Engine of Economic Growth: Main Street

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1 Engine of Economic Growth: Main Street Downtown Milford, Inc Annual Report November 1, 2018 Sara Pletcher, DMI Board President

2 Main Street Four Point Approach Economic Vitality: Business growth Design: Aesthetics of downtown Promotion: Markets downtown & businesses Organization: Collaboration

3 Economic Vitality Downtown Development District Façade renovations, building rehabilitations, new construction projects and completed public improvements: Public: $721,281 Private: $5,240,000 TOTAL: $5,961,281 DDD 5 commercial projects 9 residential projects DMI Boundaries 11 new businesses Estimated 30+ jobs 2 Small Business loans

4 New Businesses & Expansions Total: 11 All About Time Clock Shop expansion Bank House B&B $277,000 community investment CNU Fit Milford John Mollura Photography King s Homemade Ice Cream Milford Hypnotherapy My Sister s Fault Not Too Shabby (outside boundaries) Red Bandana expansion Reiki Joy n Peace Twice is Nice

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6 Economic Vitality Small Business Loans My Sister s Fault Petite Sweets Riverwalk Farmers Market 2018 Total Sales $121, vendors shoppers 7,600 Webpage with available retail space & MLS links Partnering with City Planning Office Business Resources brochure Updated Downtown map with business listing Distributed in Milford & Smyrna rest stop

7 Economic Vitality Entrepreneur s Network Every 4th Tuesday of the Month, 8:30 AM - 10:00 Mispillion Art League 20+ small business owners 3 rd Thursday Downtown is open late (5-8pm) with food trucks 2018 Monthly Themes March: Welcome Back April: Spring into Action May: Join the Force June: Artists and Artisans July: Block Party August: Light Up the River September: Happy Birthday, Milford! October: Community Parade Partnership

8 Design Creating An Inviting Atmosphere Milford in Bloom (Spring & Winter) Spring Flower Sale Fall Wreath Sale (MHS FFA partnership) Design Guidelines (Downtown DE assisted) 30 branded bike racks Sail Banner Project Ongoing: Sign, Awning & Façade Grant 5 for 5 Paint Program

9 Promotion Creating a Market Place Santa House (November-December) 2017 nearly 1200 children Shop Small Saturday (November) Nationally supported by American Express Offered free gift wrap Holiday Stroll (December) St. Patrick s Day Pub Crawl (March) 2018 raised $12k & 800+ participants Bug & Bud Festival (April) k+ in attendance & largest vendor turnout Ladybug Music Festival (September) 7 times in Wilmington, selected Milford to expand Raised $25k, 40+ acts, 16 venues, & attendees High caliber artistic talent

10 Promotion Advertising Updated webpages Print & Online Advertising In the News webpage Southern DE Explorer (news & press releases) Milford Chronicle About DMI Beach Life Events Various Visitor Guides Business Resources Milford LIVE Shopping & Dining (work Sussex & Kent County in progress) Profiles Social Media Pages Facebook Twitter Instagram

11 Organization Delivering on the Promise Organizational Structure Full time Executive Director 1 MHS Intern 11 Board Members 4 Executive Members 4 Committees with 5-10 members Downtown DE & National Main Street support & training New 3 year Strategic Plan Our Mission: Partnering to build Milford s historic downtown into a unique, vibrant and livable place for all. Our Vision: Our community will become a unique and vibrant destination place, a welcoming focal point for community gatherings, and a desirable place to live, shop, learn, work and enjoy recreational activities. Main Street America Accredited community

12 Organization Delivering on the Promise Community Collaboration Chamber of Commerce of Greater Milford Meet quarterly Riverfront Theater Mispillion Art League Milford Museum Abbott s Mill Nature Center City of Milford Bike Rack Project & Ladybug Festival Music School of Delaware Eat, Drink & Buy Art Office Maintenance Hired lawn care & removed old trees & bushes Ongoing house maintenance

13 Organization Total Hours: Total Value: $106, We Run on Volunteers Volunteer Recruitment Volunteer Coordinator Marilyn Ambrose Signup.com 100+ individual volunteers New volunteer brochure Volunteer Hours Board: Design Committee: 494 EV Committee: 1013 Promotion Committee: 2213 Organization Committee: Annual Meeting & Summer Volunteer Picnic (35 attendees)

14 Funding Resources Grants (Lions Club, DE Division of the Arts) Fundraising campaigns Spring Crowdfunding campaign $10k Implementing Big Ask campaign City of Milford Received renewable lump sum for five years July 1, 2018 June 30, 2023 First year: $45,000 Subsequent years: an annual compensation increase in accordance with the mid-atlantic CPI DMI will present to City Council twice annually with updates

15 Year in Numbers November 1, 2017-October 31, 2018 Assets, Liabilities & Equity Assets $195, Liabilities $6, Equity $188, Income by Committee Summary of Income & Expense Income $157, Expense ($142,316.46) Office Improvements ($7,675.00) Net Income $7, Expenses by Committee 28% 5% 6% 29% 32% Operation Organization Committee Promotion Committee Design Committee EV Committee 22% 6% 3%5% 23% 41% Operation Organization Committee Promotion Committee Design Committee EV Committee Office

16 Contact Information Sara Pletcher DMI Board President Murrie Zlotziver DMI Executive Director