Eshet Incentives and Conferences 1

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HOTEL ACCOMMODATION: Kfar Hamaccabiah Hotel Ramat Gan General:

areas surrounding Facilities: 4* level, including free use of

Location: Only 15 min. drive from Tel Aviv Center and night life.

il/ Ramada Netanya Hotel General: Netanya s newest all-suite

each fully-equipped Facilities: 5* level, full-service spa,

and modern hotel, overlooks the entire vibrant metropolis,

Facilities: 5* level, Complimentary access to Holmes Place's

the city that never sleeps, walking-distance from the city center

1 HOTEL ACCOMMODATION: Kfar Hamaccabiah Hotel Ramat Gan General: Hotel is located in Ramat Gan near a great Park, with great green areas surrounding Facilities: 4* level, including free use of biggest sport club in Israel and all its amenities, Free Wi-Fi Location: Only 15 min. drive from Tel Aviv Center and night life. Website: Ramada Netanya Hotel General: Netanya s newest all-suite hotel, 180 spacious suites of sophisticated elegance and comfort, each fully-equipped Facilities: 5* level, full-service spa, relaxing pool Location: located on the beautiful Mediterranean Sea shore. Website: The Crowne Plaza City Centre Tel Aviv Free Wi Fi General: New and modern hotel, overlooks the entire vibrant metropolis, located at the top of Azrieli Mall and business building. Facilities: 5* level, Complimentary access to Holmes Place's Fitness Centre and indoor pool Location: located in the heart of the city that never sleeps, walking-distance from the city center and adjacent to the Azrieli Mall, one of the largest in Israel comprising 180 shops. Website: 1

General Information Israel The State of Israel, is a parliamentary republic in the Middle East, along the eastern shore of the Mediterranean Sea.

in the Red Sea to the South. Israel defined as a Jewish and Democratic State in its Basic Laws and is the world's only Jewishmajority state.

group. Israel's financial centre is Tel Aviv, while Jerusalem is the Capital.

Tel Aviv The 24 Hours Mediterranean City Tel Aviv, often called the city that never stops, is Israel's economic and cultural center.

houses, discotheques, theatres, auditoriums, and concert halls.

Tel Aviv hosts a wide range of architectural styles which were influenced by various schools of architecture among which was the International Bauhaus

2 General Information Israel The State of Israel, is a parliamentary republic in the Middle East, along the eastern shore of the Mediterranean Sea. It borders are with Lebanon in the North, Syria in the Northeast, Jordan and the West Bank in the East, Egypt on the Southwest, and the Gulf of Aqaba in the Red Sea to the South. Israel defined as a Jewish and Democratic State in its Basic Laws and is the world's only Jewishmajority state. The population of Israel, was estimated in 2012 to be 7,869,900 people, of whom 5,923,500 are Jewish, Arabs form the country's second-largest ethnic group. Israel's financial centre is Tel Aviv, while Jerusalem is the Capital. Israel known for her holy places, beatiful veried landscapes, great and warm hospitality by the locals and wonderful opertunitis for travelling. Tel Aviv The 24 Hours Mediterranean City Tel Aviv, often called the city that never stops, is Israel's economic and cultural center. The city known for her great night life, entertainment and is filled with night clubs featuring music of all types, dancing, restaurants, pubs, coffee houses, discotheques, theatres, auditoriums, and concert halls. Tel Aviv situated on 14 KM strip of the Mediterranean seacoast, and has great beaches and sea side walk, restaurants and bars. Tel Aviv hosts a wide range of architectural styles which were influenced by various schools of architecture among which was the International Bauhaus style. The central portion of Tel Aviv which is known as The White City contains the largest group of buildings in the world built in the International Bauhaus style, and has been declared a World Heritage Site by UNESCO

Directions and Temperature Average temperature in May Jerusalem Tel Aviv 15 0 C 25 0 C, Fair and sunny 18 0 C 25 0 C, Fair and Sunny Directions and Distance A- Ben Gurion Airport B- Tel Aviv

3 Directions and Temperature Average temperature in May Jerusalem Tel Aviv 15 0 C 25 0 C, Fair and sunny 18 0 C 25 0 C, Fair and Sunny Directions and Distance A- Ben Gurion Airport B- Tel Aviv C- Netanya Distance and Travel Time From Ben Gurion Airport to Tel Aviv: 22 KM, about 20 min. Drive From Natanya to Tel Aviv: 35 KM, about 30 min. Drive From Ramat Gan to Tel Aviv: 7 Km, 15 min 3

DAY 1: Arrival DAY 1 : May 2 nd or 3 rd or 9 th or 10 th Noon: Arrival At Ben Gurion Airport Upon arrival

and will be escorted to their transfer to the hotel in Tel Aviv, for an approximately 30 minutes drive ;

The group will check in at a designated area with a welcome juice.

hotel, enjoining hotel's facilities. The Netnaya Ramada - great spa and a swimming pool.

room style room for 65 persons Including screen /LCD projector /lectern with microphone /loudspeaker and

4 DAY 1: Arrival DAY 1 : May 2 nd or 3 rd or 9 th or 10 th Noon: Arrival At Ben Gurion Airport Upon arrival at Ben Gurion Airport in Tel aviv the group will be met by Eshet Representative after passport control and will be escorted to their transfer to the hotel in Tel Aviv, for an approximately 30 minutes drive ; or Netanya about 40 minutes drive from the airport. Bus maximim capacity is for 50 pax. The group will check in at a designated area with a welcome juice. Check the meeting room for the evening meeting Lunch at Hotel The group will have free afternoon in the hotel, enjoining hotel's facilities. The Netnaya Ramada - great spa and a swimming pool. The Crowne Plaza located at one of the trendiest shoopping malls in Israel and free entrance to Holme's Plase gym and spa. Kfar Hamcabia hotel offers free use of biggest sport club in Israel 18:00 20:00 Meeting at hotel Class room style room for 65 persons Including screen /LCD projector /lectern with microphone /loudspeaker and platform or stage ** Note: on Friday, May 3rd and May 10 th, it is not possible to have meeting with a/v equipment, after 18:00 hr, due to Jewish religious regulations. We can propose to do it between hr. On those dates. After the meeting continue to dinner 4

Dinner at Maganda Restaurant, Tel Aviv The Maganda

restaurant an authentic treat. Website: www.maganda.

il ** Note: This restaurant is closed Friday night

Alternative: Dinner at the Old Man and the Sea

situated in the heart of Jaffa authentic port,

authentic seafood and great atmosphere Warm and

5 Dinner at Maganda Restaurant, Tel Aviv The Maganda Restaurant is situated in the Yemenite Quarter in Tel Aviv. This famous restaurant has been serving local delights for generations. The warm hospitality and delicious food make this restaurant an authentic treat. Website: ** Note: This restaurant is closed Friday night May 3 rd and May 10 th. Alternative: Dinner at the Old Man and the Sea Restaurant, Tel Aviv Jaffa Port Restaurant is situated in the heart of Jaffa authentic port, right on the marine The restaurant offers delighted authentic seafood and great atmosphere Warm and welcoming service Website: Return to the hotel Optional: Two separate transfers back to hotel with one hour between them Overnight in Tel Aviv / Netanya / Ramat Gan 5

DAY 2: Fun day with activities Day 2: May 3 rd or May 4 th or May 10 th

minutes from Tel Aviv and 30 minutes from Netanya to a fun morning with

Matkot fun activity for one hour in each station.

The group will be divided to 3 teams and each team will have an hour s

rackets are a bit bigger and the ball is mad of strong rubber, It is

the weekends- Friday and Saturday, we cannot fence out a private area on

invented by the Israelis for both the individual and for combat use.

paddle cars. A very fun and energetic activity.

6 DAY 2: Fun day with activities Day 2: May 3 rd or May 4 th or May 10 th or May 11 th Breakfast in the hotel After Breakfast: Travel for 20 minutes from Tel Aviv and 30 minutes from Netanya to a fun morning with activities that are typical to Israelis : Krav Maga, Peddle Karting and Matkot fun activity for one hour in each station. This is an outdoor venue where the activities will take place * Note: The group will be divided to 3 teams and each team will have an hour s activity in each station Station 1: Matkot: Is like ping pong but the rackets are a bit bigger and the ball is mad of strong rubber, It is usually played on the beach (Note: since the beaches are very busy at the weekends- Friday and Saturday, we cannot fence out a private area on the beach) Station 2: Krav Maga : Is a unique self defence method invented by the Israelis for both the individual and for combat use. It is being learned in couples, while each couple practice with each other. Station 3: Peddle carting Team will race between themselves with carting paddle cars. A very fun and energetic activity. At the end of the 3 competitions the winners in each competition will race between themselves to decide the winning team. Lunch: Will be served picnic style on the premises After lunch return to the hotel for time at leisure 6

Optional Half day tour of Tel Aviv Tour will start at Neve Tsedek area, one of the first neighbourhoods built outside Jaffa, is

During the tour we will see boasts modern architecture, alongside classic examples of the Bauhaus school of the 1930 s and 1940 s

End the tour at the Tachana - historic Tel Aviv-Jaffa train station, located between hip Neve Tzedek and the Mediterranean Sea,

This is a great entertainment complex which features a variety of restaurants, cafes and bars, in addition to several stores,

Sops featuring young Israeli and international designers, a museum and a lifestyle space for fashion and design exhibitions.

com/2010/08/06/wanderlust-tel-avivs-new-un-mall Further information: www.hatachana.co.il Return to the hotel for freshening up and

Aviv tour After a delicious dinner, your VIP nightlife host will meet you and ensure you experience the best of Tel Aviv s vibrant

It is a bustling city of lights, saturated with a vivacious passion for life while offering every possible type of evening

7 Optional Half day tour of Tel Aviv Tour will start at Neve Tsedek area, one of the first neighbourhoods built outside Jaffa, is now an Artistic Colony and is being lovingly restored. During the tour we will see boasts modern architecture, alongside classic examples of the Bauhaus school of the 1930 s and 1940 s brought to Israel by new immigrant architects at that time. End the tour at the Tachana - historic Tel Aviv-Jaffa train station, located between hip Neve Tzedek and the Mediterranean Sea, which has recently been transformed into a new entertainment and leisure centre after a 10-year restoration project. This is a great entertainment complex which features a variety of restaurants, cafes and bars, in addition to several stores, including a bookstore-café devoted to art and design literature. Sops featuring young Israeli and international designers, a museum and a lifestyle space for fashion and design exhibitions. The Tachana was recently featured in the New York Times T Magazine Blog: Further information: Return to the hotel for freshening up and depart for Dinner Dinner at the Maganda Restaurant or the Old Man and the Sea restaurant (See day 1) Optional Night life of Tel Aviv tour After a delicious dinner, your VIP nightlife host will meet you and ensure you experience the best of Tel Aviv s vibrant and legendary nightlife! Tel Aviv is a perfect city for tourists and people who love having fun. It is a bustling city of lights, saturated with a vivacious passion for life while offering every possible type of evening entertainment. Called the city that never stops, Tel Aviv lives up to this description every day of the week from dawn to dusk and dusk to dawn. Our private host will provide you with exclusive access to some of the hottest venues in Tel Aviv, from trendy neighbourhood bars to world-renowned dance clubs. Return to the hotel Optional: Two separate transfers back to hotel with one hour between them Overnight in Tel Aviv / Netanya / Ramat Gan 7

DAY 3: Fun Tour of Tel Aviv Day 3: May 4 th or May 5 th or May 11 th or May

depart for Jaffa tour (10-15 minutes drive from hotel in Tel Aviv and 25

Jaffa is one of the oldest port cities in the Mediterranean.

north and south, a cosmopolitan city that witnessed the passage of warriors,

Jaffa, one of the World's most ancient port cities, where stone buildings,

charming city. Old Jaffa is alive and houses a thriving artists colony.

impressionist paintings, hand-woven goods and exquisite jewels, all born in

During the tour the participants will be met by actors who portray various

offering Crepes / Ice cream/ fresh juices and Cotton candy Lunch: Abrage

8 DAY 3: Fun Tour of Tel Aviv Day 3: May 4 th or May 5 th or May 11 th or May 12 th Breakfast in the hotel After Breakfast : Tour in Jaffa - group will depart for Jaffa tour (10-15 minutes drive from hotel in Tel Aviv and 25 minutes from hotel in Netanya. Jaffa is one of the oldest port cities in the Mediterranean. For over 5000 years Jaffa has served as a gateway between east and west, north and south, a cosmopolitan city that witnessed the passage of warriors, pilgrims and visitors, goods, ideas, fashion, and stories. Jaffa, one of the World's most ancient port cities, where stone buildings, narrow passages and picturesque courtyards recall the rich past of this charming city. Old Jaffa is alive and houses a thriving artists colony. The twisting passages will reveal antiquities and coins, Ceramics, silk art, impressionist paintings, hand-woven goods and exquisite jewels, all born in an atmosphere inspired by the surroundings. During the tour the participants will be met by actors who portray various historical and authentic characters which pop up along various historical locations. The characters tell their story while engaging in humorous interaction with the audience. Optional : After the Actor s stop :The guests will be greeted by food carts offering Crepes / Ice cream/ fresh juices and Cotton candy Lunch: Abrage Restaurant, Tel Aviv Restaurant is located in Kdumim Square, the jewel in Old Jaffa s crown It s named for the Zodiac Bridge and the alleyways around the restaurant that are called by the signs of the zodiac. This fine restaurant offer authentic arabic food and hospitality with warm welcome and great food. After lunch return to the hotel Time at Leisure 8

Optional: See Tel Aviv in a sporty manner A two hour bicycle tour of Tel

Carlton on the Beach transforms from a breakfast restaurant to a private

It is a private dinner event hall catering to both local and international

participants the basic steps and all will join along to one big

il/en/diningwithus/carlton-on-the-beach.

music of a belly dancer A truly unique evening at the private residence of

Their 150-year-old Turkish castle in Jaffa will become the venue for this

A gathering will take place with appetizers while listening to authentic

The candle-lit meal will be served by waiters to the King Table, with a

The table will be decorated with special dishes and colourful shared

9 Optional: See Tel Aviv in a sporty manner A two hour bicycle tour of Tel Aviv (pick up and drop off at Tel Aviv Port) a unique way to explore the fun city! Evening: Depart for the Gala Dinner at Carlon on the Beach Restaurant Carlton on the Beach transforms from a breakfast restaurant to a private venue with an outstanding view of the Mediterranean sea and fine dining. It is a private dinner event hall catering to both local and international banquets Optional A fold dancing group will appear and will teach the participants the basic steps and all will join along to one big performance. Website: Option 2: House # 3 as an alternative Gala Dinner with DJ and live music of a belly dancer A truly unique evening at the private residence of Leila and Hamudi in Old Jaffa. Their 150-year-old Turkish castle in Jaffa will become the venue for this fantastic dinner. A gathering will take place with appetizers while listening to authentic music, intoxicated with the aroma of nargila. The candle-lit meal will be served by waiters to the King Table, with a magical and unique ambiance. The table will be decorated with special dishes and colourful shared dishes, to emphasize the homey accommodation and the culinary experience The menu is based on high quality fresh products, with a rich assortment of Authentic Dishes created by the home chef Hamudi. The meal will be served in a large variety shared dishes and Wine An unforgettable evening in a very special setting. At the end of the evening return to the hotel Overnight in Tel Aviv / Netanya / Ramat Gan 9

An Eshet representative will meet you at the airport and will assist you with the various

10 DAY 4: Departure Breakfast at hotel Check out from hotel and leave for Ben Gurion airport for departure. An Eshet representative will meet you at the airport and will assist you with the various arrangements. Please do not hesitate to contact me for any further information and assistance. Yours Sincerely, Michal Kafkafi Director of Marketing and Sales, MAIL TO: 10

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