Water Park Specialty Food & Beverage Products and Branded Programs

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2 Water Park Specialty Food & Beverage Products and Branded Programs November 13, 2017 Albert Cabuco, Palace Entertainment Vern Gassen, Schlitterbahn Waterpark, Kansas City Bill Lentz, Moderator

3 Specialty Food and Beverage Products Monday, November 13, 2017 Vern Gassen, Schlitterbahn Waterparks & Resorts

4 Vern Gassen Director of Revenue, Schlitterbahn Kansas City Waterpark Vern Gassen s career spans more than 20 years in the Food and Beverage, Retail and Family Amusement industries. He was an Area Operations Manager for Dave and Buster s when he was hired by Schlitterbahn Waterparks and Resorts in 2009 to fill the role as the Director of Revenue for their new Kansas City, Kansas, location. Creating a F&B department from scratch, Vern successfully maintained the quality associated with the Schlitterbahn name while adding a Kansas City twist to the park s dining options. In addition to his role at Schlitterbahn, Vern spends his time actively involved in building relationships with the local and regional community. He has served on: The Hospitality and Tourism Board for the Kansas Department of Education The Hospitality Education and Retail Training (H.E.A.R.T.) Advisory Board for Kansas City Kansas Community College The Regional School District Advisory Committee for the Kansas City, Kansas Public Schools USD 500 And he is now in his second year as a member of the IAAPA Food & Beverage Sub- Committee. Vern is also a Certified ServSafe Instructor & Registered ServSafe Examination Proctor for the National Restaurant Association.

5 What is the next BIG thing?

6 What WAS the next BIG thing?

7 What IS the next BIG thing?

8 So what can you do? The Brave & The Bold Everything Old is New Again Risk Takers Take the Money & Run The Final Challenge

9 The Brave & the Bold

10 Everything old is new again Top N Go You get a topping and you get a topping Put it on a stick is now put it in a cone Flavor it up a notch

11 Top N Go

12 You get a topping and you get a topping and you get a topping

13 Put a stick in it is now put it in a cone

14 Flavor It Up a Notch

15 Risk Takers Don t be afraid to fail Let someone else take the risk Staff make great guinea pigs Caterings/Special Events Know your environment

16 Take the Money & Run Big Value Big Money Don t be cheap Service counts

17 The Final Challenge The Director Challenge Visit two other parks a year Visit one professional sports stadium a year Visit one fair or festival a year Experience Food Trucks Submit Brass Ring entry once every five years

18 The Final Challenge The GM/Owner Challenge Send your Director to one conference a year Send your Director to one food show a year Budget for and encourage experimentation Follow up on your Director s visits

19 Albert Cabuco Vice President Food & Beverage, Palace Entertainment Vice President- Food and Beverage of Palace Entertainment, Newport Beach CA where he oversees and directs the food and beverage management and operations of 8 Water Parks, 6 Theme Parks, 2 Animal Parks and 5 Family Entertainment Centers in 10 states. He has more than 30 years experience in the hospitality industry in executive level positions with amusement parks, hotels and restaurants. He turned around unprofitable operations, developed loyal and successful leaders and earned a reputation for integrity and character of the highest caliber. A BS Degree in Business Management and Certification from Cornell University, School of Hotel Administration (Amusement Industry Institute Program) compliment this extensive hands-on experience. Albert is a Certified Instructor, Hotel and Restaurant Management, State of California Council for Private Post Secondary and Vocational Education. He is an active member of the Food Service Purchasing Council of Southern California and was a past member of the International Association of Amusement Parks and Attractions (IAAPA) Food and Beverage Committee from and a returning member in Albert received the IAAPA Certified Attractions Executive (ICAE) designation in 2011.

20 Water Park Branded Programs Albert Cabuco, Palace Entertainment

21 Located in: Raging Waters Los Angeles Splish Splash Sea Life Park, Hawaii Miami Seaquarium

22 Pink s Hot Dogs Raging Waters Los Angeles

23 Pink s Hot Dogs Splish Splash

24 Pink s Sea Life Park Hawaii

25 Pink s Hot Dogs Miami Seaquarium

26 Located in: Raging Waters Los Angeles Raging Waters Sacramento

27 Carl s Jr Raging Waters Los Angeles (Before)

28 Carl s Jr Raging Waters Los Angeles

29 Carl s Jr Raging Waters Sacramento

30 Located in: Noah s Ark Water Park

31 Hardee s Truck Noah s Ark

32 Located in: Splish Splash Lake Compounce Crocodile Cove Raging Waters San Jose

33 Johnny Rockets Splish Splash (Before)

34 Johnny Rockets Splish Splash 1,728 additional square feet of decking and seating area 210 additional square feet of serving area and additional serving windows with POS 180 additional square feet of dry/cold storage space Increased seating capacity which now holds 185 guests

35 Johnny Rockets Lake Compounce (Crocodile Cove)

36 Johnny Rockets Raging Waters San Jose

37 Located in: Raging Waters Los Angeles

38 Dunkin Donuts

39 Located in: Raging Waters Los Angeles Raging Waters San Jose Raging Waters Sacramento Sandcastle Water Park

40 Rita s Italian Ice Raging Waters Los Angeles Raging Waters Sacramento

41 Located in: Raging Waters San Jose

42 Subway Raging Waters San Jose

43 Located in: Raging Waters Los Angeles Raging Waters Sacramento

44 Yogurtland/Jamba Juice Raging Waters Los Angeles

45 Yogurtland Raging Waters Sacramento