Exhibitor s guide November
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1 Exhibitor s guide November
2 HIGH-END HIGH-DESIGN WORLDWIDE IFFT/Interior Lifestyle Living advantages to exhibit Creating a borderless market From furniture to living items and interior materials Products seemingly of different genres have the same values in real living spaces. IFFT/Interior Lifestyle Living is a unique trade fair with numerous products that are classified under lifestyles. In addition to retailers, many professionals related to industry of interiors, commercial facilities and residential areas attend the fair. 02
3 IFFT/Interior Lifestyle Living The first IFFT/Interior Lifestyle Living took place in 2008, combining IFFT (International Furniture Fair Tokyo) with the concept of Interior Lifestyle Tokyo, and becoming the leading trade fair for the Japanese high-end interior market. This fair is a sister fair of Interior Lifestyle Tokyo held in June, which is based on Messe Frankfurt s largest international consumer goods fair Ambiente and the international textile fair Heimtextil. High sensitivity towards design Window to the Japanese market At IFFT/Interior Lifestyle Living, visitors and exhibitors alike are highly sensitive towards design, and appreciate the history and high quality of each product. This fair is unique as it tends to host deals for high-ticket items, and is a must-see for buyers from overseas trendsetting and fashionable design shops. IFFT/Interior Lifestyle Living is a leading fair focused on high-end and design-oriented furniture and interior related items in Japan. Don t miss this great opportunity to step into the Japanese market! 03
4 Outline IFFT/Interior Lifestyle Living 2014 Date (Wed Fri) November 2014 Opening hours 10:00 18:00 (Last day until 17:00) Venue Organisers Tokyo Big Sight, West hall 12 + Atrium Japan Furniture Industry Development Association Mesago Messe Frankfurt Corp. Zoning guide Exhibit in the most suitable zone for maximum business exposure. Atrium highlight (exhibits are specially screened) THE HOTEL Tokyo, as the host of the 2020 Olympics, is getting more attention than ever. Its further development is just underway. Hotels are an icon of Japanese hospitality, and transmit information through relaxing interiors. This special zone targets new types of hotels such as boutiques, long-stays, cafe-style B&Bs as well as designs and new styles for cafes, restaurants, and shops. Let s create new stay styles at THE HOTEL! 1 HOME 2 KITCHEN LIFE Presenting furniture, lighting, textiles and decorative flower items. In 2013, famous domestic furniture-making regions such as Asahikawa, Hida, and overseas brands such as from France and Belgium were exhibited. World-famous textile brands are also exhibiting in this zone. Dining has become the center of the home. This zone offers food related stylish products from tableware to kitchen tools. 04
5 IFFT/Interior Lifestyle Living EVERYDAY A look at new designs for storage, household appliances and cleaning tools. This zone focuses on everyday household products with unique designs for an affluent lifestyle. 5 GLOBAL A high-quality range of lifestyle products from around the world. Business support desk The organiser will set up a business support desk at GLOBAL zone, where you can receive quick interpretation services, advice and assistance for international business negotiations for free. 4 ACCENT A zone for a wide range of products that cross category boundaries, such as design products, gift items, arts, garments, fragrances and baby and kid items that add personality to one s lifestyle. Premium zone (exhibits are specially screened) 6 MOVEMENT This premium zone features the latest designs. Popular design products from all over the world such as DISCIPLINE, artec, KARIMOKU NEW STANDARD, 1616 / arita japan and +d were showcased here last year. 7 JAPAN STYLE Japanese high quality products and refined designs are in ever greater demand from European and Asian markets. This zone reveals to the world the various faces of contemporary Japan, from traditional culture and skills to technology, fashion, design and even pop culture. 8 CREATIVE RESOURCE A zone for innovative interior materials and parts for interior design and house remodeling such as floor coverings, wall coverings, paints and related materials. This zone offers new business opportunities with architects, designers and housing manufacturers. 9 TALENTS/NEXT Young zone (exhibits are specially screened) Young up-and-coming designers propose their prototypes to corporations in TALENTS, and young entrepreneurs expand their new brands into design markets in NEXT. A special offer is available for economical and efficiently-packaged booths. Please contact the organiser for more details. *Photos are images. 05
6 Costs + schedule February 2014: Apply now Results 2013 Participation fee (raw space only) (tax excluded) 1 booth=9m² (W3mD3m) JPY324,000 Discount fee booths: JPY 291,600(tax excluded) / 1 booth Over 20 booths: JPY 275,400(tax excluded) / 1 booth *Construction costs such as booth furnishings, electricity and water supply are at the exhibitor s responsibility. An economical and convenient rental stand is available upon request. Please contact the organiser for more details. *With adherence to the Consumption Tax Act in Japan, 8% tax is charged upon all prices declared for fairs of Mesago Messe Frankfurt Corp. taking place after 1st of April, July 2014: Application deadline If your application is received after the hall is at maximum capacity, you will be added to the wait list of potential exhibitors. August: Start preparation Exhibitor manual and promotion guide will be delivered. Please submit the necessary forms. Exhibitor data Overall impression 4.3% 0.7% 95.0% 95.0% Very satisfied / Satisfied 4.3% Dissatisfied 0.7% N / A Middle of August: Booth presentation draft deadline Booth location will be assigned by the organiser, based on products, concept, taste and booth presentation. Intention to participation in % 1.2% 96.9% Will exhibit / considering 1.2% Will not exhibit 1.9% N / A September: Booth location assignment 96.9% Online Exhibitor search opens. September: Visitor promotion November: IFFT/Interior Lifestyle Living After fair: Visitor follow-up Fair schedule (Wed Fri) June 2014 Tokyo Big Sight, West hall 06
7 IFFT/Interior Lifestyle Living 2014 Title: IFFT/Interior Lifestyle Living Date: 6 8 (Wed Fri) November 2013 Venue: Tokyo Big Sight, East hall 4 5 Exhibition space: Exhibition hall (gross) 17,020m² Exhibition space (net) 6,700m² (Rent space (net) 5,922m² + Special presentation 778m²) Exhibitors: 329 / 12 countries regions (Japan 288, overseas 41) Visitors: 19,268 / 33 countries regions (Japan 18,864, overseas 404) Target visitors: Specialty retail store / Department store / Large scale retail outlet / Mail order house / Trading house, importer / Distributor, wholesaler / Interior designer, decorator / Architect office / Construction, housing manufacturer / Hotel / Restaurant, cafe, bar / Florist, flower shop / Manufacturer Buyers visited in 2013 (extracted) ABAHOUSE INTERNATIONAL Co. / ACTUS / ADEO / agnès b. Sunrise Inc. / ASKUL Corporation / AXIS inc. / BALS Corporation. / BEAMS Inc. / blue studio / Cassina IXC. / CATALOGHOUSE LTD. / CPCenter / Culture Convenience Club Co.,Ltd. / Daimaru Matsuzakaya Department Stores Co.Ltd. / DAIWA HOUSE INDUSTRY CO.,LTD / DAYTONA INTERNATIONAL / Dinos Cecile Co., Ltd. / Elira Luxury Accommodation / en Factory, Inc. / ETOILE KAITO & CO., INC. / Fang Suo Commune Co. Ltd / FUJIEI CORPORATION / H.P. FRANCE / Hankyu Hanshin Department Stores,Inc. / HIBIYA-KADAN / Hilton Odawara Resort & Spa / Hoshino Resort Co., Ltd / ICL Inc. / IDEA INTERNATIONAL CO., LTD. / IDEAPORT INC. / IDÉE CO., LTD. / ISETAN MITSUKOSHI HOLDINGS / Itochu Home Fashion Corporation. / itoya / Ito-Yokado Co.,Ltd. / KEIKYU Department Store Co. / LAZY SUSAN CO.,LTD. / LIXIL Corporation / MATSUYA Co., Ltd / MISAWA HOMES CO., LTD. / MITSUBISHI ESTATE HOME Co., Ltd / Mitsui Fudosan Residential Co.,Ltd. / Mitsui Home Co.,Ltd / Mori Building Co., Ltd. / Museum of New Mexico Foundation / Nissen Holdings Co.,Ltd. / Nitori Co., Ltd. / Nomura Real Estate Reform Co., Ltd / Nuline Distribution / Odakyu Department Store Company Limited / Officemax / ONWARD KASHIYAMA Co.,Ltd. / ONWARD RESORT & GOLF / Orne de Feuilles.ltd / Pola Museum of Art / QVC Japan, Inc. / Ryohin Keikaku Co., Ltd. / Sekisui House, Ltd. / SENSHUKAI CO.,LTD / SHADDY CO.,LTD. / Sogo & Seibu Co.,Ltd. / STUDIO GHIBLI Inc. / StylingLife Holdings Inc. / SWEDENHOUSE REFORM CO.,LTD. / TAISEI HOUSING CORPORATION / Takashimaya co., Ltd. / Takashimaya Space Create Co.,Ltd. / The Capitol Hotel Tokyu Co., Ltd. / THE LOFT CO., LTD / TOBU Department Store Co.,Ltd. / TOKYO interior corporation / Tokyo Midtown Management Co., Ltd. / TOKYU DEPARTMENT STORE CO.,LTD. / TOKYU HANDS INC. / Tokyu Homes Corporation / Tokyu Resort Service Co.,Ltd. / TOMORROWLAND Co.,Ltd. / TOYOTA HOME TOKYO CO.,LTD. / UNITED ARROWS LTD. / URBAN RESEARCH Co.,Ltd / Village Vanguard Co., Ltd. / Watashi no Heya Living Co.,Ltd. / WELCOME Co.,Ltd. / xxxlutz / 21st Century Museum of Contemporary Art, Kanazawa Visitor data Authority in purchasing decisions Purpose of participation Targeted product range multiple answers 21.5% 4.4% 57.7% Have full or partial authority to purchase 16.4% Have influence in purchasing Market survey Collecting information for purchasing Purchasing products 19.5% 28.4% 39.4% Interior products Furniture Design business 52.9% 44.2% 40.4% 16.4% 57.7% 21.5% No authority to purchase 4.4% N / A Others N / A Participation in seminar / forum / presentation 2.5% 2.4% 7.8% Building, Interior material Tableware, Kitchenware Home textiles 29.7% 21.4% 15.8% Houseware 13.1% Gift items 12.1% Intention to visit in 2014 Visitors by business categories Garments 8.1% 11.1% 1.2% 87.7% 11.1% 1.2% Will visit Not decided yet Will not visit Design studio / Interior designer, decorator / Architect office / Construction / Housing manufacturer Specialty retail store Distributor / Wholesaler / Trading house / Importer Governmental agency / Association / Embassy / Others Manufacture Large scale retail outlet / Mail order house 4.2% 22.2% 21.7% 16.7% 15.2% 14.6% Baby & kids items Others N / A 5.1% 4.2% 0.8% Department store 3.2% 87.7% Press 1.4% Hotel / Restaurant / Cafe / Bar 0.8% (Sat) August 2 (Tue) September (Thu Sat) September (Wed Fri) November (Wed Sat) January (Fri Tue) February 2015 Messe Frankfurt Fairground Shanghai New International Exhibition Centre Tokyo Big Sight, West hall Messe Frankfurt Fairground Messe Frankfurt Fairground 07
8 Inquiry sheet This is NOT an application form. In order to let us know about your current exhibit plan, please fill out the following form. Company information Company Contact person Mr. Ms. Address Exhibit inquiry Please check one of the followings We are planning to exhibit. ( Booth(s)) *JPY 324,000 (tax excluded) / 1 booth=9m² (W3m D3m) *Application deadline is 25 July *With adherence to the Consumption Tax Act in Japan, 8% tax is charged upon all prices declared for fairs of Mesago Messe Frankfurt Corp. taking place after 1st of April We are interested in exhibiting. The decision will be made by / / (date). ( We are interested in visiting. Our product categories include Furniture Tableware Garments Design business Web. Lightings Textiles Kitchenware Housewares Baby & Kids items Foods & Beverages Others ( ) Dept. Title Postal code City Country Tel. (Country code / Area code / Number) . Fax. Booth(s)) Interior materials & equipment Gift items Machines & Instruments Mesago Messe Frankfurt Corp. All rights reserved. No part of this brochure may be reproduced without the prior permission. Subject to change, as of January SAFARI inc. 1/2014/3500 Personal information Your personal data may be used for the purpose of providing information on fairs/magazines and related services of the Messe Frankfurt Group companies as well as on products and services provided by exhibitors and sponsors. We will utilize your data for no other purposes. The personal information received will be kept under our strict control and management. Mesago Messe Frankfurt Corp. IFFT/Interior Lifestyle Living Organiser s Office Shosankan 7F Iidabashi Chiyoda-ku Tokyo , Japan Tel Fax info@ifft-interiorlifestyleliving.com Web.
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