Media Information THE JOURNAL FOR COMMERCIAL AIRCRAFT BUSINESS.

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1 Media Information 2018 THE JOURNAL FOR COMMERCIAL AIRCRAFT BUSINESS

2 The Magazine Aircraft Commerce is established as the the leading journal that scrutinises the operating and financial performance of commercial aircraft, components and engines. Aircraft Commerce serves as an impartial provider of in-depth and thorough analysis. Aircraft Commerce provides this analysis and research through a range of subjects that all relate to the operating and financial performance of commercial passenger and freighter aircraft. These include: Finance Aircraft Commerce has a guaranteed global circulation of 10,000 readers. This includes: Aircraft Trading & the Aftermarket Airline Revenues & In-Flight Entertainment Systems Fleet Planning & Aircraft Analysis Airline & Aircraft Operations Maintenance & Engineering IT in Maintenance & Engineering Freight Business 8,300 senior management personnel in 800 of the world s airlines 900 senior personnel in industry supply services and MRO organisiations 760 senior personnel in the aircraft financing and leasing sector Contact details: Promotional opportunities please contact: Adele Wolstenhulme, Director of Sales (Acting) phone: +44 (0) / +44 (0) adele@aircraft-commerce.com Editorial please contact: Charles Williams, Editor phone: +44 (0) charles@aircraft-commerce.com Address: Nimrod Publications Ltd, West Point, 2nd Floor, Springfield Road, Horsham, RH12 2PD, United Kingdom

3 Editorial Coverage DEVELOPMENTS Opening section of each issue of Aircraft Commerce Reports on recent developments in aircraft & engine products AIRCRAFT TRADING & THE AFTERMARKET Explores secondary markets for aircraft & engines Analysis of market values and lease rates of aircraft & engines Aftermarket support & aircraft life extension programmes FLEET PLANNING & AIRCRAFT ANALYSIS Aircraft operating costs & fleet selection Route & network planning Airline strategies The world s main passenger markets AIRLINE & AIRCRAFT OPERATIONS Aircraft operating & fuel burn performance Developments in EFB & ETL technology & applications Alternative fuels & emissions reduction programmes Flightdeck connectivity systems The internet of things (IoT) and Big Data Analysis Airline operations and related hardware REVENUES & IFE Cabin connectivity & IFE systems Ancillary revenues & related systems Airline passenger yields MAINTENANCE & ENGINEERING Analysis of aircraft maintenance costs Analysis of engine maintenance costs Component & rotable management Line maintenance & related hardware and systems The maintenance market Aircraft interiors Major modification & upgrade programmes Engineering management Manage content, documentation information & data Plan, execute & monitor maintenance packages Maintain maintenance records Manage & track rotable component inventories Evolve traditional maintenance practices into electronic processes Aircraft selection & fleet planning Aircraft acquisition and conversion to freighter Aircraft payload specification & revenuegenerating capacity Freighter maintenance costs Aircraft operating & fuel burn performance

4 Why advertise in Aircraft Commerce? Aircraft Commerce has had a BPA-audited global circulation of more than 10,000 readers since its inception 19 years ago The circulation includes 8,300 airline senior management readers. This is twice the number of many other industry publications The majority of the airline readers have decision-making and expenditure powers Aircraft Commerce has one of the highest number of paid subscribers among industry journals. This reflects the high demand and regard for our in-depth editorial content Aircraft Commerce provides thorough analysis of the various elements of aircraft and engine operating costs Aircraft Commerce provides impartial editorial content and does not distract the readership with marketing influences Companies that advertise in Aircraft Commerce select the publication because of the combination of its high quality circulation and it s widely respected editorial content, which has a long term use for many of its readers Almost every issue of Aircraft Commerce has bonus distribution at its own conferences and other major industry events

5 Global Distribution & Readership Circulation independently audited by: Total qualified BPA Worldwide circulation: 10,033 (source: Aircraft Commerce June 2017 statement) Aircraft Commerce has a global circulation of more than 10,000 printed and mailed copies. This number includes more than 8,300 senior management personnel in 800 global airlines that operate aircraft larger than 15 seats. The airline executives and senior personnel have decision making and expenditure powers. Aircraft Commerce s airline readers have roles in aircraft financing, fleet planning & aircraft selection, route network & commercial development, fleet management, engineering & maintenance, airline operations and freight. Aircraft Commerce s readership also includes executives in the aircraft financing community. This includes bankers, lessors, insurers, traders, asset managers, traders and brokers. Aircraft Commerce s readership includes one of the highest number of paid subscribers of all industry publications. Aircraft Commerce s circulation is audited by BPA Worldwide every six months. A copy of the audit statements can be examined at the BPA Worldwide website at: A copy of the BPA audit statement can also be downloaded from our website at: By Company Level By Geographical Level By Management Level Airlines 82.9% Finance, law 7.6% Manufacturers 2.2% Independent MROs & parts suppliers 2.3% Aviation services 0.3% IT systems for MRO & IFE 3.8% Others 0.9% Europe 33.4% Asia & Asia Pac 23% North America 23.7% Central & South America 4.3% Middle East 8.6% Africa 7.0% Management & planning 51.4% Other 19.8% Corporate officer 12.6% Main board 16.2%

6 Editorial Calendar 2018 Issue 115 December 2017/January 2018 Widebody engine values & lease rates The deployment of the 787 & A350 families on the world s long-haul markets (i) The use of aircraft operational cost indexes and flight operations audit systems to analyse operating efficiency (ii) Fuel burn saving systems and devices (i) A350 MPD analysis and maintenance planning (ii) PW1000G & LEAP engines early performance assessment & analysis Maintenance production management dashboards The operating & fuel burn performance of MD-80, 737 Classic & 737NG freighters Singapore Airshow, 6th-11th February, Singapore Aircraft Commerce, Airline & Aerospace MRO & Operations Conference Americas, 13th & 14th March, Miami, FL Issue 116 February/March 2018 Global teardown activity (i) Ageing 757 & 767 airframe maintenance requirements In-depth assessment of the Bombardier C Series: design, weights, maintenance programme, paperless operations, and use of big data analytics in its operation (i) Fuel efficiency audits their content, application and benefits (ii) These use of AHM & EHM data on flight profiles & maintenance planning (ii) How rotable support programmes are structured and packaged Using electronic maintenance & SFDC to improve mechanic labour A321F programme analysis: weights, freight capacity, feedstock availability, and total build costs Aircraft Interiors Expo, 10th-12th April, Hamburg, Germany Issue 117 April/May 2018 AIRCRAFT TRADING & AFTERMARKET Is the technological development, availability of aftermarket support, fuel prices, industry structure, and lease rates shortening the economic useful life of aircraft? The challenges that airlines will face over the next 15 years due to capacity and system constraints, and the effect on raised unit costs. The plans airlines urgently require to exploit the benefits of big data analytics (i) Fuel burn & operating performance of the A321neo (ii) Cyber security achieving security around aircraft operations MRO Americas Show, 10th-12th April, Orlando, FL AIRLINE REVENUES & IFE The use of IoT in passenger cabin operations, and the operational benefits of a fully connected cabin (i) A380 MPD and maintenance programme analysis (ii) The continued use of PMA parts in engine maintenance Developments in the configuration and capabilities of M&E systems The economics of replacements for the MD-11F and 747F, and the economics of moving to twin-engined widebody freighters AP&M Expo Europe, 30th & 31st May, London, UK Aircraft Commerce, Airline & Aerospace MRO & Operations Conference EMEA, 5th-6th June, Amsterdam, Netherlands Issue 118 June/July 2018 The effect of age limitations in different regions of the world on the ability to remarket aircraft The trends in aircraft size and service frequencies on the world s major long-haul markets (i) Fuel burn & operating performance of the A (ii) The evolution of high bandwidth systems for the flightdeck AIRLINE REVENUES & IFE Software systems and applications available for ancillary revenue generation Farnborough Airshow, 16th-22nd July, Farnborough, UK (i) 787 base check maintenance analysis (ii) The engine maintenance & repair choices and options for mature engine types Completing an holistic electronic line maintenance system: combining technical defect rectification with routine tasks into a complete electronic line maintenance package The steady climb in express freight volumes & traffic over the past two years, and the effect on the market for narrowbody and medium-sized freighters

7 Editorial Calendar 2018 Issue 119 August/September 2018 The effect of avionics standards and configuration on the ability to remarket aircraft In-depth assessment of Embraer E-2 jets: design, weights, maintenance programme, paperless operations, and use of big data analytics in its operation A320neo & 737 MAX 8 operating performance and fuel burn analysis AIRLINE REVENUES & IFE The configuration of a cabin IFE&C infrastructure platform and its potential Survey of global regional third party maintenance man-hour labour rates ATA Spec 2300 & Spec 2500: their content and implications on flight operations and maintenance, and related IT systems The effect of Amazon s own airline on other air cargo forwarders and integrators Aircraft Commerce, Connected Aircraft eenablement Conference 3rd-4th October, London, UK MRO Europe Show, 16th - 18th October, Amsterdam, Netherlands Aircraft Commerce, Airline & Aerospace MRO & Operations IT Conference, Asia, October, Bangkok, Thailand Issue 120 October/November 2018 The engine leasing market: market activity, lease rates, and short- & long-term lease structures Assessment of new widebody programmes: 777-9X, 777-8X, A330neo, , A (i) The GADSS flight tracking mandate, and the avionics options to comply with the regulation (i) Big Data: How to compress terabytes into operational diamonds AIRLINE REVENUES & IFE The advent of new, high bandwidth cabin connectivity systems, and the implications for on-board services (i) Size of the narrowbody airframe maintenance check market (ii) The economics of disassembling engines for time-continued and serviceable parts How blockchain technology can be used to efficiently distribute data and information The market for large widebody freighters: traffic volumes, fleet size, and demand for aircraft Aircraft Commerce, Flight Operations Conference, November, Europe Issue 121 December 2018/January 2019 The available markets for used narrowbodies In-depth assessment of the 737 MAX: design, weights, maintenance programme, paperless operations, and use of big data analytics in its operation (i) Fuel burn & operating performance of the CS100 (ii) New EFB & ETL applications (i) Size of the widebody airframe maintenance check market (ii) Engine performance upgrade packages Big data how does this affect an airline s MRO connectivity & software requirements? The market and demand for mid-size freighters: 757, A300, 767 & A330 Aircraft Commerce, Airline & Aerospace MRO & Operations IT Conference Americas, March 2019, Miami, FL

8 Advertising Rates & Sizes ($) US - Cost Per Insertion Number of insertions: x1 x3 x6 Cover Position 4 - Colour 11,450 10,900 10,400 Full Page 4 - Colour 9,900 9,450 9,100 Half Page 4 - Colour 5,400 5,000 4,650 Double Page Spread 4 - Colour 16,200 15,700 15,200 Quarter Page 4 - Colour 3,200 3,000 2,800 ( ) Euro - Cost Per Insertion Number of insertions: x1 x3 x6 Cover Position 4 - Colour 8,150 7,800 7,400 Full Page 4 - Colour 7,100 6,800 6,500 Half Page 4 - Colour 4,200 3,800 3,500 Double Page Spread 4 - Colour 11,800 11,250 10,700 Quarter Page 4 - Colour 2,600 2,300 2,100 ( ) GBP - Cost Per Insertion Number of insertions: x1 x3 x6 Cover Position 4 - Colour 6,900 6,500 6,200 Full Page 4 - Colour 6,000 5,700 5,400 Half Page 4 - Colour 3,300 3,100 2,900 Double Page Spread 4 - Colour 9,900 9,400 8,800 Quarter Page 4 - Colour 2,000 1,850 1,750 Issue Months DEC/JAN FEB/MAR APRIL/MAY JUNE/JUL AUG/SEPT OCT/NOV DEC/JAN Artwork Deadlines 19th Jan th Mar th May th Jun th Aug th Oct th Jan 2019 Publishing Dates 26th Jan th Mar th May th Jul th Sep nd Nov th Jan 2019 Ad space booking dates: Frequency: Cancellation terms: 1 week pior to artwork deadlines Bi-monthly (6x per annum) Six weeks prior to publishing date to avoid a cancellation charge of 80% of the agreed rate Print Advertisement Specifications Double page spread Full page Smaller advertisment sizes Text area: 273 x 404 mm Metric (H) (W) Text: 273 x 183mm Trim: 297 x 215mm Bleed: 303 x 221mm Half Page Horizontal Sizes Half Page Vertical Sizes Height 136mm x 183mm Width (Height 5.35" x Width 7.20") Height 220mm x 120mm Width (Height 8.66" x Width 4.72").. Trim area: 297 x 430mm Bleed area: 303 x 436mm Allow 3mm for bleed Imperial (H) (W) Txt: x 7.2 Trm: x 8.5 Bld: x 8.68 Quarter Page Horizontal Sizes Height 67mm x 183mm Width (Height 2.63" x Width 7.20") Quarter Page Vertical Sizes Height 112mm x 120mm Width Height 4.41" x Width 4.72") Live matter allowance: 3mm (1/8 inch (0.125 ) for edge, 6mm (1/4 inch (0.25 ) per dimension Printing and binding: Printing stock: Materials: Copy supply: Offset litho, perfect bound Body 100gsm matt, cover 250gsm wood free gloss art Aircraft Commerce only accepts advertising materials in electronic format. Please supply the artwork as a print-ready PDF (CMYK, 300 dpi PDFs). Please artwork copy files to: charles@aircraft-commerce.com For advertising please contact Adele Wolstenhulme: phone: +44 (0) / +44 (0) adele@aircraft-commerce.com For production & materials please contact Charles Williams: phone +44 (0) charles@aircraft-commerce.com

9 Digital advertising rates Leading edge in commercial aircraft business Aircraft Commerce is the leading publication that thoroughly examines both the technical and the economic aspects of the commercial aviation business. Aircraft Commerce is read by more senior and middle-management staff working within the airlines, including operations management and engineering and maintenance departments, than many other competing aviation publications options and rates in $ DOLLARS Unit name (ad specs) Home / conference page leaderboard Home / conference page skyscraper (x2 positions available on each page) Non home-page leaderboard Non home-page skyscraper (x2 positions available on each page) Homepage takeover (all ad units on the page = x3 ad positions, exclusively) Conference homepage takeover Miami; Amsterdam; Bangkok (all ad units on the page = x3 ad positions, exclusively) Non home-page takeover (all ad units on the page = x3 ad positions, exclusively) NET Cost Per Unit (USD) $1,000 per 1,000 impressions $1,250 per 1,000 impressions $750 per 1,000 impressions $1,000 per 1,000 impressions $9,500 per month $9,500 per month $7,500 per month Other digital opportunities / social media Promoted/sponsored posts from your Facebook/LinkedIn channels. Contact us to discuss. Dedicated e-blasts to help build your brand awareness among Aircraft Commerce readership of 10,000 subscribers. Digital specifications Type (category) Dimensions Max file size File type Copy deadline Leaderboard 775wide x 91high 49KB Third party tags or HTML 5 working days Skyscraper 160wide x 600 high 49KB Third party tags or HTML 5 working days Home, conference or non-home page takeovers 49KB Third party tags or HTML 5 working days For advertising please contact Adele Wolstenhulme: phone: +44 (0) / +44 (0) adele@aircraft-commerce.com For production & materials please contact Charles Williams: phone +44 (0) charles@aircraft-commerce.com

10 Aircraft Commerce Conferences 2018 AIRLINE & AEROSPACE MRO & FLIGHT OPERATIONS IT CONFERENCE 21st & 22nd March 2017 Double Tree by Hilton, Miami Airport USA AMERICAS Airline & Aerospace MRO & Operations IT Conference AMERICAS 13th-14th March 2018 Miami, FL, USA INDEPENDENT MROs DELEGATE INFORMATION Vendors exhibiting their software include: This conference always provides the latest in new technologies for the airline industry Industrial Engineering Manager, UPS Lead Sponsor: The World s Leading Aviation IT Conference for MRO/M&E and Flight Operations Solutions returns to Miami in 2017 bigger and better! For further information contact Stephen Keeble stephen@aircraft-commerce.com AIRLINE & AEROSPACE MRO & OPERATIONS IT CONFERENCE 7th & 8th June Hotel NH Noordwijk Conference Centre, Amsterdam, Netherlands EMEA Airline & Aerospace MRO & Operations IT Conference EMEA 5th-6th June 2018 Amsterdam, Netherlands AIRLINE AND AIRCRAFT OPERATORS DELEGATE INFORMATION Vendors exhibiting their software include: I would highly recommend this conference to colleagues and will be looking to attend again next time Technology Exploitation Manager, British Airways Lead Sponsor: The World s Leading Aviation IT Conference for MRO/M&E and Flight Operations Solutions returns to Amsterdam in 2017 bigger and better! For further information contact Stephen Keeble stephen@aircraft-commerce.com Connected Aircraft eenablement Conference September 13th &14th 2017 Park Inn by Radisson Hotel, London Heathrow Lead Sponsor Connected Aircraft eenablement Conference 3rd-4th October 2018 London Heathrow, UK CONFERENCE INFORMATION BROCHURE For further information contact Simon Barker simon@aircraft-commerce.com +44 (0) AIRLINE & AEROSPACE MRO & OPERATIONS IT CONFERENCE 10th & 11th October 2017 Amari Watergate Hotel, Bangkok, Thailand APAC Airline & Aerospace MRO & Operations IT Conference APAC October 2018 Bangkok, Thailand AIRLINE AND AIRCRAFT OPERATORS DELEGATE INFORMATION Vendors exhibiting their software include: An ideal one-stop centre for airlines and IT software vendors Manager Business Solution Group, Malaysia Airlines Flight Operations Conference November 2018 Europe The World s Leading Aviation IT Conference for MRO/M&E and Flight Operations Solutions returns to Bangkok in 2017 bigger and better! For further information contact Stephen Keeble stephen@aircraft-commerce.com For more information please visit /conferences

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