Partners WE IMAGINE YOUR FUTURE WE ENSURE YOUR SUCCESS
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1 Partners WE IMAGINE YOUR FUTURE WE ENSURE YOUR SUCCESS
2 AccorHotels Network AccorHotels Pipeline We are globally competitive OVER 4,500 HOTELS OVER 650,000 ROOMS 960 HOTELS OVER 167,000 ROOMS 28% * Europe ** AccorHotels is a global hotel operator & franchisor, as well as market leader in Europe, Latin America, Middle East & Africa and Asia Pacific. We operate 2,375 hotels under direct management contract and an additional 2,155 hotels under franchise contract in more than 100 countries. 1, ,800 25,900 Our global presence provides owners with real benefits Powerful brands and performing services Proven processes and large economies of scale Strong local operations expertise and support Ongoing financial returns 22% * France 250,000 EMPLOYEES IN ACCORHOTELS ADDRESSES 1, ,700 6,800 30% * Asia Pacific Rooms Network 33 % 67 % Rooms Pipeline 32 % 68 % 13% * Americas 7% * Africa & Middle East 1, ,600 82,600 FRANCHISE MANAGEMENT FRANCHISE MANAGEMENT ,100 21, ,700 31, % 28 % LUXURY & PREMIUM LUXURY & PREMIUM 42 % ECONOMY 35 % 37 % ECONOMY MIDSCALE 35 % MIDSCALE Figure as of end June 2018 *Based on number of rooms as of end June 2018 (652,939 rooms in network) **Excluding France HOTEL NETWORK PIPELINE ROOM NETWORK PIPELINE 2 3
3 We open one hotel every 33 hours Fairmont Austin, United States Opened ,048 rooms 4 ibis Styles Ealing London, United Kingdom Opened rooms 5 Raffles Europjeski Warsaw, Poland Opened rooms Mama Shelter Prague, Czech Republic Opened rooms 5 Novotel Brisbane South Bank, Australia Opened rooms
4 We offer the largest brand portfolio CORE COLLECTIONS LIFESTYLE RESORTS REGIONAL AccorHotels offers the largest brand portfolio in the hotel industry comprised of internationally acclaimed luxury and premium brands as well as popular midscale and economy brands, in-demand lifestyle smart concepts and awe-inspiring resorts. LUXURY Alongside our celebrated hotel brands, AccorHotels also manages serviced residences catering to extended stay guests and branded private residences. Raffles 12 hotels / 2,033 rooms Banyan Tree 25 hotels / 2,859 rooms Delano 2 hotels / 1,908 rooms Fairmont 76 hotels / 30,013 rooms SLS 6 hotels / 3,445 rooms SO/ 6 hotels / 756 rooms Sofitel 120 hotels / 30,446 rooms Originals 9 hotels / 2,142 rooms Rixos 22 hotels / 8,184 rooms Mantis 28 hotels / 556 rooms MGallery 91 hotels / 9,430 rooms 21C 8 hotels / 943 rooms Art Series 7 hotels / 1,640 rooms Mondrian 5 hotels / 1,399 rooms Pullman 123 hotels / 36,569 rooms Swissôtel 31 hotels / 13,432 rooms Angsana 14 hotels / 2,509 rooms 25Hours 12 hotels / 1,828 rooms Hyde 2 hotels / 1,233 rooms Mövenpick 84 hotels / 21,204 rooms Grand Mercure 52 hotels / 11,972 rooms Peppers 28 hotels / 4,153 rooms The Sebel 26 hotels / 1,665 rooms Mantra 77 hotels / 15,247 rooms Novotel 506 hotels / 98,269 rooms Mercure 793 hotels / 101,704 rooms Mama Shelter 8 hotels / 1,036 rooms Breakfree 24 hotels / 3,477 rooms ibis 1,152 hotels / 147,262 rooms ibis Styles 432 hotels / 44,652 rooms ibis budget 603 hotels / 60,183 rooms Jo&Joe 1 hotel / 98 beds PREMIUM MIDSCALE ECONOMY Figure as of end June
5 We boost your hotel s revenue and performance The most international and fast growing loyalty program in the industry Le Club AccorHotels boasts 50 million** members and an additional 110 million** are driven by our Huazhu Chinese Partner. Le Club AccorHotels produces over 30% of hotels revenue and secures high contributive guests who stay longer and spend more at our properties. 1 Acquisition PULL & DRIVE DEMAND Leading digital web sites & applications: 330 million yearly visits High-impact paid search advertising: 60 million invested in SEA each year 3 Strong social media presence: 25 million fans PUSH & CONVERT DEMAND Great guest knowledge & big database 60 million individual customers 2 Smart predictive campaigns 1 billion personalized s sent each year Distribution OPMITISE YOUR SALES Powerful Central Reservation System Integrated platform with E-commerce, OTA s, GDS / IDS, Call centres, TAGS and PMS 110 global distribution partnerships at best market conditions 66% global average contribution rate to hotel revenue MAXIMISE YOUR REVENUE Performing Revenue Management +5% global average in RevPar performance* Worldwide sales power 700 sales representatives in 47 sales offices Retention BRING GUESTS BACK The loyalty advantage 160 million Le Club AccorHotels and Huazhu loyalty members MANAGE YOUR REPUTATION Winning E-reputation 82/100 Reputation Promoter Score global average Customer Caring 5 care centres in 13 languages serviced by John Paul Figures as of end *For hotels using RM on-demand solutions - **Figures as of end June
6 We ensure your hotel s success & profitability Management contract By choosing AccorHotels, you are joining forces with a global leading hotel operator running 2,375 hotels. We sell and manage hotel s day-to-day operations, from budgets and accounting to performance and personnel. We implement decisions made with you. We run effectively your hotel and boost your profits. Franchise contract By joining us, you benefit from the strength of our global network of 2,155 locally run franchised hotels. We stimulate your hotel s sales, increase your average room rate and generate additional revenue. Our local experts help you at every step, from integrating your hotel into your brand to marketing your franchise, year after year. Your benefits Gain strong brand awareness & brand premium Entrust your hotel s distribution to a global digital expert Boost your sales, ensuring a significant pool of international guests Generate additional revenue for your hotel Control your costs, benefiting from the best market conditions 6 Maximize your profits 7 Join our partner loyalty program and benefit from top advantages Pullman Melbourne Albert Park, Australia 10 11
7 September 2018 Photos AccorHotels photo library Cover photo Aditya Chinchure on Unsplash FIND YOUR LOCAL DEVELOPER CONTACT accorhotels.group/hoteldevelopment 12
WE IMAGINE YOUR FUTURE WE ENSURE YOUR SUCCESS
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