INSTITUTE OF HIGHWAY INCORPORATED ENGINEERS

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1 INSTITUTE OF HIGHWAY INCORPORATED ENGINEERS Agenda for the Recruitment & Marketing Committee to be held at 1.30pm on Saturday, 13 June 2009 in Holyrood Room, Jury s Inn Edinburgh 1. Welcome 2. Minutes 2.1 To confirm and sign the Minutes of the meeting held on 12 March 2009.* 2.2 To consider any matters arising 3. Recruitment 3.1 To discuss Project Brunel report and opportunities for IHIE* (Sent separate PDF) ` 3.2 To review progress on recruitment initiatives (revised list attached)* 3.3 To consider proposal for Training support* 3.4 To review progress on University Task Force* 4. To discuss outcomes of Member Survey * (Sent separate PDF) 5. To note contents of 2009 Members Directory * 6. IHIE websites and Bulletins To receive 2009 statistics * 7. Publications To discuss recent issues 8. Business Plan 2009 To note progress* including Media coverage and Traffex report 9. Training Schemes To approve accreditation of Aberdeenshire Training Scheme* (Sent separate PDF) 10. Any other Business 11. Next Meeting Wednesday 16 September 2009 Recruitment & Marketing Committee 10 December 08

2 *Attached Recruitment & Marketing Committee 10 December 08

3 INSTITUTE OF HIGHWAY INCORPORATED ENGINEERS Minutes of the Recruitment and Marketing Committee held on 11 March 2009 at IHIE Present Staff Apologies S Broadaway (in the chair) M Cook G Foster N Fenning J Healy N Newton S O Donnell S Pegram A J Sharp A Thurston JM Walker S Lopez None. 1. Minutes Action 1.1 The Minutes of the meeting held on 10 December 2008 were confirmed and signed as a true record. 2 Matters Arising Min 3 N Newton urged that visitors be signed up at Traffex as Affiliates on the spot. Put leaflets on Passive Safety and Highways stands as well Redesigned form to be ready by 20 April. Website: private areas being designed and access tested. Forums nearly ready to launch. Membership Cards were being costed. Banners:: 2 new banners now printed. Sec Sec 3. Recruitment Initiatives The Committee reviewed progress on the 2009 actions. Traffex Highways had agreed to share visitor data collected. Renting a reader was c Check with Surveyor that IHIE in catalogue and website. Do Press Release for Daily News to announce Highway Inspector and Maintenance developments. Facebook Need to revitalize Siemens Contact to AJS to chase. Time4Time RIBA had moved on and incorporated it into CPD. Happy for IHIE to use name. Check again with Bradford. Sec Sec Sec CEng Promote moving to IHIE to existing registrants. Benefits Add to Election Letter/Affiliate . Freebies Check costs with TMS of replacing pens with propelling pencil. Sec/ MMg

4 4. Member Survey The tabled aims were agreed. To be circulated end of April. 5. Member Directory 2009 Publications UK had offered to publish the Directory on CD and to supply an encrypted E-Book for the website and 500 hard copies. Agreed to circulate with September Highways, subject to publisher s agreement. P Smith questioned the value of a Directory particularly in view of the DPA. The Secretary explained that Publications UK had approached IHIE and took the risk. 6. Website and E Bulletins The Marketing Manager reported difficulties in accessing statistics for the E- Bulletin and in doing selected separate mailings. IHIE main website still not moved to Google analytics. Agreed would relaunch the Motorcycling website in 2010 to co-incide with revised government strategy. Needed to update over 2009/10 and to sort out the Forum. AJS 7. Publications Surveyor: Password to AJS. Highway: The President reported earlier discussion with Highways publisher. Sec Excellence Awards: Agreed scope was right but more promotion was needed. Perhaps a change of title? IHIE to be proactive in identifying schemes and organizations: Ringway, Lincs Ex offenders (Const. Youth Trust) (Christian Pollock, Ringway) LB Croydon - unemployed Rochdale Wiltshire TFL (Chris Martin, Daniel Moyhan) Brian Godfrey, DRDNI Jacobs (Gill Foster) TMS, JCT contacts HA (Derek Turner) All No decision on feasibility of selection by member voting. 8. Business Plan 2009 A2 A3 B3 Article in Public Service Review. 2 Surveyor comments. Use showreal only at conferences and exhibitions. Articles in Surveyor and Highways differentiating between IHIE membership and EC registration were requested. Sec

5 J Clarke to start telephoning affiliates from May after subscription chase. JC 9. Powerpoint Members commented that the presentation was too long and the slides wordy. The Secretary explained was a comprehensive programme from which presenters could select slides to suit the audience. The Secretary was asked to provide speaker s notes suitable for different events then issue the slides. Meanwhile a more interactive PR course presentation was in preparation. Sec 10. Subscriptions 2010 The Chair woman explained the request from Management to consider the implications of offering free places for events to members to soften the subscription blow. IHIE sees you through the better times. On 2008 figures of one third member attendance, a 50% discount offer to members would cost c. 25k, if taken up at all eligible events. The Committee considered the offer could be a considerable recruitment tool: offering membership plus the discount as a package - Join and do the course. Affiliates would not be eligible. Agreed to recommend to Council one 50% discounted (non-residential) event in 2010 per member - per year (if extended in 2011). (CONFIDENTIAL) Chair 11. PR Course Take up for 2009 courses was very poor despite recent 2 for 1 offer. In view of what was considered unfair competition from easier IHT review, agreed to ask EC on 20 May if would be OK to adopt IHT like processes. Meanwhile, look to simplify review procedure by comparing IHIE with IHT procedures and paperwork. An easier review was not IHT s sole attraction; there were unrelated IHT selling points higher visibility within industry; perceived technical preeminence. AJS Sec 12. Next Meeting Saturday, 13th June 2009, Edinburgh.

6 Item 3.2 INSTITUTE OF HIGHWAY INCORPORATED ENGINEERS RECRUITMENT AND MARKETING COMMITTEE 13 June Recruitment and Retention Action: To note progress Retention Action Early notification of next year s invoices to DD payers Promote DD by installments Invoices to be sent early January (year end December) Reminders 1st on 7 February nd on 7 March - Branch list issued - Membership cards issued - Lapse letter Easter - After Easter telephone (Target consistent late payers & Fellows) Record reasons for lapsing In 2009: identify CMS databases to replace Target New elections - Include Benefits package in Pack - Check 2008 elections read E-Bulletin all Fellows >30 <50 re: Chartered routes after 3 February Membership Cards LTT to sponsor? NO 2009 Membership Survey: Survey lapsed and resigned 2008 as well. 2009: a lot retiring. Ask unregistered if want Prof. Cert. Done (November) ed November Done JC (started after Easter) MD MD MD JMW 1

7 Item 3.2 Recruitment List Benefits (PDF with embedded links) - Send with invoices - Send with Welcome Packs Print new Banners and make available to Branches Access Highways non-ihie member list and mail them Print Application Forms. In longer term, attach to Advance your Career as tear off. Merge Affiliate and Application Form. On web will have EC single application form IAT: ask for article to promote Registration Cost a pop-up display stand. (Design waits on name. See if can design with 1 replaceable panel for name) New target audiences? Maintenance? TMS has drafted 6 day course as for DC. Member get a Member campaign (No) Traffex 2009: be there; collect visitor contacts Smarter the Welcome Packs; send electronically with embedded links Highways: ask for an IHIE article. Insert IHIE flyer? Done MD MD JMW (done) JMW designing JMW MD MD JMW Not well positioned MD / Sec (done) 2

8 Item 3.2 Converting Affiliates Limit Affiliate membership to 6 months (1 Jan 09). Refer to March M&Q Ctte Chase by phone in Month 5 Send tailored E-Bulletin only to Affiliates - Start Remind monthly to transfer Link to Transfer Form Election Pack - Add Benefits - Add Pen Re-design wallets more attractive MM (June 09) JC (R Ralph) Start July MD 3

9 Item 3.2 The IHIE Package Recognition of achievements with value for money Highways Surveyor 36 LTT 68 Question in Member Survey (June 09) Discount on PCs, Courses, Conferences Membership Card CEng/IEng/EngTech routes and progression support Proven continuing competence (CPD obligation) Designatory letters Register of Specialists Use of logo Facebook (not being maintained) Identify and promote Can we identify other member services? Wine club PI and other insurance: contact CSMA Ties } } hinges on new name Freebies (pens, for life, post-its) } 4

10 Item 3.2 Professional Certificates Sell benefits - Siemens newsletter (sent to editor) Quicker turn around on Foundation level certificates Problem re. Traffic Signs; ask R Leonard to help Articles in TEC, S, LTT Promote to Employers ( skills shortage ) TSC promote when first consultant passes (Mott Mac?) chase A Stubbings re. Atkins Academy DC to receive DC Certificates at Annual conference - Promote to CSS Committee (Huw Jones) Signs flyer done AJS to check MD JMW drafted (SProctor) JMW JMW (1 July) 5

11 Item 3.2 Employers Mail TSC and TS flyers with Training News Promote Professional Certificates to CSS and in Surveyor / LTT articles Register of RSAs (launched March 2009) Time 4 Time : RIBA scheme unavailable ask Council Members to take to their employers LTT may include in TSC supplement 6

12 Item 3.2 Other Put relevant Product Placement links in the E-Bulletin? On web? (eg. T Signs Exhibitor weblinks) (TSC speak to N Lamprell or see JCT Catalogue). For 2009, try new design on events leaflets. Looking samey. Explore commissioned CPD presentations from significant companies (cf. RIBA CPD Provider System & CIPHIE Plumbers CPD) For example, Siemens, 3Ms, Clearview studs. Seen designer Student task force J Nightingale reporting See June papers. JN spoke at Napier. 7

13 Item 3.2 Events CPD Certificates and additional info post-event. Trial on 2 courses Differentiate members (advise on progression) and nonmembers (promote membership) Trial Survey Monkey Happiness Questionnaires and monitor numbers accessing web papers 8

14 Item 3.3 INSTITUTE OF HIGHWAY INCORPORATED ENGINEERS RECRUITMENT AND MARKETING COMMITTEE 13 June 2009 Proposal to Establish Training Support Action To discuss this proposal from Graham Milne Proposal Challenge The IHIE would like to attract new members. Within the Roads Departments throughout Scotland, there is a huge pool of personnel wishing to become chartered, incorporated etc in an appropriate Institution. Most Councils still promote ICE with limited success we should promote IHIE as the Councils are aware of the difficulties but do not know which way to turn. Hurdles Councils do not have enough resources for training for young engineers, as it tends to be too costly. Recently qualified engineers are usually keen to progress their career but do not know what direction to take. Suggestion Offer a service to Councils/Consultants/Contractors suggest 5days/year for a fixed fee say 3K. For that fee they would receive the services of an IHIE person for advice, assistance, preparation of engineers for the professional interview. Councils etc are usually keen to progress their engineers but cannot afford their own trainer. Test the market with a flyer/letter. Benefits to IHIE IHIE could make money from the training. Many new members could be attracted larger membership more annual income

15 IHIE University task force 1.0 Objectives We have recognised the need to attract increasing numbers of younger graduates to membership and the ability to register CEngs provides the opportunity to head off student members before they join competing organisations such as ICE and IHT. It is proposed that the task force will actively seek to capture young members by going directly to Universities to promote membership of the IHIE. The task force will provide a personal link for prospective members both handling their initial enquiries and where appropriate putting them directly in touch with suitable mentors. To this end it is proposed that three direct objectives be adopted by the task force: 1. To identify educational institutions likely to be a source of membership 2. To provide IHIE link members to directly deal with enquiries and offer support and advice to individual institutions 3. To contact the institutions and seek to address students directly in the form of a seminar / presentation slot / individual consultations and to place individually tailored literature into the institutions with clear and unambiguous information details of the direct point of contact. 2.0 Proposed methodology 2.1 Identify the institutions for targeting and seek key contacts. In order to retain CEng registration privileges the IHIE needs to attract an increasing number of CEng candidates but what should not be overlooked is the strong and identified position of the IHIE as the home of incorporated engineers and engineering technicians. It should also be recognised that there are opportunities to capture EngTech and IEng candidates with a view to encouraging a career development path up to CEng registration where applicable. As such it is proposed that a primary list of institutions be identified who currently offer accredited courses for CEng registration and a secondary list of institutions offering courses accredited for IEng registration. A search of EC web site has revealed that a total of 9 institutions currently offer accredited Masters programmes likely to provide CEng candidates for the IHIE these are: University of Leeds University of Salford Napier University University of Newcastle London South Bank University of London Imperial College University of Nottingham

16 Nottingham Trent University of Southampton There are a further 68 institutions providing accredited courses recognised by the IHIE for IEng registration (listed in appendix A) and over 200 with courses accredited for EngTech registration. It is proposed that the 9 institutions identified for CEng registration form the form the primary target list with the remaining institutions the secondary list. 2.2 Seek IHIE members to act as link volunteers for nominated institutions. The most obvious way of identifying areas for link members is to adopt the IHIE branch boundaries, but it is recognised that where individuals have established contacts they may be better placed to take responsibility for these institutions. Further, by using the branch network as a model it should also be possible to promote branch activities in parallel. The current list of branches are: North of Scotland South of Scotland North Eastern North Western Yorkshire North Wales East Midlands Mercia Eastern Severnside Chilterns Thames North Southern South Western Northern Ireland In addition it is proposed that a link member be established for overseas institutions as and when the opportunities arise. 2.3 Provide link volunteers with contacts, presentational material and key literature and support their activities via IHIE membership services and committee. A draft pro forma for a notice board flyer is presented in Appendix B.

17 2.4 Link members should seek to push associate membership hard with a view to signing up members on the seminar/presentation day or on the first point of contact where possible. The no cost initial membership and the opportunity to apply on line should prove popular with students. 3.0 Action plan 3.1 The current economic situation provides an excellent opportunity to potential members by hard selling the idea that professional membership will give students seeking work a distinct advantage over their peers. It is therefore proposed that an ambitious action plan be adopted to establish an active task force for no later than the start of the next intake in September Table 1 lists key actions to this end: Key Actions Dates Establish target lists Done Establish link members Immediate Form contact list End of June 2009 Prepare and distribute recruitment pack End of August 2009 Roll out programme Sept 2009 Table 1 : key actions 3.2 Coordination It is recognised that there is a large amount of work in rolling out this programme so to share the efforts fairly it has to fall on individual link members to be able to act with reasonable autonomy and initiative. It is however proposed that the activities initially be coordinated via membership. This is a key area for discussion. 4.0 Discussion

18 Appendix A List of institutions providing accredited courses for IHIE IEng registration.

19 Accredited Course - Search Results Search Criteria: Keywords in Title: engineering ; Institutions = Location: England, Scotland, N. Ireland, Wales Course Type: Full Time, Scotland, Sandwich, Distance Learning Academic Institution Courses West Anglia College 1 Anglia Ruskin University Anglia Polytechnic Anglia Polytechnic University Birmingham City University University of Central England in Birmingham Birmingham Polytechnic University of Bolton Bolton Institute of Technology Bolton Institute of Higher Education University of Bradford 2 University of Brighton Brighton Polytechnic 1 Burton upon Trent Technical College 1 Coventry University Coventry Polytechnic University of Derby Derbyshire College of Higher Education University of Hertfordshire Hatfield Polytechnic University of Hull 1 Kingston University Kingston Polytechnic Leeds Metropolitan University Leeds Polytechnic 5 4 Lincoln College 1 North Lincolnshire College 1 Liverpool John Moores University Liverpool Polytechnic University of Greenwich Thames Polytechnic 4 3

20 University of East London Polytechnic of East London 2 Westminster College 1 University of Westminster, London Polytechnic of Central London 1 North West London College 1 London South Bank University South Bank Polytechnic South Bank University, London 5 Newcastle College 1 Norfolk College 1 North West Water & Bolton Metropolitan College 1 University of Northumbria at Newcastle Newcastle upon Tyne Polytechnic 2 New College, Nottingham 1 Nottingham Trent University Nottingham Polytechnic Oxford Brookes University Oxford Polytechnic 7 3 Pembrokeshire College 1 Peterborough Regional College 1 University of Plymouth South West Polytechnic Portsmouth University Portsmouth Polytechnic 7 2 Reading College 1 Sheffield College 1 Sheffield Hallam University Sheffield City Polytechnic 1 Shrewsbury College of Arts and Technology 1 Somerset College of Arts and Technology 1 Southampton Solent University Southampton Institute of Higher Education Stockport College of Further & Higher Education Stockport College of Technology 2 2 Suffolk College 2 North East Surrey College of Technology NESCOT University 1 Swindon College 1

21 University of Teesside Teesside Polytechnic University of The West of England, Bristol Bristol Polytechnic 4 3 Wigan & Leigh College 1 University of Wolverhampton Wolverhampton Polytechnic 3 York College of Further and Higher Education 1 North West College of Technology, Londonderry 1 University of Ulster Ulster Polytechnic University of Abertay Dundee Dundee Institute of Technology Dundee College of Technology 4 2 Bell College of Technology 1 Carlisle College 1 Dundee College 1 Edinburgh's Telford College 1 Falkirk College of Technology 2 Fife College 1 Glasgow Caledonian University Glasgow Polytechnic 3 Inverness College 1 Napier University Napier Polytechnic of Edinburgh University of the West of Scotland University of Paisley Paisley College of Technology 6 4 Perth College 1 Robert Gordon University Robert Gordon Institute of Technology 1 Stow College 3 Bridgend College 2 Glamorgan University Polytechnic of Wales 8 Pontypridd College 1 Swansea Metropolitan University Swansea Institute of Higher Education 1 University of Wales College, Newport (UWCN)

22 Gwent College of Higher Education 4 Glyndŵr University North East Wales Institute of Higher Education 2

23 Appendix B Draft pro forma of notice board flyer

24 Our members work in traffic engineering, highway maintenance, development control, materials, road safety, design, transportation planning, signal control, sustainable transport and road safety. Enhance your career with professional membership Did you know that membership of a professional body can significantly increase your prospects? Are you aware that some courses offered by your university will open the door to CEng, IEng and EngTech registration with the Engineering Council? Do you realise that membership of the IHIE gives you access to professional mentoring and can help you secure internationally recognised registration? Did you know that you can join the IHIE as an affiliate free for one year and that you can do so on line? Research has shown that Chartered Engineers earn significantly more than their un registered peers. 70,000 Salary Comparison For Engineers (2007) Average Salary 60,000 50,000 40,000 All CEng Registrants Mechanical Engineer Electronic Engineer 30,000 20,000 10, to to to 54 Age Source : Engineering and Technology Board, Office of National Statistics Xxxxxxxx University currently offer the following programmes which are recognised by the IHIE and the Engineering Council as underpinning qualifications for professional registration: Programme MSc(Eng) Transport Planning & Engineering xxxxxxxxxxx xxxxxxxxxxx Recognised for CEng xx xx The IHIE have appointed a representative to deal with your enquires for an informal chat and more information please contact : john.nightingale@jctconsutancy.co.uk tel Or visit the IHIE website : You may also not be aware that the IHIE operates a branch in your area where you can attend events free and get to know other professional in the industry. Your local branch is YORKSHIRE. To contact your branch directly visit : or e mail : xxxxxxx

25 Item 5 INSTITUTE OF HIGHWAY INCORPORATED ENGINEERS RECRUITMENT AND MARKETING COMMITTEE 13 June Contents of Members Directory Action To note the Contents are: President s Forward IHIE Annual Review (Only included if short of copy) Members of Council IHIE Diary dates Go for CEng with IHIE (A Gray and I Bradfield profiles) A Safer Way: road safety to 2020, an IHIE view CSCS card exclusive routes for IHIE members IHIE Register of Road Safety auditors DfT Traffic Signs review an outline IHIE Employer of the Year IHIE Signs Structures guide Shared Space resources Obituaries (Bill Taylor and B Simmonite) Branch Contacts and Map

26 Item 6 INSTITUTE OF HIGHWAY INCORPORATED ENGINEERS Recruitment & Marketing Committee: 13 th June 2009 IHIE & Home Zones Web stats and E-Bulletin & Motorcycle Analysis IHIE Web Stats (2009) Month Unique Number of Pages Hits Visitors visits January February March April May IHIE Bulletin Analysis (2009) Sent/Read Analysis Month Sent Undeliverable Read Percentage Read January % February % March % April % May % Most read pages (top 10) Month March April May Most clicked Membership Membership Membership Events Events Events News News News Members Area Members Area Members Area Forum Forum Forum Training Training Training Technical Gateway Technical Gateway Technical Gateway Career Course Surveyor Jobs Surveyor Jobs Conferences Update your details Least Other related events Surveyor Jobs Update your details R & M Committee June

27 Item 6 Home Zones Webstats January 2009 May 2009 Monthly history Jan 2009 Feb 2009 Mar 2009 Apr 2009 May 2009 Jun 2009 Jul 2009 Aug 2009 Sep 2009 Oct 2009 Nov 2009 Dec 2009 Month Unique visitors Number of visits Pages Hits Bandwidth Jan MB Feb MB Mar MB Apr MB May MB Jun MB Jul Aug Sep Oct Nov Dec Total GB Top 10 Most visited Pages (March - May 09) URL March April May /flashservices/gateway / (homepage) /public/casestudies/index.cfm /pdf/casestudy.cfm /public/casestudies/cs_search.cfm /public/guidance/index.cfm /challenge/home_zones_challenge.htm /public/resources/index.cfm /public/legislation/index.cfm /public/guidance/topic_papers.cfm Other R & M Committee June

28 Item 6 Motorcycle Website (2009) Visits Page View Pages per visit January February March April May Top most visited Pages (Jan May 09) URL January February March April May Landing Page Home Page Parking Road Design and Traffic Engineering Motorcycling and Road Safety Audits Parking Standards R & M Committee June

29 Item 8 Institute of Highway Incorporated Engineers Council: 11 March 2009 CONFIDENTIAL Business Plan: (as amended by the Officers on 26 February 2009) ACTION: To be agreed IHIE VISION An institute which is inclusive, supportive, innovative, respected and trusted. A natural home for members who are ambitious, specialist, practitioners, competent, knowledgeable, chartered and proud to belong. IHIE AIMS & OBJECTIVES Aim A: To change perceptions in order to meet the aspirations of members Objectives: A.1 To enhance appreciation of IHIE among movers and shakers in order to strengthen credibility A.2 To increase media profile A.3 To improve marketing of membership to increase numbers joining (2009 Priority) Aim B: To support career development Objectives: B.1 To roll out CEng registration B.2 To extend Professional Certificates in more specialist disciplines. (Maintenance/TP/RSEngr) B.3 To promote retention, new members and registration (2009 Priority) B.4 To encourage career planning and reward compliance with CPD requirements B.5 To launch a register of RSAs Aim C: To provide quality services Objectives: C.1 To provide more training and learning opportunities C.2 To provide opportunities for debate and interaction among members C.3 To keep members informed by a range of publications C.4 To facilitate and encourage local activities C.5 To support members knowledge base Revised SWOT and a Risk Assessment are with Viability Analysis. In order to achieve these AIMS and OBJECTIVES IHIE has agreed the ACTIONS detailed on the following pages. Recruitment & Marketing June

30 Item 8 Aim A: To change perceptions in order to meet the aspirations of members Objectives: Actions Ctte June 2009 A.1. To enhance appreciation of IHIE among movers and shakers in order to strengthen credibility Take IHIE package to Employers R&M Meet DfT Targeted training officers contacted with an IHIE training/competence package Talking to UDG and PRIAN re joint approach. CSS SST group has IHIE package of DC, T Signs, TSC and Maintenance competences (May 2009) A.2. To increase media profile Target news stories (Exploit Conference R & M 2 articles in Surveyor papers) 1 in LTT (HDC course) (SP) JMW has drafted. With SP. LTT talking to JCT and IHIE re. TSC supplement in Sept. Will do article on PCs. A.3. To improve marketing of Hold 5 min talks about improved routes R & M PPT devised Rolling advert devised membership at start of afternoon courses 2 talks held Council members, staff, recent IEngs & R&M PPT devised and circulated Done CEngs to hold lunchtime /after work road shows Members equipped to deliver 1 meeting held in each branch?? New exhibition material printed Banners delivered Staffed Stands at all key events R & M Surveyor/Roads Expo/ Roads EXPO staffed PACTS/Road Safety Expo IHIE conferences (mentors to staff) Traffex 2009 stand (Passive Rev, Highway or Surveyor) Passive Rev; TimeBank; LTT Traffex very disappointing. Notes for 2011 compiled! Exhibited at Timebank, PR and LTT Speed conference. Recruitment & Marketing June

31 Item 8 Objectives: Actions Ctte June 2009 A.3. To improve marketing (continued) Marketing to university students R & M Outlets identified and contacted (JBM list) Student/Careers leaflet published Programme of college presentations initiated by Task Force JN trialled at Napier Increase awareness of open membership grades R & M 2 visits Number of GM, AM, M transferring and elected - 20 Transfers and 20 Elections Aim B: To support career development Objectives: Actions Ctte June 2009 B.3. To promote membership and Focus on membership, not R&M Communications monitored registration registration and improved Increase number of Affiliate Members transferring R & M Follow up improved monthly reminders them phone call. Affiliate briefing held quarterly Number transferring rises year on year Recruitment & Marketing June

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