PHUKET FOOD & WINE EXPO INTEGRATE YOUR MARKETING WITH PHUKET FOOD & WINE EXPO TH 11TH MARCH 2018

Size: px

Start display at page:

Download "PHUKET FOOD & WINE EXPO INTEGRATE YOUR MARKETING WITH PHUKET FOOD & WINE EXPO TH 11TH MARCH 2018"

Nancy Manning
5 years ago
Views:

attendees for this unique industry event.

international media companies, producing

for publishing Bangkok Art Map (BAM) and

1 C O M M E R C I A L S P O N S O R S H I P & PA R TN E R S H I P O P P O R T U N I T I E S PHUKET FOOD & WINE EXPO The trade programme offers a platform for exhibitors, sponsors and partners to gain exposure for their brands and explore new platforms through: - Workshops and Educational Events - Conventions and Special Guest Speaker Events 9TH 11TH MARCH 2018 The inaugural Phuket Food & Wine Expo 2018 will take place at Royal Phuket Marina International Exhibition & Conference Centre (RPMIEC), showcasing the very best gourmet cuisine, wines and spirits and luxury kitchen products and services. Billed as the food event of the year, the brand new Phuket Food & Wine Expo is expected to attract over 80 international participants and 3,000 attendees for this unique industry event. With its vibrant hospitality and tourism sectors and the growing demand for luxury lifestyle products in these industries, Phuket is the perfect destination for this new event. INTEGRATE YOUR MARKETING WITH PHUKET FOOD & WINE EXPO 2018 The organisers, Talisman Media Group Co., Ltd., are one of Thailand s leading international media companies, producing custom publishing projects as well as event organisation. They are well known in the food industry for publishing Bangkok Art Map (BAM) and Bangkok 101 a monthly magazine offering independent and unbiased reviews of Thailand s cultural hot spots and culinary gems. As well as a comprehensive exhibition, showcasing gourmet cuisine, wines, premium beers and hi-end kitchen appliances and services, the three-day event will also include: Beach BBQ Charity Dinner Conference & Seminar Programme Cooking Demonstration Dining Events Fashion Show Gastro Golf Tournament Gourmet Famers Market Culinary Competition Whisky & Cigar Matching Wine Tasting all set within the spectacular backdrop of the Royal Phuket Marina. 1

2 TIMETABLE Phuket Food & Wine Expo 2018 is held over three days between and 19.00: Day 1: Friday 9th March Day 2: Saturday 10th March Day 3: Sunday 11th March Media, Trade and VIP s Day Trade & Public Day Public Day THE SHOW AT A GLANCE SHOWCASING LEADING KITCHEN MANUFACTURERS & DISTRIBUTORS UNIQUE DISPLAY OF GOURMET FOOD & WINE BRANDS ENTERTAINING LIVE COOKING DEMONSTRATIONS WITH CELEBRITY CHEFS NETWORKING OPPORTUNITIES FOR INDUSTRY PROFESSIONALS PROMOTING PHUKET AS THAILAND S UNRIVALLED HOSPITALITY HUB VISITORS 3,000 PARTICIPANTS 80+ FROM 20 COUNTRIES SIZE OF EXHIBITION 3,250 SQM PHUKET & TOURISM BANGKOK IS 1ST FOR THE MOST VISITED CITY IN MILLION OVERSEAS VISITORS TO THAILAND IN OVER 13 MILLION VISITING PHUKET 34 MILLION PROJECTED FOR 2017 RESIDENT POPULATION 386,606 OVERALL AREA 576 SQ KMS THERE ARE 855 STARRED HOTELS IN PHUKET OVER 2250 REGISTERED ACCOMMODATION FACILITIES IN PHUKET PROVINCE AVERAGE OCCUPANCY FOR 2015 WAS 70.6% 2

design and events. The company is headquartered in Bangkok with representative (branch) offices in New York and Hong Kong.

3 ORGANISERS Talisman Media Co., Ltd, was founded in 2005 and has become one of Thailand s leading international media companies, producing custom publishing projects, public relations campaigns, media planning, website content design and events. The company is headquartered in Bangkok with representative (branch) offices in New York and Hong Kong. It is one of Thailand s largest English language publishers and specialises in creating maps, books and magazines. Publications include: Bangkok 101 and Bangkok Art Map. Talisman has worked with many government organisations and both local and multinational corporations such as: Thailand Convention & Exhibition Bureau; Tourism Authority of Thailand; Thai Airways International; Central Pattana Group; and the European Union. VENUE ROYAL PHUKET MARINA INTERNATIONAL EXHIBITION AND CONFERENCE CENTRE Royal Phuket Marina is the perfect location for exhibitions, trade shows and consumer events. Set against the stunning backdrop of Phuket s only 5-Star Gold Anchor award winning marina, RPMIEC is the island s largest exhibition hall, spanning 2,500sqm of internal space and over 1,000sqm of outdoor space. Since opening its doors in 2005, RPMIEC has been selected by a host of international organisers as the venue for their global trade exhibitions, world congresses and a wide range of MICE events. The facility is located within Phuket s unique framework, a dynamic island with unrivalled hotel facilities, a rich cultural history, a gastronomic wonderland with outstanding leisure and entertainment facilities, all set in attractive and exotic surroundings. Whilst renowned for large scale international trade fairs, RPMIEC also has an active interest in helping smaller, specialist shows develop by providing advice, support and essential services to organisers. 3

4 C O M M E R C I A L S P O N S O R S H I P & PA R TN E R S H I P O P P O R T U N I T I E S EXHIBITORS The inaugural Phuket Food & Wine Expo 2018 will connect manufacturers, suppliers and distributors from these sectors: Airlines & Luxury Travel Appliance Suppliers Catering Coffee Culture Craft Beers Financial Services Fine Cuisine Fine Wine Hospitality Services Hotels & Restaurants Kitchen Equipment Leisure Companies Luxury Automobiles Luxury Goods Luxury Media Industry Other Spirits Premium Beers Specialty Goods VISITORS Phuket Food & Wine Expo 2018 will attract key buyers from all over the world including: Australia; France; Germany; Hong Kong; Italy; Japan; Malaysia; Singapore; South Korea; Thailand; United States; and the United Kingdom. The Show offers the exhibitors and sponsors alike the very best opportunity to showcase their products to: Architects, Designers & Artists Equipment Buyers Food & Beverage Retailers High Net Worth Individuals (HNWIs) Hoteliers 4 Importers & Distributors Leisure Outlets Purchasing Directors Resort GMs & Leisure Tourism Professionals Restaurateurs

5 C O M M E R C I A L S P O N S O R S H I P & PA R TN E R S H I P O P P O R T U N I T I E S EXHIBITOR OPTIONS All in air-conditioned hall... there are three options: Walk-on package THB 10,000sq.m. Inclusive of shell-scheme package Plus information counter, coffee table and chairs Shell-scheme THB 8,500sq.m. Inclusive of white wall panels, carpet, lighting, fascia with company name, catalogue entry and a double power socket Space Only THB 6,500sq.m. All rates are in Thai Baht and subject to 7% VAT. Early booking is recommended to secure your preferred spot. For stand availability, please refer to the latest floor plan by visiting sales@phuketfoodandwine.com Tel Standard / Inline Booth Business Matching Organiser Room Island Booth Forum (Stage) Contractor Booth Pavilion Booth Registration Counter Peninsula Booth Press Room

BENEFITS Association with Phuket Food & Wine Expo 2018 offers sponsors numerous benefits including: Entertaining target audiences; internal and external Integrating with other marketing activity -

6 BENEFITS Association with Phuket Food & Wine Expo 2018 offers sponsors numerous benefits including: Entertaining target audiences; internal and external Integrating with other marketing activity - huge PR opportunity Networking with business leaders Raising brand awareness of products and services Phuket Food & Wine Expo 2018, offers fantastic opportunities to entertain customers, clients and executives at one of the world s liveliest cities. The show offers numerous opportunities to entertain in the Show Bars and Restaurants. EXPERIENTIAL MARKETING Phuket Food & Wine Expo Show 2018 is expected to attract over 3,000 visitors including over 80 registered trade visitors. BRANDING, MEDIA & PR Phuket Food & Wine Expo 2018 is hot news a huge opportunity to promote sponsor messages through news PR activity. There will be coverage in Thai local and national newspapers, Asian regional and international newspapers, TV, Radio and Magazines. Press releases and daily reports will also be issued through a variety of regional and international web sites. Sponsors, Supporters and Suppliers will have rights to associate Phuket Food & Wine Expo 2018, for PR and advertising activity. Thai and English media including: pre show build up; during show; and post show analysis. HOSPITALITY NETWORKING The organiser has an extensive network around the region offering huge potential for the distribution and sale of the companies products. MERCHANDISING We offer our Sponsors, Supporters, Suppliers the opportunity to produce joint branded merchandise. This could be used as give-away through media and presence marketing promotions. For example, Phuket Food & Wine Expo 2018: travel bags; pens; sunglasses; key rings; and watches. VISITOR PROMOTION CAMPAIGN Phuket Food & Wine Expo 2018 is supported by a targeted marketing programme to yield a highly qualified audience. Using highly developed marketing resources and dedicated databases, the organisers expect over 1,000 high-end buyers to attend the exhibition. Exhibitors will benefit from a comprehensive marketing campaign, including: Advertising in publications worldwide Direct marketing to an extensive database of decision-makers E-marketing promoting exhibitors before the event with full details of product launches and sectors within the exhibition Full details within the official Show Preview and Show Directory Online and social marketing programme PR campaign pre, during and post event 6

7 C O M M E R C I A L S P O N S O R S H I P & PA R TN E R S H I P O P P O R T U N I T I E S SPONSORSHIP PACKAGES Phuket Food & Wine Expo 2018 has a comprehensive Commercial Sponsorship and Partnership Programme that enables corporate Asia to get involved with the food and wine world. Few events offer a more attractive image - companies who associate themselves with Phuket Food & Wine Expo 2018 align with a show that epitomises prestige and excellence. We have developed sponsorship packages to suit differing levels of needs: TIER 1: TITLE & PRESENTING SPONSORS One title and one presenting sponsor with naming rights to the event TIER 2: CO-SPONSORS Up to six co-sponsors from non-competing categories TIER 3: OFFICIAL SUPPLIERS & MEDIA PARTNERS Up to ten official suppliers providing goods and services that are essential to the event Up to ten media partners SPECIAL: HOST SPONSOR (SOLD) Royal Phuket Marina International Exhibition & Conference Centre 7

8 INVENTORIES CATEGORY EXCLUSIVITY & TITLE RIGHTS Rights to title [Title Sponsor] Phuket Food & Wine Expo 2018 or Phuket Food & Wine Expo 2018 presented by [Presenting Sponsor] for PR and advertising use Rights to title [Sponsor Name] Official Co-sponsor of [Title Sponsor] Phuket Food & Wine Expo 2018 for PR and advertising use Rights to title [Sponsor Name] Official Supplier / Media Partner of [Title Sponsor] Phuket Food & Wine Expo 2018 for PR and advertising use Company name incorporated in event logo BRANDING & INTELLECTUAL PROPERTY RIGHTS Logo on outside main exhibition hall TITLE SPONSOR & PRESENTING SPONSOR Title Sponsor PARTNER LEVEL CO-SPONSOR OFFICIAL SUPPLIERS/ MEDIA PARTNERS Logo in entrance area of main exhibition hall Prominent Logo inside main exhibition hall Logo on advertising boards around Phuket Media interview area backdrop Banners in show bar & restaurant Banner in exhibitor s lounge Logo on literature pre and post events, stationery, poster, postcards Logo on Phuket Food & Wine Expo 2018 official clothing Programme advertisement on Show Directory Opportunity to purchase tickets/enter for show special events for example Gastro Golf Tournament Naming rights to Phuket Food & Wine Expo 2018 Preview held in Phuket Full Page Prominent Full Page ½ Page INVENTORIES MEDIA & PR RIGHTS Brand name mention and logo in Phuket Food & Wine Expo 2018 press information and advertisements Inclusion in any TV/Radio advertisement produced TITLE SPONSOR & PRESENTING SPONSOR PARTNER LEVEL CO-SPONSOR OFFICIAL SUPPLIERS/ MEDIA PARTNERS Inclusion in any TV documentary produced Inclusion in any marketing/sales materials including post event DVD if applicable MARKETING RIGHTS Promotional/trade booth on show site 3x6 m 3x3 m 2x3 m Promotional literature at show and events Sampling DIGITAL & SOCIAL RIGHTS Branding on event s, website, and all site communications including e newsletters Part of digital engagement programme including access to any live video blogging, interviews, Tweets & FB posts Logo inclusion in any APP produced by the event Forwarding of promotional materials to show s database HOSPITALITY & NETWORKING RIGHTS VIP tickets for each of the parties/dinners VIP sponsor passes MERCHANDISING RIGHTS Opportunity to put logo on show merchandise with show approval 8

9 CONTACT TALISMAN MEDIA GROUP CO. LTD. 54 Naradhivas Rajanagarinda Soi 4 Sathorn Tai Road, Yannawa, Sathorn Bangkok, Thailand Tel Fax: PAUL POOLE (SOUTH EAST ASIA) CO., LTD. 198 Tanou Road Bovernives Pranakorn Bangkok, Thailand Tel./Fax: Wasin Banjerdtanakul - Event Organiser Manager wasin@talisman.asia Tel Tongchai Kooburat - Event Coordinator tum@talisman.asia Tel: Sales & General Inquiry sales@phuketfoodandwine.com or info@phuketfoodandwine.com Paul Poole - Managing Director (English Speaking) paul@paulpoole.co.th Tel Udomporn Phanjindawan - Personal Assistant (Thai / English Speaking) udomporn@paulpoole.co.th Tel

THAILAND S #1 LUXURY LIFESTYLE & MARINE SHOWCASE

THAILAND S #1 LUXURY LIFESTYLE & MARINE SHOWCASE ROYAL MARINA S #1 LUXURY LIFESTYLE & MARINE SHOWCASE BOAT SHOWN: PRINCESS 75 MOTOR YACHTS REGIONAL BROKER: BOAT LAGOON YACHTING CO. LTD. For four days, Royal Phuket Marina will be transformed into a bustling