PRESS RELEASE #1. Yohji Yamamoto Koichi Inakoshi

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1 PRESS RELEASE #1 The 27 th edition of the Hyères International Festival of Fashion and Photography will take place from the 27 th until the 30 th of April, 2012, at the villa Noailles. The exhibitions held at the villa will be on display until the 27 th of May. Each year, the festival fosters and offers its support to young artists in the fields of fashion and photography through its competitions and the prizes it awards. The fashion jury, under the presiding judge Yohji Yamamoto, convened on the 22nd of January, in Paris, in order to select the ten candidates for the final competition (290 entrants, 26 nationalities, 56 shortlisted candidates). He was assisted by: Marc Ascoli, artistic director, Paris Alan Bilzerian, founder and director of the boutique Alan Bilzerian, Boston Terry Jones, founder of ID, London Pascale Mussard, artistic director for Petit h, Paris Olivier Saillard, director of the Musée Galliera, Paris Jules Wright, director of the galleries The Wapping Project and The Wapping Project Bankside, London Paolo Roversi, photographer, Paris The film director, Christophe Honoré, and the creative director, Irène Silvagni, along with other leading lights to be announced will complete the jury and assemble together for the festival, in Hyères. The jury has selected ten young designers, of nine different nationalities. Jasmina Barshovi, Switzerland, Narelle Dore, Australia, Daniel Hurlin, France, Ragne Kikas, Estonia, Elina Laitinen, Siiri Raasakka & Tiia Siren, Finland, Men collection Maxime Rappaz, Switzerland, Paula Selby Avellaneda, Argentina, Lucas Sponchiado, Belgium, Steven Tai, Canada, Kim Wilkins, United Kingdom, Yohji Yamamoto Koichi Inakoshi The 10 designers will present to the public their first collection in a series of fashion shows directed by Maïda Gregoiri-Boina.

2 Jasmina Barshovi Switzerland Narelle Dore Australia Daniel Hurlin France Ragne Kikas Estonia Elina Laitinen, Siiri Raasakka & Tiia Siren Finland Maxime Rappaz Switzerland

3 Paula Selby Avellaneda Argentina Lucas Sponchiado Belgium Steven Tai Canada The jury for the photography competition will meet on the 30th of January, in the presence of Michel Mallard and Raphaëlle Stopin, in order to select the finalists whose works will be exhibited during the festival (700 entrants, 60 shortlisted candidates). The Photography jury will consist notably of: Anne-Céline Jaeger, critic & writer, London Hans Gremmen, designer, co-founder, Fw: Books, Amsterdam Michael Wolf, photographer, Paris James Reid, photography director, Wallpaper, London Jason Evans, photographer, London Carla Sozzani, director, Corso Como, Milan Diane Dufour, director, Le Bal, Paris Aaron Schuman, photographer, writer and curator, founder and editor, Seesaw Magazine, London Kim Wilkins United Kingdom

4 From left to right: Jean-Pierre Blanc, director of the festival, Terry Jones, Jules Wright, Marc Ascoli, Alan Bilzerian, Yohji Yamamoto, Pascale Mussard, Olivier Saillard, Paolo Roversi - Paris, January 22 nd, Villa Noailles thanks the Maison Yohji Yamamoto and the members of the jury. Thanks to Pierre Hardy and Repetto, shoes. Hair: Fred Teglia, with the support of L Oréal Professionnel Models: Major / Elena et Elite

5 Organised around these two competitions are installations and exhibitions through which the villa Noailles gathers together industry leaders as well as young talents from these two disciplines. Talks with the designers and photographers will also be organised. Pre-festival programme at the 22 nd of January: Yohji Yamamoto, Swimming pool and Gymnasium Matthew Cunnington (Grand Prix Hyères 2008) and John Sanderson, Pigeon house and Summer House, villa Garden Carte blanche for Joël Riff, villa Forecourt Fabrics Interseason, invited as part of the Permanent Exhibition Charles and Marie-Laure de Noailles, a life as patrons Maison Rondini, the Garderners house (for the duration of the festival only) 10 designers, Hyères 2012 (from 4 th of May) Off site Léa Peckre, Grand prix du jury L Oréal Professionnel 2011 and Céline Méteil, prix Première Vision 2011: window displays at the Galeries Lafayette, Toulon. The photography exhibitions will be announced at a later date. Taking place in parallel with the festival are the Rencontres Internationales du Textile et de la Mode, which are reserved for the festival-goers, and will take place between the 27 th and the 30 th of April. They are organised by the Fédération Française de la Couture, du Prêt-à-Porter des Couturiers et des Créateurs de Mode (French Federation of Fashion and of Ready-to-Wear of Couturiers and Fashion Designers), and this year s themes will be announced at a later date. High resolution pictures available at Pass word on request to: Festival Press Contact 2e BUREAU T : +33 (0) mail@2e-bureau.com villa Noailles Press Contact Philippe Boulet T : +33 (0) boulet@tgcdn.com villa Noailles Montée Noailles Hyères T : +33 (0) Concerts will be organised to take place during the festival, in partnership with Stage of the Art, as occurred last year. The cultural club Silencio is an official partner for the 27 th edition of the Hyères Festival of Fashion and Photography, and will host and organise the evening events. The Festival receives support from the Ministère de la culture et de la communication, the Provence-Alpes-Côte d Azur Regional Council, the Var Department, the Agglomeration community of Toulon Provence Méditerranée, the Conservatoire du littoral, the Town of Hyères, LVMH, L Oréal Professionnel, Chloé, Première Vision, Galeries Lafayette, Groupe Galeries Lafayette, Défi, Givaudan, Swarovski elements, Camper, CELC Masters of linen, Fondation d entreprise Ricard, School of visual arts, Puntoseta, Le Book, Janvier, Stage of the art, Silencio, Air France KLM, La Courtade, Petit Bateau, Eyesight.