Enticing India s Royal Vintage Motoring Culture

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1 6th & 7th February 2016 Enticing India s Royal Vintage Motoring Culture 21 Gun Salute International Vintage Car Rally & Concours Show 2016 (6th Edition)

2 Maharajas & Their Vehicles The first half of the 20th century is marked as the Golden Age of Motoring in India. Rolls-Royce cars became instant likings of Indian Maharajas and were quickly added to their fleet of royal carriers. Gradually, the obsession of personalizing the luxury vehicles witnessed hundreds of such cars running on and off Indian terrain. There was a time, when The Maharaja of Mysore regularly ordered Rolls- Royce cars in multiples of 7. Moreover, 585 Indian princely states were importing custom-made cars on various occasions, such as coronation and wedding. Popular car makers of the time made extravagant customizations by turning the vehicles to look like chariot and swan. Their cars were even given special names - Dawn of India, Silver Chariot, and Star of India. Time flew by, but it left behind an eternal saga of Maharajas and their luxury cars. In the present times, our erstwhile Royal families and a few distinguished vintage and classic car collectors have preserved the golden history of Indian heritage, making the country a potentially viable place to become the ultimate motoring tourism destination of the world. In the 6th edition of 21Gun Salute International Vintage Car Rally & Concours Show, we are bringing before you the opulence in abundance of the century old imperial heritage of the country across the globe. This time, we are proud to have with us many dignified Indian Royal families in the show.

3 6th & 7th February 2016 Contents Vision & Mission 1 Our Journey 2 Rediscover India......the motoring way! 3-4 Saturday Special 5-6 Sunday Special 7 Awards & Accolades 8 Media Coverage A Few Good Words

4 Vision 21 Gun Salute International Vintage Car Rally & Mission Concours Show aims at establishing India as a Our aim is to showcase the finest heritage of World-Class Motoring Tourism Destination by custom-made Automobiles in India and promote the spreading awareness and interest among the people of centuries-old vast cultural diversity of the country at a the country and the rest of the world through global stage, establishing a holistic platform for the participation and involvement of vintage & classic car growth of Motoring Tourism in India. enthusiasts and collectors.

5 Our Journey... For the past five years, 21 Gun Salute has been successfully conducting the International Vintage Car Rally & Concours Show. Year after year, the event is getting bigger and better; and the year 2016 is going to be the grandest so far. This year, we have decided to portray the true picture of the vast cultural diversity of the country in the wake of promoting motoring tourism in India and we found no better place than Red Fort, which has been representing India s pride, glory, and cultural elegance since This will be a perfect ambience to witness the blending of India s Motoring heritage with its enormous cultural heritage. Unlike any other vintage car show organized in the USA, France, Germany, or Italy, this one will be a different experience altogether! Along with the display of 75 exclusive hand-picked Indian vintage cars and 15 international cars, spectators will also get the glimpse of the art and dance forms of all parts of the country. On the basis of our rich experience, we tried to make our last event, International by including a few collectors from Singapore and Malaysia. I extend my sincere gratitude to our national and international media houses for promoting us and providing us spread and reaches. I would like to extend my special thanks to our International publishing group Octane Magazine and national media partners The Times of India, Hindustan Times, The Indian Express, The Hindu, The Tribune, Amar Ujala, The Statesman, the Navbharat Times, The Deccan Herald, Malayala Manorama, The Political and Business Daily, India TV, Sahara Samay, Zee Business, Aaj Tak, NDTV INDIA, India news, and News 24. This year, in true sense, the event has gone International. We have collectors joining us from the USA, UK, France, Germany, China, Sri Lanka, and Nepal. Followed by the exclusive display of cars and the grand cultural fiesta, all the collectors and car enthusiasts will drive their beauties on the roads of the capital heading towards the Buddh International Circuit, Noida. We are planning a controlled speed racing (TSD) on the Formula One racing track at Greater NOIDA. This will bring a superb driving pleasure both for the spectators and the man on the steering. In the coming years, the event will be grander and we will include more and more collectors and car enthusiasts from all over the world. The event will attract greater number of foreign tourists and they will get a chance to visit the oldest civilization of the world. It has been my wish to see India as the prominent name in the tourism map of the world and I aspire to witness it becoming true with 21 Gun Salute International Vintage Car Rally & Concours Show. Madan Mohan Chairman & Managing Trustee

6 Rediscover India......the motoring way! From times immemorial, India has remained the epicentre of art, culture, heritage and tradition. Representing the largest democracy of the world, India is home to numerous modern & ancient wonders that genuinely reflect the vastness & diversity of this 5000 year old-living civilization. The sixth 21 Gun Salute International Vintage Car Rally & Concours Show 2016 is an experience second to none. Offering a feast of events for car aficionados and connoisseurs of culture, it showcases the rich Indian legacy & narrates a vintage car-fable at India s most celebrated locales. The rich Indian heritage is a fabric interlaced with the threads of the Greek, Mughal, English, French & Persian ethos that further nourished & nurtured the core essence of Indian art, the diversity in food, clothing, language, religious beliefs, art & architecture, offered by the 29 states and 7 union territories of India. Enthusiasts from all over the world will participate, witness and simply enjoy a series of events, music & dance forms here, without which the world tourism map seems incomplete. Adding meaning to a traveler s journey, various folk dances like, Bhangra of Punjab, Bihu of Assam, Bharatnatyam of Tamil Nadu, Chhau of West Bengal, Garba of Gujarat, Lavani of Maharashtra, Ghoomar of Rajasthan, Kathak of Uttar Pradesh, Mohiniattam of Kerala, Thang Ta of Manipur, Odissi of Odisha, Raut Nacha of Chattisgarh and Yakshagana of Karnataka serve to be the precious stones embedded deep in the Indian jewel of culture & tradition. The tourists discover and enjoy these, as they music, and literature, making it one of the most cherished cul- cover up miles of a beautiful journey called The 21 Gun tures of the world. The sixth 21 Gun Salute International Vintage Car Rally & Concours Show 2016 is a magnificent marriage of antique automobiles and superb diversity of Indian heritage. From the Himalayas in the North to Kanya Kumari in the South, from the Rann of Kutch in the West to the Sunderbans in the East, Salute International Vintage Car Rally & Concours Show The event showcases the world s most admired-vintage automobiles & also brings forth a wonderful opportunity for the participants and guests to relish the true essence of culture tourism & a glimpse of centuries-old heritage of India. every gauge of this land offers the tourists, an array of alternatives to soak So buckle up and enjoy the ride! up a lot of inspiration, while they admire

7 Saturday Special (6th Feb 2016) It s a trend amongst us to wish each other, a Happy Weekend, so why not start celebrating the spirit of motoring, right from Saturday? Breathtaking and extravagant A host of themed cultural fiestas will highlight, the multitude of rich heritage of exotic India, on the 6th of February, Marking the beginning of Heritage Motoring Tourism: Discovering India s lost Pride India was once amongst the largest importer of custom-made luxury cars and bikes from the UK, Germany, USA, France and Italy. The Maharajas and Nawabs of India used to order customized cars, made-to-order, these showcased a special and unique look, as per their liking. Witness India s Cultural Diversity: Full Day of Colorful Cultural Fest The best performers from 29 Indian states and Union territories will present five-hour long. Musical and dance fiesta, in front of the majestic ambience of Red Fort. Carry the pleasant memories with you and cherish the vastness of India s cultural diversity. Saturday special Display: An exclusive display of luxury cars, from around the world. A Royal Rendezvous with 125 hand-picked, rare & premium Indian & International cars of the bygone era. Experience a sensational display of vintage cars from venerated collectors and car enthusiasts from India, USA, UK, France, Germany, China, Sri Lanka and Nepal.

8

9 Sunday Sensation - A feast to the eyes(7th February 2016) Make sure, 7th February is the day you choose to experience a Sunday, like never before. Bursting with excitement & enthusiasm - the spectators in the corridors of World-Class F1 Circuit, will witness Classic & Vintage beauties racing on the track. Bet us! This will mesmerize you & take you to the next stage of exhilaration. For the first time, Buddh International Circuit, will host such a pleasure with motoring enthusiasts putting on their driving gloves, dusting off their bonnets and making their way along the World s most hi-tech F1 Track. Much admired - Judging 125 rare & handpicked vintage & classic beauties from India & other nations is going to be a taxing job. Choosing the best amongst the finest, is surely a skill; however eliminating other bests to finalize the ultimate, is out of the world. Eminent and internationally acclaimed, members of our Jury Panel are an encyclopedia of motoring

10 Motivation is what keeps you going This is our motto. We are firmly in favor that the journey of Motoring Tourism in India must keep on going. Naming the Best Vintage, the Best Classic, the Best Edwardian, the Best War Vehicle, or the Best Restored Car out of the world most precious luxury vintage car will, in turn, be a matter of pride for us. Our esteemed panel of jury comprising of the renowned vintage and classic car collectors, critics, and authorities in the field from across the world will fight hard against their own judgment to zero-in on the one that must get the Best recognition. This time, we will award the following categories AWARD CATEGORIES Concours d Elegance Edwardian Concours d Elegance Pre War Classic Concours d Elegance Post War Classic Concours d Elegance Roadster Concours d Elegance Limousine Concours d Elegance Rolls & Bentley The Oldest Vintage Car to complete the Road Section Best of Show Vintage Best of Show Classic SPECIAL CLASSES: TRIBUTE TO THE MAHARAJAS Maharaja of Baroda Trophy Best in Class Maharaja of Tehri, Garhwal Trophy Best in Class Maharaja of Kishangarh Trophy Best in Class Maharaja of Karauli Trophy Best in Class Maharaja of Bhavnagar Trophy Best in Class Maharaja of Tirwa Trophy Best in Class Maharaja of Gondal Trophy Best in Class Maharaja of Rajpipal Trophy Best in Class Maharaja of Wankaner Trophy Best in Class Maharaja of Rajkot Trophy Best in Class Maharaja of Wadhwan Trophy Best in Class Maharaja of Sirohi Trophy Best in Class Maharaja of Santrampur Trophy Best in Class Maharaja of Rampur Trophy Best in Class Maharaja of Bilasinor Trophy Best in Class Maharaja of Idar Trophy Best in Class

11 21 GUN SALUTE TIMES We have been Referred and Covered Exhaustively

12 A Few Good Words HE Mr. Francois Richier Ambassador of France to India It was a great pleasure to be present at the brilliantly organized 21 Gun Salute Vintage Rally. I was absolutely thrilled to see and admire all the wonderful vintage and classic cars at the show. HH Maharana Manvendra Singh, Maharana of Barwani, MP It was indeed a pleasure and surprise to see the collection of cars at your event. It was definitely a very admirable effort by you and your team. HH Maharaja BRAJRAJ SINGH Bahadur Maharaja of Kishangarh. It was indeed a great experience to be a part of one of the best Vintage Car Shows in the country. Hats off to Shri Madan Mohanji who single handedly organized such a successful event. HH Maharaja Shri KRISHAN CHANDRA PAL Maharaja of Karauli Heartiest Congratulations! Flag off from Historic Red Fort, will be remembered by all Vintage Car Rally participants and car enthusiasts. The noble cause for the Rally (for differently abled children), is also praise worthy. Mr. Nitin Dossa, President, Vintage & Classic Car Club of India, Mumbai I am happy to be associated in my personal capacity and extend full support from VCCCI. Last year s event was very well organized and the flag off from the Red Fort was a great idea and an honour. A good show with beautiful cars and the number of entries were very good. HH Maharaja Manujendra Shah Sahib Bahadur of Tehri, Garhwal I can t stop praising the lovely cars displayed at the Red Fort which mesmerized one and all during the early morning hours of the rally. It was a great Pleasure being a part of such a wonderful Rally event. You took us back to our golden old age... Mr. Douglas Fox, Hon. Secretary, MSVCR It was nostalgia personified! An unforgettable experience with vintage beauties at Red Fort. The 21 Gun Salute Rally showcased Passion & Royalty at its best! We would love to be a part of this rally every year. Mr. Diljeet Titus, General Secretary, Heritage Motoring Club of India It was an extra ordinary show of Vintage automobiles which we viewed during the rally. The presence of the Maharajas and Nawabs enhanced the beauty of the show. Mr. S.B.Jatti, Vice-President, Heritage Motoring Club of India In all the Vintage Car Rallies that I have been participating till date, 21 Gun Salute V International Vintage Car Rally & Concours show was something really unique as it gave us an opportunity to display our cars as well as have a glimpse of vintage beauties from all over India and abroad. HH Raja Digvijay Narain Singh of Tirwa I must congratulate and commend you on the huge efforts on making the event such a success and a glittering extravaganza.

13 21 Gun Salute Heritage & Cultural Trust Deneb & Pollux, 106 & 107, First Floor, South City Arcade, South City I, Gurgaon , Haryana, Phone: lekshmy@denebpollux.com, Website:

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