Hyatt Marriott Marquis San Diego Marina Omni Pendry San Diego Renaissance San Diego Downtown Sheraton The Sofia Hotel The Westin Gaslamp Quarter The Westin San Diego U.S. Grant Westgate *In-room magazines

4 { AD SPECS & DIMENSIONS } Spread Full Page Spread, bleed 8.25" x.25" (add.25 to all sides of ad for bleed) Full Page, bleed 9.25" x.25" (add.25 to all sides of ad for bleed) 2 Page Vertical 2 Page Horizontal 4 Page ½ Page, bleed 0.875" x 4.5" ½ Page, non-bleed 8" x 5" ¼ Page non-bleed 3.825" x 4.875" Trim size of publication is 9" x 0.875". Binding method: perfect bound. Bleeds: Please add.25" to all sides of ad, example: full page becomes 9.5" x.375" To avoid critical information from trimming off, text must not extend beyond.5" from all trims. Digital materials are preferred. Please supply native InDesign CS3, InDesign CS4, InDesign CS5, PDF/X- or Press Ready PDF documents. alyssa.mcnees@gmail.com to request the link to upload final documents to our dropbox. Files need to be the correct page size including bleed and be oriented head up. All fonts must be embedded, and all images must be high-resolution (300 dpi or higher) and be in CMYK color space. Ads are recommended to be supplied with a 00% of size contract-quality proof (Iris, Kodak Approval, Rainbow, DryJet, FirstProof, or equivalent). Ads will be accepted on CD or DVD as well and can be sent to: About Town Magazines, 4330 Niagara Ave., San Diego, CA 9207, Attention: Robin De Ryckere

SAN DIEGO TOURISM MARKETING DISTRICT ASSESSED BUSINESSES CITY OF SAN DIEGO: PROPERTY LIST AS OF 10/01/18

SAN DIEGO TOURISM MARKETING DISTRICT ASSESSED BUSINESSES CITY OF SAN DIEGO: PROPERTY LIST AS OF 10/01/18 1,625 HYATT REGENCY SAN DIEGO 1 MARKET PL San Diego CA 92101 1,362 MARRIOTT MARQUIS SD MARINA 333 W HARBOR DR San Diego CA 92101 1,190 HILTON SAN DIEGO BAYFRONT 1 PARK BLVD San Diego CA 92101 1,053 SHERATON