HOLLYWOOD & HIGHLAND ON THE CORNER OF HERE & NOW, THE CENTER OF THE CITY IS ALIVE

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2 ON THE CORNER OF HERE & NOW, THE CENTER OF THE CITY IS ALIVE

3 AN UNFORGETTABLE HOLLYWOOD EXPERIENCE On the corner of here and now, Hollywood & Highland is the start of every Hollywood experience. Offering world-class retail, red carpet movie premieres and celebrated live theatre, Hollywood & Highland creates an unforgettable experience for both locals and tourists alike. 25 M VISITORS ANNUALLY averaging 5,000 people per hour 640,000 SQ FT TOTAL of retail, dining and entertainment 3,000 PARKING SPACES in Hollywood s largest parking facility 58,900+ SQ FT of prime retail space available at the irreplaceable corner of Hollywood & Highland 175,000 CARS at the intersection of Hollywood & Highland daily 137,000 RIDERS PER DAY with direct access to the Metro Red Line. Convenient access, located on a regional traffic corridor off Highway 101 at Highland 25 million visitors annually, averaging 5,000 people per hour

4 BEYOND THE VELVET ROPE 70 UPSCALE RETAILERS OHM HOLLYWOOD S HOTTEST NIGHTCLUB Dolby Theatre 3,400-SEAT LIVE THEATRE Revolt TV Network LIVE SHOWS PRODUCED BY SEAN DIDDY COMBS 25 FINE DINING & CASUAL RESTAURANTS Ray Dolby Ballroom 30,000 SQ FT TCL Chinese Theatre STATE-OF-THE-ART 1,100-SEAT Loews Hollywood Hotel 628-ROOM HOTEL AND 7,000 SQ FT EXHALE SPA

5 LEASING PLANS & AVAILABILITY STREET LEVEL LEVEL 1 Pink United Streets Of Art Bric s Milano AVAILABLE EXPRESS AVAILABLE GAP HIGHLAND AVE. AVAILABLE Sweet! Hollywood GAP AVAILABLE AVAILABLE GAP HIGHLAND AVE. Maui Jim s BCBG HOLLYWOOD BLVD. HOLLYWOOD BLVD. GAP Street Level Level 1 Total 10,196 sf 7,394 sf 17,590 sf Express Street Level 9,514 sf Sweet! Hollywood Level 1 26,313 sf BCBG Level 1 5,500 sf

6 STRONG CONSUMER BASE AERIAL VIEW Hollywood & Highland s unmatched visibility and pedestrian traffic cannot be duplicated, with traffic estimated to range from a low of 1.5 million during offpeak months, to million during peak months. CUSTOMER PROFILE 72% LA Residents (includes 6% of workers in the area) 28% Tourists (6% California, 11% Other States, 11% International Visitors) Age: 60% (Median Age of 32) Gender: 64% / 36% Female / Male Annual traffic at Hollywood & Highland is 25 million visitors

7 TRAVEL & TOURISM IN THE HEART OF HOLLYWOOD Tourism is a leading indicator of retail performance and market demand 25 M VISITORS EACH YEAR averaging 5,000 people per hour $150/VISIT BIG SPENDERS Tourist are the highest spenders, spending on average $150 per visit $125,000 TOURIST INCOME Tourist income is 40% higher than resident income AIRPORTS LAX / BOB HOPE Located within 30 minutes of Los Angeles International Airport and Bob Hope Airport 75% BUY TOURIST SPEND 75% of tourist make a retail purchase while on the property

8 US 101 I 5 HOLLYWOOD RESIDENTIAL 97 WALKSCORE CONTINUED DEMAND FOR RESIDENTIAL PROPERTIES IS DRIVEN BY LOCAL JOBS, EDUCATIONAL INSTITUTIONS, AND ACCESSIBLE PUBLIC TRANSIT I 405 Convenient access to Hollywood & Highland via the Metro rail station and numerous bus lines located just steps away US 101;CA 170 RESIDENTIAL DEVELOPMENT 5,418 Units planned ESTIMATED RESIDENT POPULATION 5 MILE RADIUS 670 Units to be completed by Units completed in % year olds 19% year olds 14% year olds , , $70,244 median age Average household income 51% male 49% female HANCOCK PARK LOS FELIZ SILVERLAKE ECHO PARK US 101;CA 2 CA 2 LIFESTYLE Fresh & Easy Walgreens Kitchen Hour Fitness Gold s Gym LA Fitness 25 Degrees Equinox Neuehouse

9 PROXIMITY TO EMPLOYMENT CENTERS The entertainment capital of the world is within a 30-min driving radius to six major studios, 400 soundstages Major healthcare providers: Schools:

10 HOLLYWOOD DEVELOPMENT

11 HOLLYWOOD HOTELS Occupancy for Hollywood hotels exceeded the countrywide average by nearly 5%, thanks to an uptick in corporate and group travel and strong convention and meeting business. At least 9 hotels are in the planning stage or under construction, representing a mix of new construction and conversions/renovations of historic buildings. // average occupancies // today* w hotel Modern comfort is an iconic setting at the intersection of Hollywood & Vine noteworthy additions & revitalizations loews hollywood A chic and stylish destination with signature W Hotel trendsetting amenities and ambiance // total number of rooms // today 3, % 75 % R redbury hotel an all-suite boutique offering an unpretentious refuge with creature comforts roosevelt hotel The birthplace of the 1st Academy Awards in 1929, the Roosevelt embodies Old Hollywood elegance ,940 *exceeds countrywide average by nearly 5% an increase of 29% from 2000 COMING SOON Cahuenga Boutique Hotel Millennium Hollywood Hotel Dream Hotel Mama Shelter Kimpton Hotel

12 DYNAMIC ECONOMIC REGION ENTERTAINMENT & MEDIA ARE THE STRONGEST HOLLYWOOD ECONOMIC GROWTH DRIVERS With the rapid integration of TV, movies, software, gaming and the internet, along with exponential growth of mobile phone and tablet PCs, the global media and entertainment industry has experienced an industry boom over the last decade. It is projected that the industry expansion trend will continue accelerating for the next two decades. According to a report issued by PriceWaterhouseCoopers, the global media and entertainment industry are forecast to sustain a growth rate of 5.7% year on year, exceeding $2.1 trillion by The United States alone is projected to increase spending on entertainment and media by over $100 bilion during the next three years. Record Sales $7.7 B by 2016 U.S. Box Office $10.8 B 6.0% increase over 2011 U.S. Radio $22.5 B 4.1% increase by 2016 Digital Spending 12.1% annual increases over the next 5 years Media Advertising Revenue Expected to reach $490 B by 2019 *Stats and forecasts by PriceWaterHouseCoopers

13 Please direct any leasing inquiries or requests for additional information to: Carl Muhlstein Lic. # carl.muhlstein@am.jll.com Christian Kasparian Lic. # christian.kasparian@am.jll.com Kazuko Morgan Lic. # kazuko.morgan@cushwake.com Carine Mamann Lic. # carine.mamann@cushwake.com Lorena Tomb Lic. # lorena.tomb@am.jll.com