Wednesday, January 31, :30-11:30

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1 Wednesday, January 31, :30-11:30 Win Win: Innovative Strategies for Recruiting Employees and Strengthening your Position in the Community Marcel Schonenberg Marjolein van de Stolpe Lene Lothe Euro Attractions Show January 30 - February 1, 2007 Fibes Seville Spain

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7 Win Win: Innovative Strategies for Recruiting Employees and Strengthening your Position in the Community By: Marjolein van de Stolpe Operations Director Walibi World Background 2007 EAS 7

History Flevohof 1971-1994 Educational and agricultural park

Flags Holland 2000-2004 30 new rides and shows Roller Coaster

2004-2006 3 new attractions, 2 new shows More entertainment,

8 History Flevohof Educational and agricultural park Walibi Flevo Family amusement park Character Walibi Six Flags Holland new rides and shows Roller Coaster Capital of Europe Looney Tunes and DC comics Walibi World new attractions, 2 new shows More entertainment, atmosphere New positioning for people of all ages Theme park Event grounds 2007 EAS 8

9 EVENTS Total of 10 events from april until october Varying between rock events to religious events Total number of visitors Bungalows and Campground Mission Our mission is to create fun and shared emotions for guests of all ages 2007 EAS 9

10 Recruitment Recruitment challenges Walibi World is located remote from bigger cities Economy is strengthening therefore it is harder to recruite skilled seasonal and permanent employees. The curriculum of schools and colleges do not match the needs of the employer (Walibi World) Walibi s vision on staff memebers profile Walibi World staff member Tasks not based on rules or SOP s Tasks based on personal responsibility for the success of the day out for the individual guest, of course within boundaries Exceed expectations on a personal level Hospitality from the heart The product is far more than Roller Coasters, it is the overall experience! 2007 EAS 10

11 Walibi World recruitment philosophy Let students (future employees) experience the dynamic and passion of our business by letting them participate! Create a tight connection to various regional schools which have a curriculum at a low mid and high study level. Give insights to students/community of Walibi World not only being a theme park but also a possible employer Thrill project What is the Thrill project? Multi purpose 3 year project which stimulates inspiring education. Students of low, mid and high level colleges are combined in multi level teams In these multi level teams the students create actual prototypes which are in accordance with the wishes of the market. Creates a win-win situation for companies and schools EAS 11

12 How does it work? Multi-level and multi-disciplinary teams working on the Walibi World premises. Multi- level: Each team consists of 2 higher level students, 4 mid level students and 6 lower level students. Multi- disciplinary Within the teams various disciplines are represented. How does it work? The teams are presented with a problem/question from Walibi World The students should as a team make a proposition with a prototype to solve this problem/question. Walibi World judges the quality of the developed prototype The 4 teams work in competition The winning team is honoured with a special price What are the Thrill project results? Students have learned to work within a team of people from different study levels. This reflects future working relationships within professional companies such as Walibi World. Students have become more familiar with the different possibilities of working at Walibi World. During their studies as a seasonal employee and in their professional life as a permanent employee EAS 12

13 What are the Thrill project results? Communication with schools has improved. Discussions have started on how the curriculum can fit the wishes of future employers. The gap between schools and industry is narrowed Walibi World has received a lot of positive press, and the views within the community of Walibi World as a possible employer have improved. What are the Thrill project results? Students are triggered by the industry that Walibi World is a part of! The passion in our industry has proven to be inspirational to the students and it has enhanced their creativity. One of the comments of a student says is all: I finally know what I want to become when I finish school! Thrill project live in action 2007 EAS 13

14 Thank you for your attention 2007 EAS 14

Tuesday, January 30, :30-15:30

Tuesday, January 30, :30-15:30 Tuesday, January 30, 2007 14:30-15:30 Room Service: How Amusement Parks Can Add Accommodation And New Revenue Streams To Their Operation Andreas Stickel Hannes W. Mairinger Raquel López Euro Attractions