POST SHOW REPORT 2016

Transcription

1 SERVING THE $272 MILLION DEMAND FOR SEAFOOD IN THE MENA REGION* POST SHOW REPORT EXHIBITORS FROM 38 COUNTRIES 14,945 VISITORS $82 MILLION TOTAL SPENDING POWER

2 SHOW INFORMATION SHOW TYPE SHOW SIZE VENUE SHOW DATES EDITION EXHIBITORS ANNUAL TRADE SHOW 4,000 sqm 7-9 November th 158+ TOTAL SHOWCASING ATTENDEES COUNTRIES NEXT EDITION CONDUCTED BY WEBSITE SHOWCASING 27 COMPANIES 14,945 TRADING 107COUNTRIES September 2017 Official Opening Ceremony Conducted By HIS EXCELLENCY DR. RASHID BIN AHMED BIN FAHAD SEAFEXME.COM

3 Visitor Profile Procurement & supply chain managers Luxury travel & cruise line operators Chefs, F&B and HORECA professionals Seafood trade bodies & associations Food Manufacturers Seafood traders, wholesalers & retailers Caterers, hoteliers & restaurateurs Importers & exporters of seafood Visitor Objective To make business connections and sign deals with quality suppliers of seafood Seafood retailers, grocery stores & supermarkets Equipment & packaging conultants Home-grown and international fast food chains 14,945 BUYERS 52% Regional 14% 6% General Manager C-Level 21% Executive SEAFEX is the principal procurement platform for sourcing specialist seafood products for use across Jumeriah Group s extensive UAE network of hotels and restaurants. SEAFEX provides us with insight into innovation and new developments in retail. We use these insights to future-proof our business and to stay on top of consumer trends in the fastmoving retail landscape. This is my second time visiting the show and I am impressed with the footfall, the range of seafood products, and access to local fisheries. Mohammed Kapital, Vice President Supply Chain and Logistics, Jumeirah Group Miguel Povedano, Executive Regional Director, Carrefour Abir Khalil, Business Development Manager, Promar Trading 48% International 31% 25% Owner/Board Director/Managing 90% of visitors rated the show as good to excellent Household Name Buyers Included:

4 89% rated the show as good to excellent and are planning to exhibit again next year Exhibitor Profile SEAFOOD KEY EXHIBITORS American Indian ASMAK Fresh Frozen Live Value-Added Branded Private Label Aquaculture C-Food International S.A.L. SEAFOOD COMPLEMENTARY PRODUCTS East Fish Processing Essam Shama Coatings Sauces Seasonings Breading SERVICES European Seafood Gourmet House JM Foods Quality Control Financial Associations Seafood Marketing Bodies CANNED PRODUCTS Sardines Tuna Average ExhibitorSales Value $918,550 Exhibitors in their words JSykes Magenta LLC Norwegian Seafood Council Ocean Fisheries Promens (India) Pvt Ltd Perfect International This is our third year participating at SEAFEX and it won t be the last. We got to reach potential customers from the GCC and most of the European countries. Rakesh Unnikrishnan Purchase Manager, JMFoods SEAFEX was a huge success. We got to target visitors from our key target markets including Amman, Dubai and Istanbul. We will definitely be present at the 2017 edition. Jiang Zhi Yu General Manager Assistant, SEA RESUN Salmon Farm Sea Horse The Deep Seafood Turkish Seafood Promotion Committee

5 PLUS! Business Match Making Service The Speciality Food Meetings Programme generated 585 individual C Level sales meetings in a business lounge setting $684,000 worth of business generated by just 3 meeting participants An Extensive Marketing and PR Campaign We received good leads from our first participation at SEAFEX. The UAE is our key target market as it gives us access to the rest of the GCC. Victor Cal Sales Representative, Tongwei Hainan Aquatic Producs CO.LTD Internal Database targeting 300,000+ F&B professionals Personal invitations mailed to 70,000+ international C Level prospects Total PR Circulation 78,657,165 Advertising Value US $1,276,375 Total PR value $3,829,126

6 Booking Rate 2017 ALL-INCLUSIVE PACKAGE (MIN. 9 SQM) AED 1,810 / USD 495 PER SQM Includes: walling, carpet tile floor, name plate in English, 1 x 13 amp socket,3 x spot lights, 2 x chairs, 1 x table, 1 x lockable cupboard. SPACE ONLY (MIN 24 SQM) AED 1,540/ USD 425 PER SQM Open floor space for exhibitors who wish to design & build their custom stands. Power charges apply. Secure a prominent location Official Media Partners Supported by Procurement Partners Knowledge Partner Official Supporting Association Official Research Partner Supporting Media Partners Supporting Media Partners Supporting Media Partners