SUSTAINABILITY TRAVEL & TOURISM

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1 A COLLABORATIVE NATIONAL DIALOGUE ON INNOVATION AND THE CONTRIBUTION OF TOURISM TO CANADA S SUSTAINABLE FUTURE VICTORIA, BC JANUARY 21-24, 2018 PROGRAM IMPACT Sustainability Travel & Tourism 2018 will take place at the Victoria Conference Centre from January 21-24, Sessions will explore climate change, technology, transportation, Indigenous culture, policy, local labour markets and new tourism trends and experiences. Themes include innovation, prosperity, conservation, culture and partnership. Co-Chaired by Keith Henry, CEO of Indigenous Tourism Association of Canada and Dr. Rachel Dodds, Professor at the Ted Rogers School of Hospitality and Tourism Management, Ryerson University. IMPACT Sustainability Travel & Tourism 2018 is presented in partnership between Tourism Victoria, Synergy Enterprises, Beattie Tartan Integrated Communications and Starrboard Enterprises. Learn more at

2 DAY 0 - SUNDAY, JANUARY 21 POLICY IN ACTION TOURS (OPTIONAL) CHOOSE FROM ONE OF THE FOLLOWING: $99 CDN PER PERSON Learn from Victoria s efforts and errors. Meet with CEO s, policy makers and entrepreneurs who have tackled the challenges of sustainability head on, often with surprising results. MARINE 10:00am-4:00pm Explore how culture, business and nature work together in Victoria s Harbour. Sail onboard the Forever Wild vessel and learn from the Songhees First Nation how they are leveraging their rich history to create a burgeoning tourism business. Lunch provided by Songhees Catering Co. TRANSPORTATION 10:00am-4:00pm Drive electric cars hosted by the EV Club of Victoria. Fly with 100% carbon neutral Harbour Air Seaplanes and finish with learning about the city s network of cycling lanes. Lunch provided by Pizzeria Prima Strada. HOSPITALITY 10:00am-4:00pm Travel by CVS s electric bus to tour an attraction that breeds sustainability, literally! Tour The Parkside Hotel & Spa (built to LEED standard but still found room for improvement), and finish with a local craft beer while learning about Canoe Brewpub s commitment to sustainable business practices. Lunch provided by Truffles Catering. WELCOME RECEPTION JOIN US AS WE GATHER TOGETHER TO HAVE OUR SAY IN SHAPING CANADA S FUTURE AS A GLOBAL LEADER IN SUSTAINABLE TOURISM THE PARKSIDE HOTEL & SPA 6:00pm-8:00pm Open to all registrants, this evening will celebrate our partners in the Transportation, Hospitality and Marine Industries as we culminate our Policy In Action Tours by bringing it all together with a thought provoking presentation. If our Policy In Action tours were sold out before you had a chance to register you will have an opportunity to interact and learn about the challenges and mitigation strategies employed by these committed, future thinking business leaders in our community. Enjoy a selection of tasting bites by a local, sustainable catering company, Truffles Catering. The evening will be enhanced with libations provided by a local craft brewery, cidery and winery whose goal is to create their product using best practices in farming, production and distribution.

3 DAY 1 - MONDAY, JANUARY 22 MORNING BREAKFAST 7:30am-8:30am WELCOME 8:30am-8:50am Welcome / Kick-Off CANADA: WHAT ARE WE SUSTAINING? 8:50am-10:05am A look at Canada s current trajectory and how we compare on a global scale. Panel of national experts from industry, academia, Government and the Indigenous community. David Goldstein, Elizabeth Becker, Keith Henry, Dr. Rachel Dodds, Paul Nursey REALITY CHECK INNOVATION 10:05am-10:30am 1. State of the Climate & Targets Robert Sandford 2. Waste - BioNova Assured Renewables 11:00am-12:25pm 1. Global Goals for Sustainable Development Workshop with Robert Sandfort on the 17 Goals developed by the UNEP. Explore how your business or region can adopt these goals and create a sustainable future. Robert Sandford 2. Who is the Canadian Consumer? Digging into data on the Canadian consumer with Dr. Rachel Dodds. Bridging the values gap between product offerings and consumer requests. Rachel Dodds

4 DAY 1 - MONDAY, JANUARY 22 CONT. AFTERNOON LUNCH 12:30pm-1:30pm FLOOD, FIRE & FROST 1:45pm-3:00pm How is your destination impacted by climate change? Learning from the wildfires and floods. Facilitator: Amy Thacker. TIABC, BC Ministy for Emergy Preparedness; TIA Yukon; Mark Hume COFFEE BREAK 3:00-3:25pm 3:30pm-5:00pm 1. Circular Economy: Getting to Zero Waste Designing waste out of our communities and supply chain; New technologies to address waste at a community level. EMTERRA; Jennie Moore 2. Sustainable Tourism Development: Exploring Indigenous Solutions Showcasing tourism that honours tradition and looks towards the future. Leveraging tourism to redevelop connections with language, heritage and community. (Think Tank - Sustainable Indigenous Tourism Symposium - Innovations in Community Based Tourism and Management) Facilitator: Sonya Graci. Great Spirit Circle Trail; Frank Antoine; Membertu; Greg Hopf; ATBC; Quaaoot Lodge 3. From Place-to-Place: The Future of Low Emissions Travel How Canada s top innovators are decarbonizing the way we travel by air, water and ground. Wilson s Transportation; Todd Ernst; James Boguz; Air North; Bay Ferries; Harbour Air; ACA/ACI; IATA

5 DAY 2 - TUESDAY, JANUARY 23 MORNING BREAKFAST 7:30am-8:30am KICK-START 8:30am-8:40am LESSONS FROM THE NORTH 8:40am-10:05am REALITY CHECK INNOVATION 10:05am-10:30am Kick-Start & Overview Preparing for increased tourism: creating products that celebrate culture and preserve the wild. Blake Rogers (Executive Director, TIA Yukon - Facilitator), Frontiers North, Government of Nunavut and more 1. Indigenous Innovation Jeff Ward, Animikii 2. Municipal Natural Assets Initiative Michelle Molnar; Roy Booke 3. Making IMPACT Carbon Neutral Dawn Hancock, Manager, Client Engagement - Offsetters, Kayli Anderson, Managing Partner, Synergy COFFEE BREAK 10:30-11:00am 11:00am-12:25pm 1. Canada s Top Walkable & Bikeable Cities How they built an active transportation network and culture. Scott Edwards; Canada Walks; UBC Study Group Cycling in Cities; Sarah Webb; Minister of Tourism for Ontario; Transportation by Bike; Quebec Cycling Tourism 2. Frameworks for Sustainable Destinations and Operators Exlploring tourism certifications and standards that promote holistic growth and turn lofty goals into action Gary; Angela; Glenn 3. Help Wanted: Addressing the Crippling Shortage of Labour Work with a facilitator from Tourism HR Canada to explore solutions that are building a dynamic, inclusive and resilient workforce. Christine Willow, Tourism HR Canada

6 DAY 2 - TUESDAY, JANUARY 23 CONT. AFTERNOON LUNCH 12:30pm-1:30pm TOURISM AS A TOOL FOR CONSERVING NATURAL & CULTURAL ASSETS 1:45pm-3:00pm Exploring how using tourism for environmental and social good creates strong economic return. Parks Canada, Alex Berlyand, Co-Founder Parkbus, and more Facilitator: Rod Taylor, CEO, Legacy Tourism Group 3:30pm-5:00pm 1. When People and natural resources are the products you are sourcing FSC or Post Consumer? Biodegradable or Compostable? Cotton or Hemp? Made here or abroad? Experts will share the real story behind the choices we make. 2. Combining Forces: The collision of for-profit, non-profit and social enterprise to drive change Unique partnerships with NGOs and First Nations to drive social change while doing business. Christina Clarke (Songhees), more Facilitator: Jill Doucette, Founder, Synergy 3. The Competitive Advantage: Capturing the Market How vibrant destinations are elevating the local economy and measuring more than arrivals. THE GATHERING HARBOUR AIR TERMINAL 7:00pm-10:00pm Enjoy the finest in local cuisine provided by IMPACT partners, Pizzeria Prima Strada, Songhees Catering Co. and Truffles Catering. Partake in local wines, craft beers and delectable desserts in an evening designed for sharing our hopes for the future.

7 DAY 3 - WEDNESDAY, JANUARY 24 MORNING BREAKFAST 7:30am-8:30am OVERBOOKED 8:30am-10:00am When more isn t better: understanding capacity and addressing seasonality and tourism dispersion. Elizabeth Becker COFFEE BREAK 10:00-10:30am REALITY CHECK INNOVATION 10:05am-10:30am 1. Water TEchnology - Innovative solutions 2. Using tourism to tell our stories/why we use the first person narative 3. Daily Tech: Energy CONFERENCE OUTCOMES 11:00am-12:15pm Reflecting on the conference and future industry actions. A discussion paper summarizing the dialogue will be produced post-conference and shared across the nation. The paper will be used to connect the tourism industry with community stakeholders and to build content for industry conferences. CLOSING REMARKS 12:15pm-12:30pm Closing Remarks / Wrap-Up *Schedule of events subject to change

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