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1 the journal for commercial aircraft business Media pack 2008

2 aircraft commerce aircraft commerce aircraft commerce the journal for commercial aircraft business aircraft commerce a The magazine Aircraft Commerce is globally distributed to 9,000 industry executives. The journal analyses all aspects of the management and business of commercial aircraft. Aircraft Commerce is mailed to 7,000 senior personnel from more than 800 airlines. These are executives in the areas of network & fleet planning, route development & corporate strategy, revenue management, airline & aircraft operations, aircraft financing & disposal, maintenance & engineering, and fleet management. Aircraft Commerce is also mailed to executives in the finance sectors of the industry; including leasing, insurance, aircraft trading, asset management and aircraft financing. The editorial content of Aircraft Commerce includes features in the subjects of: aircraft financing, aircraft trading & the aftermarket, aircraft operations & performance, aircraft analysis & fleet planning, maintenance & engineering, IT systems in maintenance & engineering, airline revenues & revenue generation, regional aircraft and freight business. issue 48 October/November 2006 issue 49 December 2006/January 2007 issue 50 February/March 2007 THE JOURNAL FOR COMMERCIAL AIRCRAFT BUSINESS ISSUE 48 OCTOBER/NOVEMBER 2006 THE JOURNAL FOR COMMERCIAL AIRCRAFT BUSINESS ISSUE 49 DECEMBER 2006/JANUARY 2007 THE JOURNAL FOR COMMERCIAL AIRCRAFT BUSINESS ISSUE 50 FEBRUARY/MARCH 2007 THE TRIED & TRUSTED Owner s & operator s guide: CF6-80C2 REGIONAL RENAISSANCE Owner s & operator s guide: ATR 42 & 72 BOUNTIFUL PROPHECY Will the long-haul market deliver a bonanza for small & medium widebodies? The prospects for oil & fuel prices I The value of belly freight Systems to limit long-haul yield erosion I The 777 s base check cycle costs Software for managing rotables inventory I The revenue capacity of large widebody freighters guide: ATR 42 & 72 I The effect of bilaterals on the aircraft market Generating ancillary revenues I CF34-3/-8C maintenance analysis & budget Software for managing material procurement I Systems for revenue management in freight Operator s & Owner s guide: CFM56-5A/-5B I Market prospects for 250- to 375-seat widebodies Exploiting new distribution channels I Refurbishing narrowbodies Successfully implementing MRO systems I Narrowbody freighter maintenance costs issue 51 April/May 2007 issue 52 June/July 2007 issue 53 August/September 2007 THE JOURNAL FOR COMMERCIAL AIRCRAFT BUSINESS ISSUE 51 APRIL/MAY 2007 THE JOURNAL FOR COMMERCIAL AIRCRAFT BUSINESS ISSUE 52 JUNE/JULY 2007 THE JOURNAL FOR COMMERCIAL AIRCRAFT BUSINESS ISSUE 53 AUGUST/SEPTEMBER 2007 AT THE CROSSROADS Where now for the US majors? NEW REVOLUTION How feasible is the strategy of low-cost long-haul? THE BIG DECISION Assessing the options for replacement Operator s & Owner s guide: I The economics of low-cost long-haul RM solutions for low-cost long-haul I Predicting the 787 s maintenance costs Measuring the returns of installing MRO systems I Large widebody freighter selection Operator s & Owner s guide: A /-300 I replacement options Frequent flyer & CRM solutions I CRJ airframe maintenance cost analysis MRO software technology strategies I Narrowbody widebody freighter operating performance Operator s & Owner s guide: A & A310 I The financial performance of America s largest airlines Systems for check-in & seat assignment I The mechanics & economics of line maintenance Strategies for selecting an MRO software solution aircraft commerce aircraft commerce aircraft commerce the journal for commercial aircraft business aircraft commerce a

3 aft commerce aircraft commerce aircraft commerce the journal for commercial aircraft business aircraft commerce aircraft commerce The readers Global distribution & readership Aircraft Commerce has a global circulation of 9,000. This is audited by BPA Worldwide every six months. The audited circulation, and details of distribution, can be examined on the BPA Worldwide website at: Alternatively, you can find a copy of our latest BPA audit certificate on our website at: More than 80% of recipients of Aircraft Commerce are senior executives in more than 800 of the world s largest passenger and freight airlines. These vary from the globe s mega passenger carriers to regional airlines, and includes all global airlines operating fleets of turboprop and jet transport aircraft larger than 15 seats. These airline executives have decision making and expenditure powers in the roles of finance & budgeting, fleet planning & airline strategy, revenue management, fleet management, maintenance & engineering, aircraft acquisition & disposal, freight, and airline & aircraft operations. Another 10% of Aircraft Commerce s recipients are executives in the finance community. This includes aerospace bankers, aviation insurers, asset & lease managers, aircraft appraisers, lessors and aircraft traders & brokers. aft commerce aircraft commerce aircraft commerce the journal for commercial aircraft business aircraft commerce aircraft commerce

4 ircraft commerce aircraft commerce aircraft commerce aircraft commerce aircraft commerce aircraft commerce aircraft commerce airc Advertising rates US $ number of insertions one three six full page 4-colour 8,000 7,500 7,100 2-colour 5,400 5,000 4,700 double page spread 4-colour 14,250 13,450 12,650 Contact Liz Brennan, Stephen Keeble or Charles Williams phone /888/302 fax sales@aircraft-commerce.com web half page 4-colour 4,500 4,200 3,900 2-colour 2,900 2,700 2,500 Cover position Frequency Copy Date Publishing dates Basic page rate: Premium to be agreed according to availability Bi-monthly One week prior to publication 15th February, 15th April, 15th June, 16th August, 7th October & 1st December Advertising specifications Double page spread mm inches Text area 273 x x Trim 297 x x Bleed 303 x x Full page Text area 273 x x Trim 297 x x Bleed 303 x x Half page Horizontal 136 x x Vertical 120 x x trim text bleed full half double spread half Live matter allowance 3mm ( 1 8 inch) for edge, 6mm ( 1 4 inch) per dimension Printing and binding Offset litho, perfect bound Stock Materials Body 100gsm matt, cover 250gsm wood free gloss art Aircraft Commerce now only accepts advertising materials in electronic format. Please supply the artwork in the original page layout software. This should be in QuarkXPress, Pagemaker, Illustrator or Freehand in AppleMac format on a CD- ROM. In addition please supply a press-ready pdf plus colour proof. ircraft commerce aircraft commerce aircraft commerce aircraft commerce aircraft commerce aircraft commerce aircraft commerce airc

5 Editorial calendar 2008 Issue 56, February/March 2008 Issue 57, April/May 2008 Issue 58, June/July 2008 The V.2500 family. The A /-300 family, incorporating the PW , CF6-80E1 & Trent 700 The CFM56-7B family. The effects of high oil prices on fleet planning, developments in synthetic fuels & new engines, & fuel saving devices. Replacing the A /-300, A /-300 & MD-11: 787/777 versus the A / Developments in engine technology & new engine programmes. The latest developments in revenue accounting technology. Evolution of GDSs and their long-term future. Technology & systems for maximising on-board sales. Outsourcing engine management, line maintenance & on-call assistance. MRO market suppliers & vendors survey. The maintenance costs of medium widebody freighters: A300B4, A , A310, /-300 & DC The repair & overhaul costs of landing gears, and global support providers survey. New electronic solutions for maintenance technical logs & pilot flight bags. The total costs of acquiring, converting & preparing narrowbody freighters for service: /-400F, F & A320/321F. Analysis of the 737NG s airframe & component maintenance costs. How MRO IT systems plan & track resources & finances. Selection of 15 to 35 ton freighters. Issue 59, August/September 2008 Issue 60, October/November 2008 Issue 61, December/January 2009 The PW2000 & RB E4. The /-300 family, incorporating the PW , GE90 & Trent 800. The ERJ-135, ERJ-140 & ERJ-145. The economic viability of point-to-point services with very light jets. The economics of moving from mainline jet operations to services with large regional jets. An analysis of US airline costs, and comparison between legacy & low-cost carriers. How technology can maximise ancillary revenue. The technology & system options available to improve each element of the passenger sales process. Tools & systems for analysing competitors data. In-service performance and maintenance costs of engines for the big twins: PW , CF6-80E1, GE90, Trent 700 & Trent 800. The repair & management costs of LRU & rotable inventories for narrowbody aircraft, and global providers survey. Outsourcing the management functions of maintenance & engineering. IT solutions for reliability management and component maintenance. How third party MROs use maintenance IT systems. Analysis of the payload specifications & revenue generating capacity of the A320F & A321F. The role of OEM IT systems in the MRO landscape. The operational & in-service performance of large widebody freighters: SF, F & A380F. AC

6 Aircraft Commerce Nimrod Publications Ltd Envision House, 5 North Street Horsham West Sussex RH12 1XQ United Kingdom phone /302 facsimile sales@aircraft-commerce.com http

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