HILTON HOTELS & RESORTS
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1 HILTON HOTELS & RESORTS
2 HILTON HOTELS & RESORTS A GLOBAL PRESENCE More than 540 dis:nc:ve Hotels & Resorts 6 Con:nents 78 Countries 140,000+ Team Members 41 Languages spoken
3 HILTON HOTELS & RESORTS THE FACTS Diverse Por4olio 540 Proper*es including: Conven&on Center Hotels 153 Resorts 72 Global Sales Mix 34% Leisure 32% Business 34% Group Airport Hotels 58 Casino Hotels 16
4 78 COUNTRIES MORE THAN ANY OTHER UPSCALE HOTEL BRAND
5 OPENINGS 2011/ PROPERTIES/124 CITIES
6 HILTON MOSCOW LENIGRADSKAYA
7 HILTON PATTAYA, THAILAND
8 HILTON PATTAYA, THAILAND
9 HILTON QUEENSTOWN
10 #1 BRAND IN HOSPITALITY BRAND AWARENESS Hilton Hotels & Resorts US: 87% Mexico: 90% Europe: 91% Asia- Pacific: 90% Hall & Partners, US Brand Tracking; Q BDRC Hotel Guest Survey, 2010 #1 BRAND RANKING Hilton Hotels & Resorts Australia Asia Europe Japan Middle East BDRC Hotel Guest Survey, 2010
11 PEOPLE SUPPORT WHAT THEY BUILD
12 WE HAVE BRAND EQUITY 91 years of Heritage Hilton is synonymous with Hotel Our global reach and experience People aspire to work for Hilton
13 BRAND ARCHITECTURE BRAND PERSONALITY How people see us Authen&c Worldly Generous Refreshing Competent BRAND PROMISE Our commitment to our Guests To ensure every Guest feels cared for, valued and respected BRAND ESSENCE Our DNA Refreshing hospitality worldwide
14 PRODUCT QUALITY & SERVICE DELIVERY 5 PILLARS A room for me Nourish me Meet my needs Respect and value me Show me you care Smart design The White Bed Func&onally relevant Technology for convenience Innova&ve & relevant restaurant concepts Fulfilling breakfast Healthy / accessible Food choices Service excellence Expanded leisure ameni&es Best at mee&ngs Community spaces Just for you - HHonors Fair priced services Transparency & reliability Support global cause Community outreach Sustainability Team Culture programs
15 BLUE ENERGY Our passion for living our values, delivering our promise and celebravng our stories every day
16 INDUSTRY- LEADING BRAND COMMUNICATION TOOLS H360 COMMUNITY WEBSITE HILTON ART HILTON GLOBAL MEDIA CENTER Connec&ng Team Members worldwide 24/7 Access to Adver&sing & Collateral Dedicated to journalists and press; over 3,000 visits per week
17 TELLING OUR STORY GLOBAL AD CAMPAIGN
18 HILTON RESORTS HILTON LOS CABOS GOLF RESORT & SPA
19 HILTON RESORTS POSITIONING & MARKETING FOCUS For travelers seeking relaxa:on and rejuvena:on, Hilton Resorts offer locally- inspired upscale resort experiences with engaged service in the world s most sought- ajer des:na:ons, crea:ng memories that last long ajer checkout. HILTON SEYCHELLES NORTHOLME RESORT & SPA HILTON BORA BORA NUI RESORT & SPA
20 PRODUCT STANDARDS A strong and secure sense of arrival Spa/Spa services Well- equipped guest rooms Abrac&ve, well- maintained and landscaped grounds Poolside/beachside food and beverage service A modern fitness center At least one good bar Kids ac&vity area, with shade, plus kid s ac&vity program (for designated family resorts) Minimum of two restaurants for dinner Two pools, or pool and beach (with kid and adult areas)
21 AMERICAS RESORTS HILTON SEDONA GOLF RESORT & SPA Hilton Orlando Bonnet Creek Hilton Myrtle Beach Resort Hilton Oceanfront Resort Hilton Head Island Hilton Galveston Island Resort Hilton Virginia Beach Oceanfront Pointe Hilton Squaw Peak Resort Pointe Hilton TapaKo Cliffs Resort Hilton Sedona Resort & Spa Hilton Tucson El Conquistador Golf & Tennis Resort Hilton ScoMsdale Resort & Villas Hilton La Jolla Torrey Pines Hilton San Diego Resort & Spa The Waterfront Beach Resort, A Hilton Hotel Hilton Hawaiian Village Waikiki Beach Resort Hilton Waikoloa Village Hilton Santa Fe Golf Resort & Spa at Buffalo Thunder Hilton Bentley Miami/South Beach
22 HILTON WAIKOLOA VILLAGE
23 HILTON PONCE GOLF & CASINO RESORT
24 HILTON SAN DIEGO RESORT & SPA
25 EUROPE/ MIDDLE EAST/ AFRICA RESORTS Hilton Vilamoura As Cascatas Golf Resort & Spa Hilton Dalaman Golf Resort & Spa Hilton Bodrum Turkbuku Resort & Spa Hilton Dahab Hilton Hurghada Long Beach Resort Hilton Hurghada Resort Hilton Nuweiba Coral Resort Hilton Pyramids Golf Resort Hilton Sharks Bay Resort Hilton Sharm Dreams Resort Hilton Sharm El Sheikh Fayrouz Resort Hilton Sharm Waterfalls Resort Hilton Taba Resort & Nelson Village Hilton Hurghada Plaza Hilton Luxor Resort & Spa Hilton Marsa Alam Nubian Resort Hilton Kuwait Resort Hilton MauriKus Resort & Spa Hilton Salalah Resort Hilton Seychelles Northolme Resort & Spa Hilton Seychelles Labriz Resort & Spa Hilton Dubai Jumeirah Resort Hilton Fujairah Resort Hilton Ras Al Khaimah Resort & Spa HILTON LUXOR RESORT & SPA
26 HILTON RAS AL KHAIMAH RESORT & SPA
27 HILTON SEYCHELLES NORTHOLME RESORT & SPA
28 HILTON DAHAB
29 HILTON MAURITIUS RESORT & SPA
30 HILTON SEYCHELLES LABRIZ RESORT & SPA
31 ASIA- PACIFIC RESORTS Hilton Sanya Resort & Spa Fiji Beach Resort & Spa Hilton Bora Bora Nui Resort & Spa Hilton Moorea Lagoon Resort & Spa Hilton Guam Resort & Spa Hilton Odawara Resort & Spa Hilton Niseko Village Hilton Namhae Golf & Spa Resort Batang Ai Longhouse Resort Hilton Maldives/Iru Fushi Resort & Spa Hilton Hua Hin Resort & Spa Hilton Phuket Arcadia Resort & Spa Hilton Queenstown HILTON SANYA RESORT & SPA
32 HILTON BORA BORA NUI RESORT & SPA
33 HILTON BORA BORA NUI RESORT & SPA
34 HILTON MALDIVES IRU FUSHI RESORT & SPA
35 HILTON MALDIVES IRU FUSHI RESORT & SPA
36 HILTON MOOREA LAGOON RESORT & SPA
37 HILTON PHUKET ARCADIA RESORT & SPA RESORTS MARKETING FOCUSED SUPPORT Dedicated strategic lead Dedicated PR support within brand team and at agency Resort specific pages on hilton.com allow shopping by experience and/or geography Amendance at key trade shows such as WTM, ITB, PowWow plus 60 others around the world North America Consumer Adver:sing
38 RESORTS MARKETING
39 RESORTS LANDING PAGE
40 HILTON ORLANDO BONNET CREEK HILTON CONVENTION HOTELS DOMINANT CONVENTION CENTER HOTEL BRAND
41 CONVENTION CENTER HOTELS Leader in conven:on hotel sales 2010 Results 90.2 Million lead room nights $13.2 Billion in lead revenue 153 proper:es 67,684 guest rooms Over 1.3 million m 2 of mee:ng space HILTON SAN DIEGO BAYFRONT
42 HILTON CONVENTION CENTER PROPERTIES TOP 24, BY GUEST ROOM COUNT Hotel Name Total Guestrooms MeeKng Space m 2 Hotel Name Total Guestrooms MeeKng Space m 2 1 Las Vegas Hilton 2,955 44,237 2 Hilton San Francisco Union Square 1,908 41,374 3 The Palmer House Hilton 1,639 39,503 4 Hilton New Orleans Riverside 1,622 43,788 5 Hilton Anatole 1, ,396 6 Hilton Anaheim 1,572 35,334 7 Hilton Chicago 1,544 57,691 8 Hilton Orlando 1,417 37,283 9 Hilton Atlanta 1,242 28, Hilton Americas- Houston 1,200 27, Hilton San Diego Bayfront 1,190 41, Washington Hilton 1,070 33, Hilton Fukuoka Sea Hawk 1,052 31, Hilton Orlando Bonnet Creek 1,001 34, Hilton Minneapolis , Hilton Austin , Hilton Prague , Hilton Birmingham Metropole hotel , Hilton Baltimore , Hilton Daytona Beach Resort , Hilton Milwaukee City Center 729 9, Cancun Coral Beach Resort & Spa , Hilton Sydney , Hilton Quebec 571 8,222
43 HILTON PRAGUE 791 ROOMS; 15,616 m 2 MEETING SPACE
44 HILTON SAN DIEGO BAYFRONT 1,190 ROOMS; 41,550 m 2 MEETING SPACE
45 HILTON CHICAGO 1,544 ROOMS; 57,691 m 2 MEETING SPACE
46 HILTON ANATOLE 791 ROOMS 103,396 m 2 MEETING SPACE
47 HILTON FUKUOKA SEA HAWK, JAPAN 1,052 ROOMS; 31,766 m 2 MEETING SPACE
48 HILTON NEW ORLEANS RIVERSIDE 1,622 ROOMS 43,788 m 2 MEETING SPACE
49 THE BOTTOM LINE
50 HILTON HOTELS & RESORTS A UNIQUE COMMERCIAL OPPORTUNITY ü #1 in Brand Awareness: largest upscale brand distribu:on in world ü Hilton outperforms compe::on in interna:onal travel share ü Absolute #1 posi:oning in mee:ngs and conven:ons business ü Immediate high profile within Hilton Resorts porqolio ü Own the des:na:on within the global Hilton system: immediate momentum ü Partner with a proven operator that delivers above market share
the global leader in hospitality United States of America Development Information Hilton New York, NY
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