SPRING MEDIA KIT

Transcription

1 SPRING 2017 FALL / WINTER SPRING / SUMMER THE PUBLISHERS OF WORTH AVENUE MAGAZINE OFFER SPECIAL OPPORTUNITIES FOR ASSOCIATION MEMBERS AND ADVERTISERS YOU WON T WANT TO MISS!

2 Editorial Only ONE magazine is specifically designed to drive traffic to Worth Avenue and its members Worth Avenue magazine! FASHION LUXURIOUS WIDE FORMAT 9" W x " H showcases fashion and other highly visual elements of the publication. FASHION-DRIVEN content with a more contemporary and younger feel than in previous years. The magazine celebrates Worth Avenue couture through jewelry, flat fashion and a resort fashion. BEAUTY, DINING & HOME FASHION Jumpsuit, from Tory Burch; Miu Miu sunglasses, from Edward Beiner; bag, from Jimmy Choo; bracelets, from Susan E. Riley OPPOSITE PAGE: His shirt and shorts, from Island Company; flip flops, from Vilebrequin. Her dress, from Roberta Roller Rabbit; scarf, from Island Company; necklace, from Mystique Created Gems; bracelet, from Susan E. Riley; Miu Miu shoes, from Neiman Marcus 70 WORTH AVENUE 71 Antique diamond, ruby and enamel lily pin in 18-karat gold; pair of diamond bee pins in 18-karat gold; and diamond, ruby and sapphire butterfly pin; all from Patti Esbia FITNESS AND MEN S SECTION featuring products as well as fitness options unique to Worth Avenue and Palm Beach. JEWELRY VIAS department dedicated to the Worth Avenue Vias highlighting this unique shopping experience. WINTER/SPRING COVERS fashion covers will reflect the signature style of the island of Palm Beach. The split cover maximizes advertising reach throughout the year. Scarf, $295, and sweater, $595, both from Kassatly s; bauble necklace, $1,700, from Mariko; rose gold skinny bangle, $1,295, big bangle, $3,895, and dog tag, $4,195, all from Shari s Place; Alexander McQueen bag, $1,895, and Stuart Weitzman bordeaux suede shoe, $450, from Saks Fifth Avenue Bangle in 18-karat yellow gold with blue, green, yellow, orange, pink and purple sapphires, spinell and tsavorite; small topaz and cabochon ring in 18-karat rose gold; large pavé diamond ring in 18-karat rose gold; large amethyst and cabochon ring in 18-karat rose gold; bracelet in 18-karat gold with camel/pavé diamonds and colored moonstones; orange moonstone pendant in 18-karat rose gold; pendant in 18-karat rose gold with pavé diamonds; chain in 18-karat rose gold; and large lace pavé line ring in 18-karat gold; all from Tamara Comolli Fine Jewelry Collection Vbirds tie and regatta tie $195 each, from Vilebrequin; white shoes, $325, brown Mezlan shoes, $375, pink tie, $225, blue tie, $265, cream lizard belt, $225, and hat, $175, all from Maus & Hoffman; blue sweater, $450, and green sweater, $165, both from Kassatly s; brown belt from Quintessentials, price upon request 88 WORTH AVENUE 89 OFFICIAL WORTH AVENUE MAP larger format is more user-friendly and easier to read. FLAT FASHION ART DIRECTOR/STYLIST: Lori Pierino, Nancy Kumpulainen Palm Beach Island Facts: Ranked #4 on Forbes List for America s Millionaire Capitals* Average Property Value: $3 million** Worth Avenue magazine celebrates the Avenue s couture fashion, its history, its people and places, and all the qualities that make the Worth Avenue experience so unique. *Forbes.com **Palm Beach County Property Appraiser s Office based on sales in 2012.

3 Circulation Your message is read by the affluent Palm Beach island audience, guests staying and dining at luxury resorts, and those planning their Palm Beach vacation and business trips. 60,000 magazine copies 50,000 bonus distribution of maps Direct mailed copies into Palm Beach homes valued at $800,000+ in select zip codes. This is a highly targeted list to achieve maximum efficiency among affluent consumers who are known spenders. Extensively distributed to upscale resorts from Jupiter, Singer Island, Palm Beach, Boca Raton, Delray, Fort Lauderdale and south into Miami. Event planners and groups planning business and vacation trips to Palm Beach island use the magazine to help them plan their shopping in advance Worth Avenue Association events and historical walking tours Palm Beach Chamber of Commerce Palm Beach Convention & Visitors Bureau Along Worth Avenue Hotel Distribution The Breakers Palm Beach (maps only) Chesterfield Hotel Palm Beach The Colony Hotel Palm Beach Four Seasons Hotel Palm Beach Marriott Palm Beach Gardens PGA National Palm Beach Gardens Omphoy Ocean Resort Palm Beach Eau Palm Beach Resort & Spa Palm Beach Embassy Suites Palm Beach Gardens Marriott Ocean Point Singer Island Holiday Inn West Palm Beach Crowne Plaza West Palm Beach Jupiter Beach Resort Jupiter Marriott Oceanside Singer Island Palm Beach Shores Resort Singer Island Hilton Singer Island Delray Beach Marriott Delray Boca Raton Resort & Club Boca Raton Courtyard Marriott Boca Raton Wyndham Garden Boca Raton Residence Inn Boca Raton Holiday Inn Highland Beach Renaissance Hotel Boca Raton Largo Mar Ft. Lauderdale Marriott Harbour Beach Resort Ft. Lauderdale Registry Hotel Ft. Lauderdale Alexander Miami Alexander Hollywood Doral Resort Miami The Loews Hotel Miami Don Shula Miami Lakes Doubletree Grand Coconut Grove The Fontainebleau Miami Marriott Resort Inn Coconut Grove Mayfair Coconut Grove Hyatt Regency Coral Gables Omni Colonnade Coral Gables Marriot Bay Shore Miami The Biltmore Hotel Miami Ritz-Carlton Coconut Grove Mandarin Oriental Miami Intercontinental Key Biscayne Doubletree Bayshore Residence Inn Delray Beach Seagate Hotel & Spa Delray Beach Hilton Suites Boca Raton Hilton Garden Inn Boca Raton Hilton Beach Resort Ft. Lauderdale The Atlantic Hotel Ft. Lauderdale W Hotel Ft. Lauderdale Marriott Town Center Boca Raton Sundy House Delray Beach Two City Plaza West Palm Beach Brazilian Court Palm Beach Colony Hotel Delray Beach Courtyard by Marriott West Palm Beach Taboo West Palm Beach Crown Plaza Miami Beach CHAMBERS OF COMMERCE Boca Raton Palm Beach OTHER Palm Beach Convention & Visitors Bureau Esplanade Parking

4 Advertising Benefits Customized distribution of 60,000 copies of Worth Avenue in select upscale hotels and resorts from Jupiter, Singer Island, Palm Beach, Delray, Boca Raton, Ft. Lauderdale and Miami, affluent South Florida residents and Worth Avenue shops. Annual circulation begins prior to holiday shopping season. Extended shelf life and repeat exposures a single ad works for an entire year, or switch out creative for Spring. Worth Avenue magazine DIGITAL EDITION online on worth-avenue.com. FREE Luxury Gift Guide listing for half and full-page advertisers. BONUS listing in the Member Directory printed inside Worth Avenue magazine. BONUS brief copy listing inside the Worth Avenue Map: 110,000 copies (60,000 in book, 50,000 at hotels and events). BONUS listing in the Member Directory on the back of the Worth Avenue map gatefold. BONUS listing on the Worth Avenue map.

5 Fall Publication Date Your investment works for you all year long, publishing just prior to Thanksgiving in late-november 2017 and distributing until the new magazine comes out in November Designed to hit in time for the height of season, holiday shopping and the perfect timing to launch your Fall campaign. Spring Release FALL AD Advertisers in the front of the book enjoy the opportunity to switch out ad creative to showcase new Spring creative at a minimal investment. The magazine is re-released in February 2018 with a fresh Spring 2018 cover. Advertisers who participate in the opportunity to switch out creative in Spring will receive positioning ahead of advertisers not switching out creative. SPRING AD AD SIZE COLOR Full page premium/first 30 pages $6,650 Switch to spring creative $1,995 (front of book ads ONLY) Full page/+30 pages in $5,695 2/3 page $4,795 1/2 page $4,195 1/3 page $3,350 1/4 page display $1,790 1/4 gallery formatted ad $995 Cover: Back $13,000 Cover: Inside Back $8,000 Insider Front Cover + Page 1 (spread) $12,000 Opposite TOC/Editorial $7,670 Designer Profile $6,000 Add-on Designer Profile to Display Ad $3,000 Full Page Map Sponsor $15,750 (includes logo on inside map spread) Note: all rates shown are net. Production charges are additional. Pre-payment is required with initial order. FALL/WINTER ISSUE DEADLINES Space Close Deadline Monday, September 25 In-house Ads Designed Sept Sept. 29 Gift Guide & Map Listing Due Wednesday, Sept. 27 Press-ready Ads Due Monday, October 9 Winter Publication Date Wednesday, November 1 SPRING/SUMMER ISSUE DEADLINES Spring Press-ready Ads Due Monday, January 22 Spring Publication Date Monday, February 14 Contact today to reserve your space (limited availability). sales@bocamag.com 561/ , ext Clint Moore Road, #103 Boca Raton, FL bocamag.com

6 Betteridge 236 Worth Avenue 561/ Betteridge.com Sample Designer Profile Betteridge: A Palm Beach Institution Running the gamut from jewels and antiques to watches, silver and gifts, this venerated establishment in a landmark setting is a destination for discerning shoppers from all around the world. 5 The Betteridge name in jewelry dates to the 1700s in Birmingham, England. Betteridge settled in the U.S. in 1897, and Terry Betteridge is currently the fourth-generation jeweler and owner of four Betteridge locations. Betteridge Palm Beach is in the historically preserved Greenleaf & Crosby shop a Worth Avenue landmark since the 1930s. The store is a beautiful Old World setting with cases and wall units from the days of Henry Flagler. Betteridge is a tribute to the individuality of the contemporary shopper, offering a range of fine jewelry from antique and estate jewelry to classic diamond, gemstone and pearl jewelry. It is home to Verdura, Nicholas Varney, Mark Davis, Goshwara, Bielka, Paul Morelli, Paolo Costagli, Robert Procop, Dorota, Peggy S. Guinness, Judy Geib and Ivanka Trump. Customer service is truly the Betteridge hallmark. Services on premises include jewelry repair and construction, jewelry design, appraising and purchasing. Staff experience exceeds 125 years in fine jewelry! There is no other shop in Palm Beach with the variety of merchandise or the range of services offered at Betteridge, says manager Inez Fogel Heery. Back-to-back shows from November through April offer something for everyone, and customer service is our priority every day of the year. 1) Verdura Theodora 75th Anniversary Cuff Bracelet, $97,500 2) Betteridge Collection Invisibly-Set Sapphire & Diamond Door Knocker Earrings, $22,500 3) Judy Geib Handmade Emerald & 24k Yellow Gold Necklace, $49,600 4) Estate Collection Diamond & Emerald Bypass Ring, $17,500 5) Mark Davis Vintage Bakelite bangle inlaid with Bakelite stations studded in 18K gold bezel set Spessarite Garnets and Peridots, $7,700