Saudi Arabia s leading trade fair for Security, Safety and Fire Protection

Transcription

1 Saudi rabia s leading trade fair for Security, Safety and Fire Protection pril, 09 Jeddah Center for Forums & Events Organised by

2 HRIN Meet the largest and fastest growing security market in the Middle East Intersec Saudi rabia was successfully held for a nd year in pril 08 in Jeddah, Saudi rabia. The overwhelming response from our launch partners, exhibitors and visitors showed the industry s demand for a third edition of Intersec Saudi rabia. Intersec Saudi rabia is organised by l-harithy Company for Exhibitions (CE), Saudi rabia s leading event organiser and is licensed by Messe Frankfurt Exhibition GmbH, one of the world s largest exhibition organisers. Why Jeddah? Jeddah is the largest commercial city in Saudi rabia Population of almost 5 million Economic and tourism capital Trade hub for many years Major port for all non-oil related goods ccess to the major cities of Mecca, Medina, Taif and the industrial port city of Yanbu RIYDH Jeddah Mecca YEMEN 08 Show Profile What to expect at Intersec Saudi rabia 09? The 08 event was under the patronage of : Exhibitor profile Manufacturers, Service Providers, Distributors of Safety & Security Products and Services HRH Prince Mishael bin Majed bin bdulaziz Governor of Jeddah. Inaugurated on his behalf by the Director General of Civil Defence Visitor profile Wholesale Trade: Manufacturer, Wholesaler, Distributor, Import / Export and Trade gent 08 Show highlights 50 Exhibitors Government uthorities: Police Forces, Law Enforcement, Civil Defence, Military / rmed Forces, Customs, Utility Services, irport and Port Operations Over 5000 visitors 0 Exhibiting Countries Medina Product Groups Over 500 Leading rands World s Top Security Companies Informative Forums Programmes Security & Fire Safety Industries: Engineering IT / Network / Telecommunications Integration of Security / Fire Products Installation of Security / Fire Products Contracting / Property Development Consultancy Oil & Gas Facility Management rchitecture / Design Hotel / Leisure / Entertainment Education Healthcare anking / Finance / Insurance Guarding Services Logistics / Freight Forwarding / Warehousing viation Trade ssociations Supporters We used Intersec Saudi rabia to showcase our products and for brand awareness here in the Saudi market - the response from visitors was very good. We made some small direct sales at the expo and have many good leads to follow-up on. Samer kkad usiness Development Manager HIKVISION Official Supporters With the support of In association with

3 Visitor Profile Unrivalled access to local market Regional breakdown of visitors Visitors satisfaction C Remarkable visitor satisfaction rates 9% National 7% International 4% Very satisfied Purchasing authority of visitors 6% Joint or Sole Responsibility 4% dvisory Influence 4% No Influence How likely are you to attend the show in 09 4% Definitely will 4% Probably will 4% Might / Unsure 9% Probably /Definitely not Visitors professions (all figures in %) usiness Development / Sales Engineer / Installer / Technician Senior Management (MD / CEO) I.T. Marketing / PR Consultancy Fire Safety Operations Procurement / Purchasing Security Health and Safety Other Production Research & Development Finance Customer Service H.R. Telecoms System Integrator Service provider types (all figures in %) I have managed to collect various brochures, name cards and flyers from all quality exhibitors. I have managed to acquire new knowledge and product information in just one day. That saves me months of my research time. hmed Sabban Department of Safety and Security King bdulaziz University 60% Satisfied C 6% Less satisfied usiness Type Engineering IT / Network / Telecommunications Instalment of security / fire products 6 5 Integration of security / fire products 5% Service Provider rchitecture / Design Consultancy 5 7 Contracting / Property Development 9 Facility Management Healthcare 5 Expanding market reach in Saudi rabia Have you visited Intersec in Dubai? 7% Distributor 6% Manufacturer Hotel / Leisure / Entertainment Logistics / Freight Forwarding / Warehousing Oil & Gas anking / Finance / Insurance Education Guarding Services viation Trade ssociation 8% Yes 7% No 0% Retailer Source: Visitors Post Show Report conducted by Di Systems Ltd., Dubai ranch, UE % Wholesaler 6% Government

4 Exhibitors Feedback Overall assessment Participation in the next Intersec Saudi rabia Exhibitors feedback at Intersec Saudi rabia 08: Overall ssessment C % Very satisfied 49% Satisfied C 8% Less satisfied C D 8% Certainly % Most likely C % Possibly D 8% Probably not / Certainly not (all figures in %) Total number of visitors Visitor profile Sales success Trade fair organisation Exhibitors feedback at Intersec Saudi rabia 08: Visitor Profile (all figures in %) Very satisfied Satisfied Less satisfied Reaching of relevant target groups Source: Exhibitors Survey conducted by Wissler & Partner - Trade Fair Marketing, asel, Switzerland Decision-making authority of visitors Number of new contacts Visitor profile overall Very satisfied Satisfied Less satisfied This Intersec exhibition has been great. We ve met quality prospects that we wouldn t have reached through our other marketing channels. Well worth the investment! The Intersec Saudi exhibition has given us the chance to discuss our franchise offering face-to-face with Saudi businessmen and I am pleased with the volume of leads we have generated. hmed Hamza Distribution Sales Manager LNESOON inoi Verghese Sr. Sales Manager-Middle East Western Digital

5 Product Groups Intersec Saudi rabia 09 will bring together a variety of solutions from the safety, security and fire protection industries to the Saudi rabian market. It was a very good opportunity participate at Intersec Saudi rabia 08 and to interact with our potential customers in the market. bdellah bdo Saudi Enterprise Marketing Manager Huawei Security Fire & Safety Surveillance (nalog) Digital & Network Surveillance Transmission Reconnaissance, Surveillance & Guarding Services Electronics ccess / Entrance Control Intruder and urglary Detection & larm Equipment Smart Home & uilding utomation Fire Prevention & Protection Physical ccess / Entrance Control Mechanical Security Systems & Devices Perimeter Security Information Security Homeland Security Emergency larm & Warning Systems Fire Fighting Equipment Rescue Safety Design Personal Protection Equipment Safety at Work Equipment Health at Work Security at Work Environmental Protection at Work

6 Jeddah ride of the Red Sea Pricing Structure Jeddah has grown during the last two decades of the 0 th Century, which made the city a centre for trade and business in the Kingdom of Saudi rabia and a major port for exporting non-oil related goods as well as importing domestic needs. Jeddah is one of the most beautiful cities in Saudi rabia. While the desert may suggest the country lacks natural beauty, there are several parks throughout the city that shows the port city is not only rich in oil reserves but has a fair share of lush greenery as well. The corniche houses the world s highest King Fahd Fountain which is metres high, the old town souk, warm beaches, spas and wellness centres. You will also find numerous educational and historical sites, and it is known for having many grand museums such as the Municipality Museum. The Jeddah Museum is the regional landmark that demonstrates historical archaeology and ethnography. Jeddah aspires to be a world-class global commercial and tourist destination that enjoys distinctive environmental and human character within the context of a sustainable urban development. Kingdom of Saudi rabia s Vision 00 With the launch of Vision 00, by Prince Mohammad bin Salman bin bdulaziz l-saud, Crown Prince, Minister of Defense and Chairman of the Council of Economic and Development ffairs, potential is now well-defined and backed by the country s visionary leaders. The Vision 00 document reveals a well-thought-out strategy that takes into consideration Saudi rabia s strengths and its capabilities. The focus on specific sectors is deliberate and evidently backed by a solid socio-economic rationale. Prince Mohammad bin Salman bin bdulaziz l-saud, Crown Prince, Minister of Defense and Chairman of the Council of Economic and Development ffairs, identified the security industry as one of the important areas for support. ll of which the Kingdom is either already a major consumer of or regionally well-placed to be a hub for re-export. The future is now! Row Stand (one side open) Corner Stand (two sides open) Shell Scheme excl. furniture: USD 75/ sqm. Shell Scheme incl. furniture package ( round table, chairs, counter): USD 50 per bundle For bespoke designs and build services for customised stands please contact: Mr. Paris Theodorou, paris@arabexpo.me Early ird Discount 5% off space-only price for bookings received by st October, 08. The discount is applicable only if the booking is accompanied by payment of 0% of the space rental fee. One Price Policy ook for Intersec in Dubai and Jeddah to avail the One Price Policy and save another USD 0 per sqm. : USD 465 per sqm : USD 475 per sqm Peninsula (head) Stand (three sides open) : USD 485 per sqm Island Stand (four sides open) Second floor in double storey stands Space only (minimum) : USD 495 per sqm : USD 00 per sqm : sqm

7 bout the Organisers Intersec Team bout CE Exhibitions Messe Frankfurt Exhibition GmbH has licensed Jeddah based l-harithy Company for Exhibitions (CE), Saudi rabia s leading event organiser and the first to own dedicated exhibition venues and organise international trade shows in the Kingdom. CE Exhibitions has over more than 0 years, staged in excess of 500 successful exhibitions in Jeddah across a wide range of industry sectors. Sales (International) ndreas Rex Show Director Marketing and PR Natalie Wehbe Marketing Manager ackground information on Messe Frankfurt Messe Frankfurt is the world s largest trade fair, congress and event organiser with its own exhibition grounds. With some,400 employees at 0 locations, the company generates annual sales of over 640 million. The Messe Frankfurt Group has a global network of 0 subsidiaries and 55 international sales partners, allowing it to serve its customers on location in 75 countries. Messe Frankfurt events take place at approx. 50 locations around the globe. In 06, a total of 8 trade fairs were held under the Messe Frankfurt umbrella, of which more than half took place outside Germany. Thanks to its far-reaching ties with the relevant sectors and to its international sales network, the Group looks after the business interests of its customers effectively. comprehensive range of services both onsite and online ensures that customers worldwide enjoy consistently high quality and flexibility when planning, organising and running their events. The wide range of services includes renting exhibition grounds, trade fair construction and marketing, personnel and food services. With its headquarters in Frankfurt am Main, the company is owned by the City of Frankfurt (60 percent) and the State of Hesse (40 percent). For more information, please visit our website at: Sales (National) li youb Project Manager Vivian Melendres Team ssistant Jillaine Hilario Team ssistant Hisham Numan Director of Sales Sponsorship Romit Rego Marketing Executive Gareth Wright Head of Public Relations Samah Mousa Communications Manager rthur Tolentino Head of Sponsorship bout Messe Frankfurt Middle East GmbH The portfolio of events for Messe Frankfurt Middle East includes Intersec, Intersec Saudi rabia, utomechanika Dubai, utomechanika Jeddah, utomechanika Riyadh, eautyworld Middle East, eautyworld Saudi rabia, Hardware+Tools Middle East, Leatherworld Middle East, Light Middle East, Materials Handling Middle East, Materials Handling Saudi rabia, Paperworld Middle East, and Prolight + Sound Middle East. The subsidiary also organises a series of conferences and seminars including the OHS Worker Health Protection Conference, the usiness in eauty Summit, the Light Middle East Conference, Smart Traffic Middle East, and Future Mobility. For more information, please visit our website at To book a stand: International li youb ali.ayoub@uae.messefrankfurt.com Mob National mer Y. Kayyal Show Manager Hisham Numan hisham@acexpos.com Tel (0) (Ext 0) Ravi Ramchandni Sponsorship Manager Leslie Failano Sponsorship Sales Manager

8 Global trade fairs and events Safety. Security. Fire. With eleven events, Messe Frankfurt is one of the world s leading organisers of fairs and congresses for the expanding international field of civil security. These platforms provide optimum opportunities for gaining a foothold in dynamic growth markets all over the world. Presently Messe Frankfurt organises events in Germany, sia, the Middle East, South merica and frica Further information can be found at: Frankfurt am Main Moscow 8 0 November, 08 angkok, Thailand March, 09 Frankfurt am Main, Germany ugust, 09 Ho Chi Minh City, Vietnam alkan region Guangzhou 8 November, pril, 09 Taipei Ho Chi Minh City Moscow, Russia Mumbai, India September, 09 Skopje, Macedonia angkok Mumbai Dubai Jeddah uenos ires 0 January, 09 Dubai May, 09 Taipei, Taiwan 8 March, 00 Frankfurt am Main, Germany pril, 09 Jeddah, Saudi rabia June, 00 Guangzhou, China ugust, 00 uenos ires, rgentina

9 Launch Partners The following companies have already confirmed their attendance: Licensed by Messe Frankfurt Middle East GmbH P.O. ox 676, Dubai, UE Tel Fax info@uae.messefrankfurt.com Organised by l-harithy Company for Exhibitions P.O. ox Jeddah 5, Saudi rabia Tel Fax ace@acexpos.com