January 2018 Media Kit. Tulsa International Airport
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1 January 2018 Media Kit Tulsa International Airport
2 TUL Overview Tulsa International Airport is just ten minutes from most points in the city, including downtown and the Port of Catoosa. The recently renovated terminal has an open, modern design with over 1,700 power outlets for passengers to use. *In our May 2017 passenger survey, 236 of 238 respondents said that they thought our terminal was a clean facility. Airport Traffic 8,000+ people come through TUL daily Over 220,000 passengers per month 2.8 million passengers in 2016 Flight Information 50+ scheduled daily departures 19 airports served with non-stop flights (Will be 21 airports in Spring 2018) Airlines Allegiant American Delta Southwest United Frontier coming in Spring 2018 Terminal Employment Home to 25 firms, employing 1,370+ people
3 TUL Layout Gate: A3 Gates: A5, A7, A9, A10 Gates: A4, A6 Gates: B1, B3, B5 Gates: B6, B8, B10
4
5 Age 18 29: 22% 30 39: 18% 40 49: 19% 50 59: 20% 60+: 21% Education level High school graduate, or GED: 11% Some college credit, no degree: 16% Trade/technical/vocational training: 7% Associate s degree: 9% Bachelor s degree: 37% Post graduate degree: 20% Household income <$25,000: 7% $25,000-$49,999: 19% $50,000-$74,999: 19% $75,000-$99,999: 17% $100,000-$149,000: 20% $150,000+: 17% TUL Passenger Demographics Last annual TUL passenger survey was in May 2017, and had 244 participants. Length of time in terminal prior to departure 0-30 minutes: 3% minutes:10% minutes: 46% Over 90 minutes: 41% Items passengers plan to purchase within the next 12 months: Jewelry: 19% Car: 21% Vacations/flights: 69% Major home appliances: 28% Electronics: 40% Entertainment (concert and event tickets, gaming, etc.): 49% College tuition (for themselves or a family member.): 20% Purpose of travel for TUL passengers Business: 48% Leisure: 52%
6 Baggage carousel boards These static boards are seen over the baggage carousels as passengers wait for their luggage. These are sold in packages of two boards. Six-month minimum commitment. $350/month. Backlit passenger convenience board ads There are three different available sizes of backlit ads in the baggage claim area. Arriving passengers use this board to find local options for hotels, restaurants and entertainment. Six monthminimum commitment. Rates range depending on size of ad, $ /month. Custom interactive exhibits These 10 x10 areas near the airport s busiest baggage carousels are available for custom exhibit space. Previous examples: vehicles, playground/outdoor recreation equipment. Only 1-month minimum commitment. $1,000/month. Floor graphics Floor graphics are on display for the advertiser s 2-week time frame of their choice. Package comes with (4) floor graphics placed in high traffic areas. Size options: Circle: 5 in diameter $1,624, or Rectangle: 8 x4 for $1,984. Baggage Claim and Pick Up Area Displays Red font indicates available as of January 2, 2018 Elevator wraps The elevator wraps are the most visible advertising displays at the airport. This location is seen as passengers walk to baggage claim. There are only two elevator wraps available. One-year minimum commitment. Awarded to highest bidder (last bid was held in May 2016.) Vinyl wall wraps These hard-to-miss wall vinyls make a big impact on passengers, and locals picking up family and friends. Limited space available. Six month-minimum commitment. Rates range from $ /month depending on location. Revolving door ads Our revolving door ads are visitors last impression as they leave to explore Tulsa. There are two options for revolving door ads: exterior door ads (seen before you enter the door) and interior ads (seen on the inside panels of the revolving doors.) Six-month minimum commitment. The average passenger has to wait at least 15 minutes for their luggage, meaning you have a captivated audience in front of ads for longer than most media.
7 Post Security Concourse A & B Displays Red font indicates available as of January 2, 2018 Tension Fabric Displays Tension fabric displays are wrinkle-resistant graphics that are put into frames throughout Concourse A & B. Sizes range from 6 x10 to 7 x11. Six month-minimum commitment. All $800/month. LCD Monitor Ads LCD Monitors are located in the gate areas where passengers wait to board their plane. Fifteen second or 30 second spots are available in either static image or video spots. There is no audio for LCD ads. Advertisers can change art anytime without an additional fee. Only a one-month minimum commitment. Rates range from $ /month depending on the length of spot and how many months of advertising purchased. Wall Wraps Vinyl wall wraps are located in our high traffic areas past security. $1,200/month. Six month-minimum commitment. Package of Window Wraps Advertisers can wrap 4 consecutive window panels in the Concourse A or B area. Six month-minimum commitment. $800/month. Powermat Sponsorship The Tulsa Airport has 260 tables that have outlets attached to each. In addition to a traditional power outlet, these table tops also have Powermats, allowing passengers with certain smart phones to charge their devices wirelessly. This sponsorship package includes vinyl wraps on 65 table tops throughout both concourses. $800/month. Six month-minimum commitment. Business Center Sponsorship There is one Business Center in each concourse. These quiet areas have desks and power outlets for passengers to use as they wait to board their flight. This sponsorship includes a tension fabric display in the area, and window vinyls wraps for the entrance. Concourse Hall Banners Thirty-six banners are placed down the connector hall. All departing passengers pass through this hall after going through the security check point to get to their gates.
8 Available Baggage Claim Area Locations Large Baggage Claim area sign in Concourse A $800/month Printing costs:$1,610, Six month minimum commitment
9 Available Baggage Claim Area Locations Large Baggage Claim area sign in Concourse B $800/month Printing costs to be determined, Six month minimum commitment
10 Available Baggage Claim Area Locations Baggage Carousel Boards, set of 2 signs for $350/month Printing costs:$350, Six month minimum commitment One set currently available which includes one sign over American Airlines carousel in Baggage Claim A, and the second sign over Southwest s carousel in Baggage Claim B
11 Available Baggage Claim Area Locations Backlit Passenger Information Board Ads Rates include ads on both Baggage Claim A and Baggage Claim B backlit signs Printing costs vary, Six month minimum commitment Monthly rates: Small: $350 Medium: $500 Large: $650
12 Available Post Security/Concourse A&B Area Locations LCD Monitor Ads, rates range from $ Short-term contract monthly rate (1-11 months) :15 static image spot: $450 :15 video spot: $550 :30 static image spot: $650 :30 video spot: $ months+ contract monthly rate :15 static image spot: $350 :15 video spot: $450 :30 static image spot:$550 :30 video spot:$650
13 Available Post Security/Concourse A&B Area Locations Tension Fabric Display signs, $800/month Printing cost per sign: $ depending on size, Six month minimum commitment
14 Available Baggage Claim/Pick up Area Locations Event Floor Graphics Displayed for two weeks at a time, must be used for special events only. Rates below include printing costs. 4 x8 rectangle floor graphics: Set of two: $992 Set of four:$1,984 5 in diameter circle floor graphics: Set of two: $812 Set of four: $1,624
15 Available Pick up Area Locations Concourse B Exit Lane wall wrap Advertiser is allowed to wrap either wall to the side of new exit lane. Dimensions: 22 width by 8 height $600/month for advertising, One year minimum commitment Printing costs: $1,340 *All Concourse B (United and Southwest) passengers exit through these doors. Average monthly number of arriving passengers combined from United and Southwest in 2016 was 28,571
16 For additional information, contact: Kim Kuehler Advertising Sales Manager Office:
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