HERITAGE PENETANGUISHENE MEETING AGENDA. COUNCIL CHAMBERS, TOWNHALL, Thursday, November 9, 2017, 4:00 PM

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1 HERITAGE PENETANGUISHENE MEETING AGENDA Page COUNCIL CHAMBERS, TOWNHALL, Thursday, November 9, 2017, 4:00 PM 1. CALL TO ORDER 2. DECLARATION OF PECUNIARY INTEREST 3. DEPUTATIONS/PRESENTATIONS 4-30 i) Presentation from Andrew Bruckner Re: Treefrog Presentation from Ryan Tomlinson Re: Gooder Marketing Inc. Presentation from Trevor Howard Re: Mediasuite Webdesign & Marketing 4. CONFIRMATION OF MINUTES OF THE PREVIOUS MEETING i) Heritage Penetanguishene Minutes Re: Meeting of September 8th, 2017 Recommended Action: THAT the minutes of the meeting of September 8th, 2017, be approved as printed. 5. FINANCIAL i) Verbal Update from L. Lipton Re: Friends of the Heritage Penetanguishene Account Recommended Action: For information ii) Heritage Section Financial Report Re: Dated September 2017 and October 2017 Recommended Action: For information. 6. COMMUNICATIONS AND CORRESPONDENCE i) Correspondence from the Ontario Heritage Trust Re: Heritage Matters Magazine - Fall Page 1 of 50

2 Page Town of Penetanguishene Heritage Penetanguishene Agenda Recommended Action: For information. Full Publication Available for Viewing at the Meeting ii) Correspondence from Ontario Heritage Trust Re: Dialogue on Intangible Heritage Recommended Action: For information. 44 iii) Correspondence from the Town of Penetanguishene Re: Santa Claus Parade - December 2, NEW AND UNFINISHED BUSINESS i) Verbal Update from J. Rogers Re: Penetanguishene Road Signage Project Recommended Action: For information/discussion. ii) Verbal Update from L. Lipton Re: Heritage Buildings at Waypoint Recommended Action: For information/discussion. iii) Verbal Update from A. Proulx Re: Heritage Property Owner Information Package Recommended Action: For information/discussion iv) Verbal Update from A. Proulx Re: Doors Open 2018 Recommended Action: For information/discussion. 50 v) Committee Discussion Re: 2017/2018 Ongoing Items/Projects Recommended Action: For discussion. 8. DESIGNATED PROPERTIES i) Update from C. Jupp and J. Rogers Re: List of Designated Properties and Properties to be Evaluated Recommended Action: For information/discussion. ii) Committee Discussion -ON DESK Re: Designation Process Recommended Action: For discussion. 9. PENETANGUISHENE CENTENNIAL MUSEUM & ARCHIVES i) Verbal Update from J. Rogers re: Museum Matters Page 2 of 50

3 Page Town of Penetanguishene Heritage Penetanguishene Agenda Recommended Action: For information. 10. ANNOUNCEMENTS AND INQUIRIES 11. DATE OF NEXT MEETING The next meeting will be held February 8th, 2018, at 4:00 p.m. (For discussion.) 12. ADJOURNMENT Page 3 of 50

4 Presentation from Andrew Bruckner Re: Treefrog Presentation from Ryan Tomlinson Re: Gooder Marketing... Page 4 of 50 Mobile App Development Lifecycle

5 Presentation from Andrew Bruckner Re: Treefrog Presentation from Ryan Tomlinson Re: Gooder Marketing... Page 5 of 50 Someone Shares Their Secret Idea

6 Presentation from Andrew Bruckner Re: Treefrog Presentation from Ryan Tomlinson Re: Gooder Marketing... Page 6 of 50 Know Your Enemy Find competitors Download all related apps Google who is doing what in this space Review UX Trends within this industry

7 Presentation from Andrew Bruckner Re: Treefrog Presentation from Ryan Tomlinson Re: Gooder Marketing... Page 7 of 50 Known-Unknowns Is anything being asked that my team hasn t done before? Has anyone on the internet done it before? Is there a creditable source explaining why it hasn t been done?

8 Presentation from Andrew Bruckner Re: Treefrog Presentation from Ryan Tomlinson Re: Gooder Marketing... Page 8 of 50 Known-Unknowns Are there any good Git Repos or API Documentation on this subject? Does this require a deep level of complex technical understanding. What would be a realistic estimation to learn this technology for this task.

9 Presentation from Andrew Bruckner Re: Treefrog Presentation from Ryan Tomlinson Re: Gooder Marketing... Page 9 of 50 App Store Guidelines

10 Presentation from Andrew Bruckner Re: Treefrog Presentation from Ryan Tomlinson Re: Gooder Marketing...Page 10 of 50 Platforms

11 Presentation from Andrew Bruckner Re: Treefrog Presentation from Ryan Tomlinson Re: Gooder Marketing...Page 11 of 50 System Development Life Cycle

12 Presentation from Andrew Bruckner Re: Treefrog Presentation from Ryan Tomlinson Re: Gooder Marketing...Page 12 of 50 Design Wireframes

13 Presentation from Andrew Bruckner Re: Treefrog Presentation from Ryan Tomlinson Re: Gooder Marketing...Page 13 of 50 Design Infrastructure

14 Presentation from Andrew Bruckner Re: Treefrog Presentation from Ryan Tomlinson Re: Gooder Marketing...Page 14 of 50 Scope & Plan Project Management API Endpoints Aquire Resources Milestones & Features Data Structures & ERD

15 Presentation from Andrew Bruckner Re: Treefrog Presentation from Ryan Tomlinson Re: Gooder Marketing...Page 15 of 50 Design UI

16 Presentation from Andrew Bruckner Re: Treefrog Presentation from Ryan Tomlinson Re: Gooder Marketing...Page 16 of 50 Develop Data Infrastructure

17 Presentation from Andrew Bruckner Re: Treefrog Presentation from Ryan Tomlinson Re: Gooder Marketing...Page 17 of 50 Develop Mobile and Web Interfaces

18 Presentation from Andrew Bruckner Re: Treefrog Presentation from Ryan Tomlinson Re: Gooder Marketing...Page 18 of 50 Implement Designed UI Materials

19 Presentation from Andrew Bruckner Re: Treefrog Presentation from Ryan Tomlinson Re: Gooder Marketing...Page 19 of 50 Quality Control Acceptance Testing Automated Testing Group Testing Beta Testing Exploratory Testing

20 Presentation from Andrew Bruckner Re: Treefrog Presentation from Ryan Tomlinson Re: Gooder Marketing...Page 20 of 50 AGILE Process

21 Presentation from Andrew Bruckner Re: Treefrog Presentation from Ryan Tomlinson Re: Gooder Marketing...Page 21 of 50 Prepare Marketing Marketing Site Launch Social & SEO Strategies Additional Marketing App Store Submission

22 Presentation from Andrew Bruckner Re: Treefrog Presentation from Ryan Tomlinson Re: Gooder Marketing...Page 22 of 50 App Store Optimization Beautiful Screen Shots Engaging Content Appealing App Icon Keyword Optimization

23 Presentation from Andrew Bruckner Re: Treefrog Presentation from Ryan Tomlinson Re: Gooder Marketing...Page 23 of 50

24 Presentation from Andrew Bruckner Re: Treefrog Presentation from Ryan Tomlinson Re: Gooder Marketing...Page 24 of 50 Town of Penetanguishene. Heritage Site App

25 Presentation from Andrew Bruckner Re: Treefrog Presentation from Ryan Tomlinson Re: Gooder Marketing...Page 25 of 50 Scope Of Project Gooder Marketing will develop a custom web app for the Town of Penetanguishene. The goal of this app is to provide visitors to the Town of Penetanguishene with information about the heritage sites around the city. The app will guide users using GPS tracking on their mobile device, to the various 18 Heritage sites and give a description of each location. This app can be used as an attraction and an educational tool. Heritage Sites include; The Penetanguishene Angels Fire Hall and Council Chambers St. Ann s Church W.R Benson House J.T Payette House McGibbon Lumber Co. Office A.A Thompson House George Gordon House The Green Block The Dault Block Penetanguishene Centennial Museum Charles Beck House St. James On-The-Lines Beck Monument The White Gothic Revival House The Gendron Block The Water Fountain Tercentenary Plaques

26 Presentation from Andrew Bruckner Re: Treefrog Presentation from Ryan Tomlinson Re: Gooder Marketing...Page 26 of 50 Whitelabel Solution We have found a service provider who already offers an app that is an exact match to what the city of Penetanguishene is looking for. This app is packed with features including GPS, compass, and QR Codes. Users can also take and embed pictures and other media, answer quizzes, and much more while creating and enjoying fun and exciting mobile app-based adventures. It also has an offline option which allows the user to download the map and content, and not need roaming data on their mobile device.

27 Presentation from Andrew Bruckner Re: Treefrog Presentation from Ryan Tomlinson Re: Gooder Marketing...Page 27 of 50 Examples of App

28 Presentation from Andrew Bruckner Re: Treefrog Presentation from Ryan Tomlinson Re: Gooder Marketing...Page 28 of 50 Costs Setup And Launch The cost to design and develop the app, and to add it into the Itunes and Google Play app library for download will cost; Setup Cost: $15000 Hosting and Maintenance The hosting and yearly maintenance (maintenance covers security upgrades and IOS updates and any server of function issues) Yearly Hosting and maintenance: $2500 Player Licences There is a cost for each user to use the app (their data is stored in the app database) up to 100 players $300 up to 200 players $500 up to 300 players $750 up to 500 players $850 up to 750 Bound players $1000 Enterprise Flat up to 5,000 Bound players $1400

29 Presentation from Andrew Bruckner Re: Treefrog Presentation from Ryan Tomlinson Re: Gooder Marketing...Page 29 of 50 Additional Costs There are items that we have not covered in the app development costs, these include; Photography of historical landmarks Content writing for the description of the historical landmarks These items would be extra charges at $1500 each.

30 Presentation from Andrew Bruckner Re: Treefrog Presentation from Ryan Tomlinson Re: Gooder Marketing...Page 30 of 50 Questions?

31 HERITAGE PENETANGUISHENE MEETING MINUTES COUNCIL CHAMBERS, TOWNHALL, SEPTEMBER 12, 2017, 4:00 PM IN ATTENDANCE: Jane Rogers Christianna Jupp Anita Dubeau REGRETS: Lois Lipton ALSO IN ATTENDANCE Angele Proulx, Assistant to the Director of Recreation and Community Services 1. CALL TO ORDER The meeting was called to order at 4:05 p.m. 2. PRESENTATIONS Andrea Betty, Director of Planning and Community Development Re: Update on the Official Plan i) Andrea Betty, Director of Planning and Community Development Re: Update on the Official Plan Andrea Betty, Director of Planning and Community Development provided an overview of the draft Official Plan and it was also noted that on July 19th, 2017, Council approved the draft Official Plan to be released to the Public for comments. She advised that there will be an Open House and Public meeting that will occur in late October of DECLARATION OF PECUNIARY INTEREST None were declared. 4. CONFIRMATION OF MINUTES OF THE PREVIOUS MEETING Page 1 of 6 Heritage Penetanguishene Minutes Re: Meeting of September 8th, 2017 Page 31 of 50

32 i) Heritage Penetanguishene Minutes Re: Meeting of May 18th, 2017 Moved by J. Rogers and Seconded by A. Dubeau Action: THAT the minutes of the meeting of May 18th, 2017, be approved as printed. CARRIED 5. FINANCIAL i) Verbal Update from L. Lipton Re: Friends of the Heritage Penetanguishene Account This item was deferred to the next meeting. Action: For information. DEFERRED ii) Heritage Section Financial Report Re: Dated July 2017 and August 2017 Action: For information. 6. COMMUNICATIONS AND CORRESPONDENCE i) Correspondence from Ontario Heritage Trust Re: Celebrate Someone Who is Helping to Conserve Ontario's Heritage A. Proulx noted that the deadline for nomination for the Youth Achievement Award is September 30th, She advised that if they would like to nominate someone to complete the attached application with all supporting materials requested (form attached) and return to staff for Council to endorse a motion at the regular Council meeting. She also mentioned that the top individual recipient would also receive a $2,000 post-secondary scholarship and that the recipients would be invited to a ceremony in late February at the Ontario legislature to receive their awards from Ontario's Lieutenant Governor and the Ontario Heritage Trust's Chairman. Page 2 of 6 Heritage Penetanguishene Minutes Re: Meeting of September 8th, 2017 Page 32 of 50

33 Action: For information/discussion. ii) Correspondence from the Museum Re: The Centennial Herald Action: For information. 7. PENETANGUISHENE CENTENNIAL MUSEUM & ARCHIVES i) Verbal Update from J. Rogers re: Museum Matters J. Rogers provided an update on the Museum and noted that the Time Capsule Event will be held on Monday, September 25th, 2017, at the Champlain Wendat Rotary Park. She also noted that the Museum's 50th Birthday Bask Fish Fry Fundraising Dinner will be held on October 21st, at a cost of $30.00 per person. It was mentioned that Meet the Spirits of the Museum will be held on Friday, October 13th with two showing times at 7 & 8 p.m. Action: For information. 8. NEW AND UNFINISHED BUSINESS i) Committee Discussions Re: Ongoing Items/Project Glimpses of Our Past Booklet Penetanguishene Road Signage Project Doors Open 2018 Heritage Community Recognition Award Angels Maintenance Evaluation/Designation of Additional Properties Waypoint Conservation Plan Friends of Heritage Penetanguishene (establish viable projects for use of funds) Budget Goals & Objectives, Work Plan Page 3 of 6 Heritage Penetanguishene Minutes Re: Meeting of September 8th, 2017 Page 33 of 50

34 The Committee members discussed the Ongoing Items/Project listed as per the following: Glimpses of Our Past - Presentations from the various quotes will be held in November Penetanguishene Road Signage Project - Next meeting September 14th, 2017/Ongoing Doors Open/Will be held in the Spring 2018 Angels Maintenance - Ongoing Evaluation/Designation of Additional Properties - C. Jupp and J. Rogers will Evaluate potential properties on September 27th, 2017 Waypoint Conservation Plan - Ongoing Action: For discussion. ii) Verbal Update from J. Rogers Re: Penetanguishene Road Signage Project J. Rogers updated the Committee on the Road Signage Project and noted that the next meeting will be held on Thursday, September 14th, Action: For information/discussion. iii) Verbal Update from Lois Lipton Re: Heritage Buildings at Waypoint This item was deferred to the next meeting. Action: For discussion. DEFERRED iv) Verbal Update from A. Proulx Re: Heritage Property Owner Information Package A. Proulx advised that she is working on the Property Owner Information Package and that she would send it out to the members prior to the next meeting for review. Action: For discussion. Page 4 of 6 Heritage Penetanguishene Minutes Re: Meeting of September 8th, 2017 Page 34 of 50

35 v) Verbal Update from A. Proulx Re: Doors Open 2018 A. Proulx advised that Karen Way, Deputy Clerk, Springwater Township, was asking if the members would be interested in the 2018 Doors Open Event. She also noted that they would need someone to attend monthly meetings. The members had a discussion and agreed to have Doors Open in Action: For information/discussion. vi) Verbal Update from A. Proulx Re: Community Heritage Ontario (CHO)/Educational Workshops or Webinars A. Proulx updated the members on the Education Workshops and advised that she contacted the following municipalities: Town of Midland Springwater Township Township of Tay Town of Wasaga Beach She noted that the municipalities would be interested in attending a session and would prefer the fall to have the workshops and that they would have their meeting to see what areas of interest members would like to have at the workshops. The Town of Wasaga Beach did mention that they have a different authority about conservation and how they evaluate and probably won't attend the workshops. Action: For information/discussion. 9. ANNOUNCEMENTS AND INQUIRIES 10. DATE OF NEXT MEETING The next meeting will be held on Thursday, November 9th, 2017, at 4:00 p.m. Page 5 of 6 Heritage Penetanguishene Minutes Re: Meeting of September 8th, 2017 Page 35 of 50

36 11. ADJOURNMENT The meeting adjourned at 5:28 p.m. CHAIR RECORDING SECRETARY Page 6 of 6 Heritage Penetanguishene Minutes Re: Meeting of September 8th, 2017 Page 36 of 50

37 TOWN OF PENETANGUISHENE GL5410 Page : 1 Date : Sep 29, 2017 Time : 1:57 pm DEPARTMENT FINANCIAL STATEMENTS For Period Ending 30-Sep FINANCIAL STATEMENT HERITAGE AS AT SEPT 30/17 GENERAL FUND 2016 DRAFT ACTUAL BUDGET ACT MTH ACT YTD BUD YTD $ VAR YTD BUDGET Heritage Heritage Expense HERITAGE CONFERANCE/TRADE SHO (378) HERITAGE MEMBERSHIPS/DUES HERITAGE MILEAGE (36) HERITAGE PRINTING/ADVERTISING (189) HERITAGE EVENTS 0 1, (747) 1, HERITAGE OFFICE SUPPLIES HERITAGE LEGAL FEES (184) HERITAGE SITE EXPENSES 3,317 2, (747) 1,000 Total Expense 4,105 4, ,637 ) (2,233 3,515 Total Heritage 4,105 4, ,637 ) (2,233 3,515 Total Heritage 4,105 4, ,637 ) (2,233 3,515 Surplus (-) / Deficit 4,105 4, ,637 ) (2,233 3,515 Heritage Section Financial Report Re: Dated September 2017 and October 2017Page 37 of 50

38 Heritage Section Financial Report Re: Dated September 2017 and October 2017Page 38 of 50 TOWN OF PENETANGUISHENE GL5030 (N) Page : 1 General Ledger Detail Date : Sep 29, 2017 Time : 1:59 pm Fiscal Year : Period : 1 to 9 Account : Account Code ???? To ???? CC1 CC2 CC3 Account Name YTD Budget-PB FUND 1 CLASS 4 Expense Created Voucher Per App Ref # CATEGORY 7640 Heritage Penetanguishene Opening Balance Application : Sorted by : HERITAGE MEMBERSHIPS/DUES Jan-17 COMMUNITY HERITAGE ONTARIO; ;2017 MEMBERSHIP & 6 EXT 11-Jan AP Debit All Default Credit Balance Cost Center Total Account Total HERITAGE OFFICE SUPPLIES Feb-17 RECORD POSTAGE FOR JAN Feb GL Feb-17 XEROX CANADA LTD.;F ;ADMIN PHOTOCOPIES DEC JA09-Feb AP Feb-17 XEROX CANADA LTD.;F ;ADMIN PHOTOCOPIES DEC JA09-Feb AP Feb-17 XEROX CANADA LTD.;F ;BLDG/PLN PHOTOCOPIES DEC Feb AP Mar-17 RECORD POSTAGE FOR FEB Mar GL Mar-17 XEROX CANADA LTD.;F ;ADMIN PHOTOCOPIES JAN 26 - FEB Mar AP Mar-17 XEROX CANADA LTD.;F ;ADMIN PHOTOCOPIES JAN 26 - FEB Mar AP Apr-17 XEROX CANADA LTD.;F ;BLDG/PLN PHOTOCOPIES FEB 26 - MA 13-Apr AP May-17 RECORD POSTAGE FOR APR May GL May-17 XEROX CANADA LTD.;F ;BLDG/PLN PHOTOCOPIES MAR 25 - AP 19-May AP May-17 XEROX CANADA LTD.;F ;BLDG/PLN PHOTOCOPIES MAR 25 - AP 19-May AP Jul-17 RECORD POSTAGE FOR MAY Jun GL Jul-17 XEROX CANADA LTD.;F ;ADMIN PHOTOCOPIES MAY 26 - JUN 2618-Jul AP Aug-17 XEROX CANADA LTD.;F ;ADMIN PHOTOCOPIES JUN 26-JUL Aug AP Aug-17 XEROX CANADA LTD.;F ;BLDG/PLN PHOTOCOPIES JUNE 26-JUL14-Aug AP Aug-17 XEROX CANADA LTD.;F ;BLDG/PLN PHOTOCOPIES JUNE 26-JUL14-Aug AP Cost Center Total Account Total HERITAGE LEGAL FEES Apr-17 RUSSELL CHRISTIE LLP BARRISTERS & SOLICITORS; B;LEGAL 13-Apr AP Apr-17 RUSSELL CHRISTIE LLP BARRISTERS & SOLICITORS; B;LEGAL 13-Apr AP Cost Center Total Account Total Category Total 2, Expense Total 2, GENERAL FUND Total 2, REPORT TOTAL 2,

39 Heritage Section Financial Report Re: Dated September 2017 and October 2017Page 39 of 50 TOWN OF PENETANGUISHENE GL5030 (N) Page : 1 General Ledger Detail Date : Oct 31, 2017 Time : 11:01 am Fiscal Year : Period : 1 to 10 Account : Account Code ???? To ???? CC1 CC2 CC3 Account Name YTD Budget-PB FUND 1 CLASS 4 Expense Created Voucher Per App Ref # CATEGORY 7640 Heritage Penetanguishene Opening Balance Application : Sorted by : HERITAGE MEMBERSHIPS/DUES Jan-17 COMMUNITY HERITAGE ONTARIO; ;2017 MEMBERSHIP & 6 EXT 11-Jan AP Debit All Default Credit Balance Cost Center Total Account Total HERITAGE OFFICE SUPPLIES Feb-17 RECORD POSTAGE FOR JAN Feb GL Feb-17 XEROX CANADA LTD.;F ;ADMIN PHOTOCOPIES DEC JA09-Feb AP Feb-17 XEROX CANADA LTD.;F ;ADMIN PHOTOCOPIES DEC JA09-Feb AP Feb-17 XEROX CANADA LTD.;F ;BLDG/PLN PHOTOCOPIES DEC Feb AP Mar-17 RECORD POSTAGE FOR FEB Mar GL Mar-17 XEROX CANADA LTD.;F ;ADMIN PHOTOCOPIES JAN 26 - FEB Mar AP Mar-17 XEROX CANADA LTD.;F ;ADMIN PHOTOCOPIES JAN 26 - FEB Mar AP Apr-17 XEROX CANADA LTD.;F ;BLDG/PLN PHOTOCOPIES FEB 26 - MA 13-Apr AP May-17 RECORD POSTAGE FOR APR May GL May-17 XEROX CANADA LTD.;F ;BLDG/PLN PHOTOCOPIES MAR 25 - AP 19-May AP May-17 XEROX CANADA LTD.;F ;BLDG/PLN PHOTOCOPIES MAR 25 - AP 19-May AP Jul-17 RECORD POSTAGE FOR MAY Jun GL Jul-17 XEROX CANADA LTD.;F ;ADMIN PHOTOCOPIES MAY 26 - JUN 2618-Jul AP Aug-17 XEROX CANADA LTD.;F ;ADMIN PHOTOCOPIES JUN 26-JUL Aug AP Aug-17 XEROX CANADA LTD.;F ;BLDG/PLN PHOTOCOPIES JUNE 26-JUL14-Aug AP Aug-17 XEROX CANADA LTD.;F ;BLDG/PLN PHOTOCOPIES JUNE 26-JUL14-Aug AP Cost Center Total Account Total HERITAGE LEGAL FEES Apr-17 RUSSELL CHRISTIE LLP BARRISTERS & SOLICITORS; B;LEGAL 13-Apr AP Apr-17 RUSSELL CHRISTIE LLP BARRISTERS & SOLICITORS; B;LEGAL 13-Apr AP Cost Center Total Account Total Category Total 2, Expense Total 2, GENERAL FUND Total 2, REPORT TOTAL 2,

40 TOWN OF PENETANGUISHENE GL5410 Page : 1 Date : Oct 31, 2017 Time : 10:59 am DEPARTMENT FINANCIAL STATEMENTS For Period Ending 31-Oct FINANCIAL STATEMENT HERITAGE AS AT OCT 31/17 GENERAL FUND 2016 DRAFT ACTUAL BUDGET ACT MTH ACT YTD BUD YTD $ VAR YTD BUDGET Heritage Heritage Expense HERITAGE CONFERANCE/TRADE SHO (420) HERITAGE MEMBERSHIPS/DUES HERITAGE MILEAGE (40) HERITAGE PRINTING/ADVERTISING (210) HERITAGE EVENTS 0 1, (830) 1, HERITAGE OFFICE SUPPLIES HERITAGE LEGAL FEES (226) HERITAGE SITE EXPENSES 3,317 2, (830) 1,000 Total Expense 4,105 4, ,930 ) (2,526 3,515 Total Heritage 4,105 4, ,930 ) (2,526 3,515 Total Heritage 4,105 4, ,930 ) (2,526 3,515 Surplus (-) / Deficit 4,105 4, ,930 ) (2,526 3,515 Heritage Section Financial Report Re: Dated September 2017 and October 2017Page 40 of 50

41 Join the Ontario Heritage Trust as we explore the preservation of living expressions of our identity through two events this fall. Practitioners, proponents and stakeholders from a variety of backgrounds share perspectives and engage in an interactive dialogue on intangible cultural heritage and its significance to heritage conservation. Hosted at the Artscape Wychwood Barns in Toronto, this full-day session will feature discussion panels, performance arts, interactive demonstrations, culinary traditions and more. SYMPOSIUM When: Wednesday, November 22, 2017 Time: 9:30 a.m. to 4:30 p.m. Where: Wychwood Barns 76 Wychwood Avenue Toronto, Ontario Correspondence from Ontario Heritage Trust Re: Dialogue on Intangible Heritage Page 41 of 50

42 Tickets available here LECTURE Wade Davis Named by the National Geographic Society as one of the Explorers for the Millennium, Davis has been described as a rare combination of scientist, scholar, poet and passionate defender of all of life s diversity. When: Thursday, December 7, 2017 Time: 7 p.m. Where: Isabel Bader Theatre University of Toronto 93 Charles Street West Toronto, Ontario Tickets available here Joignez-vous à la Fiducie du patrimoine ontarien pour explorer la préservation d expressions vivantes de notre identité dans deux événements proposés cet automne. Des praticiens, des promoteurs de projets et des acteurs issus d une variété de milieux échangeront des points de vue et noueront un dialogue sur le patrimoine culturel immatériel et son importance pour la conservation du patrimoine. Cette séance d une journée tenue à Artscape Wychwood Barns, à Toronto, prévoit des discussions d experts, des spectacles, des interventions interactives, des démonstrations de traditions culinaires, et plus encore. SYMPOSIUM Quand? Le mercredi 22 novembre 2017 Heure : de 9 h 30 à 16 h 30 Où? Wychwood Barns 76, avenue Wychwood Toronto (Ontario) Correspondence from Ontario Heritage Trust Re: Dialogue on Intangible Heritage Page 42 of 50

43 Billets disponibles ici CONFÉRENCE Wade Davis Considéré par la National Geographic Society comme l un des «explorateurs du millénaire», Wade Davis est loué pour sa «rare capacité de combiner les talents de scientifique, d universitaire, de poète et de fervent défenseur de la diversité de la vie». Quand? Le jeudi 7 décembre 2017 Heure : 19 h Où? Théâtre Isabel Bader Université de Toronto 93, rue Charles Ouest Toronto (Ontario) Billets disponibles ici Ontario Heritage Trust 10 Adelaide Street East, Toronto, Ontario M5C 1J3 Canada Unsubscribe aproulx@penetanguishene.ca Update Profile About our service provider Sent by noreply@heritagetrust.on.ca Correspondence from Ontario Heritage Trust Re: Dialogue on Intangible Heritage Page 43 of 50

44 Correspondence from the Town of Penetanguishene Re: Santa Claus Parade - Page December 44 of 50 2, "oo.2: uxmam 3%: x.2: wax. : $ wen.» a.&+o..o2.=m L.o.= S 3 : :3 43 :m.&=mm.2..2 «am >3.<Ea =u zoaam 23.. =2 9..=.a 9 oooaa ca a 3. z S2? 2. S _. : $3 2.»:.3 m

45 Doors Open Simcoe County 2018 Dear Heritage, Community and Culture Partners, Re: Doors Open Simcoe County 2018 This year w e a r e p r o p o s i n g a c o u n t y - w i d e Doors Open event to be held on Saturday September 29 and/or Sunday September 30, 2018 showcasing regional history and architecture as well as celebrating Canada's cultural diversity. The 2018 theme is Equality and a Fair Society. It is our hope that a Simcoe County Doors Open will connect a wide variety of new sites and venues as well as support returning participants from previous years. Doors Open Simcoe County is coordinating in partnership with the Ontario Heritage Trust. Doors Open Ontario phenomenon operates under the banner of Doors Open Ontario, a province wide heritage tourism initiative led by the Ontario Heritage Trust. Each year participating communities across Ontario host a one or two day weekend event where local sites of interest are open at no charge to the public. The program was launched in 2002 to create access, awareness and excitement about the province's built heritage. It provides unique opportunities to explore and enjoy some of the most interesting places in Ontario cities, towns and villages - many of which are not typically open to the public. In the program's 16 year history there have been nearly six million visits to participating Doors Open sites. Over a number of years, municipalities within our county have participated in Doors Open. It is our hope that this year you will be interested in participating in a county wide program. T For those of you unfamiliar with Doors Open, I am including a Frequently Asked Questions document. The weekend chosen for the event coincides with Culture Days; a National event that celebrates all things arts and culture. Along with FAQ's, I have also included a 1.5 pager explaining Culture Days. If you are interested in participating in a Doors Open Simcoe County, please contact me at ext. 1620, donna.goodwin@simcoe.ca. Interested communities will be invited to a meeting to form our working group and start organizing a great event. Regards, Donna Goodwin, Cultural Development Coordinator Tourism Simcoe County ONTARIO HERITAGE TRUST iie;illi BRINGING OUR STORY TO LIFE FlDUOE OU PATRIMOINE ONTARIEN IIIIi DONNER VIE A NOTRE HISTOIRE Verbal Update from A. Proulx Re: Doors Open 2018 Page 45 of 50

46 Frequently Asked Questions 1) Why would a property or site be showcased? What are the benefits of participating In Doors Open? People who open their properties during Doors Open play an active role in the celebration of their community's history and culture. There are important and fascinating stories connected to properties all across Ontario, but without Doors Open events, these stories are sometimes left untold. Interestingly, it's not always the people who open their properties that are the ones telling the stories; visitors during Doors Open events have been known to share intriguing tales about their own personal connections to a site. In this way, the people who showcase their properties often learn as much as those who are visiting. Doors Open participants may also benefit from the vast amount of marketing and promotion that is conducted as part of the program. Participating sites are not just promoted across the local community; they are also marketed province wide through the Ontario Heritage Trust's website and printed materials. As such, a relatively unknown Doors Open site may receive more public exposure in one weekend than it typically does in an entire year. Participating in Doors Open is also a great way to meet new people and to develop strategic partnerships with other local sites and organizations. 2) Why are properties selected as potential sites? In simplest terms, properties are selected because they are interesting. Some Doors Open Ontario sites are selected for their historical, architectural, natural or cultural significance, but all selected sites share an ability to attract visitors. We believe that there is a general interest in people wanting to explore firsthand. The community representative initially determines the selection and approval of participating sites. 3) Who does the selection of the properties? Representatives from the local Doors Open organizing committee work on a list of potential properties for inclusion in the event. An effort is made to include a variety of properties (e.g., places of worship, public buildings, natural heritage sites, etc.) from various areas within Simcoe County. Your community representative and/or Doors Open Simcoe County Committee determine the selection and approval of participating sites. 4) Do properties have to be open entirely to the public? No. It is the responsibility of the site representative to determine which parts of a property to open during the Doors Open event. We do ask, however, that at least a portion of the site that isn't normally open to the public, since this is the premise behind the Doors Open concept. We also ask that visitors be granted permission to visit any part of the property that is directly connected to its significance. For example, if a residence is considered significant for its early-19th-century living room fireplace,it would be expected that visitors be granted access to the living room to view the fireplace. Verbal Update from A. Proulx Re: Doors Open 2018 Page 46 of 50

47 5) What are the responsibilities as a Doors Open site representative? The duties of the site representative will be clearly laid out in a formal site agreement that must be signed by both the property owner and event representatives.generally responsibilities include: Providing photographs and historical information to event representatives. Attending special Doors Open meetings. Preparing sites prior to the event. Showcasing the site on the day of the event. Reporting on the site's involvement. Following the event, sites are asked to provide detailed statistics on the number of visitors as well as general feedback. 6) Who does the advertising and marketing of the program? There are two separate levels of marketing and advertising. The Ontario Heritage Trust conducts marketing and promotional activities at the provincial and regional level. The production of Doors Open Ontario program brochures, maintenance of the Doors Open Ontario website, production of Doors Open Ontario site signs and other high-level marketing initiatives are all handled by the Ontario Heritage Trust. The local Doors Open organizing committee will be responsible for local level promotion such as event brochures, posters and the placement of advertisements in local media. 7) How will we know if the event is successful? Each participating property is provided with a tracking sheet for logging the number of visitors to their site. Event success will not only be gauged by the number of visitors to each site, but also by the quality of the experience. Surveys are available at each site for visitors to complete and electronically. 8) Is there any cost to participate? There is no fee to participate and participation is strictly voluntary. Most costs associated with the event - such as registration fees and advertising costs - will be covered by the local Doors Open organizing committee (Simcoe County). Site representatives are able to use their own funds if they wish to undertake additional advertising or offer complimentary refreshments or souvenirs on the day of the event. 9) Can sites charge admission? Doors Open Ontario is based on the premise that admission to sites be free of charge. As such, visitors cannot be charged an admission fee. Some sites, however, provide guests or visitors with the option of purchasing snacks, drinks, souvenirs, etc. for a nominal cost. 10) What about liability and insurance? The site owner/manager is responsible for ensuring that the building/site is adequately insured against possible damage or theft. Doors Open Simcoe County Organizing Committee or, the County of Simcoe assumes no liability for damage or theft that may result from the site's participation in the Doors Open Simcoe County program. Verbal Update from A. Proulx Re: Doors Open 2018 Page 47 of 50

48 CULTURE DAYS FACT SHEET Launched in September 2010, Culture Days ( is an annual event that features individual artists, diverse cultural groups, organizations, municipalities, and festivals who come together to catalyze and inspire greater participation and engagement in arts and culture. Culture Days showcases free, hands-on, interactive activities that invite the public to the behind-the- scenes world of artists, creators, historians, architects, curators and designers in their home community. Culture Days represents the largest-ever voluntary collective public participation campaign undertaken by the arts and cultural sector in Canada. Over 12 million Canadians have participated in 45,000 Culture Days activities hosted by tens of thousands Canadian artists, cultural organizations and groups in some 900 different Canadian cities and towns since Culture Days aims to foster appreciation and support of the artistic and cultural life that is lived, created and expressed across the country in urban centers and rural communities alike. Promotes direct interaction between creators and the public as a key to increasing understanding and appreciation for art and culture. Affirms that every citizen, regardless of age, geography, background, or income is the guardian of the cultural life of his or her community. As a leading national voice for the active daily and engaged cultural life of all Canadians, Culture Days provides support, tools and resources to artists and cultural organizations to help them unite the country through engagement in culture. As a result of participating in Culture Days activities, Canadians stated* they: attended more arts and cultural events (61%), visited more art galleries or craft studios (41%), became a fan of an artist or cultural organization (37%), took on more volunteer work, (25%), took classes related to an arts or cultural activity (24%), took up an art form of some kind (21%), and donated more to arts or cultural organizations (17%). Québec s annual Journées de la culture event inspired the initiation of Culture Days, and Alberta Arts Days, established in 2008 (and now known as Alberta Culture Days), helped to spur on a national movement. Both provincial events take place concurrently with Culture Days. based on independent national research conducted by The Strategic Counsel in October Verbal Update from A. Proulx Re: Doors Open 2018 Page 48 of 50

49 How it works: There is an open call for all individual artists, groups, municipalities and arts and cultural organizations of all types and disciplines to offer free participatory and interactive arts and cultural activities during Culture Days. Everyone is encouraged to participate: whether you are a professional or amateur cultural creator (i.e. artist, artisan, educator, animator, historian, curator, architect, designer, etc.), group, venue or organization, including culturally diverse, Aboriginal, urban and rural communities, there is a role to play! Anything is possible during Culture Days any activity or offering that brings creators and the public closer together. Examples of activities include a museum opening its restoration workshop to the public, a local theatre group inviting visitors to a dress rehearsal, an architect and a historian organizing a guided tour of a neighbourhood, or choreographers offering a dance class. Once registered with Culture Days, participating individuals, groups, and organizations receive support and materials in areas such as marketing and promotion, PR, media relations, collaboration, and digital and social media best practices to assist with encouraging and increasing local public participation Culture Days offers best practice and knowledge-sharing support to Canadian artists and cultural organizations throughout the year with comprehensive programs including a National Congress on Culture hosted in a different Canadian cultural hub each year, livestream seminars, webinar tutorials and a host of other on-line tools and resources Verbal Update from A. Proulx Re: Doors Open 2018 Page 49 of 50

50 2017 Ongoing Items/Projects Christmas Heritage Home Tours 2017 Glimpses of Our Past Booklet/Redo (Barb noted she would ask her son if he would be interested in doing an Apt) Plaque to Commemorate the Tulip Garden - Invoice was provided and the plaque was paid. (Installed) Penetanguishene Road Signage Project - Purchase two or three bilingual signs and the locations sites to be discussed. Doors Open (decision was made by the Committee not to participate in 2017) Heritage Community Recognition Awards, Ontario Volunteer Service Awards, Ontario Medal For Good Citizenship Angels Maintenance Evaluation/Designation of Additional Properties (evaluate Penetang Harbour and check other properties listed and evaluate and investigate new sites) (Anita and Jane Rogers) Covenant Christian Community Church (missing from Places of Worship list and to forward information to Ontario Heritage Trust) Manuals for Committee Members (toolkits for committee members is this still necessary) Heritage Property Owner Info Package (Updated) Waypoint Conservation Plan (discussion with the Province to restore 4 cottages) Friends of Heritage Penetanguishene (establish viable projects for use of funds) Budget Goals & Objectives, Work Plan (evaluate/establish strategy/work plan and financial needs for current year) Committee Discussion Re: 2017/2018 Ongoing Items/Projects Page 50 of 50

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