Next Destinations: The Global Landscape

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2 Next Destinations: The Global Landscape Felicia Brent, Experient Vice President Housing & Sourcing Ping He, Maritz Global Events Global General Manager APAC Eduardo Chaillo, Maritz Global Events Global General Manager LATAM Ben Goedegebuure, Maritz Global Events Global General Manager EMEA

3 Broad trends

4 Broad Trends Driving New Destinations Compression, Less Availability, Higher Rates Contract Terms Are More Stringent Commission Reduction Driving Different Buying Behavior F&B Commitments/Minimums/Costs On The Rise Transportation Costs Increasing Restrictions On Outside Suppliers Being Used

5 North American Realities

6 COLUMBUS, OH Complete renovation of the convention center Dynamic hotel package More rooms added Compact downtown hotels Night life and entertainment district within close proximity Up and coming food district Affordable, growth of lift into market Convention Center does sliding scale F&B minimum to mitigate meeting room rental Hilton expansion

7 LOUISVILLE, KY Downtown reboot Convention Center renovation Resurgence of Bourbon.built in attraction-it s hip Cost effective Planning for a 25% increase in hotel rooms Updates to the Marriott Hotel Updates to Galt House Hotel

8 MINNEAPOLIS, MN Progressive destination, hip and youthful with that Midwestern vibe New stadium, new hotels, Superbowl host Convention Center named in top 5 best managed facilities in the US Very flexible space in the Convention Center Continued growth and expansion of affordable lift Fortune 500 Company mecca Affordable and competitive

9 Additional global trends driving new destinations Tourism drives business the rise of must see destinations Vast infrastructure projects and superior transport infrastructure Ease of access Ease of doing business and (financial) incentives Outstanding new meeting products Access to vast new markets

10 Asian Powerhouses POWER UP!

11 Game Changer HK/Macau/Zhuhai (Mainland China) Bridge/Tunnel System

12 Bigger Is Better Shenzhen World Exhibition and Conference Center

13 Fast and Furious India JECC HICC The most popular meeting destinations Delhi Mumbai Hyderabad Jaipur Goa The biggest convention centers (HICC, JECC) Hotel chains with the biggest market share Marriott Taj Group of Hotels The most prominent places for association meetings Government support - ICPB (India Convention Promotion Bureau) Pros and Cons of having meetings in India

14 Golden temples Monuments India Spirituality The most popular meeting destinations for Corporate Meetings & Incentive programs Regal splendor History & architecture Beaches Monuments: Delhi Iconic: Taj Mahal Temples: Golden Temple (Amritsar) Regal Splendor: Udaipur Spirituality: Varanasi History and Architecture: Ajanta and Ellora Caves Abandoned Cities: Hampi South Indian Culture: Madurai Relaxation: Kerala Backwaters Beaches: Goa Abandoned cities South Indian culture

15 South Korea Rebound 2017 we saw a decline in international guests due to economic and political unrest and changes in visa policies towards mainland China groups. Rebound in 2018 due to Winter Olympics which was a much-needed demand boost for South Korea s hotel industry. We recommend Seoul Busan JeJu experiential design package

16 The Last Frontier of Unspoiled Asia Exceptional Event Experiences. Each Guest. Every Time. Everywhere.

17 The Power of Integration in Latin America

18 Pacific Alliance Members Exceptional Event Experiences. Each Guest. Every Time. Everywhere.

19 Pacific Alliance Highlights 8 th economic & export force in the world 217 million combined population 37% of Latin American GDP 52% of Latin American Global Trade 45% of foreign direct investment 42.5 million international Visitors 96% of the trade has been liberalized

20 Why Meeting in Mexico? Latam 2nd largest Economy Exports 380 BUSD a year Versatile & emerging destinations Beach resorts Metropolis Colonial Towns Mature Supply Chain Geographic location Balanced infrastructure Los Cabos Convention Center

21 Why Meeting in Colombia? Strategic Location the door to South America Engaged local communities Innovation Spirit Increased Connectivity Unique venues Economic Vibrance Hospitality/Professionalism Cartagena de Indias

22 Why Meeting in Perú? A Country with Eyes in the Future World Cultural Heritage Renowned Cuisine Global Hotel Brands Experience in UN Events Fiscally convenient Lima Convention District

23 Why Meeting in Chile? Economic Stability Advanced Connectivity Global Hotel Brands Modern Infrastructure Safety/Quality of Life Amazing Landscapes Sustainability Culture and Heritage Santiago de Chile

24 Europe rejuvinated

25 Trends and realities New and noteworthy (authentic) Superb infrastructure Strong tourism industry Politically and economically stable. Value-for-money Easy destinations

26 Manchester and Belfast, UK New and refurbished product Access & infrastructure Value for money

27 Valencia, Spain Excellence Award Appealing destination old and new and Spanish charm

28 The Hague, Rotterdam, The Netherlands Easy access & fabulous infrastructure Value for money Ease of doing business Continuous new product

29 Reykjavik, Iceland That must see destination Something special

30 Muscat, Oman Authentic & friendly experience Brand new product Eager and capable

31 Emerging destinations are driven by Availability, room blocks and rates Ease of doing business Access and infrastructure The search for new, authentic and exciting experiences Restrictions on the use of outside suppliers Hunger and effectiveness of the destination

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