Latin America and Brazil

Transcription

1 Latin America and Brazil Recruitment Travel

2 NAFSA 2017 BMI VIP Dinner Party For more than 30 years, BMI has fostered relationships with industry associations and national government-supported education agencies such as the Education USA, EduCanada, Campus France, DAAD, Education Ireland, British Council and more, many of whom have launched their brands at BMI events and selected BMI to organise events on their behalf or as partners. Government agencies that regularly attend BMI events: Members of: Proud partners:

3 Connections BMI connects institutions and students, encouraging them to explore a world beyond their shores and thereby enabling institutions to grow and diversify their enrolments. We offer a variety of solutions to provide you with a multi-touch recruitment strategy. Through high quality events held around the world, BMI brings you face to face with people across the recruitment spectrum from the parents and students who are planning their study abroad experience to senior-level government representatives, Directors of scholarship organisations, school principals, counsellors and agents. BMI connects you to students: 60+ international student recruitment fairs in 20+ cities around the world Visits and fairs at top high schools in Asia, Brazil, Latin America and the Gulf Digital marketing campaigns reaching 570,000+ students each month via Viva-Mundo.com BMI connects you to professionals: Global and regional scholarship and training organisations Principals and high school counsellors in Asia, Brazil, Latin America and the Gulf Screened agents around the world After one of our events, you ll return to your desk armed with fresh country insights, verified student data for your recruitment funnel, and memories of meetings with key decision makers from flourishing recruitment markets around the world. These are the connections that count. info@bmiglobaled.com

4 Brazil / Latin America México Backed by more than 30 years of experience running fairs across Latin America and Brazil, as well as in the Middle East and Asia, BMI is proud to take you to three of the most important student markets in Mexico in After Brazil, Mexico has the second largest economy and population in the region, which makes it a natural addition to your recruitment itinerary. A healthy appetite for overseas education and various governmentbacked initiatives to encourage outbound mobility makes Mexico a ripe market for recruiters who are keen to welcome its vivacious students to their campus. Join us this spring and ask us about package deals when you continue your tour in March and attend our series of events throughout Brazil and Latin America or advertise online with Viva-Mundo.com. Standard Early Bird Dec 6 Monterrey MAR 7 US$ 1,900 US$ 1,710 México City MAR 9 & 10 US$ 3,600 US$ 3,200 Puebla MAR 12 US$ 1,900 US$ 1,710 Expected visitor numbers: Top 10 subject areas: Monterrey 2,000 Business & Management Mexico City 4,000 Engineering Art & Design Puebla 1,500 Marketing & PR Total 7,500 English Language Learning Economics Health Science Finance & Accounting Tourism, Hospitality & Culinary Medicine 6

5 Chile - Colombia - Perú Recruit from three of Latin America s top international student markets in one trip. Expo Estudiante is supported by local consulates, top universities, private high schools and key scholarship providers. Expo-Estudiante will be co-located with EuroPosgrados. Standard Early Bird Dec 6 Chile Santiago MAR 23 & 24 US$ 4,200 US$ 3,800 Brazil / Latin America Chile Concepción MAR 25 US$ 1,900 US$ 1,710 Colombia Cali MAR 27 US$ 1,900 US$ 1,710 Colombia Medellín MAR 28 US$ 1,900 US$ 1,710 Colombia Bogotá MAR 30 & 31 US$ 4,200 US$ 3,800 Perú Lima APR 2 & 3 US$ 4,200 US$ 3,800 Previous visitor statistics Number of visitors: Cali 1,923 Medellín 1,855 Bogotá 5,881 Santiago 3,820 Concepción 1,872 Lima 5,872 Total 21,223 Course of interest: Language Programmes 47% Masters 33% Certificate / Diploma Courses 24% Undergraduate 22% PhD 12% Career-based / Vocational 10% High School / Summer Camps 7% MBA 7% Executive Programmes 4% Top 10 subject areas: Business & Management Engineering Art & Design Marketing & PR Languages Economics Health Science Social Sciences Tourism, Hospitality & Culinary Medicine Supporting Organisations Colombia: Chile: Perú: info@bmiglobaled.com 7

6 Brazil / Latin America An important networking event for international educators who specifically want to increase their contacts and develop their relationships with top Brazilian agents and universities. BMI delivers a diverse mix of thoroughly vetted agents and university representatives from across Brazil, enabling you to: Discuss your programmes with pre-screened agents who can recruit on your behalf. São Paulo / March Meeting Table (for 1 representative) US$ 5,000 Meeting Table (for 2 representatives) US$ 7,000 Special Offers! Explore strategic partnerships for student and staff mobility, international research collaborations and curriculum internationalisation. Preselect the agents and universities you want to meet before arrival, ensuring that you have a full timetable of quality meetings. Your participation includes a robust 2-day agenda of one-on-one meetings plus networking opportunities at lunches and gala dinner. Get a 50% discount if you are exhibiting at Salao do Estudante after the Workshop Combine your in-person visit with online marketing activities on Viva-Mundo.com Insights from the 2018 event Agents were seeking new partners for these courses: English Language Programmes 91% High School 34% Higher Education 64% Summer Programmes 88% Specialised/Certificate Courses 64% BRAZIL N Agents attended from these Brazilian states: Ceará Pernambuco Bahia Goiás Brasília São Paulo Rio de Janeiro Paraná Santa Catarina Rio Grande do Sul Espirito Santo 8

7 Meet counsellors and principals from the leading private, bilingual and international schools in Brazil. This exclusive event begins with an opening cocktail reception to start off in style, followed by private pre-scheduled meetings the next day with Brazilian private and international schools of your choice. You ll be able to select the specific high school representatives you wish to meet and pre-organise all of your appointments via Marcom, the online scheduling system. Don t miss this unique event which gives you the chance to mingle and meet with influential school contacts who can put your brand in front of aspiring international students and sow the seeds for studying abroad from early on. Your participation includes: Dedicated private meeting table. Handbook with contact details and information for each attending high school and counsellor or principal. Exceptional networking functions including a cocktail reception on the first evening as well as coffee breaks and lunch the following day. São Paulo / 15 March Meeting Table (for 1 representative) US$ 1,500 Meeting Table (for 2 representatives) US$ 2,200 Brazil / Latin America info@bmiglobaled.com 9

8 Brazil / Latin America Recruit Brazilian students for Higher Education. Students and working professionals are targeted according to their academic history, language proficiency, financial ability and desire to study overseas for an extended period of time. Standard Early Bird Dec 6 São Paulo MAR 16 & 17 US$ 4,200 US$ 3,800 Rio de Janeiro MAR 19 US$ 3,300 US$ 2,700 Visitor Statistics: Apr 2018 Number of visitors: Rio de Janeiro São Paulo 3,354 Total 4,774 Course of interest: MBA 50% Masters 46% Certificate / Diploma Courses 30% Executive Programmes 23% Top 10 subject areas: Business & Management Languages Engineering Marketing & PR Economics Art & Design Law Computer Sciences Rio de Janeiro Barra MAR 20 US$ 2,700 US$ 2,430 PhD Undergraduate Career-based / Vocational 1% 18% 15% Tourism, Hospitality & Culinary Film, Media & Communications Special Offer! - SAVE US$ 2,000 - Do the full ExpoPos tour and the Brazil International Schools Forum & Workshop to save US$ 2,000! 10

9 Brazil s best-known international student recruitment fair since Cover the top cities in Brazil via our fairs and intergrated workshops to meet Brazilian Education Agent, Universities and High School Counsellors. Standard Early Bird Dec 6 São Paulo MAR 16 & 17 US$ 4,200 US$ 3,800 Brazil / Latin America Rio de Janeiro MAR 19 US$ 3,300 US$ 2,700 Rio de Janeiro Barra MAR 20 US$ 2,700 US$ 2,430 Brasilia MAR 22 US$ 2,700 US$ 2,430 Belo Horizonte MAR 24 US$ 2,700 US$ 2,430 Salvador MAR 26 US$ 2,700 US$ 2,430 Porto Alegre MAR 28 US$ 1,900 US$ 1,710 Curitiba MAR 30 US$ 2,700 US$ 2,430 Visitor Statistics: Mar 2018 Number of visitors: São Paulo (2 days) 17,213 Rio de Janeiro 5,047 Rio de Janeiro - Barra 4,946 Curitiba 3,644 Belo Horizonte 3,725 Brasília 2,891 Salvador 3,217 Porto Alegre 2,016 Florianópolis 2,007 Total 44,706 Course of interest: Language Programmes 40% Undergraduate 26% Top 10 subject areas: Engineering Business & Management Marketing & PR Tourism, Hospitality & Culinary Art & Design Law Computer Sciences Film, Media & Communications Special packages Book 5 cities get Porto Alegre for free - save US$ 1,900 - Book 6 cities get Porto Alegre and Curitiba free - save US$ 4,600 - Postgraduate Courses Certificate / Diploma Courses MBA 24% 18% 15% Economics Agriculture & Agronomy *not to be used in conjunction with any other offer High School 16% Summer Courses / Summer Camps 14% 11 info@bmiglobaled.com

10 Brazil / Latin America Viva-Mundo.com Increase your student enquiries and web traffic Our experts can create multilingual advertorials on your institution Get prominent placement on our home page, news pages and in our newsletters We promote you to 180,800+ students across our social media networks Include customised lead generation options like trackable web links, videos, polls, forms, social media buttons or file download options Feature your institution for as little as US$ 1,250 Marketing Turn interest into enrolments Access our database of 570,000+ Brazilian and Latin American students Refine the data to reach a specific subset of students We manage the mailing process for you Get detailed reporting on each campaign STUDY - TRAVEL - DISCOVER 570,000+ Subscribers in the region 50% Latin America 50% Brazil Web Traffic: 959,580 sessions in 2017 Brazil: Mexico: Colombia: Perú: Ecuador: Argentina: Chile: Panama: 322, ,926 87,562 41,629 31,470 27,253 26,208 6,258 12

11 Bringing qualified Brazilian and Latin American students to you Brazil / Latin America Viva Mundo Webinars Communicate to large groups of students from the comfort of your office Guaranteed minimum attendance of students who are interested in a specific subject, course level and your country Dedicated campaign manager to help facilitate student questions and provide tech support Available live and on-demand for maximum exposure Immediate access to contact details of all registered students Webinar packages start at US$ 2,250 Social Media & News Targeted messages to Brazilian and Latin American students Tap into our social media networks and news pages Communicate with a diverse, engaged community of students Promote special offers and announcements 36% 180,835+ Total followers Ages For customised digital campaigns to match your strategy and budget, contact info@bmiglobaled.com 41% Ages info@bmiglobaled.com 13

12 Marketing Services Making your event experience easy and successful Digital Solutions BMI Smart Scan Fair App Track your ROI at our fairs by using our free app Record student data after each conversation Prioritise leads Immediate access to a fresh database of verified leads Integrate with your CRM

13 Printing Solutions Avoid costly shipping and customs problems Print Locally BMI can print your brochures and leaflets locally and have it waiting at your stand when you arrive Print Stand Graphics Tired of carrying posters and pop-up stands? We ll print the graphics directly onto your stand walls for a professional, cost effective solution Support from Start to Finish Storage & Delivery BMI can store materials for future use, deliver to advising centres and agencies, or carry out in-country mailings In-Country Solutions For a stress-free overseas trip Translation Help We can arrange to have translators at your stand when talking with parents or if you re attending alone Save On Hotels BMI gets you heavily discounted hotel rates before, during and after each event info@bmiglobaled.com

14 2019 BMI Recruitment Calendar January - - July July - December Study in the UAE Agent Workshop MAR 13 & 14 São Paulo Brazil OCT Abu Dhabi UAE FEB 24 & 25 Dubai MAR 15 São Paulo Brazil Belo Horizonte Porto Alegre Curitiba Brasília NOV Ho Chi Minh City Fairs in High Schools FEB 26 & 27 MAR 1 & 2 MAR 3 Dubai Fairs in High Schools Dubai Abu Dhabi Fairs in High Schools MAR 16 & 17 São Paulo Brazil MAR 19 Rio de Janeiro - Copa Brazil MAR 20 Rio de Janeiro - Barra Brazil Salvador Rio de Janeiro - Barra Rio de Janeiro São Paulo São Paulo Fairs in High Schools NOV NOV NOV Ho Chi Minh City Hanoi Hanoi Fairs in High Schools MAR 4 Abu Dhabi MAR 16 & 17 São Paulo OCT Bogotá Colombia NOV Ho Chi Minh City Vietnam MAR 7 Monterrey México MAR 9 & 10 México City México MAR 12 Puebla México MAR 19 MAR 20 MAR 22 MAR 24 Rio de Janeiro Rio de Janeiro - Barra Brasília Belo Horizonte OCT Medellín Colombia OCT Cali Colombia OCT Panamá City Panamá OCT Puebla México OCT Mexico City México NOV VIETNAM INTERNATIONAL SCHOOLS FORUM & WORKSHOP Ho Chi Minh City MAR 14 MAR 15 Hanoi Fairs in High Schools Hanoi MAR 26 MAR 28 MAR 30 Salvador Porto Alegre Curitiba OCT Monterrey México OCT Mexico City NOV COLOMBIA INTERNATIONAL SCHOOLS FORUM & WORKSHOP Bogotá MAR 16 & 17 MAR 18 Ho Chi Minh City Ho Chi Minh City Fairs in High Schools MAR 23 & 24 Santiago Chile MAR 25 Concepción Chile MAR 27 Cali Colombia GULF INTERNATIONAL SCHOOLS FORUM & WORKSHOP OCT Dubai UAE NOV Medellín Colombia MAR 28 Medellín Colombia NOV Cali Colombia MAR 19 & 20 Bangkok Thailand MAR 30 & 31 Bogotá Colombia NOV Bogotá Colombia APR 2 & 3 Lima Perú OCT Dubai Fairs in High Schools OCT Dubai MAR 21 & 22 Bangkok Fairs in High Schools APR 29 & 30 London UK OCT OCT Abu Dhabi Abu Dhabi Fairs in High Schools NOV Rio de Janeiro Brazil NOV São Paulo Brazil info@bmiglobaled.com London, UK : / Dubai, UAE: / Sydney, Australia: