It s the way to travel Africa

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1 was established in 1946 as a small local tour company offering tours into the Kruger National Park for school children during weekends and school holidays. Over the past decades, we have built our business into one of Africa s largest and best-known tour operators. With headquarters in Cape Town, offices in Johannesburg, Durban and Windhoek, and alliance partners in Botswana, Zambia, Zimbabwe and Mozambique, we are well-positioned to deliver extensive travel and touring services throughout Southern Africa It s the way to travel Africa Our team of dedicated travel specialists has extensive knowledge of every aspect of our industry and a proven versatility to meet the standards of discerning travelers whether they are holidaying in small or large groups, as families, couples or individuals. Attend weekly product training and update sessions to ensure our product knowledge is continually relevant and up to date Regularly partake in educational travel across Southern Africa in order to experience the travel products on offer, first hand Have, on average, 10 years industry experience which ensures a wealth of knowledge and depth of experience Hold excellent relationships with suppliers across Southern Africa ensuring that we contract only the best rates and terms of on behalf of our clients Are equipped with proficient language skills - our sales teams and guides are able to accommodate guests in the language of their choice Operate on a dedicated consultant basis and make use of a buddy system to ensure your requirements are always met Work closely with our tour guides to ensure a seamless tour experience Are able to work with you on commercial and marketing assistance, such as growth driven overrides and campaign assistance Are available to assist you with training to support your product manager and teams, either via webinar, skype or where possible at your offices Assist with organizing and managing familiarization trips in Southern Africa for your teams

2 develops and produces a directory of key accommodation establishments across Southern Africa every two years. The guide book is distributed to our extensive client base worldwide, who use it as a reference document and strategic tool to guide decisions regarding the choice of properties included in their travel itineraries. Our 2012/13 guide book will be released in a new A5 guide book format, making it easier to use and to reference. The guide book is free of all advertising, making the overall content simple, concise & relevant, developed to be used independently or alongside our newly redesigned Guided or Tailor-made brochures.

3 plays a leading role in the African tourism industry, and we are committed to the continual improvement and promotion of Southern Africa s touring infrastructure and services. We are members of major touring associations that promote travel to Southern African, including: It s the way to travel Africa SATSA, Southern African Tourism Services Association SITE, Society of Incentive Travel Executives SAACI, Southern African Association for the Conference Industry TASA, Tour & Safari Association of Namibia SA Tourism - the South African Tourism Board The Namibian Tourism Board The 2013 Adventure Travel World Summit - Namibia USTOA United States Tour Operators Association APTA The Association for the Promotion of Tourism to Africa

4 offers a wide selection of enthralling Day Tours that showcase the diverse splendours of Southern Africa. Our Day Tours covers every aspect of living in Southern Africa and can be booked as a stand alone tour or added to a Guided or Tailormade holiday.

5 brings you authentic and hassle-free Guided holidays, that operate on a set departure basis, and that takes in top destination highlights across Southern Africa. Each guided holiday offers our guests top quality guides, safe transport, excellent accommodation and fine dining, supported by dedicated and professional service.

6 one of Southern Africa's leading tour operators, Springbok Atlas Tours & Safaris is insured by Southern Africa's leading travel insurance company, SATIB. Under standard insurance terms and conditions, Springbok Atlas Tours & Safaris is insured for: General Public Liability General Products Liability Food & Drink Poisoning Liability Emergency Assistance Legal Defense Costs Property Owners Liability Guests Personal Effects Liability Indemnity to Principles Cross Liabilities Wrongful Arrest / Defamation Mental anguish or diminished holiday value in terms of the EC Directive on Travel & Trade Passenger Liability in any waterborne craft or traditional craft (mokoro) - inland waters only All Sub Contractors to the Insured In addition, Springbok Atlas Tours & Safaris ensures that all of its suppliers carry an appropriate level of public liability insurance for the countries they operate in and for the services offered

7 representative will await guests inside the airport terminal with a Welcome Sign board carrying our company logo. On arrival at hotel, the representative will escort guests to the check-in counter. Guests have the option of a sit down Meet and Greet meeting. During this meeting, clients are met where most convenient to them, in the main cities, and enjoy a thorough discussion and explanation through their itinerary. It s the way to travel Africa Upon arrival you will be able to identify our representative, who will be carrying a clearly marked welcome board with the Springbok Atlas Tours & Safaris logo. Welcome boards can also be customized to carry our clients logo s if required This comes highly recommended to clients on a self drive itinerary. Guests have a choice between a standard or luxury welcome wallet. The standard welcome wallet is complimentary and is an envelope size plastic wallet containing the guests welcome letter, essential documents, a pen and two luggage tags. The stylish luxury wallets are made from durable canvas making it useful travel accompaniment for the journey and beyond. It comes with vouchers, a welcome letter, any directions that might be required, a pen; information leaflets i.e. Cape Town City Map, and Tax Refund Information. The luxury wallet is available at a nominal charge. We strongly suggest the use of the luxury wallet.

8 offers a complimentary 24/7 after hour contact service. Our office hours are 08h30 to 17h00 South African Time, Monday to Friday. Springbok Atlas Tours & Safaris switchboard changes to answering machine at 17h00. The answering machine has a voice message listing the after hour contact numbers, with the option to select automatic dial to the applicable after hours number. It s the way to travel Africa Springbok Atlas Tours & Safaris have a team of consultants dedicated to the European, UK, USA and Australasian markets who are equipped to provide service in the following languages; German, Italian and English with French and Spanish assistance on Ad Hoc basis. A/h German A/h Italian A/h UK A/h USA/ Australasia In addition to the above we also provide dedicated Guided and Day Tours after hours contact service. A/h Guided A/h Day Tours

9 Our XML API offers our international operators the opportunity to seamlessly pull their contracted rates, as well as product information directly from our system to their own. It s the way to travel Africa The opportunity to pull the following information directly in to your system: o All your contracted rates o Product information, policies and amenities o Specials such as Stay Pay deals o Special rates information (min 2 nights, weekday/ week end rates or long stay rates) o The ability to update the rates in your system whenever you need Currently we have 1300 suppliers across six countries available for system to system connectivity Suppliers vary from hotels and game lodges to transport and trains as well as our Springbok Atlas Tours & Safaris Guided Holidays Connection is available to you at no cost You will be able to access our system via a HTTP POST using the API Specs which can be supplied as and when required

10 sends out a bi-weekly product newsletter to our clients worldwide. The product newsletter is made up of a uniquely featured package as well as a summary of the latest relevant travel industry news. We also use our product newsletter to inform our agents of the latest industry specials as well as Last Minute Offers on our own Guided holidays. The product newsletter conveniently links through to the Springbok Atlas Tours & Safaris website where you will find more information about the relevant package, travel news & specials.

11 partner site, gives you immediate access to your negotiated rates in tariff manual format. It enables you to run your own tariff at any stage, by choosing type of service, country and date range. Partners have access to room rates as well as closed off periods and minimum stay information.

12 encourages and supports Responsible Tourism by maintaining accountable business practices. We believe that tourism plays a vital role in the conservation of Africa s spectacular wild places and in the improvement of quality of life for its people. It s the way to travel Africa We are constantly looking for more opportunities to provide our guests with lifeenriching Responsible Tourism practices. A nonprofit organisation based in the rural communities surrounding Hazyview, Mpumalanga. SizaBantwana has about 400 children, orphaned or made vulnerable as a result of HIV/AIDS. Springbok Atlas Tours & Safaris has donated towards the Sizabantwana Reading Power Programme on behalf of our top partners instead of giving out awards. Built during the 1960s by the farmers in the area for the labourers children. the multigrade school offers education to children from Grades 1 6. The OvaHimba Village offers guided tours allowing an insight into today s way of life of the OvaHimba people; their ancient traditions and beliefs combined with the influence of civilisation. Income generated through visitors helps to sustain this tribe and support the many orphaned or abandoned children. The Living Museum gives an authentic insight into the traditional culture of the Mafwe, locals demonstrate their traditional craftsmanship and entertain through singing, dancing and games. The Living Museum brings direct benefit to the Mafwe community through entrance fees and sales of traditional crafts from the museum shop as well as maintaining their traditional lifestyle. Annually Sponsor & mentor learners from previously disadvantaged backgrounds (Tourism Community DevelopmentTrust): Platinum Friend of the Trust. Annual donation and 5% of Cape Town Township Tour. Includes an annual contribution from Springbok Atlas to two schools in the Vlakfontein area.

13 has a dedicated team of international representatives based in North America, UK, Spain, Italy, Germany and a in GSA Portugal. These representatives have extensive knowledge of the industry and serve as our important contact points to our clients in these markets. It s the way to travel Africa Kathryn T Monaco PO Box 872, Babylon, NY , USA Telephone: Facsimile: psckmonaco[at]aol.com Gerd Grünewald Am Klebwald 22, 73760, Ostfildern, Germany Tel: +49 (0) Fax: +49 (0) Gerd.Grunewald[at]springbokatlas.com Tolene van der Merwe Unit C7, Commondore House, Juniper Drive, Battersea Reach, London, SW18 1TW, UK Telephone: tolene[at]boutiquetravelmarketing.com Reno Mauricio Campo Grande, 220 B, Lisbon, Portugal Telephone: Facsimile: renosafari[at]hotmail.com Blanca Coello C/ Minerva 98, Madrid Cell: blanca.coello[at]springbokatlas.com Patrizia Olivadi Cell: patrizia.olivadi[at]gmail.com

14 of Southern Africa folds up to a convenient size that is easy for travelers to carry around on their holiday. It provides an informative overview of the entire Southern Africa at a glance as well as provides detailed overviews of key areas travel destinations such as the Winelands, Kruger National Park, Victoria Falls & Namibia. Our map has an essential legend on the back cover to assist travelers when interpreting the map as well as a calendar of events for each country.

15 is a range of Guided Tours which have selected seats available, at fantastic discounts, for sale within 30 days of travel. Updated information on departure dates, number of seats, discounts offered and the rates for our Last Minute Offers for Guided Tours can be found on our website. New Last Minute Offers are updated weekly. All Last Minute Offers are subject to availability at time of booking. In addition to the above mentioned Last Minute Offers we also offer a wide range of that are supplied to us by our travel and hospitality partners and suppliers.

16 Our Tailor-made holidays offer limitless Southern African travel options for individual travel and group tours. These sample travel ideas show just a small selection of innovative, authentic & competitively priced holidays we can tailormake to your requirements.

17 Our partner site gives you immediate access to your negotiated rates in Tariff Manual format. It also enables you to view property information and policies, and make online quotes and on request bookings through our reservation system. You will have access to live availability for certain hotels as well as transfers, guided tours and day tours.

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