Responsible Tourism in Destinations RTD9. 11 th March 2015 #RTD9
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1 Responsible Tourism in Destinations RTD9 11 th March 2015 #RTD9
2 More than just good enough. the art of resilience and being positively deviant THE IMPORTANCE OF BEING UNREASONABLE CoaST s Tenth Birthday Heartlands, Pool, Cornwall Tuesday 19 March 2013 Manda Brookman Director, CoaST RTD9 Dublin, 11 March 2015
3 CoaST : a small, independent social enterprise, founded 12 years ago, and just growing Our job: to help ensure tourism contributes to a resilient present and future Over 3,000 members and still growing. One Planet Tourism
4 One Planet Tourism
5 One Planet Tourism
6 Canada Scotland Ireland Italy Poland US Wales France Slovakia Cyprus Venezuela Sierra Leone Chile South Africa Oz Taiwan New Zealand Contagious change...happening whether we re ready or not
7 "..sustainable development is development that meets the needs of the present without compromising the ability of future generations to meet their own needs (1987) Gro Harlem Brundtland. Feisty broad. World Commission on the Environment and Development
8 And responsible, sustainable, low impact tourism has really lifted its game to ensure it s doing its bit to reduce its impact.
9 international membership...
10 measuring tools... One Planet Tourism
11 communication tools...
12 training programmes.
13 engagement techniques. One Planet Tourism
14 business support...
15 One Planet Tourism
16 Game Changers. Early Adopters. Bell Cows. Positive Deviants.
17 eco- logy: the knowledge of the home, or resource eco- nomics: the management of the home, or resource And lots of help to get back to the basics of what we re doing
18 But our behaviour is extractive, our maths is selective and our thinking is linear There remain some Big Issues.
19 The selective maths bit. Al Bartlett our greatest weakness is our inability to understand the exponential function
20 3 billion in billion in billion by billion... Source: UN
21
22
23 One Planet Tourism
24 One Planet Tourism
25 This is not a Graph. 61% 2 degrees = 8-10% a year. Hmmmm.
26
27 One Planet Tourism
28
29 Golf photo Some of the issues we have
30
31
32 So. We re an intelligent species. What s our response?
33 One Planet Tourism
34 You can probably imagine what Gro s saying right now. She s not impressed.
35 So. I m thinking we need to up our game again. We need to do everything we re doing. But more. And louder. Much, much louder.
36
37 One Planet Tourism
38 Are we going to ask what tourism is actually doing to turn this thing around? To make it positively better rather than just a bit less bad?
39
40 Myriad social tourism examples
41 This is the era of challenge. This is when we realise we need to stop waiting for permission to do things differently. This is no longer about doing relatively less damage; but about doing positively more good.
42 Game Changers. Early Adopters. Bell Cows. Positive Deviants.
43 This is about tourism businesses, and officers, using their roles on chambers of commerce, rotary clubs, parish councils, tourism associations, and asking what is tourism doing to make things positively better? One Planet Tourism
44 Not just reducing our carbon impact, but growing local community energy schemes? Not just reducing what we buy from the cash and carry, but actively working with community supported agriculture, devising better economic strategies?
45 One Planet Tourism
46 Tourism businesses collectively own, or have access to, a great deal of land across Cornwall. It s time they started looking after the systems it provides us with.
47 Getting our heads around our OWN economics? One Planet Tourism
48 Local currency circular economy
49 Complex not linear Whole system not selective Natural and social capital investment, not extraction Collaborative, not individualistic
50 sizzle
51 It s about sticking your neck out, and getting stuck in.
52 Thank you. Positive Deviance rools,ok. Manda Brookman THE IMPORTANCE OF BEING UNREASONABLE CoaST s Tenth Birthday Heartlands, Pool, Cornwall Tuesday 19 March 2013
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