What is the Sea Festival of Trees?

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Rodger Gyles Dixon
5 years ago
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1 Festival Overview

2 What is the Sea Festival of Trees? Annual holiday fundraiser Features wonderland of 150 sparkling trees Trees are decorated and donated by businesses, organizations + individuals 25,000+ attendees Proceeds benefit the Salisbury Beach Partnership s Campaign to Bring Back the Historic Salisbury Beach Carousel.

3 Sponsors Presenting Sponsor Event Sponsors Host Sponsor

Location, Dates, Admission, Info LOCATION:

4 Location, Dates, Admission, Info LOCATION: All Trees--Blue Ocean Event Center, 2 nd floor, Salisbury Beach, MA PUBLIC DATES: Saturday, November 17 Sunday, Dec 2 ADMISSION: $7 INFO: WEB SOCIAL MEDIA PHONE

5 $7 Admission includes: Viewing of 150+ trees Visit with Santa (daily, hours vary) Visit w/ Elsa + The Grinch (weekends) Seaside Ice Skating (skate rentals available) New England s Largest Gingerbread House Holiday Movies and Stage Entertainment (weekends)

6 Visit with Santa Atlantic Ballroom, 2 nd floor Dedicated area with Santa Chair, reindeer + trees + photos Santa visits daily, hours vary North Pole Post Office write and mail a letter to Santa throughout festival

$5 Must sign waiver. Benches available. No lockers; stow gear under benches.

7 Seaside Ice Grandview Hall, 2 nd level 1,800 sq. ft. indoor synthetic ice rink During festival hours -- FREE open skating Skate Rentals! $5 Must sign waiver. Benches available. No lockers; stow gear under benches. Not liable for lost or stolen goods. AFTER FESTIVAL Rink will be open late December to late February for skating on weekends, during school vacation week and for private parties. $5 fee.

built by Gingerbread Jim Shalkoski, Seaglass Restaurant Manager and skilled cake

8 Giant Gingerbread House Seaglass Restaurant Lobby 10 ft. x 10 Ft. sugary confectionary creation located in lobby, visitors see upon exit Designed and built by Gingerbread Jim Shalkoski, Seaglass Restaurant Manager and skilled cake designer Features a whimsical Santa s North Pole Toy Factory Village made with gingerbread & candy decor

Festival Food & Drinks Blue Sky Lounge, 2 nd Floor:

& Cheese Sauce, Soup Housemade Cheese & Pepperoni

9 Festival Food & Drinks Blue Sky Lounge, 2 nd Floor: CONCESSION OPEN DAILY: NEW! Mann Orchard s Warm Apple Crisp w/ Whipped Cream Sandwich Wraps, Chicken Fingers, Pretzel Bites, Chips & Cheese Sauce, Soup Housemade Cheese & Pepperoni Pizza Snacks, Cookies, Brownies Full Beverage Selections First come, first served table seating

10 Other Dining & Shopping Options Seaglass Restaurant Open Daily at 11:30AM, serving lunch & dinner Mon-$11.99 Haddock, Tues-$5 Burgers, Wed-$1/$2 Raw Bar Capri Seaside Italian Grille Open Wednesday Sunday at 4PM, serving dinner Wed-$11.99 Pasta Night, Sun-$9.99 MeatballPallooza Beach Concessions 1 block from Festival: Joe s Playland arcade, tasty treats Cristy s Pizza beach pizza Tripoli Pizza beach pizza Salisbury Discount House stocking stuffers, variety store

11 Special Events

12 Events + Shows + Private Celebrations Thurs, Nov 15 Giant Gingerbread House Unveiling 6PM Caroling, Cocoa, Cookies, and Illumination! (FREE) Fri, Nov 16 Newburyport Bank Customer Preview Passes Noon-3PM Trees open. Fri, Nov 16 Spirits of Christmas Gala + Tree Lighting 7PM Hors d ouevres, Beer/Liquor + Wine Tastings, Tree Awards, Tree Lighting, Live Music $25pp Sat, Nov 18 Opening Day of the Festival Open 10AM-9PM

13 Events + Shows + Private Celebrations Sat, Nov 17 Coastal Christmas Arts + Crafts Show 10AM-4PM Blue Ocean Music Hall 30+ coastal crafters w/ beach-themed gifts, jewelry + more Sun, Nov 18 Santa s Helper Auction 1pm-5pm Blue Ocean Music Hall Mon, Nov 19 Anna Jaques Hospital Family Night 5PM-9PM Hot Cocoa + Cookie coupon provided to all AJH attendees Tues, Nov 20 Triton Night $4 admission for Salisbury, Newbury + Rowley residents + students. Complimentary cookie voucher. Tues, Nov 21 Winnacunnet Night $4 admission for Seabrook + Hampton area residents + students. Complimentary cookie voucher.

14 Special Events and Private Celebrations Thurs, Nov. 22 CLOSED Happy Thanksgiving! Friday, Nov 23 Wally the Green Monster Visits 6PM-8PM - Red Sox Mascot photo opp. $1 off admission w/ team apparel. Register to win World Series Championship swag. Sat, Nov 24 Rockin Into the Holidays w/foreigners Journey 9PM - Blue Ocean Music Hall. Ticketed concert. Sun, Nov 25 Naughty + Nice Brunch w/ Santa + The Grinch 10AM-Noon Holiday Brunch, Music, Holiday Activities $35pp Mon, Nov 26 Pentucket Night $4 admission for West Newbury, Groveland, and Merrimac residents + students. Complimentary cookie voucher.

15 Events + Shows Mon, Nov 26 Seascape Creations Holiday Workshop Make a seascape window with sea glass & shells. $50pp Tues, Nov 27 Newburyport & Amesbury Night $4 admission for Newburyport & Amesbury residents with ID. Complimentary cookie voucher. Tues, Nov 27 Gingerbread Night Out Ladies night out gingerbread house workshop + cocktail tastings + demos, passed hors d oeuvres. $45pp Thurs, Nov 29 Sip, Stroll & Shop Ladies Night Ladies night out hosted by 92.5 the River s Dana Marshall Cocktail mixology and sampling, holiday demonstrations by Interlocks Salon & Spa, Flowers By Marianne and more, 20% off at By the Sea Gift Shop + door prizes

16 Events + Shows + Private Celebrations Fri, Nov 30 Blades the Bruin Visits 6PM-8PM Boston Bruins mascot skating w/ the Ice Girls. Register to win Bruins game tickets w/ premium seats! $1 off admission for guests wearing team apparel Sat. Dec 1 Dance Performances 11am Kadee s Tumbleweed 12:30pm Bracken School of Irish Dance 2:00pm Special Stars Sun, Dec 2 Polar Express Pajama Party Brunch 10AM-Noon in Blue Ocean Music Hall Holiday brunch, music, reading of book, movie, Santa table visits $35pp Sun, Dec 2 New Hampshire Academy of Performing Arts Performance 2pm + 3pm Dance show, 2 performances, Blue Ocean Music Hall Sun, Dec 2 Tree Raffle Drawing 5PM+/- Tree winners will be drawn by committee members 5PM-7PM Tree winners will be called by designated committee members Public welcome to view tree raffle ticket drawing + showcase raffle drawing Mon, Dec 3 Tree Pick Up Day 11am-7pm. Shrink wrap provided. All other supplies provided by tree winner.

17 Festival Staffing

18 On-Site Festival Staff Festival /AHG Director Kathy Aiello Festival Operations Alison Tames Lynn George MJ Desmond Volunteer Managers Liz Pettis Carol DePetrillo LeeAnn & Mike Condon Kevin & Mary Gallant Paul Descoteaux & Donna Lewis Joanne Ryan Raffle Cash Box /Change/Cash Pulls Stacy Kelley Michelle McDougall Liz Dube Amanda Graham Jess Kelley Concession (Food & Beverage) James Songer Ally Amorello Jess Kelley Liz Dube Gift Shop Manager Sue Sirois Box Office/Admissions Reggie Lockwood Michelle McDougall

19 Festival Committee Wayne Capolupo, Chair Kathy Aiello Mike + Lee Ann Condon David Chretien Carol DePetrillo Kevin + Mary Gallant Lynn George Liz Pettis Joanne Ryan Alison Tames Paul Descoteaux

20 Volunteer Positions Festival Greeter/Information Raffle Ticket Sales Showcase Raffle Sales Stair Monitor Santa s Helper Character Helper

Volunteer Positions Admissions Support Peak Hours/as needed: Collect $7 admission fee from each visitor Make accurate change Manage and keep cash

21 Volunteer Positions Admissions Support Peak Hours/as needed: Collect $7 admission fee from each visitor Make accurate change Manage and keep cash drawer neat Place hand stamp on each visitor s hand as they pay entry fee Provide Program Book Answer questions Direct visitors to entrance and raffle sales

22 Volunteer Positions Festival Greeter Staff Information Desk or 2 nd floor entrance, guide guests and answer questions. Direct guests to enter Festival by going up the stairs or elevator from Blue Ocean Music Hall or in proper door on 2 nd level Hand out scavenger hunt + informational brochures Maintain a friendly, helpful customer service attitude Be knowledgeable about all aspects of festival Receive and store lost and found items

23 Volunteer Positions Raffle Ticket Sales Instruct visitor on how to fill-out raffle ticket form IMPT! Tell buyer to list a phone number where they can be reached on Sunday evening December 2nd between 5-9pm Check card to be sure all info is legible and complete Ask how many sheets of raffle tickets buyer would like to purchase Each sheet has 25 tickets for $5 continued...

Volunteer Positions Raffle Ticket Sales Charge buyer correct amount, $5 per sheet of tickets Before handing buyer the raffle ticket sheets, tear off the top left corner ticket and staple to Raffle

24 Volunteer Positions Raffle Ticket Sales Charge buyer correct amount, $5 per sheet of tickets Before handing buyer the raffle ticket sheets, tear off the top left corner ticket and staple to Raffle Ticket Form Tell buyer to keep the larger bottom left claim ticket. THEY NEED THIS TICKET IF THEY WIN A TREE. Explain to buyers that they can place each individual ticket in a tree of their choice for a chance to win that tree.

Volunteer Position Showcase Raffle Ticket Sales Separate raffle for trees with prizes valued at $1,000 or more Buyers DO NOT fill out Raffle Ticket Form. Showcase Raffle tickets are RED.

25 Volunteer Position Showcase Raffle Ticket Sales Separate raffle for trees with prizes valued at $1,000 or more Buyers DO NOT fill out Raffle Ticket Form. Showcase Raffle tickets are RED. Price is $5 each or 5 for $20 Buyers need to print Name, and Phone clearly Place stub with info in any of the SHOWCASE RAFFLE dispensers; keep other half. White raffle tickets are not eligible for these trees or prizes!

26 Volunteer Position Santa Helper Provide water/soda to Santa and assist Santa as needed. Hand out candy canes to children who visit Santa. Keep Santa Letter table neat and replenished with Santa letters/pencils. Put out the sign when Santa takes breaks

27 Volunteer Attire Casual, festive holiday attire. No jeans, please Clean, pressed clothing. Good personal grooming habits. Volunteer badges with lanyards provided day of. Festive spirit and a bright smile!

28 Volunteer Do s & Don ts Keep money neat, but please DO NOT count money. Pick up tickets on the floor, but DO NOT put tickets in raffle ticket holders. Other than bottled water, please DO NOT have alcoholic/non alcoholic beverages or snacks on the table where you are volunteering.

Volunteer Parking & Arrival Plan to arrive in Volunteer Room 15 minutes prior to your scheduled shift. There is free parking for volunteers in the lot next door on a first-come, first-served basis.

29 Volunteer Parking & Arrival Plan to arrive in Volunteer Room 15 minutes prior to your scheduled shift. There is free parking for volunteers in the lot next door on a first-come, first-served basis. Attendant will have a list of each day s volunteers. Proceed to Seaglass Lobby. Identify yourself as a volunteer to attendant at base of stairs to gain admission. Proceed to 2 nd floor volunteer room.

30 Volunteer Arrival Store your belongings at your own risk. Check in with Volunteer Manager and receive any updates on Festival activities. Place a Volunteer Badge and Lanyard around your neck. Help yourself to coffee or water. Proceed to assigned location.

com Festival Closure Due to Snow We will contact you to cancel if the Festival

31 Volunteers Communication! Illness or Family Emergency? If you cannot be here for a shift, please us info@seafestivaloftrees.com Festival Closure Due to Snow We will contact you to cancel if the Festival will closed due to weather. If you are not comfortable traveling on the roads during a snowstorm, please let us know.

32 Festival Layout

33 What s Where 1st Floor E E Bar Seaglass Stage E = Emergency Exits R = Restrooms R R E Bar E Info Gingerbread House R By the Sea Gifts E Festival Entrance

What s Where 2nd Floor Raffle Tickets E Grandview Hall Seaside Ice Skate Rental Elsa Area Showcase Raffle E Blue Sky Lounge E Food Concession Raffle

34 What s Where 2nd Floor Raffle Tickets E Grandview Hall Seaside Ice Skate Rental Elsa Area Showcase Raffle E Blue Sky Lounge E Food Concession Raffle Tickets Atlantic Ballroom R Christmas the Beach Art+Grinch Photo Spot E Santa Area 3 ATMs on site E = Emergency Exits R = Restrooms V= Volunteer Room V

35 What To Do in an Emergency Medical Emergency: Remain calm. Call 911 from your phone. Our address is 4 Oceanfront North, Salisbury Local Emergency Numbers: Salisbury Police Dept Salisbury Fire Dept Notify a Festival Manager. Do not move victim. Only administer CPR if you are certified. NOTE: A defibrillator is located on the 1 st level, bottom of stairs in lobby.

36 What To Do in an Emergency Fire Alarm Sounds Remain calm. All visitors must be evacuated. No exceptions. Whether or not there is a real emergency, laws require a complete evacuation of the building. Encourage guests to walk, do not run. Guide guests to nearest emergency exits. 1 st floor 5 emergency exit doors 2 nd floor 3 emergency exit doors + stairs Elevator will not operate during fire alarm

37 What To Do in an Emergency Fire Alarm (continued) Continue to remain calm. Guide or tell guests to proceed down the front building stairs to the parking lot on outside of building. Guests will not be allowed to stand on the walkway. Guests will be allowed back inside the building once the Salisbury Fire Department has checked the premises.

38 What To Do in an Emergency Lost Child Smile. Ask child s name. Tell them you will get help. Remain calm. If with the child: Stay with the child. Remain at raffle table closest to where you found the lost child or the child found you. Ask a fellow volunteer to find a manager. If with parent: Notify or direct parent to a manager. NOTE: Managers have radios and will alert security and other staff near exits.

39 What To Do in an Emergency Suspicious Activity or Package Remain calm. If you suspect or witness fowl play, theft, deliberate damage to a tree or the facility, notify a manager. Write down a description of the individual. Do not handle a situation on your own. Managers and security personnel are trained to handle incidents.

40 Festival Beneficiaries

41 Event Summary 15 Day Event 25K Visitors $130K in Donations 2018 Event Beneficiary

42 We make a living by what we get, We make a life by what we give. Winston Churchill Thank you for volunteering!

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