batumis SoTa rustavelis saxelmwifo universiteti turizmis fakulteti awaris ar turizmisa da kurortebis departamenti

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2 batumis SoTa rustavelis saxelmwifo turizmis fakulteti awaris ar turizmisa da kurortebis departamenti mdgradi turizmi: ekonomika da biznesi III saertasoriso samecniero-praqtikuli konferencia programa 2 batumi 2-3 ivnisi, 2012

3 Batumi Shota Rustaveli State University Tourism Faculty Tourism and Resorts Department of the Autonomous Republic of Ajara SUSTAINABLE TOURISM: ECONOMICS AND BUSINESS 3 rd International Scientific-Practical Conference PROGRAM Batumi 2-3 June,

4 konferenciis ganrigi _ batumi _ monawileta registracia _ pleneruli sxdoma (SoTa rustavelis darbazi, #55 aud.) _ Sesveneba (lanci, turistuli gamofenis datvaliereba) _ seqciuri musaoba _ diskusia mrgvali magida _ batumis turistuli potencialis gacnoba _ sazeimo mireba sastumro,,seratoni _ sastumrosi dabinaveba _ mtiralas erovnuli parki 10:00 _ gamgzavreba _ mtiralas erovnuli parkis gacnoba _ ekoturistuli marsruti _ turistuli sadili bunebasi _ Semajamebeli Sexvedra, diskusia _ batumsi dabruneba 4

5 CONFERENCE AGENDA BATUMI _ Participants Registration _ Plenary Meeting (Shota Rustaveli Hall, room No. 55) _ Break (Lunch, Tourism Exhibition) _ Small group work sessions :00 Roundtable Discussion 17:00 20:00 Introduction to the tourism potential of Batumi :00 Official reception at the,,sheraton Hotel MTIRALA NATIONAL PARK 10 : 00 Leave for Mtirala National Park _ Introdaction to Mtirala National Park _ Eco Tour _ Lunch in Mtirala National Park _ Closing session and discussion Return to Batumi 5

6 plenaruli sxdoma / PLENARY SESSION batumis SoTa rustavelis saxelmwifo, SoTa rustavelis darbazi, #55 aud. Batumi Shota Rustaveli State university, Shota Rustaveli Hall, oficialuri gaxsna / Opening of the Conference aliosa bakurize batumis SoTa rustavelis saxelmwifo s reqtori, sruli profesori Aliosha Bakuridze Rector of Batumi Shota Rustaveli State University, Full Professor levan varsalomize awaris avtonomiuri respublikis mtavrobis Tavmjdomare Levan Varshalomidze Chairman of the Goverment of the Autonomous Republic of Ajara rostom berize - saorganizacio komitetis Tavmjdomare, batumis SoTa rustavelis saxelmwifo s turizmis fakultetis dekani, sruli profesori Rostom Beridze - Chairman of the Organizing Committee, Dean of Tourism Faculty of Batumi Shota Rustaveli State University, Full Professor 6

7 11.20_12.15 momxseneblebi / Speakers 1. Teimuraz Sengelia - ekonomikis mecnierebata doqtori, ivane javaxisvilis saxelobis Tbilisis saxelmwifo s sruli profsori turistuli bazris ganvitarebis perspeqtivebi saqartvelosi Teimuraz Shengelia -Doctor of Economic Sciences, Full Professor of Ivane Javakhishvili Tbilisi State University Market for tourism development prospects in Georgia 2. Recep Tapramaz - Dean of Tourism Faculty of Ondokuz Mayis University, Professor. Samsun, Turkey Sustainable Tourism and Education rejeb Taframaz ocdaeqvsi maisis s turizmis fakultetis dekani, profesori. samsuni, TurqeTi mdgradi turizmi da ganatleba 3. Teimuraz abesaze. telemarkis, norvegia merab diasamize. batumis SoTa rustavelis saxelmwifo norvegiis telemarkis sagrafos, rogorc saqartvelosatvis potenciuri turistuli bazris Seswavlis zogierti Sedegebi Teimuraz Abesadze. Telemark University, Norway Merab Diasamidze. Batumi Shota Rustaveli State University Market research results of tourism market potential of Norway, Telemark County for Georgia. 4. Kurt Heinz Reitz - Centrum fur international Migration und Entwicklung (CIM), BSU-Tourism Faculty, Germany How Tourism can help creating sustainable incomes for the population kurt hainc raici saertasoriso migraciisa da ganvitarebis centris eqsperti, bsu-turizmis fakulteti, გGermania rogor SeiZleba turizmma Seqmnas mdgradi Semosavali mosaxleobisatvis Sesveneba (lanci, turistuli gamofenis datvaliereba) Break (Lunch, Tourism Exhibition) 7

8 seqciuri musaoba - BbaTumi WORKING IN SECTIONS - BATUMI I seqcia Section mdgradi turizmis ganvitarebis problemebi da perspeqtivebi THE PROBLEMS AND PERSPECTIVES OF SUSTAINABLE TOURISM DEVELOPMENT I A seqcia SoTa rustavelis darbazi, # 55 aud Shota Rustaveli Hall, 55 seqciis xelmzrvaneli: iasa mesxia Chairperson: Iasha Meskhia 1. iasa mesxia. iv. javaxisvilis saxelobis Tbilisis saxelmwifo saqartvelos turizmis Tanamedrove mdgomareobis analizi da perspeqtiuli ganvitarebis orientirebi Iasha Meskhia. Iv. Javakhishvili Tbilisi State University Analysis of modern conditions of tourism in georgia and guidelines for its long-term development 2. Iveta Dembovska, Inese Silicka. Rezekne Higher Education Institution, Latvia Tourism clusters in different countries iveta dembovska, ineza siliska. rezeknes umarlesi saswavlo, Llatvia turizmis klasteri sxvadasxva qveyanasi 3. Charlotte M. Vaillancourt. Batumi Shota Rustaveli State University, Torism Faculty, USA Five steps to take now for sustainable tourism in the future: A foreigner s perspective Sarlota m. valanqorti. batumis SoTa rustavelis saxelmwifo, turizmis fakulteti, ass ucxoelis xedva: xuti etapi, romelic momavali mdgradi turizmis sawindaria 8

9 4. Péter Tóth. Széchenyi István University, Hungary The present and future state of cycle tourism in Hungary peter Tos. istvan SeCenis, ungreti velo turizmis ganvitarebis awmyo da momavali ungretsi 5. Tatyana lipai. Belarusian State Agrarian Technical University Agritourism actual direction of economic development republic of Belarus tatiana lipai. belorusiis agrarul-teqnikuri agroturizmis aqtualuri mimartulebebi belorusiis ekonomikasi 6. Szandra Gombos. Széchenyi István University, Hungary Festival tourism in Hungary in the light of sustainability szandra gombos. istvan SeCenis, ungreti festival turizmi ungretsi mdgradobis safuzvelze 7. Susann Braecklein. Legal Expert, CIM-Germany Constitutional Court of Georgia, Germany Human Rights and Tourism suzan brekleini. iuridiuli CIM-eqsperti, saqartvelos konstituciuri sasamartlo, germania adamianis uflebebi da turizmi 8. guguli yurasvili, Tamar rostiasvili, maia soselia. saqartvelos teqnikuri saqartvelosi turizmis mdgradi ganvitarebis tendenciebi Guguli Kurashvili, Tamar Rostiashvili, Maia Soselia. Georgian Technical University Trends of Sustainable Development of Georgian Tourism 9. Tamar basilasvili. goris saswavlo turizmi da saqartvelo mdgradi ganvitarebis perspeqtivebi Tamar Basilashvili. Gori Teaching University Tourism and Georgia - Prospects of Development 10. vaxtang miqasavize, Jani miqasavize. BbaTumis SoTa rustavelis saxelmwifo turizmis mdgradi ganvitarebis tendenciebi, problemebi da prespeqtivebi Vakhtang Mikashavidze, Zhani Mikashavidze. Batumi Shota Rustaveli State University Tends, Problems and Perspectives of Stable Development of Tourism 9

10 11. rusudan qinqlaze, elene menabde-jobaze. saqartvelos teqnikuri saqartvelosi turizmis ganvitarebaze moqmedi ZiriTadi faqtorebis analizi Rusudan Kinkladze, Elene Menabde-Jobadze. Georgian Technical University Analysis of Key Factors Impacting Development of Tourism in Georgia 12. Vazha Kakabadze, Nana Maisuradze. Engineering Academy of Georgia. Sokhumi State University Opportunities of sustainable development of tourism and organizational culture 13. maia margvelasvili. iv. javaxisvilis saxelobis Tbilisis saxelmwifo turizmis ekonomikuri zemoqmedebis analizis mnisvneloba da saxeebi Maya Margvelashvili. Iv.Javakhishvili Tbilisi State University The Types and an Importance of Tourism Economic Impact Analysis 14. madona gelasvili, maia Wania. soxumis saxelmwifo investiciebis gavlena saqartvelos turizmis ganvitarebaze Madona Gelashvili, Maia Tchania. Sokumi State University Influence of Investment on Development of Georgian Tourism 15. liana qartvelisvili, nato kutalaze, lika megrelize. garemos erovnuli saagento saqartvelosi turizmis sainvesticio garemos saimedoobis Sefaseba klimatis cvlilebis gatvaliswinebit 16. lia kvaracxelia, rusudan qinqlaze. saqartvelos teqnikuri saqartvelos bunebriv-rekreaciuli resursebis roli turistul industriasi Lia Kvaracxelia, Rusudan Kinkladze. Georgian Technical University A Role of Natural-Recreational Resources of Georgia in Resort Industry 17. nino faresasvili, qetevan CitalaZe. iv. javaxisvilis saxelobis Tbilisis saxelmwifo turizmis mdgradi ganvitarebis rigi aspeqtebi 18. kaxaber gabelasvili. qutaisis turizmis ganvitarebaze moqmedi ZiriTadi ekonomikuri da socialuri faqtorebi 10

11 Kakhaber Gabelashvili. Kutaisi University The Main Economic and Social Factor as the Determinants of Tourism Development 19. nona axvlediani. akaki weretelis saxelmwifo mdagradi turizmis, rogorc globaluri socialur ekonomikuri movlenis, raodenobrivi da Tvisebrivi gardaqmnebis procesi da ganvitarebis kanonzomierebani saqartvelosi Nona Akhvlediani. Akaki Tsereteli State University Sustainable Tourism as a global socio-economic development, quantitative and qualitative regularities of the development and transformation process in Georgia 11

12 I B seqcia aud / Room # 21 seqciis xelmzrvaneli: evgeni baratasvili Chairperson: Evgeni Baratashvili 20. Tamaz gamsaxurdia, Teimuraz festvenize. akaki weretlis saxelmwifo saqartvelosi turizmis gavnitarebas - gonivruli midgoma Tamaz Gamsakhurdia, Teimuraz Pestvenidze. Akaki Tsereteli State University Reasonable approach to development of Tourism in Georgia 21. maia TeTruaSvili. iv. javaxisvilis saxelobis Tbilisis saxelmwifo 21-saukune da turistuli biznesi Maia TetruaSvili. Iv. Javakhishvili Tbilisi State University Tourism - One of the Most Stable Sectors of The Economy 22. goderzi SaniZe. qutaisis turistuli biznesis ganvitareba qveynis ekonomikis ganvitarebas ganapirobebs Goderdzi Shanidze. Kutaisi University Developing Tourist Business Defines the Development of the Country s Economics 23. maka firanasvili. saqartvelos teqnikuri turistuli atraqciebis da gartobis ganvitareba msofliosi da misi perspeqtivebi saqartvelosi Maka Piranishvili. Georgian Technical University The Development of Tourist Attractions and Entertainment All Over the World and its Perspectives in Georgia 24. ramaz futkaraze. iv. javaxisvilis saxelobis Tbilisis saxelmwifo safrangeti saertasoriso turizmsi: Tanamedrove mdgomareoba da perspeqtivebi Ramaz Putkaradze. Iv. Javakhishvili State University France in the international tourism: Problems and Perspectives 25. giorgi kowlavasvili. goris saswavlo turizmi ganvitarebad qveynebsi Giorgi Kochlavashvili. Gori Teaching University Tourism in Developing Countries 12

13 26. evgeni baratasvili, davit baidosvili. saqartvelos teqnikuri pirdapiri ucxouri investiciebis trendebi turizmsi da ganvitarebadi qveynebi Evgeni Baratashvili, Davit Baidoshvili. Technical University of Georgia Trends of Direct Foreign Investments in Tourism and the Developing Countries 27. marina CavleiSvili. iv. javaxisvilis saxelobis Tbilisis saxelmwifo turizmi ganvitarebis SesaZleblobebi da perspeqtivebi guriis regionsi Marina Chavleishvili. Iv. Javakhishvili Tbilisi State University Opportunities and Perspectives for Development of Tousism in Guria Region 28. giorgi merlani. goris saswavlo svanetsi turizmis ganvitarebis perspeqtivebi, realoba da sinamdvile Giorgi merlani. Gori Teaching University Development and Perspeqtives of Turizm and it Vole for Profit of Lokal Population 29. Tea anesasvili. goris saswavlo mdgradi turizmis ganvitareba Sida qartlsi (gori da goris raioni) Tea Anesashvili. Gori Teaching University Development of Sustainable Tourism in Georgia (In Gori area) 30. sofio gorgijanize. saqartvelos xarisxis martvis turizmis ganvitarebis perspeqtivebi svanetis sakurorto zonasi Sophio Gorgijanidze. Georgian University of Brands Managements Tourism Development Perspectives in Svaneti Resort 31. nino NsamWkuaSvili. saqartvelos agraruli univesiteti turizmis mdgradi ganvitareba, rogorc mcxeta-mtianetis regionis socialur-ekonomikuri ganvitarebis winapiroba Nino Samchkuahvili. Georgian Agrarian University Sustainable Development of Tourism, as Condition of Social-Economical Development of Mtskheta-Mtianeti Region 32. konstantine abulaze, vaxtang liceli, sergo ciramua. turizmis geoinformaciuli centri. iv. javaxisvilis saxelobis Tbilisis saxelmwifo 13

14 qvemo qartlis arqeologiuri turizmis potencialis kvlevis Sedegebi Konstantine Abuladze, Vakhtang Licheli, Sergo Tsiramua. tourism geo information center. iv. Javakhishvili Tbilisi State University Research-Based Data of the Archeological Tourism Potential of Kvemo Kartli 33. nino WalaganiZe. kavkasiis saertasoriso turizmi dargobriv gasuqebata swavlebis WrilSi Nino Chalaganidze. Caucasus International University Tourism in Light of Field Covering 34. nino abesaze. iv. javaxisvilis saxelobis Tbilisis saxelmwifo turizmis statistikis ganvitarebis prioritetuli mimartulebebis Sesaxeb saqartvelosi Nino Abesadze. Iv. Javakhishvili Tbilisi State University About of the priority directions of development of tourism statistics in Georgia 35. Tamar margiani. saqartvelos agraruli uniersiteti agrodakrediteba rogorc mdgradi turizmis ganvitarebis aucilebeli piroba Tamar Margiani. Agricultural University of Georgia Agricultural crediting as a sustainable tourism development necessary condition 36. davit WiotaSvili. goris ertiani sadazrvevo sivrcis formirebis sakitxebi evrokavsiris qveynebsi David Tchiotashvili. Gori University The Issues of United Insurance Space Formation in EU Countries 37. lia eliava. soxumis saxelmwifo turizmis dafinansebis Tanamedrove problemebi saqartvelosi Lia Eliava. Sokhumi State University Recent Problems of Financing Tourism Business In Georgia 38. nazi gvaramia. soxumis saxelmwifo riskis Sefaseba da auditi turistul kompaniebsi Nazi Gvaramia. Sokhumi State University Risk Evaluation and Audit in Travel Agencies 14

15 II seqcia Section garemos dacva, daculi teritoriebi da ekoturizmis menejmenti PRESERVING THE ENVIRONMENT, PROTECTED AREAS AND ECOTOURISM MANAGEMENT II A seqcia aud / Room # 20 seqciis xelmzrvaneli: niko kvaracxelia Chairperson: Niko Kvaratskhelia 1. marina metreveli. saqartvelos parlamenti garemosdacviti politika saqartvelosi Marina Metreveli. Parlament of Georgia Environmental Protection Policy in Georgia 2. rostom berize, mamuka gogelia. SoTa rustavelis saxelmwifo daculi bunebrivi teritoriebis ekoturistuli potenciali da misi gamoyenebis problemebi Rostom Beridze, Mamuka Gogelia. Batumi Shota Rustaveli State University Eco-tourism potential in protected areas and its challenges 3. merab vanisvili, nino vanisvili. saqartvelos teqnikuri ekoturizmis adgili da roli turistuli industriis ganvitarebasi Merab Vanishvili, Nino Vanishvili. Georgian Technical University Place and role of the ecotourism in the development of tourism industry 4. Sorena caava. saqartvelos agraruli ekoturizmis ganvitareba da misi perspeqtivebi saqartvelosi Shorena caava. Georgian State Agrarian University Eco-tourism development and its prospectives in Georgia 5. besik barkalaia, Tamar berize. saqartvelos teqnikuri erovnuli parkebis formireba da funqciuri Taviseburebani Besik Barkalaia, Tamar Beridze. Georgian Technical University Establishment of national parks and their functional characteristics 15

16 6. nino lazviasvili, ana arcvaze. saqartvelos teqnikuri erovnuli parkebi, turizistuli bunebatsargebloba da damxmare zonebi Nino Lazviashvili, Ana Archvadze. Georgian Technical University National Parks, Tourist Nature Management and Auxiliary Zones 7. qetevan kokaia. soxumis saxelmwifo agroturizmi erovnuli ekonomikis sistemasi Ketevan Kokaia. Sokhumi State University Rural Tourism in the System of National Economy 8. niko kvaracxelia. guram TavarTqilaZis saswavlo dasveneba soflad glexis karmidamosi. ucxoetis gamocdilebis analizi Niko Kvaratskhelia. Guram Tavartkiladze Teaching University Recreation in rural areas. Analysis of foreign experience 9. natia cxadaze. saqartvelos agraruli agroturizmis ganvitarebis mdgomareoba da perspeqtivebi saqartvelosi Natia Tskhadadze. Gerogian Agrarian University Condition and Perspectives of Agro Tourism Development in Georgia 10. maia melaze. grigol robaqizis saxelobis ekoturizmi dacul teritoriebze Maia Meladze. Grigol Robaqidze University Ecotourism in Protected Territories 11. inga sanikize, Tamar SarabiZe. iv. javaxisvilis Tbilisis saxelmwifo J.p. de turneforis cnobebi saqartvelos Sesaxeb da ekoturizmisa da sasoflo turizmis ganvitarebis momavali Inga Sanikidze, Tamar Sharabidze. Iv. Javakhishvili Tbilisi State University Notes of J.P. De Turnefore about Georgia and the future of development of Ecotourism and Agricultural tourism 12. lia mentesasvili, Tamar jangulasvili. Tbilisis saswavlo garemos dacva da ekologiuri arzrda Lia Menteshashvili, Tamar Jangulashvili. Tbilisi Teaching University Environmental Protection and Ecological Upbringing 16

17 13. manana aladasvili, davit lolua. saqartvelos teqnikuri turistul biznessi gamoyenebuli ekosaxlebis energoefeqturoba Manana Aladashvili, David Lolua. Georgian Technical University Energy Efficiency of the Ecohouses used in the Tourist Business 14. lali oqrocvarize. kavkasiis saertasoriso ekoturizmis menejmenti Lali Okrotsvaridze. Caucasian International University Ecotourism Management 17

18 III seqcia Section turizmis saxeebi da ekoturistuli produqtebi TOURISM VARIETIES AND PRODUCTS OF ECOTOURISM aud / Room # 17 seqciis xelmzrvaneli: emzar makaraze Chairperson: Emzar Makaradze 1. lika daraxvelize. USAID /GEORGIA - ekonomikuri armavlobis iniciativa saqartvelosi saqmiani turizmi Sexvedrebi, wamaxalisebeli RonisZiebebi, konferenciebi da gamofenebi Lika Darakhvelidze. USAID /GEORGIA - Economic Prosperity Initiative Georgian MICE 2. nana nadareisvili. saqartvelos teqnikuri MICE turizmis perspeqtivebi saqartvelosi Nana Nadareishvili. Georgian Technical University Prospects of MICE Tourism in Georgia 3. nana axalaia, leila mamulasvili, Tea xorguasvili. goris turizmis msoflio gamocdileba da ganvitarebis perspeqtivebi saqartvelosi Nana Akhalaia, Leila Mamulashvili, Tea Khorguashvili. Gori university The World experience of Tourism and Perspective of Development in Georgia 4. maia giorgobiani, natalia xaraze. seu kulturuli turizmis potenciali saqartvelos regionebsi Maia Giorgobiani, Natalia Kharadze. SEU Potential of Cultural Tourism in the Regions of Georgia 5. eliso gvelesiani. akaki weretlis saxelmwifo kulturul-semecnebiti turizmis formirebis zogierti aspeqtis Sesaxeb Eliso Gvelesiani. Akaki Tsereteli State University Some Aspects of the Formation of Cultural Tourism 6. emzar makaraze, manucar loria. batumis SoTa rustavelis saxelmwifo iuneskos roli kulturuli turizmis ganvitarebasi 18

19 Emzar Makaradze, Manuchar Loria. Batumi Shota Rustaveli State University UNESCO's Role in the Development of Cultural Tourism 7. Ivdit Diasamidze, Inga Shamilishvili. Batumi Shota Rustaveli State University Some Issus on Wine Tourism Development in Ajara 8. davit bizinasvili. goris saswavlo Rvinis turizmis ganvitarebis problemebi da perspeqtivebi saqartvelosi Davit Bidzinashvili. Gori Teaching University Problems and prospects of development of wine tourism in Georgia. 9. Sorena vasaze. batumis SoTa rustavelis saxelmwifo Rvinis turis axali perspeqtivebis Sesaxeb Shorena Vashadze. Batumi Shota Rustaveli State University About new perspectives of wine tour 10. nino liparteliani. goris saswavlo biznes inovaciebis realizaciis msoflio gamocdileba da mdgradi turizmis organizacia Nino Liparteliani. Gori Teaching Univesrity Experience the world of business innovation and the Organization Sustainable Tourism 11. ekaterine gulua, valeri arrutasvili. iv. javaxisvilis Tbilisis saxelmwifo inovaciuri mnejmentis aqtualuri mimartulebebi turizmis sferosi Ekaterine Gulua, Valeri Arghutashvili. Iv. Javakhishvili Tbilisi State University Management Actual Directions in Tourism Sector 19

20 IV seqcia Section turizmisa da danisnulebis adgilis marketingi TOURISM AND DESTINATION MARKETING IV A seqcia aud / Room # 15 seqciis xelmzrvaneli: nugzar Todua Chairperson: Nugzar Todua 1. nugzar Todua. iv. javaxisvilis saxelobis Tbilisis saxelmwifo saqartvelos kulturuli turizmis bazris marketinguli kvleva Nugzar Todua. Iv. Javakhishvili Tbilisi State University Marketing Research of Cultural Tourism Market of Georgia 2. lali moroskina. ilia WavWavaZis saxelobis saqartvelos erovnuli sazogadoebastan urtiertobis mnisvneloba turizmis sferos ganvitarebasi Lali moroshkina. Ilia Chavchavadze Georgian National University Importance of Public Relations in Tourism Development 3. inga SamiliSvili, ivdit diasamize. batumis SoTa rustavelis saxelmwifo piari da turizmis politika Inga Shmilishvili, Ivdit Diasamidze. Batumi Shota Rustaveli State University PR and Tourism Policy 4. irakli gorgilaze, irakli korzaia. batumis SoTa rustavelis saxelmwifo arqetipebi marketingsa da reklamasi Irakli Gorgiladze, Irakli Kordzaia. Batumi Shota Rustaveli State University Archetypes In Marketing And Advertising 5. davit kuxalasvili, mzevinar guruli-kuxalasvili. Sss momsaxurebis saagento. sajaro reestris erovnuli saagento turizmis sadazvervo da kontrsadazvervo uzrunvelyofa Davit kukhalashvili, Mzevinar guruli-kuxalashvili. Inner Affair Of The Ministry of Georgia Reconnaissance and counter intelligence security of tourism 20

21 6. devi Sonia, zemfira boboxize. soxumis saxelmwifo Tanamedrove turistuli kompaniebis saqmianobasi warmatebis momtani marketinguli strategia ertoblivi Semoqmedebaa Devi Shonia, Zemfira Bobokhidze. Sokhumi State University Joint Effort Successful Marketing Strategy in Modern Touristic Companies Activity 7. Tornike Khoshtaria. Iv. Javakhishvili Tbilisi State University The stages and challenges of destination branding 8. nikoloz CixlaZe. qutaisis saqartvelos qalaqebis brendingis sakitxisatvis (qutaisis magalitze) Nikoloz Chikhladze. Kutaisi University To an Issue of Branding of Georgian Cities (in terms of Kutaisi) 9. nino jerenasvili. grigol robaqizis saxelobis sainformacio da sakomunikaco teqnologiebis roli turizmis biznessi Nino Jerenashvili. Grigol Robakidze University The Role of Information and Communication Technologies in Tourism Business 10. Tamar Dolidze. Batumi Shota Rustaveli State University Importance For Sustainable Tourism Marketing In Ajara Region 21

22 IV B seqcia aud / Room # 14 seqciis xelmzrvaneli: larisa yorranasvili Chairperson: Larısa Korganashvılı 11. marine lomize. saqartvelos davit armaseneblis saxelobis turistuli kompaniis imijis formirebis ZiriTadi teqnologiebi Marine Lomidze. David Aghmashenebeli University of Georgia Key Techniques to Forming an Image of Tourism Company 12. marina lejava. saqartvelos agraruli agroturizmis ganvitarebis marketinguli strategiebi saqartvelosi Marina Lezhava. Georgian Agrarian University Marketing Strategies for Agrotourism Development in Georgia 13. larisa yorranasvili. iv. javaxisvilis saxelobis Tbilisis saxelmwifo spa turizmis perspeqtivebi saqartvelosi Larısa Korganashvılı. Iv. Javakhishvili Tbilisi State University Prospects of SPA Tourism In Georgıa 14. nino mindiasvili. soxumis saxelmwifo,,samuzeumo pedagogikis roli sauniversiteto sivrcesi (qartuli literaturis swavlebis magalitze) Nino Mindiashvili. Sokhumi State University Role of Museum Pedagogics in University Space (Example of Teaching Georgian Literature 15. SoTa SaburiSvili, leila qadagisvili. iv. javaxisvilis saxelobis Tbilisis saxelmwifo biznes mogzaurobis ganvitarebis ucxouri gamocdileba da saqartvelos perspeqtivebi Shota Shaburishvili, Leila Qadagishvili. Iv. Javakhishvili Tbilisi State University Foreign Experience in the Development of Business Travel and Prospects for Georgia 16. izolda xoxasvili. sulxan-saba orbelianis saswavlo animacia turizmsi axali produqti qartul turistul bazarze 22

23 Izolda khokhashvili. Sulkhan-Saba Orbeliani Teaching University Animation Tourism New Product on Georgian Tourism Market 17. malxaz Rvinjilia, maia Rvinjilia. saqartvelos SoTa rustavelis Teatrisa da kinos saxelmwifo animaciuri programebis martvis teqnologiebi sastumroebisa da restornebis qselsi Malkhaz Gvinjilia, Maia Gvinjilia. Shota Rustaveli Theatre and Film Georgian State University Animation/Entertainment Programme Management Technologies in a Chain of Hotels and Restaurants 18. xatuna berisvili. soxumis saxelmwifo sastumro biznesis ganvitarebis tendenciebi saqartvelosi Khatuna Berishvili. Sokhumi State University Tendencies of Hotel Business Development in Georgia 19. karlo Rurwkaia, TaTia Rurwkaia. saqartvelos teqnikuri Tanamedrove sastumro biznesis zogierti Strixebi Karlo Ghurtskaia, Tatia Ghurtskaia. Georgian Technical University Some Features of Modern Hotel Business 20. MTamar paiwaze. ivane javaxisvilis saxelobis Tbilisis saxelmwifo mogzauroba: faqti, Janri, istoria Tamar Paichadze. Iv. Javakhishvili Tbilisi State University Voyage: Fact, Genre, History 21. Tea munjisvili, zurab munjisvili. iv. javaxisvilis saxelobis Tbilisis saxelmwifo. iberkavkasiuri turistuli proeqtebis SemuSavebis sakitxebi Tea Munjishvili, Zurab Munjishvili. Iv. Javakhishvili Tbilisi State University. Iber-Caucasian University The development of tourism projects 23

24 misalmeba / Welcoming Address 24 Semajamebeli Sexvedra CLOSING MEETING rostom berize - batumis SoTa rustavelis saxelmwifo s turizmis fakultetis dekani, sruli profesori Rostom Beridze - Dean of Tourism Faculty of Batumi Shota Rustaveli State University, Full Professor momxsenebeli / Speaker 1. larisa yorranasvili. ivane javaxisvilis saxelobis Tbilisis saxelmwifo s saertasoriso turizmis skola, profsori mdgradi turizmi da ganatleba Larisa Korganashvili. Internatinal School of Tourism of Ivane Javakhishvili Tbilisi State University, Professor Sustainable Tourism and Education 2. abdiraxman mavlianovi biskekis safinanso-ekonomikuri akademiis reqtori, profesori (yirgizeti) mdgradi turizmi da ganatleba Abdyrakhman Mavlianov Bishkek Academy of Finance and Economic, Rector (Kyrgyzstan) Sustainable Tourism And Education 3. Osman Chalishkan. International Investor association, General Secretary Investments in Tourism osman CaliSqani saertasoriso investorta asociaciis armasrulebeli direqtori investiciebi turizmsi 4. merab TurmaniZe. turistuli saagento,,oqros sawmisi, menjeri ekoturebi awarasi Merab Turmanidze. Travel Agency,,Golden Fleece, Manager Eco- Tours in Ajara 5. davit xomeriki. mmtiralas erovnuli parkis administraciis xelmzrvaneli Davit Khomeriki. Head of Mtirala National Park diskusia / D Discussion

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