PLATINUM AIRPORT SPONSORSHIPS

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1 PLATINUM AIRPORT SPONSORSHIPS

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3 JCDecaux Airport is pleased to offer ten exceptional sponsorship programs designed to reach the elite traveling public in our most important markets.

4 Own a Piece of New York

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7 Jet Bridge Sponsorship LaGuardia Airport, New York This is one of the most exclusive advertising opportunities available in any airport, giving one advertiser sole branding rights to the interior and exterior of the jet bridges at LGA. As the first and last images travelers will see, this sponsorship places a dynamic stamp on one of the most coveted audiences New Yorkers and people who visit New York for business or leisure. $3.75 million / net / year 5 year commitment

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9 Transport Travelers into Your Brand

10 AirTrain Sponsorship John F. Kennedy International Airport, New York Sponsorship of the AirTrain at JFK, one of the most famous airports in the world, delivers one advertiser an exclusive, international audience of over 46 million travelers. Reinforcing the inescapable impact of wrapped AirTrains is signage in each train car and station designed to dominate this audience. $2.2 million / net / year

11 Air Train Car Air Train Station

12 Inescapable Impact at JFK

13 Terminal 1

14 Terminal 4

15 Terminal 2/3 Exterior Sponsorship John F. Kennedy International Airport, New York Colossal exterior signage at four hyper-busy terminals at JFK provides one advertiser with an opportunity to elevate and strengthen their brand with distinction in front of one of the most desirable audiences in the world. Being the face of Terminals 1, 2/3, 4 and 8 at this important global passageway is an incomparable branding experience. $2.15 million / net / year

16 Exterior Sponsorship John F. Kennedy International Airport, New York

17 Terminal 8

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19 Your Brand in Motion

20 The Digital Brand Experience John F. Kennedy International Airport, New York The Digital Brand Experience at American Airlines Terminal 8 is the largest display of its kind in an airport anywhere on the planet. The scale and depth of the various technologies employed make this experiential tunnel a stand-alone experience, reaching opinion leaders as they enter and depart from one of the most important cities in the world. One of American Airlines most important global hubs Serves the busiest long-haul route in the U.S.: JFK LAX Total passengers at Terminal 8 in 2010: 7,934,266 $2.75 million / net / year available Q4, 2011

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23 A Unique Medium inches from your Audience

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25 In-Line Departures Sponsorship John F. Kennedy International Airport At Terminal One, a single advertiser can dominate a captive, international audience by owning exclusive branding rights on panels that compose lines of travelers as they wait to go through security. These signs are guaranteed to be seen by passengers on global carriers such as Air France, Lufthansa, Alitalia, Korean Air and Aeromexico. $1.2 million / net / year

26 One Media Platform, Multiple Markets

27 John F. Kennedy International Airport

28 Los Angeles International Airport, CA

29 San Diego International Airport, CA Minneapolis - St. Paul International Airport Dallas Love Field, TX Digital Content Sponsorship John F. Kennedy International, Los Angeles International, San Diego International, Dallas Love Field, Washington-Dulles International, Ronald Reagan National, George Bush Intercontinental, William P. Hobby and Minneapolis-St. Paul International Airports People are more likely to recall a brand when it provides them with a service they want and need. Sponsoring Digital Content allows advertisers to do just that: they can use our cutting-edge technology across several markets to show weather reports, news headlines, sports highlights or any customizable content at all, reaching the decisionmakers and opinion-leaders that make up our traveling public. $1 million / net / quarter

30 LAX - Terminal 4

31 Coast-to-Coast, Large-Scale Domination

32 New York - Los Angeles Media Corridor Sponsorship Los Angeles International Airport - Terminal 4 JFK s Terminal 8 and LAX s Terminal 4 are the bi-costal hubs for American Airlines, the number one carrier serving the NY LA air route. One advertiser can punctuate both ends of this prestigious air corridor with large scale signage in each terminal that targets the media and entertainment elite. $2.5 million / net / year

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34 New York - Los Angeles Media Corridor Sponsorship John F. Kennedy International - Terminal 8

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36 Global Reach, One Terminal

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39 International Flight Information Sponsorship Los Angeles International Airport Tom Bradley International Terminal at LAX serves nearly 9 million global travelers annually. Starting with larger-than-life signs at flight information display screens, then on to a unique display in the heart of the duty free concession area, and finally messaging on our digital network, one advertiser can dominate this extensive audience with signage at pulse points throughout the terminal for a unique and cohesive campaign $1.8 million / net / year

40 Show appreciation for your clients

41 Smarte Carte Sponsorship John F. Kennedy, Los Angeles, Newark Liberty, Miami, Orlando, George Bush Intercontinental, Washington- Dulles, Minneapolis-St. Paul, Honolulu and San Diego International Airports Provide your loyal clients with a gratis service as they embark on or conclude their travels. Available in ten key airports and exclusive to one advertiser in each location, The Smarte Carte Sponsorship allows advertisers with Card Loyalty initiatives to offer branded luggage carts to domestic and international passengers who are members of their programs. Price determined upon airport selection

42 The Business First Network John F. Kennedy International, LaGuardia, Los Angeles International, LA/Ontario International, John Wayne, Orange County, San Diego International, Boston Logan International, Washington-Dulles International, Ronald Reagan National, Baltimore-Washington International, George Bush Intercontinental, Minneapolis-St. Paul and Orlando International Airports This program allows advertisers to impact the most elite segment of the traveling public C-suite executives, business decision-makers and affluent frequent flyers - as they approach or enter First and Business Class lounges at our airports. Hand-selected signage on 155 displays in a single backlit format provides a seamless branding platform across the most important markets. $1.75 million / net / year

43 Delivering the C-suite nationwide

44 PLATINUM AIRPORT SPONSORSHIPS JCDecaux North America 3 Park Avenue, 33rd Floor New York, NY please contact Bob Cilia for more information: