The Fourth Session of China (Chongqing) Commodities Fair

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1 The Fourth Session of China (Chongqing) Commodities Fair Letter on Inviting to Attend the Fourth Session of China (Chongqing) Commodities Fair, Sponsored by Chongqing Commerce Commission, the Fourth Session of China (Chongqing) Commodities Fair (hereinafter referred to as the CCF ) is planned to be held at Chongqing International Expo Center (Yuelai International Convention Center) from October 13 to 16, Besides, Chongqing International Snacks Festival and Chongqing International Coffee Plus Cultural Festival will be held during the same period. As the key brand exhibition cultivated and built by Chongqing, the CCF has been successfully held for 3 sessions since 2013, driving the consumption upgrading and the development of innovative business model in Chongqing. It is also a comprehensive domestic commodity fair with high level, large scale, full range of commodities as well as great transaction result and influence. Themed on Banquet of Citizens, Festival of City, the 4 th CCF will emphatically introduce the commercial form system of cross-industrial fusion, stress innovative consumption, fashion consumption, cross-border e-commerce, rural e-commerce and other emerging systems, guide to build social, experimental and intelligent consumption environment to comprehensively promote the exhibition s levels of marketization, professionalization, internationalization, informatization and branding. It is hereby to sincerely invite the key business and trade enterprises across the world to attend the event so as to conspire the development. We will do the exhibition promotion and service works well to ensure the satisfactory and successful holding of the CCF. Looking forward to your support! Annex: Details of the Fourth Session of China (Chongqing) Commodities Fair July 5, 2016

2 Annex: Details of the Fourth Session of China (Chongqing) Commodities Fair Time: October 13 to 16, 2016 Venue: Chongqing International Expo Center (Yuelai International Convention Center) Come on. It will be an interesting CCF of innovation, fashion, art and fun, and also a festival of city participated by all people. At the Fair, you can walk, stop and shop as you want. Only such a new-style Shopping Mall can satisfy your restless soul, presenting you more reasons to love this city. The CCF is a carnival of the beautiful mountain city, making you appreciate multiple charms of Chongqing, a capital of exhibition, shopping and food in the upper reaches of the Yangtze River. I. Introduction to CCF The establishment of China (Chongqing) Commodities Fair (hereinafter referred to as the CCF ) is a significant step to build the exhibition capital in the upper reaches of the Yangtze River, as well as to promote consumption and expand domestic demand. Since 2013, it has been successfully held for 3 sessions. With increasingly large investment range and diverse participation forms, it has driven the consumption upgrading and the development of innovative business model in Chongqing. The last CCF covered a total exhibition area about 130,000m 2, participated by more than 2,000 brand enterprises at home and abroad, attracting audience of 479,000 person-times, with spot trading volume reaching RMB 113 million. The holding of the CCF was followed and reported by more than 100 mainstream media at home and abroad. The Fourth Session of China (Chongqing) Commodities Fair is planned to be grandly held at Chongqing International Expo Center (Yuelai International Convention Center) from October 13 to 16, 2016 with the total exhibition area breaking through 130,000m 2. Themed on Banquet of Citizens, Festival of City, the 4 th CCF will build a brand new interesting exhibition of innovation, fashion, art and fun by combined with current consumption trend and fully integrated with characteristics of sharing economy

3 experience economy and fan economy. II. Organizing Units Sponsor: Chongqing Commerce Commission Organizers: Chongqing Youchuang Exhibition Co., Ltd. Chongqing Meidu Exhibition Service Co., Ltd. Chongqing International Expo Center Co., Ltd. III. Schedule October 11-12, 2016: exhibitors registration and exhibition arrangements October 13-16, 2016: exhibition, negotiation and trading 16:00 on October 16, 2016: removal IV. Theme Banquet of Citizens, Festival of City V. Planning of Exhibition Area N1, N3 pavilions of local features: concentrated exhibition of rural e-commerce, innovative business model, emerging commercial form and high quality well-known goods of various districts and counties. N2 pavilion of non-chongqing boutiques: exhibition of overseas boutiques from Korea, Hong Kong and Taiwan and goods from provinces and cities groups. N4 pavilion of quality life: exhibition of jewelry, watches, high-end custom studio, smart home, smart appliance, green building materials and special selling of brands of various business circles, physical stores and department stores. N5 pavilion of travel equipments: exhibition of travel auxiliary equipments, such as yacht, parallel imported car, brand automobile, limo, new energy automobile and bicycle. N6 pavilion of new commercial culture creativity: exhibition of culture creativity businesses such as coffee, dessert, floriculture and bookstores, as well as cultural creativity base and park. N7 pavilion of leisure sports: exhibition of fishing gear, outdoor and sports equipments. N8 pavilion of cross-border e-commerce: concentrated exhibition of cross-border e-commerce and foreign famous products. Outdoor Square in north zone: Chongqing International Snacks Festival, mainly focusing on innovative food, private cuisine, western-style food, famous snacks across the world and WeChat business.

4 VI. Supporting Activities 1. Chongqing International Coffee Plus Cultural Festival 2. Chongqing International Snacks Festival 3. Magic Electronic Music Market 4. Innovative Business, Cultural Creativity Road Show 5. Districts and Counties Characteristic Commerce Promotion Conference 6. Whole City Red Packet Sending through WeChat Shake 7. Fun of Exhibition Visiting Walking and Step-Counting Game 8. Large Interactive Experience Game 9. Spot Sales Promotion of Part Goods at the Lowest Price throughout the Year VII. Publicity and Promotion In addition to traditional TV, broadcast and paper media, the Internet new media will be the principal publicity channels, realizing multi-channel, multi-level and all-coverage publicity and promotion. 1. News briefing Form: organize the spokesman of new era, such as a new commercial web celebrity, to the spot to attract attention of media and the public, so as to increase the early news exposure of the CCF. Invite various major media to attend it to warm up and publicize the exhibition in advance. 2. Media publicity New media matrix News push on more than 10 major we-media social platforms such as Headline Today APP, Sohu APP, Tencent Express News APP, Chongqing Smart CBD Fashion Yuzhong Love World Chongqing Comfortable Chongqing Chongqing Life Micro Life and Chongqing Fashion Life. News agencies: Xinhua News Agency, China News Service; Network media: xinhuanet.com, people.com.cn, cctv.com, ifeng.com, ce.cn, sohu.com, sina.com.cn, cq.qq.com and cqnews.net; TV and radio media: Chongqing TV station and Chongqing People s Broadcasting Station; Print media: China Consumer Journal, China Business Herald, Chongqing Daily, Chongqing Economic Times, Chongqing Morning Post, Chongqing Evening News and Chongqing Times; 3. Outdoor publicity

5 Lamppost flag ads: publish lamppost flag ads beside main bridges and traffic arteries in the main urban area for 30 days. 4. Bus, light rail train or vehicle-mounted video: publish bus hanging flag ad or vehicle-mounted video ad in main public transport lines at prime time for one month. 5. Ads in elevator cars of buildings: publish ads in elevator cars of main business office buildings and large communities in the main urban area. 6. Ads outside the exhibition hall: set up on-site ads, such as skyscraper ads, water-injected flag ads, Xiqingbao (celebration tower ads) and colorful windmill ads. 7. LED video: publish outdoor CCF ads in various business districts. VIII. Booth Specification and Charging Standards Area: domestic enterprise: 600 /m 2 ; foreign enterprises: dollars/m 2, starting from 36m 2 (excluding any facility). Standard booth: domestic enterprise: 6,800 /booth, 1,000 surcharge for booth with two open sides; foreign enterprises: 1,500 dollars/booth. Configurations of 3m 3m standard booth: 3 exhibition boards, 1 lintel board, 1 desk, 2 chairs, 220V/5A single-phase power outlet and 2 reflector lamps. Naming and sponsorship For details and specific affairs for naming and sponsorship, please contact the CCF Organizing Committee. Exhibition ads Ad on proceedings Price Other ads Price Front cover 20,000 Certificates 50,000 /10,000 certificates Back cover 18,000 Xiqingbao (celebration tower) 5,000 /tower Inside front cover, inside back cover and title page 12,000 Ads on ticket 10,000 /10,000 tickets Color inside page 5,000 Souvenir bag 6,000 /1,000 bags Truss painting 300 Skyscraper ads on 300 /m 2

6 /m 2 curtain wall All ad-rates above include the production cost and release fee. IX. Participation Requirements The exhibitor shall hold valid business license, tax registration certificate, product valid approval document and other related valid documents; the enterprise related to food and health-care products shall also have production license, hygiene license and quality inspection report, and provide copies of the above certificates for the Organizing Committee. X. Participation Procedures 1. The exhibitor shall fill out the Participation Application Form and send it to the Organizing Committee Office by fax or mail; 2. Remit related expenses into the account designated by the Organizing Committee or pay the expenses at the Organizing Committee Office; 3. The Organizing Committee confirms the participation based on the payment of expenses. The booths will be allocated on the principle of payment first, allocation first and subject to availability. XI. Organizing Committee Office Chongqing Youchuang Exhibition Co., Ltd. Address: 15/F, Kexie Building, No. 3, Shuanggang Road, Chongqing Tel: Fax: Contact: Website:

7 Time: October 13-16, 2016 The Fourth Session of China (Chongqing) Commodities Fair Participation Agreement (Application Form) Venue: Chongqing International Expo Center (Yuelai International Convention Center) Please fill out this form and send the signed and sealed form to the Organizing Committee Office by fax or mail, Exhibitor Address Tel Contact Booth rented Ads Amount in total Zip code Fax Mobile Website standard booth(s), m 2 area, booth No.:, expense: Proceedings Site Front cover Back cover Color inside page Inside front cover Other, expense Arch Upright Ticket Souvenir bag Other, expense :, in words: YUAN ONLY. The agreement will come into force upon the exhibitor remits the above expenses into the designated account below within one week after submitting the form. In case of late payment, the Organizing Committee shall be entitled to cancel or adjust the exhibition booth. Opening bank: Yuzhong Huayi Road Branch of Chongqing, Bank of China Account name: Chongqing Youchuang Exhibition Co., Ltd. Account No.: Exhibition product Signature and seal of the exhibitor: Date:, 2016 Remarks: 1. The exhibitor shall be under the unified arrangement and management of the Organizing Committee and observe various regulations of the fair. The exhibitor shall also promise not to exhibit counterfeit, shoddy and infringing products, not transfer or sublease the booth and not withdraw early. In case of violation, the exhibitor shall be volunteered to accept the punishment even to be expelled or detainment of exhibition products; the losses incurred shall be borne by the exhibitor. The exhibitor shall fill the exhibition product content in details and guarantee that the exhibition product is consistent with the product content filled and declared. In case of discrepancy, the Organizing Committee shall be entitled to reject the product admission. 2. The participation expenses are not refundable if the exhibitor can t participate in the exhibition due to its own reason. 3. To ensure the overall image and effect of the exhibition, the Organizing Committee reserves the ultimate right to adjust the booths of exhibitors. 4. The electronic text introduction (about 300 words) to exhibitors shall be sent to @qq.com before September 15, 2016 and will be published on the proceedings of the fair for free. Chongqing Youchuang Exhibition Co., Ltd. Address: 15/F, Kexie Building, No. 3, Shuanggang Road, Chongqing Tel: Fax: Contact: Website:

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