Welcome. The Gold Coast 2018 Commonwealth Games brand issues an open invitation to participate and celebrate every aspect of the Games.
|
|
- Griffin Barber
- 5 years ago
- Views:
Transcription
1 The Brand Story
2 Welcome The Gold Coast 2018 Commonwealth Games will be the largest sporting event Australia will see this decade and the biggest sporting spectacular the Gold Coast has ever seen. The first regional Australian city to ever host a Commonwealth Games, the Gold Coast will celebrate a great Games in a great city leaving great memories and great benefits for all. The city will shine on the world sporting stage and the promotional exposure for business, trade, investment, tourism and events will herald a new era in the region s growth and maturity. The Gold Coast 2018 Commonwealth Games brand issues an open invitation to participate and celebrate every aspect of the Games. This document presents the story that underpins the Gold Coast 2018 Commonwealth Games brand and its relevance to the Gold Coast and the Commonwealth Games. 2 Gold Coast 2018 Commonwealth Games The Brand Story 3
3 Vision, Mission & Objectives The Gold Coast 2018 Commonwealth Games brand values are underpinned by the vision, mission and objectives of the Gold Coast 2018 Commonwealth Games Corporation GOLDOC. With the vision, mission and objectives at the forefront of day-to-day operations, the Gold Coast 2018 Commonwealth Games brand will be brought to life. vision: To stage a great Games in a great city leaving great memories and great benefits for all. mission: To conduct an athlete focused Games with excellent competition in a fun and friendly environment with long lasting benefits for the Gold Coast, Queensland, Australia and the Commonwealth. objectives: To attract the best athletes to compete in a technically excellent, world class, fun and friendly Commonwealth Games. To launch the Commonwealth Games into a new decade with an inspiring, memorable and landmark event. To help our partners make the most of the opportunities presented by the Games. To engage and harness the enthusiasm of our communities. To contribute to economic growth by working with partners to promote Queensland tourism, trade and investment. To present the Games in a creative way that will encourage comprehensive and positive exposure and support. 4 Gold Coast 2018 Commonwealth Games The Brand Story 5
4 The three pillars The Gold Coast 2018 Commonwealth Games brand embraces three pillars: The Place, The Event and The Sport. The Place The Place is the Gold Coast, a dynamic destination where optimism and positivity are prevalent, where fun and excitement are at its core, where the spirit of freedom and independence runs deep, where a youthful, outdoorsy, friendly, welcoming nature is at its essence. The Event The Event represents the atmosphere, it represents witnessing heroes in action, it represents sharing memories and claiming bragging rights and it represents a coming together of a community and of the Commonwealth. The Sport The Sport is the pillar of exhilaration, of achievement, of heroes, of competition, camaraderie and inspiration. The Sport is the pillar of opportunity, to witness events not often seen. 6 Gold Coast 2018 Commonwealth Games The Brand Story 7
5 The Brand Pyramid WHAT WE DO Customer Benefits Pride in the Gold Coast Demonstration that the Gold Coast has come of age Opportunity to host other major events in the future Legacy of raised profile and improved infrastructure Attributes 6,500 athletes and officials; over 70 countries; 11 days;17 sports; television audience of over one billion; hundreds of thousands of spectators. First regional Australian city to host WHO WE ARE Brand Personality Positive (optimistic, enthusiastic) Energetic (vibrant, dynamic) Colourful (outgoing, spirited, a bit different) Fun (youthful, welcoming) Brand Values Opportunity (Possibility, potential, and outcomes) Community (Participation, engagement and sharing) Freedom (Independence, individuality) Humanity, Destiny, Equality (Commonwealth Games Values) WHAT WE PROMISE Celebrate an event and a place where anything is possible. WHO WE TARGET Customer Insight They see the Games as a coming-of-age opportunity for the Gold Coast. They see the Gold Coast as the best place on earth and love the idea of showing the world what it s really like. They see a perfect fit between the Gold Coast and the Commonwealth Games. Target Audience Gold Coast Community, Ticket Buyers, Viewers, Sponsors, Media, Athletes Category Definition Major (Sporting) Events 8 Gold Coast 2018 Commonwealth Games The Brand Story 9
6 VISION To stage a great Games in a great city, leaving great memories and great benefits for all What the Games stand for PERSONALITY Positive, Energetic, Colourful and Fun VALUES Opportunity, Community, Freedom, Humanity, Destiny and Equality WHERE ANYTHING IS POSSIBLE BRAND BEHAVIOUR An invitation to engage and take part Pride in the Gold Coast Demonstration that the Gold Coast has come of age OUTCOMES Opportunity to host other major events in the future Legacy of raised profile and improved infrastructure Celebrate an event and a place where anything is possible: A call to Celebrate is an invitation, reflecting the warm, welcoming personality of the Gold Coast and the nature of the event as a celebration. When all of the brand elements are combined a central theme emerges, a concise expression of what the Commonwealth Games stands for. For the Gold Coast 2018 Commonwealth Games it is an invitation to An event and a place elevates the place, the Gold Coast, to a central role in the positioning of the event. where anything is possible captures the optimism and positive energy of the Gold Coast and elevates the image of the Games. It defines the personality and tone of the event that will distinguish it from other Commonwealth Games. 10 Gold Coast 2018 Commonwealth Games The Brand Story 11
7 Bringing the Games to life At the heart of the Gold Coast 2018 Commonwealth Games are the people who bring the Games to life, who share them with the world, who strive to represent their country to the best of their abilities and who come to witness the spectacle. As diverse as these audiences are, they each come together and play a vital role in creating one of the largest sporting events in the world. ATHLETES GOLD COAST LOCALS SPONSORS SPECTATORS PARTNERS GOLD COAST 2018 COMMONWEALTH GAMES EMPLOYEES THE MEDIA VOLUNTEERS VIEWERS 12 Gold Coast 2018 Commonwealth Games The Brand Story 13
8 Bringing the Games to life The Gold Coast 2018 Commonwealth Games is an invitation to all to Celebrate an event and a place where anything is possible. Where Anything is Possible for Gold Coast Locals Show the world what the Gold Coast can do Show Australia and the world what the Gold Coast is really like Experience the buzz of the biggest celebration in Gold Coast history See sports they ve never seen live, performed at a world-class level Get up close to sporting heroes from around the world Share in the pride of this once-in-alifetime moment in Gold Coast history Where Anything is Possible for Volunteers High five a race winner as they cross the finish line Show visitors how friendly and welcoming the Gold Coast is Get in amongst it and play an important role in making the Games a success Rub shoulders with athletes and visitors from around the Commonwealth Proudly wear the volunteer s uniform Be an ambassador for everything the Games stands for 14 Gold Coast 2018 Commonwealth Games The Brand Story 15
9 Bringing the Games to life Where Anything is Possible for Athletes Relax on the beach and excel in the stadium Enjoy the camaraderie of elite athletes and elite athletes with a disability from around the Commonwealth, who are also friends Bask in the support of some of the most enthusiastic fans in the world Bring out your personal best in the ideal setting for training and competing Even the smallest countries in the Commonwealth will be on the world stage Focus on excellence at a Games where everything runs smoothly and there are great facilities, no hassles and no inconveniences Where Anything is Possible for Spectators Relive the magic of the 1982 Games Join visitors from over 70 countries Be part of history Enjoy the bragging rights of having been there in person Experience the atmosphere of an amazing celebration See their favourite sports performed at an elite level Be inspired by the level of sporting excellence on display Where Anything is Possible for the Media Tell great stories Capture moments of pure inspiration in an amazing setting Be a community megaphone expressing feelings of pride and accomplishment Help us get to know the cultures and people from our sister countries around the Commonwealth Show the Gold Coast at its best to thousands of visitors Create memories that will stay with the Australian and Commonwealth communities for generations Where Anything is Possible for Sponsors Connect with some of the most enthusiastic fans in the world Associate their brand with optimism, energy, youthfulness, opportunity and fun Be part of history Appear on the world stage Create lasting memories 16 Gold Coast 2018 Commonwealth Games The Brand Story 17
10 The Brand in Action All touch points surrounding the Gold Coast 2018 Commonwealth Games must epitomise the brand proposition, the values and personality. From ceremonies to lanyard design, from hospitality to speeches, from answering the phone to online platforms, writing style and every single point in between must be reflective of the brand. Core Proposition Celebrate an event and a place where anything is possible. Personality Checklist Positive (optimistic, enthusiastic) Energetic (vibrant, dynamic) Colourful (outgoing, spirited, a bit different) Fun (youthful, welcoming) Values Checklist Opportunity (possibility, potential, and outcomes) Community (participation, engagement and sharing) Freedom (independence, individuality) Humanity, Destiny, Equality (Commonwealth Games Values) 18 Gold Coast 2018 Commonwealth Games The Brand Story 19
11 The Brand Identity The emblem design embraces the three pillars the place, the event and the sport whilst also capturing the Gold Coast s unique personality positive, energetic, colourful and fun. Inspired by the iconic soaring skyline and stunning ocean side location, this graphic is bursting with youthful vibrance and energy, providing a fitting invitation for all to come and experience the joy of competing in such a wonderful place. The clear reference to such a unique landscape and location provides the perfect backdrop to promote the spirit of athletic endeavour. The design features a heroic burst of athletic energy, full of the dynamism of elite competition, yet open to the warmth and spirit so unique to the friendly games. Centred upon fluid representations of a gymnast, a hurdler and a swimmer, it reflects the depth of heritage and deep humanity of the Games as this young and vibrant city prepares to welcome all to its shores. It offers genuine promise and purpose as it invites all to come and chase their destiny through world s best competition in a totally unique and memorable destination. Queensland or Australia will be included at the base of the emblem to reflect the appropriate context and environment. 20 Gold Coast 2018 Commonwealth Games
12 Australia and the Commonwealth Games Australia has proudly competed at every Commonwealth Games since their inception in The first of five Australian Games was staged in Sydney in 1938 when the Gold Coast was just emerging as a sleepy, beachside holiday destination on Queensland s south eastern coast. As the Commonwealth Games has developed in stature as one of the world s greatest multi-sport events, the Gold Coast has also grown to host some of the nation s greatest sporting events and is home to many past and current Commonwealth Games champions. The Gold Coast 2018 Commonwealth Games will be more than three times larger than the Brisbane 1982 Commonwealth Games, an event that was deemed responsible for the Queensland capital s coming of age. In 2018, 6500 athletes and team officials, plus friends, family and visitors from all over the world will converge on the Gold Coast to enjoy 17 sports, four para-sports and a celebration of the event, the place and sport. One great event in a great place: 11 days of great sporting action, a decade of great opportunities and a lifetime of great memories. 22 Gold Coast 2018 Commonwealth Games The Brand Story 23
13 24 Gold Coast 2018 Commonwealth Games
14
AN INTRODUCTION TO THE GC2018 RECONCILIATION ACTION PLAN
AN INTRODUCTION TO THE GC2018 RECONCILIATION ACTION PLAN 1 THE ARTWORK STORY WITH SHARED VISION, TOGETHER IN UNITY, WE MOVE FORWARD WITH ENERGY, AND LEAVE OUR LEGACY. The journey begins with a vision,
More informationMackaThyeRegion Queensland Nature. Reserved.
The MackayRegion Queensland Nature. Reserved. A new Brand Positioning for The Mackay Region Mackay has a unique and captivating story to tell, and the time has come to share it with a broader audience.
More informationJune TEQ Marketing Strategy 2025 Executive Summary
June 2018 TEQ Marketing Strategy 2025 Executive Summary Vision and The Opportunity Tourism and Events Queensland s (TEQ) Marketing Strategy 2025 provides a platform to realise the TEQ vision of inspiring
More informationAbout this consultation
About this consultation With under 18 months to go until the XX Commonwealth Games in Glasgow, the role of each of the Games Venues is coming sharply into focus. Glasgow 2014 Ltd. will be progressing planning
More informationTourism Australia s StRATEGIC and Creative Direction KAREN HALBERT I EGM CORPORATE AFFAIRS, GOVERNMENT & INDUSTRY
Tourism Australia s StRATEGIC and Creative Direction KAREN HALBERT I EGM CORPORATE AFFAIRS, GOVERNMENT & INDUSTRY OUR VISION TO MAKE AUSTRALIA THE MOST DESIRABLE AND MEMORABLE DESTINATION ON EARTH ALIGNED
More informationROYAL MELBOURNE SHOW SPONSORSHIP OPPORTUNITIES
2018 ROYAL MELBOURNE SHOW SPONSORSHIP OPPORTUNITIES BE PART OF VICTORIA S MOST ICONIC COMMUNITY EVENT GROW YOUR BRAND WITH OUR AUDIENCE THE 2018 ROYAL MELBOURNE SHOW Victoria s largest and most iconic
More informationYear of Adventure 2016
Year of Adventure 2016 Tourism Industry Briefing Wales is where the adventure starts in 2016. Bear Grylls Background Welsh Government recently announced a series of thematic years, aimed at providing a
More informationSYDNEY OPERA HOUSE. Artwork: Dreaming Sisters 2011 by Mary Smith. Copyright Mary Smith & Weave Arts Centre
SYDNEY OPERA HOUSE reconciliation action plan Artwork: Dreaming Sisters 2011 by Mary Smith. Copyright Mary Smith & Weave Arts Centre SYDNEY OPERA HOUSE reconciliation action plan CONTENTS introduction
More informationA Games Legacy for Glasgow
A Games Legacy for Glasgow After 2014 we will have a more: Prosperous Glasgow Active Glasgow Inclusive Glasgow Accessible Glasgow Green Glasgow International Glasgow Foreword by Steven Purcell Councillor
More informationLevel 1 Geography, 2015
1 91010R Level 1 Geography, 2015 91010 Apply concepts and basic geographic skills to demonstrate understanding of a given environment 9.30 a.m. Thursday 12 November 2015 Credits: Four RESOURCE BOOKLET
More informationBradford City Football Club. Partner Programme
Bradford City Football Club Partner Programme Affiliate Packages Bradford as a city and football club has a vast and dynamic corporate audience; therefore the club wanted to create a variety of packages
More informationAQUATIC AND COASTAL CAMPAIGN. Overview page 1. Research page 2. Objectives page 3. Audience page 3. Creative idea page 3. Campaign pillars page 4
AQUATIC AND COASTAL CAMPAIGN Overview page 1 Research page 2 Objectives page 3 Audience page 3 Creative idea page 3 Campaign pillars page 4 Creative delivery page 4 Campaign overview 'There s nothing like
More informationEAGLES IN THE COMMUNITY
inspiring education through sport 2012 WA STATE WINNER AND NATIONAL FINALIST - CORPORATE SOCIAL RESPONSIBILITY AUSTRALIAN MARKETING INSTITUTE AWARDS EAGLES IN THE COMMUNITY PROGRAMS WestCoastEagles_CommunityPrograms_Booklet_180213.indd
More informationRe: Inquiry into the contribution of sport to Indigenous wellbeing and mentoring
Secretary of the House of Representatives Standing Committee on Aboriginal and Torres Strait Islander Affairs House of Representatives PO Box 6021 Parliament House Canberra ACT 2600 26 October 2012 Dear
More informationFEDERATION SQUARE MELBOURNE, AUSTRALIA CORPORATE PLAN
FEDERATION SQUARE MELBOURNE, AUSTRALIA CORPORATE PLAN 201619 MELBOURNE S INSPIRATIONAL PUBLIC PLACE Federation Square is Melbourne s heartbeat, an inspirational precinct which concentrates community, cultural
More informationJune TEQ Marketing Strategy 2025 Executive Summary
June 2017 TEQ Marketing Strategy 2025 Executive Summary Vision and The Opportunity Tourism and Events Queensland s (TEQ) Marketing Strategy 2025 provides a platform to realise the TEQ vision of inspiring
More informationExhibition Prospectus
Exhibition Prospectus What is the 2018 National Volunteering Conference? The National Volunteering Conference is the principal Australian forum for not-for-profit leaders, managers of volunteers, policy
More informationThe Werribee FC was founded in 1965, to be the football club for the people of Werribee.
The Werribee FC was founded in 1965, to be the football club for the people of Werribee. After almost two decades of alignments with AFL clubs (Western Bulldogs and North Melbourne), Werribee s future
More informationINDIVIDUALLY TAILORED. CULTURALLY CONNECTED. AND TRUE TO OURSELVES.
INDIVIDUALLY TAILORED. CULTURALLY CONNECTED. AND TRUE TO OURSELVES. welcome to patina At Patina Hotels & Resorts, we embrace many diverse elements to create sophisticated, elegant and bespoke experiences.
More informationbreak your routine. Go by Camper. #GoByCamper Campervan. 4WD. Car Rentals
break your routine. Go by Camper. #GoByCamper Campervan. 4WD. Car Rentals What is GO By Camper? Go By Camper represents what a campervan experience should be. It s all about realising our roadtripping
More informationAustralian Railroad Group DVD Script
Australian Railroad Group DVD Script Introduction: highlight key benefits, summarise main message If you re searching for a career that offers challenge and reward - with a world class company in a country
More informationCROWN PERTH Sponsorship Guidelines Commercial and Community
CROWN PERTH Sponsorship Guidelines Commercial and Community 1. AIM OF SPONSORSHIP Crown Perth s sponsorship activities, both commercial and community, aim to build upon our positive corporate reputation
More informationSPONSORSHIP OPPORTUNITIES. February 2016
SPONSORSHIP OPPORTUNITIES February 2016 LET YOUR BRAND CELEBRATE WITH THE COMMUNITY OF WA THE IGA PERTH ROYAL SHOW The IGA Perth Royal Show is a not-for-profit event that preserves and promotes our heritage,
More informationMedia Kit Updated May 2013
Media Kit Updated May 2013 Stuff.co.nz In such a dynamic and fast-evolving digital landscape Fairfax is committed to delivering to advertisers needs. Stuff.co.nz is designed for good usability and provides
More informationPARTNERSHIP PROPOSAL
PARTNERSHIP PROPOSAL Queensland Tourism Industry Council Annual Queensland Tourism Awards Gala Ceremony To be held Friday 11 November 2016 Brisbane Convention & Exhibition Centre The Queensland Tourism
More informationYour. Base Camp. for Adventure
Your Base Camp for Adventure Your Base Camp for Adventure 2 At TRAVELODGE BY WYNDHAM, we know everyone has their own sense of adventure. But whether you carefully plot your course or prefer bounding off
More informationInterview with Mr. Aaron Mahr, superintendent of the National Park Service s (NPS) National Trails, U.S.A. Route 66
Interview with Mr. Aaron Mahr, superintendent of the National Park Service s (NPS) National Trails, U.S.A Route 66 1. Please introduce yourself, your role, your organization and the historic route you
More informationMedia Kit Updated February 2013
Media Kit Updated February 2013 Stuff.co.nz In such a dynamic and fast-evolving digital landscape Fairfax is committed to delivering to advertisers needs. Stuff.co.nz is designed for good usability and
More informationRECONCILIATION ACTION PLAN
2013 2014 RECONCILIATION ACTION PLAN A MESSAGE FROM THE CEO. Throughout this document, the term Indigenous is inclusive of Aboriginal and Torres Strait Islander people. I am pleased to present the Fremantle
More informationCelebrating local resilience and sustainability in the ACT and surrounds. EVENT SNAPSHOT AIMS OF THE ACT PERMACULTURE FESTIVAL
Celebrating local resilience and sustainability in the ACT and surrounds. EVENT SNAPSHOT The ACT Permaculture Festival will be a celebration of local resilience and sustainability in the ACT and Capital
More informationINDEPEND ENCE REDEFINED
INDEPEND ENCE REDEFINED INDEPENDENCE REDEFINED TRADEMARK is a soft-branded collection of uppermidscale and above hotels that maintain their unique attributes. Just as no two travelers are alike Trademark
More informationExpression of Interest for: Inaugural Venue Naming Rights Partnership Brisbane Arena
Expression of Interest for: Inaugural Venue Naming Rights Partnership Brisbane Arena OPPORTUNITY Netball Queensland is seeking to source and enter into an exclusive Naming Rights Partnership with a suitable
More informationCommonwealth Law Conference 2009 5-9 April 2009 Hong Kong Convention & Exhibition Centre Deadline for Early Bird Registration: 10 January 2009 www.commonwealthlaw2009.org CLC 2009 Conference Secretariat
More informationDESTINATION HAPPINESS
DESTINATION HAPPINESS 5 Welcome Live an inspired and creative life at Alkimos Vista. Alkimos Vista offers a lifestyle that will inspire you. When the sunshine of Perth s picturesque northern coastal corridor
More informationSupply Chain Opportunities Farmers to Consumers
POULTRY INFORMATION EXCHANGE AND AUSTRALASIAN MILLING CONFERENCE 2018 Supply Chain Opportunities Farmers to Consumers HOSTED BY GOLD COAST CONVENTION AND EXHIBITION CENTRE QUEENSLAND AUSTRALIA Invitation
More informationSPONSOR AND EXHIBITOR OPPORTUNITIES
SPONSOR AND EXHIBITOR OPPORTUNITIES Be a partner in delivering the UK s flagship space conference in 2017 30 MAY 1 JUNE 2017 Manchester Central CONTENTS Introducing the UK Space Conference 2017...05 The
More informationNova Scotia Tourism Agency Department of Economic and Rural Development and Tourism Statement of Mandate
Nova Scotia Tourism Agency Department of Economic and Rural Development and Tourism Statement of Mandate 2014-15 Message from the Minister and the CEO Tourism is a key economic driver for communities throughout
More informationTASMANIAN GOVERNMENT EVENTS STRATEGY
TASMANIAN GOVERNMENT EVENTS STRATEGY 2015 2020 sustainable boutique spring engagement sponsors social visitors fun support winter summer business volunteers conference community balanced hospitality jobs
More informationSPONSORSHIP PACKAGE PRESENTED BY
PRESENTED BY SPONSORSHIP PACKAGE Join Tourism Victoria on January 22-24, 2018 as we host IMPACT Travel & Tourism Conference 2018, Canada s national tourism industry conference focused on innovation, sustainability
More informationSponsorship Package 2015
Sponsorship Package 2015 Monash Motorsport and the Formula SAE Monash Motorsport is a student-run organisation based at Monash University s largest campus in Clayton, Victoria. The team comprises of over
More informationColorado Dragon Boat Festival 2018 Sponsorship Opportunities. July 28 th & 29 th, 2018 Sloan s Lake Park Denver Colorado
Colorado Dragon Boat Festival 2018 Sponsorship Opportunities July 28 th & 29 th, 2018 Sloan s Lake Park Denver Colorado OPPORTUNITY OVERVIEW Occurring over a two-day period, the Colorado Dragon Boat Festival
More informationSPONSORSHIP OPPORTUNITIES. Thursday 7 th March 2019 Northern Commercials Stadium
2019 SPONSORSHIP OPPORTUNITIES Thursday 7 th March 2019 Northern Commercials Stadium CELEBRATING SPORT IN BRADFORD Showcase your brand alongside Bradford s finest The night showed that you can live in
More informationCHURCH, CHARITABLE AND NOT-FOR-PROFIT AN ALIGNMEMT OF VALUES, BELIEFS AND OBJECTIVES
CHURCH, CHARITABLE AND NOT-FOR-PROFIT AN ALIGNMEMT OF VALUES, BELIEFS AND OBJECTIVES AGED & COMMUNITY SERVICES NSW & ACT WOULD LIKE TO INVITE YOUR ORGANISATION TO PARTICIPATE IN THIS UNIQUE AND TARGETED
More information15-17 November 2018 Bankstown Airport
15-17 November 2018 Bankstown Airport Australian Aviation Showcase and Careers Exposition Event Overview Aviatex 2018 - Event Overview 1 Contents Executive Summary...3 What is Aviatex?...4 1. Aviation
More informationVisitScotland s International Marketing Activity
VisitScotland The Importance of the Visitor Economy A strong visitor economy helps to position Scotland on the world stage whilst the economic impact of the visitor spend spreads out from the traditional
More informationDISCOVER YOUR LIFESTYLE AND LIVE LIFE TO THE FULLEST IN THE NEW PIER DISTRICT, DOWNTOWN ST. PETE S CONTEMPORARY GREEN BLUE EDGE.
DISCOVER YOUR LIFESTYLE AND LIVE LIFE TO THE FULLEST IN THE NEW PIER DISTRICT, DOWNTOWN ST. PETE S CONTEMPORARY GREEN BLUE EDGE. A BRAND STRATEGY FOR THE ST. PETE PIER DISTRICT Cover Photo Credit: Visit
More informationReport Super League Triathlon
Report Super League Triathlon Introduction Super League Triathlon (SLT) is a spectator-friendly race series which gives triathlon fans an action-packed and very up-close experience. Fans can follow the
More informationGOLD COAST FATHER AND SON DUO CEMENT THEIR PLACE IN HISTORY
Media Release 12 February 2018 GOLD COAST FATHER AND SON DUO CEMENT THEIR PLACE IN HISTORY A home-grown father and son duo have cemented their place in history, leading the construction of a new infinity
More informationPATA TRAVEL MART 2017
PATA TRAVEL MART 2017 September 13-15 The Venetian Macao Resort Hotel Macao SAR Celebrating years PATA Travel Mart (PTM) is Asia-Pacific s premier travel trade show featuring unparalleled networking and
More informationWomen s Lifestyle Expo Sponsorship Opportunities
Women s Lifestyle Expo 2016 Sponsorship Opportunities WOMEN S LIFESTYLE EXPO 2016 SPONSORSHIP OPPORTUNITIES CONTENTS Page 1. Background to the Women s Lifestyle Expo 3 2. Event overview 4 3. The Expo Experience
More informationSponsorship Prospectus
Sponsorship Prospectus Support Canada's Premier Green Building Event National Conference and Showcase Partner Why sponsor? Each year, Building Lasting Change attracts delegates representing every aspect
More informationIn 2015, Suncorp Stadium saw us regain the
In 2015, Suncorp Stadium saw us regain the Origin Shield with a performance the boys were proud to have been part of in front of their home crowd. 2016 will be met with excitement not only by the fans,
More informationWho we are. Our Vision: Our Mission: Why Travel With Us
Who we are Explore Botswana 3600 is a citizen owned Destination Management Company that creates tailor-made holidays and experiences rich in contrast to the most exclusive destination Botswana, our home
More informationSPONSORSHIP PROSPECTUS
SPONSORSHIP PROSPECTUS Support Canada s Premier Green Building Event National Conference and Showcase Partner WHY SPONSOR? WE HAVE WHAT YOU ARE LOOKING FOR:» High visibility and brand exposure» Speaking
More information20th November 2013 CONTACT OFFICER: GENERAL MANAGER (TELEPHONE )
AGENDA ITEM NO: 8 EAST DUNBARTONSHIRE LEISURE AND CULTURE TRUST EDLCT 29/13/MG 20th November 2013 GENERAL MANAGER CONTACT OFFICER: GENERAL MANAGER (TELEPHONE 0141 777 3146) SUBJECT TITLE: COMMONWEALTH
More informationWelcome to Adelaide Expo Hire
A division of Let AEH Custom Displays bring your vision to life. Welcome to Adelaide Expo Hire Adelaide Expo Hire has been recognised nationally for exhibition excellence and is the only exhibition hire
More informationIGC SAILPLANE GRAND PRIX ACTION PLAN January Version 0.4
IGC SAILPLANE GRAND PRIX ACTION PLAN January 2009 Version 0.4 Introduction The IGC has a number of responsibilities to the international gliding community. Historically the IGC has tended to focus on World
More informationidentity guidelines Our Story
identity guidelines Our Story Our Story Brand Tasmania Our vision is that Tasmania will be recognised as a leader in the world of islands, with a global reputation for quality products and services. We
More informationCONFERENCE SUPPORTERS PROSPECTUS
CONFERENCE SUPPORTERS PROSPECTUS Meetings & Events Australia Meetings & Events Australia (MEA) is the peak body representing all sectors of the events industry in Australia. It was formed to create high
More informationOCBC CYCLE SINGAPORE 2011 IS READY FOR FLAG OFF
FOR IMMEDIATE RELEASE OCBC CYCLE SINGAPORE 2011 IS READY FOR FLAG OFF MORE THAN 80 PROFESSIONAL RIDERS ARE IN TOWN READY TO TEAR UP THE TRACK ON SATURDAY NIGHT 4 March, 2011, Singapore OCBC Cycle Singapore
More informationLa Trobe Financial. La Trobe Direct short advert. Click here to watch. La Trobe Financial Staff interview. Click here to watch
La Trobe Financial In recent years, La Trobe Financial has become Australia s largest credit fund placing it in line with Australia s big four banks. La Trobe Financial has had to bring original marketing,
More informationNature Based Tourism in Australia Manifesto
Nature Based Tourism in Australia Manifesto COVER NOTE This draft Manifesto has been crafted through consultation with State and Federal Governments; tourism and parks agencies; the investment community;
More informationclubcarlson.com CLUB360EURO-0311-UK Printed on environmentally friendly paper.
clubcarlson.com CLUB360EURO-0311-UK Printed on environmentally friendly paper. Are you in? Welcome to a whole new world of hotel rewards. We aim to give you what you want. What you need. What you ve asked
More informationThe Art of Caring Charity Program Exhibition & Launch Ceremony
MEDIA RELEASE For Immediate Release The Art of Caring Charity Program Exhibition & Launch Ceremony (HONG KONG - 1 June, 2009) The Empire Hotels & Resorts in conjunction with SAHK (formerly known as The
More informationA smile IN EVERY TOWN
A smile IN EVERY TOWN A smile IN EVERY TOWN In every HOWARD JOHNSON BY WYNDHAM, no matter the city or town, we hope your stay leaves you with the same unforgettable souvenir smiles that last a lifetime.
More informationOUR VOICE HEAD: HOW YOU THINK HEART: HOW YOU FEEL HAND: WHAT WE DELIVER
At DOLCE HOTELS AND RESORTS BY WYNDHAM, we know there s always more to learn and discover academically, intellectually, and personally. We provide a perfect setting for that discovery, whether you re meeting
More informationSCOTTISH GRAND PRIX OF THE SEA
SCOTTISH GRAND PRIX OF THE SEA INVERCLYDE 18-19 JUNE 2016 MARINE MOTORSPORT FESTIVAL COMES TO INVERCLYDE IN 2016 Powerboat P1 is delighted to confirm that the inaugural Scottish Grand Prix of the Sea will
More informationNational Franchise Convention 2014 NFC14. Sponsorship and Exhibitor Prospectus
National Franchise 2014 NFC14 Sponsorship and Exhibitor Prospectus 1 Franchise Council of Australia NFC14 http://vimeo.com/79951006 2 Contents About Franchise Council of Australia About the NFC14 Key dates
More informationTOWN OF PORT HEDLAND INNOVATE RECONCILIATION ACTION PLAN
TOWN OF PORT HEDLAND INNOVATE RECONCILIATION ACTION PLAN www.porthedland.wa.gov.au Chief Executive Officer s Message The Town of Port Hedland is committed to reconciliation with its Aboriginal and Torres
More informationAWARDS SPONSORSHIP PROPOSAL
AWARDS SPONSORSHIP PROPOSAL SYDNEY FISH MARKET PTY LTD SFM auctions more than 100 species daily which it sources both nationally and internationally. In the 2015/2016 financial year, SFM traded more than
More informationTOURISM PLAN
GIPPSLAND accessible TOURISM PLAN 2013-2015 1 GIPPSLAND ACCESSIBLE TOURISM PLAN 2013-2015 Introduction Gippsland recognises the importance and benefits of building the region as an accessible tourism destination.
More information17-19 September 2019 Dubai World Trade Centre
17-19 September 2019 Dubai World Trade Centre www.thehotelshow.com Continuing to Redefine Hospitality Together The Hotel Show Dubai is the largest, longest-standing and most prestigious hospitality trade
More informationHQ New Zealand. real people unreal results. Conference, Incentive & Event Specialists
HQ New Zealand Conference, Incentive & Event Specialists real people unreal results Queenstown New Zealand +64 3 442 3880 hq@hqnz.co.nz www.hqnz.co.nz HQ NEW ZEALAND Located in Queenstown and operating
More information2018 Festival Feast of the Senses. Information Pack. 22 March to 27 March 2018
2018 Festival Feast of the Senses Information Pack 22 March to 27 March 2018 Kirsty Densmore Mob: 0447 037 476 Festival Manager PO Box 1678, Feast of the Senses Innisfail Qld 4860 web: www.feastofthesenses.com.au
More informationA LEADING GLOBAL HOTEL COMPANY
A LEADING GLOBAL HOTEL COMPANY OUR GLOBAL FOOTPRINT HOTELS IN OPERATION 2 Source: Global Data Book Fourth Quarter 2017 OUR BRAND PORTFOLIO Our eight unique hotel brands offer a brand-differentiated, 360-degree
More informationGOLD COAST HOUSING REPORT SNAPSHOT
GOLD COAST HOUSING REPORT SNAPSHOT Few cities have expanded like the Gold Coast. The once iconic surfing Mecca and holiday destination has grown to become the 6th largest city in Australia with a population
More informationArtist s impression of Capri by Fraser, Ginza / Tokyo
s Hospitality Teams Up with Award-Winning Architect Kengo Kuma to Redefine Social Living with Capri by, Ginza / Tokyo First Capri by in Japan to cater to the needs of today s millennials Artist s impression
More informationAIRSHOW 2018 SPONSORSHIP OPPORTUNITIES PLANES OF FAME AIRSHOW CHINO, CALIFORNIA SATURDAY SUNDAY MAY 5 & 6, 2018
2018 SPONSORSHIP OPPORTUNITIES PLANES OF FAME CHINO, CALIFORNIA SATURDAY SUNDAY MAY 5 & 6, 2018 The Planes of Fame Airshow is here! Bigger and better than ever before. On Saturday, May 5 and Sunday, May
More informationCAIRNS CONVENTION CENTRE. serious business ~ stunning location
CAIRNS CONVENTION CENTRE serious business ~ stunning location world class destination Cairns is Australia s northern gateway to the Asia Pacific. It s international airport, located 10 minutes from the
More informationDrive Preference Focus Higher Value Visitors Partner To Extend Reach
KEY ISSUE OR OPPORTUNITY: Convert strong consumer aspiration to visit through to driving off peak (spring and autumn) travel OUR STRATEGY: Develop a fully integrated campaign for core targets to focus
More informationThe Great West Way. Destination Plymouth Conference 14 November 2017
The Great West Way Destination Plymouth Conference 14 November 2017 Our Ambition To create one of the world s premier touring routes between London and Bristol Route assets English Icons along the route,
More informationCruise Tourism White Paper
University of Massachusetts Amherst ScholarWorks@UMass Amherst Tourism Travel and Research Association: Advancing Tourism Research Globally 2014 Marketing Outlook Forum - Outlook for 2015 Cruise Tourism
More informationconference &EVENTS O UTSTAND IN G CONFERENCE & EVENT VENUES
conference &EVENTS O UTSTAND IN G CONFERENCE & EVENT VENUES where people shine Lobby, Wave Hotel, Butlin s Bognor Regis conference &EVENTS WELCOME Butlin s has been bringing out the best in people since
More informationin Glasgow and Scotland 12 sports disciplines 100s of artists as part of a dynamic cultural festival 3000 athletes
# venues in Glasgow 12host and Scotland 12 sports disciplines 100s of artists as part of a dynamic cultural festival 3000 athletes 2 3 4 COMPETITIONS European Swimming Thu 2 Fri 3 Sat 4 Sun 5 M A E M A
More informationT O U R I S M P L A N 2020
T O U R I S M P L A N 2020 2 CITY OF HOLDFAST BAY TOURISM PLAN 2020 CONTENTS Executive Summary 4 Introduction 7 Tourism at a State and National Level 7 Tourism in the City of Holdfast Bay 7 Our Focus 8
More information2018 LETTER OF INVITATION
2018 LETTER OF INVITATION On behalf of Family and Relationship Services Australia (FRSA), I am pleased to invite you to join with FRSA as a Sponsor for our National Conference 2018, which will be held
More informationSince our event s inception in 2007, our event has raised almost $7M for charity, including over $466,000 for Sirens of Silence this year.
Executive Summary The Gibb Challenge is an annual, socially competitive, team relay mountain bike event raising community awareness and funds for charity. It is an extraordinary outback cycling adventure,
More informationDestination Marketing, Management and Events Plan 2015 to 2018
Destination Marketing, Management and Events Plan 2015 to 2018 Ipswich.qld.gov.au AdvanceIpswich.com.au Executive Summary With a clear market positioning and an achievable set of action items, it is possible
More informationTourism Vision
Tourism Vision 2016-2019 Contents Executive summary 3 Introduction. 4 Brief background.. 4 Tourism industry statistics.5 How tourism in Rutland is now delivered... 7 The future 7 The target objectives
More informationGold Coast: Modelled Future PIA Queensland Awards for Planning Excellence 2014 Nomination under Cutting Edge Research category
Gold Coast: Modelled Future PIA Queensland Awards for Planning Excellence 2014 Nomination under Cutting Edge Research category Jointly nominated by SGS Economics and Planning and City of Gold Coast August
More informationREGIONAL FACILITIES AUCKLAND
REGIONAL FACILITIES AUCKLAND With our five divisions Auckland Art Gallery, Auckland Conventions, Auckland Live, Auckland Stadiums and Auckland Zoo we strive to create rewarding visitor experiences and
More informationWill travel for Beer
SYDNEY 2018 Will travel for About us Your beer tourism travel guides are: James Marketing Davidson & Sales Manager Bright Brewery Dave Phillips Founder Dave's Travel & Events Group Winner: Tourism Wineries
More informationBRISBANE MARKETING MEMBERSHIP. 2018/19 MEMBERSHIP PROSPECTUS
BRISBANE MARKETING. 2018/19 PROSPECTUS WELCOME. As the city s economic development board, Brisbane Marketing proudly champions the city as one of the world s most desirable places to live, work, invest,
More informationQueensland s International Education Tourism Paper
July 2018 Queensland s International Education Tourism Paper 2025 Executive Summary International education is a high value market to Queensland s tourism and events industry due to international students
More informationNon-Executive Board Member/Director
Non-Executive Board Member/Director Recruitment Pack Letter from Chairman Dear Applicant, Scotland Board. Thank you for your interest in becoming a member of the Ocean Youth Trust We believe that OYT Scotland
More informationENVIRONMENT ACTION PLAN
ENVIRONMENT ACTION PLAN 2015 16 Airservices Australia 2015 This work is copyright. Apart from any use as permitted under the Copyright Act 1968, no part may be reproduced by any process without prior written
More informationMackay Region. Destination Tourism Strategy
Mackay Region Destination Tourism Strategy 2012 2016 Mackay Region The Mackay region offers an abundance of natural attractions including national parks, gorges, the Great Barrier Reef, numerous islands
More informationEducational Adventures
Educational Adventures Welcome to our Centre of Learning Head north... The Territory has it all... The Northerm Terrritory is the perfect location for students to learn about and participate in experiences
More informationSummary Report. Economic Impact Assessment for Beef Australia 2015
Summary Report Economic Impact Assessment for Beef Australia 2015 September 2015 The Department of State Development The Department of State Development exists to drive the economic development of Queensland.
More informationFraser Coast. Destination Tourism Strategy
Fraser Coast Destination Tourism Strategy 2012 2016 Fraser Coast The Fraser Coast is home to two of the great icons of Queensland tourism, the world heritage listed Fraser Island and the whale watching
More information