************************************************************************************** JANUARY

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Leisure Travel Sales Opportunities January 1- March 31 2011 ************************************************************************************** JANUARY American Bus Association Conference &

1 Leisure Travel Sales Opportunities January 1- March ************************************************************************************** JANUARY American Bus Association Conference & Marketplace January 7-10, 2011 Description: The American Bus Conference and Marketplace is a premier business event for leisure travel. Appointments are the core of the show and allow buyers and sellers to meet face to face with prescheduled seven-minute appointments. Show Type: Conference & Marketplace Participation: Sign up directly with American Bus Association (Must be a member) VISIT FLORIDA Trade Event-Philadelphia, PA January 13, 2011 Description: This top event will focus on the retail travel agents in the Philadelphia market. The Philadelphia area is ranked in the top 5 domestic origin markets for our state and has great air service into our destination via US Airways and Southwest Airlines. Attendance: approximately travel professionals Show Type: Retail Participation: Sign up directly with VISIT FLORIDA Great Vacations Expo AAA-Columbus, OH January 21-23, 2011 Description: New! This will be our first year of participation in the third annual AAA Great Vacations Expo. This is a great way to reach the consumers in the Columbus area. Attendance: 20,000 Participation: $ Limit 2 Partners Collateral Due: Jan 7, 2011

2 Florida Huddle Daytona Beach January 23-25, 2011 Description: This appointment tradeshow provides an excellent opportunity to meet directly with domestic & international tour operators, online partners and media. Attendance: 300 Tour Operators, Suppliers and Travel Industry Media Show Type: Wholesale CVB Contact: Rosemarie Payne Participation: Sign up directly with Florida Huddle Snowbird Extravaganza-Lakeland, FL January 25-26, 2011 Description: This is our fifth year of participation in the Snowbird Extravaganza! This show provides an excellent venue for meeting with our Canadian Snowbird friends while they are here for the season. Attendance: 15,000 Participation: N/A Collateral Due: Jan 7, 2011 Travel and Adventure Show Chicago, IL January 29-30, 2011 Description: This is the largest consumer/travel agent travel tradeshow in Chicago. 66% of the audience "pay to attend" solely to find a vacation information and take advantage of show specials! In fact, over 70% of the consumers found their vacation at the show, and 55% will book that vacation within 6 months. Attendance: 14,000 + consumers and travel agents Show Type: Retail / Consumer Participation: $250 Limit 3 Partners Collateral Due: January 7, 2011 FEBRUARY Iceland Air Mid-Atlantic Workshop & Travel Seminar-Reykjavik, Iceland February 3-6, 2011 Description: This is the second year VSPC will participate in this very special event. Iceland Air invites hundreds of their top selling travel agents and tour operators from the US, Canada and Europe to attend the 3-day event. The schedule includes both educational seminars and workshops with the agents. Attendance: 250 Show Type: Travel Agent CVB Contact: Rosemarie Payne Participation: Sign up directly with Iceland Air - $ USD includes airfare from Orlando

3 VISIT FLORIDA Educational Trade Event-Providence, RI February 10, 2011 Description: To maximize sales efforts in the Northeast during the Boston Globe Travel Show, VSPC will be participating with VISIT FLORIDA in a Travel Agent Event in the greater Providence area. Attendance: 50 agents Show Type: Retail Travel Agents Participation: Sign up directly with VISIT FLORIDA Boston Globe Travel Show February 11-13, 2011 Description: The Boston Globe Travel Show welcomed nearly 22,000 consumers and travel industry professionals who booked a record $5+million in 2010 and show producers expect 2011 to be just as successful. VISIT FLROIDA will be creating a branded Florida section to maximize our tradeshow floor presence. Attendance: 22,000+ & Retail /Wholesale Travel Participation: $ Limit 2 Partners Brochure Dist: $ for 100 pieces Collateral Due: February 1, 2011 Sales Blitz-Atlanta, GA February 15-17, 2011 Description: Join us as we call on the top independent retail travel agencies and the AAA offices in the greater Atlanta region. Attendance: approximately sales calls Show Type: Retail Participation: $50.00 Brochure Dist: $50.00 per 50 pieces Collateral Due: February 4, 2011 Travel South Showcase Atlanta, GA February 22-25, 2011 Description: VSPC will be attending the 29 th annual Travel South Showcase being held in Atlanta, Georgia. This showcase is the only regional tourism show focused solely on the southern United States and is an invitation-only event open to qualified Tour Operators, Travel Agents and Southern Suppliers. Attendance: 2,400 Show Type: Retail/Wholesale Participation: Sign up directly with Travel South USA

4 The New York Times Travel Show New York City February 25-27, 2011 Description: Do not miss the biggest consumer travel show that held in NYC all year. Friday is open to travel professionals and the media while Saturday and Sunday the show is open to consumers. Attendance: 25,000 + Show Type: Retail/ Consumer Participation: $250 Limit 3 Partners Brochure Dist: $ per 200 pieces Collateral Due: February 4, 2011 MARCH AAA Marketplace, Foxborough, MA March Description: This is our sixth year of participation in The AAA Marketplace held in the Gillette Stadium. We will capture vacation-seeking consumers from Providence, Boston, Worcester and Cape Cod. Attendance: 15,000+ Participation: $ Limit 1 partner Collateral Due: February 20, 2011 RDP GLBT- New York, NY March 12-13, 2011 Description: This is the fourth year VSPC will participate in the 18 th annual GLBT Expo. The GLBT Community is affluent, brand-loyal, well educated and travel frequently. Exhibiting at the expo is the truest definition of the perfect niche market. Attendance: 15,000 Participation: $ Adventures in Travel Expo Washington D.C. March 12-13, 2011 Description: This is the largest consumer/travel agent travel tradeshow in the D.C. market. 73 percent of attendees find their next vacation at this event and 60 percent will book their vacation within 6 months of attending. Attendance: 10,000 + consumers and travel agents Show Type: Retail / Consumer Participation: $250 Limit 3 Partners Collateral Due: February 21, 2011

5 Peninsula Travel Presentations Norfolk, VA, Falls Church, VA, Cherry Hill, NJ March 22-24, 2011 Description: PENINSULA TRAVEL PRESENTATIONS, INC. provides a series of 5 minute round table presentations to small groups of 7 to 8 travel agents at a time. This unique format offers an excellent opportunity for vendors to educate and discuss with travel agents how best to present and sell their products. In addition to the round table presentations a table top tradeshow is hosted to maximize interaction with the travel agents. A VIP Travel Agent dinner is planned in Philadelphia the Monday prior to the shows. Attendance: travel agents per city Show Type: Retail Sales Manager: Rosemarie Payne Participation: $100 per city Limit 1 Partner Brochure Dist: $ for 100 pieces Collateral due: March 1, 2011 Funjet Vacations Product Launch-Dallas, Houston, San Antonio, Austin, TX March TBD, 2011 Description: This is an annual series of tradeshows that showcase the 2011 destination offerings to the retail travel agents of Texas. Attendance: Dallas approx agents, Houston -200 agents, San Antonio-100 agents, Austin agents. Show Type: Retail / Wholesale Participation: FREE- Limit 3 Partners (must be contracted with the Mark Travel Corp.) Collateral Due: February 15, 2011 Please check all that apply on following page Thank you! PARTICIPATION SIGN-UP SHEET FOR JAN 1- MAR 31, 2010 Please check those you wish to participate in. You will be invoiced. All brochure distribution is limited to one piece per participant per quantity indicated and must be delivered to the CVB services building no later than two weeks prior to show time. Brochures must be bundled, with your Property Name on the outside and clearly marked with the show it is to be used for and must be delivered to the Services Building at the following address: Visit St Pete/Clearwater Attn: Rick Russ and the CVB rep s name c/o St. Petersburg College/ th St. North/Clearwater, FL Actual participation is limited to one attendee per company. Space is limited so we request you limit your distribution to one brochure, special flyer (if desired) and business card per quantity indicated. Payments must be received PRIOR TO THE EVENT and are non-refundable. (Usually 3 weeks in advance unless otherwise directed). If additional time is needed, please contact us to make other arrangements. VSPC must require payment in advance because we commit to show producers the number of booths needed and VSPC will be billed ourselves if we have no-shows. You must inform us in writing if you will not be attending or sending brochures. Because we ship early, VSPC must know two weeks in advance or you will be responsible for payment. In the event a show cancels, you will be issued a complete refund or if you prefer credit for a Leisure Travel event.

6 PLEASE CHECK YOUR PREFERENCES BELOW AND TO KATIE MARVIN IN THE LEISURE TRAVEL DEPARTMENT AT OR FAX TO (727) THANK YOU! Name: Company: JANUARY Participation Brochure Distribution American Bus Assn Conference & Marketplace N/A N/A VISIT FLORIDA Trade Event N/A N/A Great Vacations EXPO AAA $250 $100 Florida Huddle N/A N/A Snowbird Extravaganza N/A $100 Travel and Adventure Show $250 $100 FEBRUARY Iceland Air Mid Atlantic Workshop & Travel Sem. N/A N/A VISIT FLORIDA Educational Trade Event N/A N/A Boston Globe Travel Show $250 $100 Sales Blitz Atlanta, GA $50 $50 Travel South Showcase N/A N/A The New York Times Travel Show $250 $200 MARCH AAA Marketplace $250 $100 RDP GLBT $250 $100 Adventures in Travel Expo $250 $100 Peninsula Travel Presentations $100 $100 Funjet Vacations Product Launch FREE N/A Visit St Pete/Clearwater th Street North, Suite Clearwater, FL 33760

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Leisure Travel Sales Opportunities October 1-December 31 2010 ************************************************************************************** OCTOBER GOGO Worldwide Vacations Learning Conference