11TH GLOBAL BOTTLED WATER CONGRESS

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com Conference: Hydration activation Market insight briefings Gala industry dinner

1 zenithinternational 11TH GLOBAL BOTTLED WATER CONGRESS 6-8 October 2014, Budapest, Hungary Rudi1976 Dreamstime.com Conference: Hydration activation Market insight briefings Gala industry dinner Szentkiralyi plant tour In association with Supported by Kindly sponsored by FoodBev com A world of food and drink BEVERAGE INNOVATION Beverage daily.com

11TH GLOBAL BOTTLED WATER CONGRESS ABOUT THE EVENT Now in its 11th year, the Global Bottled Water Congress is designed for industry leaders, suppliers, customers and analysts to gain a complete

Companies already confirmed to speak The bottled water market is showing renewed vigour.

The event begins with a dedicated series of market insight briefings and features a full day main conference session.

Delegates will hear from leading international and regional manufacturers on broader market and strategic developments, as well as smaller industry players and entrepreneurs showcasing a range of

The three day Congress includes: Conference sessions involving many top producers and suppliers Extensive industry networking time with leading global figures Dedicated half day of market briefings

2 11TH GLOBAL BOTTLED WATER CONGRESS ABOUT THE EVENT Now in its 11th year, the Global Bottled Water Congress is designed for industry leaders, suppliers, customers and analysts to gain a complete overview of the latest trends and thinking across all continents from top companies in each region, with extensive time for informal networking and discussion. Companies already confirmed to speak The bottled water market is showing renewed vigour. Our theme of Hydration activation provides a focus for analysing the driving forces behind this positive trend and discussing how to maintain momentum for the future. The event begins with a dedicated series of market insight briefings and features a full day main conference session. Topics include global and regional market trends and opportunities, product and market development challenges, innovation and investment. Delegates will hear from leading international and regional manufacturers on broader market and strategic developments, as well as smaller industry players and entrepreneurs showcasing a range of exciting new products and concepts. The three day Congress includes: Conference sessions involving many top producers and suppliers Extensive industry networking time with leading global figures Dedicated half day of market briefings Gala industry dinner Szentkiralyi plant tour. MONDAY 6 OCTOBER / Registration Ballroom foyer MARKET INSIGHT BRIEFINGS / Global beverage market trends Ballroom Richard Hall, Chairman of Zenith International Ltd / Global bottled water market trends Matt Wilton, Commercial Consulting Director of Zenith International Ltd / Bottled water innovation around the world Bill Bruce, Group Editorial Director of FoodBev Media Ltd / Questions and discussion / Hydration and networking break / Global flavoured and functional water market trends Esther Renfrew, Market Intelligence Director for Zenith International Ltd / European bottled and point of use water cooler market update Marta Babits, Regional Research Consultant for Zenith International Ltd / Crowdsourcing: placing consumers at the centre of innovation and creativity Francois Pétavy, Chief Executive Officer of eyeka, France / Questions and discussion / Close GALA INDUSTRY DINNER / Welcome reception Ballroom foyer / Gala industry dinner Ballroom / Close Mdorottya Dreamstime.com Scanrail Dreamstime.com

CONFERENCE: HYDRATION ACTIVATION TUESDAY 7 OCTOBER REGIONAL MARKET OVERVIEW 09.00 / Combining tradition and innovation Ballroom Levente Balogh, Chief Executive Officer of Szentkiralyi, Hungary 09.

30 / Achieving value in a wider portfolio Antonios Markopoulos, Project Manager - Strategic Initiatives for Delhaize Group, Serbia 09.45 / Questions and discussion 10.

00 / Keynote address: Deepening consumer understanding of healthy hydration Marco Settembri, Chairman and Chief Executive Officer of Nestlé Waters 11.

3 CONFERENCE: HYDRATION ACTIVATION TUESDAY 7 OCTOBER REGIONAL MARKET OVERVIEW / Combining tradition and innovation Ballroom Levente Balogh, Chief Executive Officer of Szentkiralyi, Hungary / Building premium brands in a competitive market Piotr Kamecki, Water & Wine Projects Advisor for Polskie Zdroje/Cisowianka, Poland / Achieving value in a wider portfolio Antonios Markopoulos, Project Manager - Strategic Initiatives for Delhaize Group, Serbia / Questions and discussion / Hydration and networking break GLOBAL MARKET PERSPECTIVES / Keynote address: Deepening consumer understanding of healthy hydration Marco Settembri, Chairman and Chief Executive Officer of Nestlé Waters / Challenging established thinking Andy Peykoff Snr, Founder and Chairman of Niagara Bottling LLC, United States / Questions and discussion / Staying in front - Navigating the expectations of regulatory and private standards Robert Prevendar, Global Managing Director - Supply Chain Food Safety at NSF International / Being a game changer or adapting to a fast changing beverage world Jean-Marc Philbois, President - Global Market Development for Aptar Food + Beverage, France / Lunch Corso Restaurant MARKET DEVELOPMENT CHALLENGES / Innovation in China - delivering success through reshaping the business model, not just the package Ballroom Patric Dougan, Chief Executive Officer of Tibet Highland Natural Water Ltd, Tibet / AquaBall: promoting healthy hydration to kids Lance Leonard, President and Chief Executive Officer of True Drinks Inc, United States / Implications of home dispense Edouard Sterngold, Chief Executive Officer of Bevyz, Netherlands / Questions and discussion / Water closures convenient but lightweight. That s smart Volker Spiesmacher, Marketing and Sales Director of Bericap GmbH, Germany / Rehydration and networking break Hungarian Tourism Ltd

11TH GLOBAL BOTTLED WATER CONGRESS TUESDAY 7 OCTOBER (CONTINUED) INNOVATION AND INVESTMENT 16.

15 / Skin H2O: Change the way you drink Harparam Sandhu, Founder of Skin H2O, United States 16.25 / Ooho: a revolution in packaging Rodrigo Garcia Gonzalez, Creator of Ooho, Spain 16.

20 / Closing remarks from Richard Hall, Chairman of Zenith International Ltd 17.30 / Close WEDNESDAY 8 OCTOBER 08.00 / Registration Hotel lobby SZENTKIRALYI PLANT TOUR 08.

4 11TH GLOBAL BOTTLED WATER CONGRESS TUESDAY 7 OCTOBER (CONTINUED) INNOVATION AND INVESTMENT / Smart investment Ballroom William Anderson, Founder and Chief Executive Officer of First Beverage Group, United States Entrepreneur shoot out / Skin H2O: Change the way you drink Harparam Sandhu, Founder of Skin H2O, United States / Ooho: a revolution in packaging Rodrigo Garcia Gonzalez, Creator of Ooho, Spain / Kiki Maple Sweet maple water: naturally functional Keith Harris, Founder and Chief Executive Officer of Troll Bridge Creek, Canada / Panel review Panel will comment on innovator presentations, brand building and financing future expansion William Anderson, Founder and Chief Executive Officer of First Beverage Group, United States Lonneke van de Pas, Client Brand Director at Cartils, Netherlands Antonios Markopoulos, Project Manager - Strategic Initiatives for Delhaize Group, Serbia / Closing remarks from Richard Hall, Chairman of Zenith International Ltd / Close WEDNESDAY 8 OCTOBER / Registration Hotel lobby SZENTKIRALYI PLANT TOUR / Coach departs for the 90 minute drive to Szentkiralyi, a small village established by Hungary s inaugural King, Saint Stephen I. Protected by a chapel, the Szentkiralyi source flows at a depth of 206 metres, running through layers of ice age rock to produce a water with an optimal mineral content of 520mg per litre. Szentkiralyi Mineral Water Ltd was established in 2003, taking over distribution from Vitapress Ltd, which had represented the brand since The company has evolved from small beginnings to winning over 50 industry awards and becoming Hungary s market leader, with an annual production capacity of 450 million litres / Return to hotel Programme correct as at 17 September 2014 Congress registration: Please use the enclosed registration form or visit Visas may be required from some countries. Zenith will be happy to help with visa support documentation where possible. Sponsorship: If you would like further information on the range of table top display and other sponsorship opportunities available for the Congress, please contact Nick Crossland e ncrossland@zenithitnernational.com t + 44 (0)

5 2014 GLOBAL BOTTLED WATER CONGRESS BOOKING FORM 1. DELEGATE RATES Full Congress Payment by 5 September with VAT Payment after 5 September with VAT Includes market briefings, gala dinner, conference sessions, plant tour and documentation. Excludes accommodation, see below. One delegate 1, , , , Two delegates (per person) 1, , , , Three delegates (per person) 1, , , , Separate elements 6 Oct Market briefings Oct Gala dinner Oct Conference sessions , , Oct Plant tour* *Please confirm tour attendance by 26 September, otherwise availability cannot be guaranteed. To qualify for multiple delegate discounts, bookings must be made together. Substitutions will be accepted at any time. Cancellations will be subject to a VAT administration charge and cannot be made after 5 September. Please note that all delegates must pay Hungarian VAT at prevailing rate, currently 27%. Rate may be subject to change. VAT reclaim information is available on request. Bookings are subject to Zenith Event terms and conditions, see 2. DELEGATE NUMBERS I wish to make the following booking - please write number of places required in relevant box: Full Congress 6 Oct Market briefings 6 Oct Gala dinner 7 Oct Conference sessions 8 Oct Plant tour 3. DELEGATE DETAILS Full name Delegate 2 Delegate 3 Company Address City Postcode Telephone Position Position Position Region Country Fax Website 4. HOTEL ACCOMMODATION Allocation for Congress delegates has been arranged at the InterContinental Hotel. For details on rates and to book, please go to 5. PAYMENT INFORMATION I enclose a cheque payable to Zenith International Ltd. I have arranged a direct bank transfer for to Zenith International Ltd account at National Westminster Bank plc, Bath Stuckeys Branch (sort code ), PO Box 157, 39 Milsom Street, Bath BA1 1RY, United Kingdom. IBAN GB81NWBK , BIC NWB KGB 2L. I hereby authorise you to debit my credit card as above. Amex/MasterCard/Visa Cardholder s name as on card Cardholder s billing address Expiry date Security code Signed Date Please return with payment details to: Fiona Herrington, Zenith International Ltd, 7 Kingsmead Square, Bath BA1 2AB, UK t +44 (0) f +44 (0) e fherrington@zenithinternational.com zenithinternational.com I do not wish to receive Zenith International marketing material by by any method

11TH GLOBAL BOTTLED WATER CONGRESS ABOUT THE LOCATION Hungary is home to around 500 high quality natural mineral water sources.

Bottled water accounts for over 60% of total soft drinks volume, offering high quality mineral water at very competitive prices.

Located on the banks of the River Danube, Budapest is Hungary s capital city and home to almost one fifth of the country s population.

6 11TH GLOBAL BOTTLED WATER CONGRESS ABOUT THE LOCATION Hungary is home to around 500 high quality natural mineral water sources. With 2013 bottled water sales of almost 1,200 million litres at a retail value of $385 million, the country has the highest consumption in East Europe at 119 litres per person. Bottled water accounts for over 60% of total soft drinks volume, offering high quality mineral water at very competitive prices. Flavoured and functional waters have added dynamic growth, attracting a broader base of consumers and creating new consumption opportunities. Located on the banks of the River Danube, Budapest is Hungary s capital city and home to almost one fifth of the country s population. With its extensive World Heritage Site, the city boasts many of Hungary s most important historical monuments and houses the world s largest thermal cave system including 80 geothermal springs. The Congress will be held at the InterContinental Hotel, which overlooks many of the city s principal attractions including the Danube, Chain Bridge and Royal Castle. Located a few minutes walk from the city s famous shopping district, the hotel has over 400 guest rooms and suites, plus a fully equipped health and fitness centre with pool and spa. Budapest Ferenc Liszt International Airport is located 24 kilometres from the hotel, which is a short distance from the city s railway station. An allocation of hotel rooms is available at negotiated rates for delegates attending the Congress. For more information, please visit InterContinental Hotel Budapest, Apaczai Csere Janos utca 12-14, Budapest 1052, Hungary t f zenithinternational Beverage Innovation Recognised since the 1990s as Europe s leading drinks consultancy, Zenith International has over 1,000 clients across more than 50 countries. The company s main activities involve comprehensive market analysis, strategic and commercial advice, financial and technical consulting projects, information services, trade journals and event organisation. With some 40 staff based in the World Heritage City of Bath, Zenith also has regional representation in numerous other countries. Beverage Innovation is the industry s only dedicated international magazine, with a special focus on new products, market, company, brand and technical news and analysis. Launched in 2000, it is published ten times a year by Zenith International partner, FoodBev Media, which also produces Dairy Innovation, Cooler Plus and Food & Beverage International. For more information, visit Zenith International Ltd FoodBev Media Ltd 7 Kingsmead Square, Bath BA1 2AB, United Kingdom t +44 (0) t +44 (0) f +44 (0) f +44 (0) e info@zenithinternational.com e info@foodbev.com zenithinternational.com foodbev.com

10th Global Bottled Water Congress

10th Global Bottled Water Congress 12-14 November 2013 Nashville, USA Conference: Force of nature Market data briefings Bottled Water Awards Gala Dinner Sean Pavone Dreamstime.com Organised by zenithinternational