JODHPUR DEVELOPMENT AUTHORITY Opposite Railway Hospital Railway Hospital Road, Ratanada, Jodhpur, Rajasthan

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1 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP JODHPUR DEVELOPMENT AUTHORITY Opposite Railway Hospital Railway Hospital Road, Ratanada, Jodhpur, Rajasthan VOLUME 2 PROJECT INFORMATION MEMORENDUM Development of proposed Rajmata Vijya Raje Scindia International Convention & Habitat Centre ( Community ) with all related allied facilities and supported by worldclass module. JAG DESIGNERS PVT. LTD. (JAY AMBE GROUP) SINCE 1989 ISO CERTIFIED 9001 : 2008 Corporate House : JAY AMBE HOUSE, 4, Sumangalam Society, Opp. Drive in Cinema, B/h. café coffee day, Bodakdev, Ahmedabad Contact no. : , , id : info@jayambedesigners.com Website JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 1

2 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP Table of Contents LIST OF TABLE... DISCLAIMER Introduction Jodhpur City Profile History City Profile Industry, Trade and Business Climate Culture and Tradition Proposed Infrastructure Projects Demographic Profile Demographic Profile of Rajasthan Demographic Profile of Jodhpur District Demographic Profile of Jodhpur Tourism Profile Tourism in Rajasthan Tourism in Jodhpur Scope of Work Project Appreciation Case Studies Methodology Site Appreciation Key Approach to Concept Way Ahead Detailed Project (MICE as Industry ) Research Data & Feasibility report 9. Public Consultation 10 About Project 11 Project configuration and Theme with S.O.F. 12 Project Cost and Revenue. 13.About PPP Indicative Bid Data Sheet JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 2

3 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP List of Tables Table 1 : Climate Table Table 2 : Demographic data of Rajasthan Table 3 : Demographic data of Jodhpur District Table 4 : Demographics of Jodhpur Table 5 : Figure 12 : Domestic and International Tourist Arrivals in Rajasthan Table 6 : Tourist arrival in Jodhpur Table 7 : International Overnight and Overall Day Tourist Flow in Jodhpur Table 8 : Accommodation Units in Jodhpur JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 3

4 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP List of Figures Figure 1 : Location of Jodhpur... 6 Figure 2 : Climograph... 9 Figure 3 : Temperature... 9 Figure 4 : Max. Min. and Average Temperature ( C) Figure 5 : Average Rainfall Amount and Rainy Days Figure 6 : BRT corridor and Stations Figure 7 : JDA and JMC Housing Projects Figure 8 : Rajasthan District Map with cities marked and the 2001 & 2011 population Figure 9 : Rajasthan Population Figure 10 : International and domestic tourist arrivals in Rajasthan Figure 11 : Rajasthan Tourism Profile Figure 12 : Domestic and International Tourist Arrivals in Rajasthan Figure 13 : Types of Tourism in Rajasthan Figure 14 : Major Tourist Circuits in Rajasthan Figure 15 : Site Location JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 4

5 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP DISCLAIMER The information in this Report has been prepared based on information collected from primary & secondary sources. Wherever information was not readily available, reasonable assumptions have been made, in good faith to draw meaningful inferences and these have been mentioned in the respective sections of the report. All such assumptions are subject to further corroboration based on availability of information. The information and analysis presented in this Report is not and does not purport to be comprehensive or to have been independently verified. The information contained in this Report is selective and is subject to updating, expansion, revision and amendment. It does not, and does not purport to, contain all the information that may be required. This Report includes certain statements, estimates, projections and forecasts. No representation or warranty is given as to the reasonableness of forecasts or the assumptions on which they may be based and nothing in this Report is, or should be relied on as, a promise, representation or warranty. JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 5

6 Project Information 1.1 Jodhpur City Profile (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP 1. Introduction History Jodhpur is the second largest city in the Indian state of Rajasthan and officially the second metropolitan city of the state. It was formerly the seat of a princely state of the same name. The capital of the kingdom was known as Marwar. The Jodhpur city was founded in 1459 by Rao Jodha, a Rajput chief of the Rathore clan, whose clan claim to be descendants from Lord Rama. Jodha succeeded in conquering the surrounding territory and thus founded a state which came to be known as Marwar. As Jodha hailed from the nearby town of Mandore, that town initially served as the capital of this state; however, Jodhpur soon took over that role, even during the lifetime of Jodha. The district of Jodhpur, was for long known as the ancient kingdom of Marwar, which literally History of Jodhpur translates to The Land of Death. It was the largest kingdom of the Rajputana, and the third largest kingdom in India after the Indian Kingdoms of Kashmir and Hyderabad. As chronicled by the Gazetteers, the original inhabitants of Jodhpur were the Abhiras or the Ahirs, and later the Aryans invaded and spread through the region. After that the Gurjara-Pratihara Empire made Jodhpur a part of their, kingdom till about 1100 C.E. Jodhpur came into existence as we know it today, under the Rathore clan. According to the Rathore tradition, the warrior clan, traces its origins to the Hindu God Rama, the hero of the great epic, Ramayana, and hence they belong to the clan of the Sun or the Suryavansha, which is one of the branches of the Kshatriyas or the warrior caste of the Hindus. It is chronicled that in the year 470 A.D. Nayal Pal, the Rathore chief conquered the kingdom of Kannauj which was near present day Kanpur in Uttar Pradesh, and made it their capital. The Rathores were finally driven out of the homeland Kannauj, which had been their capital for almost seven centuries by the Afghans, led by Mohammad Ghori in 1193 and they had to take shelter in the city of Pali, which is quite close to Jodhpur. The chief of the then Rathore clan, Rathore Siahaji married into the local royal household, and hence fortified their presence in the region. After ousting the Pratiharas from the city of Mandore, the Rathores made it their capital, and hence the capital of the Marwar Empire. However, by the year 1459, the need for a stronghold, that was secure and fortified was felt quite strongly by them, and hence Jodhpur was established by Rao Jodha, and it is after him that the city takes its name. Since Jodhpur was strategically located between Delhi and Gujarat, the trade route flourished, and Jodhpur saw major revenues pouring in with silk, opium, copper, sandals, coffee and date palm being their major exports. Being a major kingdom of North India, Jodhpur was directly influenced by the historical standings of the dynasties that ruled the nation since its inception. Many rulers of Jodhpur, were made lieutenants under the Mughal Empire. Raja Surender, conquered Gujarat and much of the Deccan region for Akbar, and it JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 6

7 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP was Raja Gaj Singh, who quelled the rebellion of Prince Khurram against his father Jahangir. It was under the Mughal rule that Jodhpur flourished as a kingdom and traded with several parts of Central Asia. Under the rule of Maharaja Jaswant Singh, the relations between the Mughals and the Rajputana soured, after the Maharaja backed the wrong son, in the war of succession for the Mughal throne. As a result of this, the kingdoms of Jodhpur, Jaipur and Udaipur, formed a triple alliance, and were able to break apart the Mughal Yoke. A direct result of this was the marriage between the princes of Jodhpur and the princesses of Udaipur, under the condition that the children born to the princesses of Udaipur, would be the heir to the Jodhpur Throne. This pact, resulted in a lot of jealousy and opposition, which weakened the kingdom, because of almost a century of turmoil, and eventually Jodhpur came under the influence of the Marathas and then in 1818, the British. Jodhpur s fortunes finally did a turn around with the advent of Sir Pratap Singh as the ruler in the 1870 s, who was truly a remarkable man. The son of the Maharaja of Jodhpur, he was the ruler of the kingdom of Idar, whence he abdicated to become the Regent of Jodhpur, a position that he held for almost fifty years. Touted as the epitome of Rajput valor and chivalry, he was respected by the various British Sovereigns and was intimate friends with them. He laid down the foundation of the modern day Jodhpur, which was them built upon by Maharaja Umaid Singh, who gave Jodhpur the fabulous Umaid Palace, the last palace of India. Not only was Jodhpur the largest of the Indian States it can be called the most progressive. After India gained Independence in the year 1947, Jodhpur joined the Indian Republic, with great persuasion by Sardar Vallab Bhai Patel, under Maharaja Hanwant Singh. Finally, in the year 1956, it was made a part of the state of Rajasthan under the State Reorganization Act. JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 7

8 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP City Profile Figure 1 : Location of Jodhpur Being a place of princely palaces, magnificent forts as well as age old temples, this city of Rajasthan is among the famous tourist destinations in the state as well as India. Positioned in the Thar Desert's stark landscape, Jodhpur experiences a bright and sunny weather all through the year. For this, the city is called the "Sun City". One of the specialties of this metropolitan city is that almost all the houses based around the fort of Mehrangarh are painted in blue color, due to which the city is even known as the "Blue City".Culture and Tradition: Jodhpur city is one of the major cities of Rajasthan. It is well connected to the rest of Rajasthan by airways, road and rail links. This city basks in the golden history and heritage of the state and is located at the fringe of the great Thar desert. Jodhpur city, the second largest city of Rajasthan State stretches between 2600 and at north Latitude and between and at East Longitude. This district is situated at the height between meters above sea level. The city is a part of Jodhpur district situated in western part of Rajasthan which is surrounded by the districts of Bikaner in north, Nagaur in the east, Jaisalmer in west, and Barmer as well as Pali in the South. and also play in the development process of Jodhpur in the regional setting. Immediate influence zone of Jodhpur city extends to cities and towns of Pali, Balotara, Pipad, Jalore, Bilara, Phalodi and Jaisalmer. The length of the district from North to South and from East to West is 197 Km.& 208 Km. respectively. Jodhpur district, which covers a total geographical area of Sq. kilometers of Rajasthan, adorns the position of second largest district of the state. The district is located centrally in the western region of Rajasthan. The distances between the north and south of Jodhpur district is 197 km and between east and west is about 208 km. JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 8

9 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP Jodhpur is the largest city of the state Rajasthan. It is located 300 kilometers away from the capital city of Jaipur. It serves as an important location in terms of defense strategies as it is located 250 kilometers from Pakistan border. It is an important base for; The Indian Army as well as the Indian Air Force and the Border Security Force (BSF) Industry, Trade and Business: The city was located on the strategic road linking Delhi to Gujarat. This enabled it to profit from a flourishing trade in opium, copper, silk, sandalwood, date palm and other tradable goods. Jodhpur saw major revenues pouring in with silk, opium, copper, sandals, coffee and date palm being their major exports. The city dominated by the massive Mehrangarh fort on a rocky hill is charming with its wealth of historic attractions and colorful markets which specializes in antiques. It is still one of the leading centers of wool, cattle, camels and salt. The handicraft industry is one of the most popular industries of Jodhpur. It has employed over 2 lakh people over the past years. The second most popular industry of Jodhpur is that of tourism. Rajasthan is a popular tourist destination and Jodhpur is no exception to it. It produces and exports a special spice - the Jodhpur Red Chilly, which is popular all over the country. There are also petro-chemical refineries to be set up near Jodhpur by Hindustan Petroleum (HPCL). Agriculture and industries are the main source of income in Jodhpur. Tourism also plays a significant role in the development of economy of Jodhpur. According to village records, out of the total area of hectares in Jodhpur, percent of area is under cultivation. Maize, bajra, guar, moth, chanwla, moong, till, groundnut, cotton, chilli, barley, wheat, isabgol, mustard, rap, taramira etc. are the main crops grown here. The industrial growth of Jodhpur district is also noticeable. The geographical location of Jodhpur is appropriate for the development of industries and businesses. As the district is centrally located and is one of the important cities of Rajasthan, it is well connected with Lucknow, Ahmedbad, Mumbai, Delhi and other important towns of the state. There a sizeable number of engineering industries in Jodhpur. Other main industries here are chemicals, plastics, electrical, electronics, industrial gases, derivatives of Gaur Gum, textiles, cement, mineral based and S.S utensils etc. Several rolling mills that are engaged in processing of stainless steel sheets or Patta can be found here. Large number of handicraft units engaged in production of wooden toys, white metal, fancy items of sheep and decoration etc are also functioning in Jodhpur district. Printing of cloth, shoe embroidery, slat making, wooden carving, white metal work, decorative stone carving, metallic carving, leather embroidery, sword handles and ivory carvings, bangles, toys of plaster, dyeing and printing of clothes are the other major artisan based industries here. JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 9

10 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP Jodhpur in Rajasthan has 21 industrial areas at different places and they have been developed and managed by RIICO. In accordance with the scheme of ministry of commerce, Government of India, an export promotion industrial park has been set up in the Borandada industrial area with an aim of increasing export from Rajasthan, especially Jodhpur. Jodhpur is one of the important industrial cities of Rajasthan where you can see numerous big and small scale industries of various products and services. There are around registered industrial units in the district. Handicraft items, flexible packing material, guar gum powder, refined guar splits, guar meal, churi, wooden furniture, iron artistic furniture, rollers for bearings, conveyor belt are the major exportable items in Jodhpur. Several service industries like computer job work, auto repairing and servicing, mobile repairing, electrical home appliances repairing and servicing, electric equipment & repairing and offset printing etc are also functioning in the city Climate Weather Condition: Jodhpur is famously called the Sun City, as this city enjoys bright and sunny weather all the year. Generally, the climate of Jodhpur is hot, dry and sunny. The average temperature is around 33 C to 20 C. Minimum Temperature is 22 C (in Summer) and 10 C (in Winter). Maximum Temperature is 41 C (in Summer) and 36 C (in Winter). Climate of Jodhpur considering only SUMMER, RAIN and WINTER is: 1. SUMMER: Summer enters the city from March to June. The summers of Jodhpur are harsh, sizzling and exhausting. In summer season, the average maximum temperature is around 41 C and the average minimum temperature is around 26 C. 2. RAIN: There is rainy season from late July to September. In rainy season, the average maximum temperature is around 33 C and the average minimum temperature is around 25 C. 3. WINTER: Winter enters the city from November to January. In winter season, the maximum temperature is around 26 C and the minimum temperature is around 10 C. JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 10

11 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP Climograph: Figure 2 : Climograph Precipitation is the lowest in April, with an average of 2 mm. Most of the precipitation here falls in August, averaging 125 mm. Temperature: Figure 3 : Temperature JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 11

12 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP At an average temperature of 34.4 C, May is the hottest month of the year. January is the coldest month, with temperatures averaging 16.9 C. Figure 4 : Max. Min. and Average Temperature ( C) Figure 5 : Average Rainfall Amount and Rainy Days JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 12

13 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP Climate Table: Table 1 : Climate Table Between the driest and wettest months, the difference in precipitation is 123 mm. Throughout the year, temperatures vary by 17.5 C. During the months January, February, November and December you will experience pleasant weather with a nice average temperature. On average, the temperatures are always high. Most rainfall (rainy season / monsoon) is seen in July and August. Jodhpur has dry periods in January, February, March, April, May, November and December. On average, the warmest month is May. On average, the coolest month is January. July is the wettest month. This month should be avoided if you don't like too much rain. March is the driest month Culture and Tradition Costumes and Languages: While coming to the Jodhpur culture, there are a lot to tell about the unique and colourful culture of the people here. Whether it is the music, dance, food, costume, festivals or anything else, you can experience a royal touch that throws light to their glorious ancestry. That is why itself, you will realize that Jodhpuri people are amongst the most hospitable people of India. The desert people are quite friendly. They can win the hearts of the tourists with a sweet smile and warm hospitality. The main languages spoken in Jodhpur are Hindi, Marwari and Rajasthani. But, people here have a typical Marwari accent. They also have a quite fascinating lifestyle. The folks in Jodhpur wear lovely multihued costumes. The dress of women folk here is generally wide gathered skirts and a hip length jacket that has three quarter length sleeves. It covers the front and back. The women here like to wear JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 13

14 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP jewelry on many parts of their body. They wear specific types of jewelry on feet, head, ear, nose, forehead, neck, arms, fingers, wrist and waist etc. The men in Jodhpur wear colourful turbans. Jodhpuras, which are the popular tight horse riding trousers, took their name from the city only. Handicrafts of Jodhpur: The description of Jodhpur culture becomes completed only by explaining about various handicraft works done by the people here. The city is famous for embroidered leather shoes, antiques, tie & die textiles, clay figurines, marble inlay work, carpets, puppets and classic jewelries made of silver, glass and other metals. Food culture of Jodhpur: If you want to experience the typical food culture of Jodhpur, roam in and around Sojati Gate, which is one of the few places still untained by outside world. You have to taste the Pyaz ki Kachoria and Chaudri ke Mirchi Vade not to make your visit a waste. While everybody put a full stop to food with a sweet item, Jodhpuri people starts their food by eating anything sweet. Sounds interesting? Sometimes, this may be the secret of the sugary tone of the citizen of the city. You can t escape from the sweet hospitality of Jodhpur. Jodhpur is famous for many special types of sweets like Mave Ki Kachori, Besan Ki Chaaki, Maakhan Vade, etc. In order to survive in water scarcity of the desert, Jodhpur people had to be innovative in the fine art of food preservation. Radis pods, cluster beans, large red peppers, mathi seeds, tamarind, raw mangoes for amchur, moony dal papads and Vadis are some of the preserved stuff included in the food here. They also use number of berries and roots found in the desert, which are healthy and herbal. Festivals of Jodhpur: Jodhpur culture is also rich with several festivals. Beside the common festivals of India like Diwali, Holy and Navarathri, there are many unique festivals in Jodhpur. Kite festivals on January 14th, Marwar festival on October and Nagaur fair on January-Februvary months are the important ones among them. In Kite festival, the sky is filled with multi-colored kites of various patterns and dimensions. People of all age groups enjoy kite flying and take on bids to cut each otherâ s kite string. Marwar festival is colourful with various dances and songs that concentrate on the romantic lifestyle of Rajasthanâ s rulers. Nagaur fair, which is one of the second largest festivals of India, lasts about eight days. Trading of camels, horses and bullocks are the specialty of this festival. Dance and Music Culture of Jodhpur: Men and women of Jodhpur love dance and music. Jodhpur people sing devotional as well as festive songs like the songs of saint potes such as Meera, Kabir and Maloodas. The simple instruments like the Baara and Algoza accompany these songs to give beat or a drone to offset the poems. Music and dances which are accompanied by the beats of the chang, mandal and various other musical instruments are an unavoidable part of tribal people of Jodhpur. Most of the festivals in Jodhpur are colourful and musical with vibrant music and dance of the folks there. JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 14

15 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP Proposed Infrastructure Projects Rail Network: Light Rail Transit System: The IPTS study for Surat City, recommended various transport solutions enhancing the public transport system of the city. Light Rail Transit System (LRTS) is one of the solutions recommended. Another transport solution viz. BRTS has already been initiated and the techno economic feasibility study for LRT is going to be initiated Road Network: NHAI Awards Contract for 4-laning of Bar-Bilara-Jodhpur section in Rajasthan: The National Highways Authority of India (NHAI) has issued Letter of Award (LOA) for development of national highway section in the state of Rajasthan under phase IV of National Highways Development Projects (NHDP). The details of project are as follows: The 111 km long Bar-Jodhpur section connects western Rajasthan and border areas (Jodhpur-Jaisalmer- Barmer) to eastern part of Rajasthan i.e. Ajmer & Jaipur. This is a major strategic route connecting Jodhpur as an important feeder route during war time. Four laning of the section will permit smooth flow of military traffic as well as heavy commercial and domestic traffic. It will also facilitate transportation of mining and agriculture product. The project will have two bypasses, one at Bar (3.25 km) and another at Bilara (6.70 km), 4 flyovers, 3 pedestrians under passes, 4 major bridges and one railway overbridge. The project would be executed on EPC mode and scheduled time of completion is 30 months from the date of commencement. BRT Design for Jodhpur To achieve the goals for the region the mobility corridors are assumed to be developed as multimodal corridors. The proposed route is therefore from Mandore Gardens in the north to a location near the junction of Pal Road and the Ring Road in the south and passing through the city centre en route. The total distance is approximately 18km. JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 15

16 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP Jodhpur Pali Marwar Industrial Area: Developable Area: 154 sq kms Figure 6 : BRT corridor and Stations Government of Rajasthan in order to boost industrial development in Rajasthan has already taken up its first node Khushkhera Bhiwadi Neemrana Investment region and has identified Jodhpur Pali Marwar Industrial Area as the second node for development under DMIC Project. Jodhpur Pali- Marwar Industrial Area (IA) lies in the western part of the state and mainly covering JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 16

17 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP the area of Pali and Jodhpur district. A station on the DFC will be sited at Marwar Junction, which already offers good connectivity to other parts of India along with NH-14, NH-65, NH-8 and NH-76 passing through the area thereby offering a very good connectivity to the indented region. Proposed New Infrastructure: Residential JDA and JMC are currently undertaking a number of major housing developments in Jodhpur. The developments include a number of affordable housing projects as well as major regular housing developments such as Vivek Vihar Colony between Jailsalmer Bypass, Pali and Basni Roads. Figure 7 : JDA and JMC Housing Projects JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 17

18 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP Commercial A major commercial development is planned on the new road north of the stadium on High Court Road which would be within walking distance of the proposed BRT route. Industrial In recent years a number of new industrial areas have been developed. One of the largest is the Boranada Industrial Area which lies in the south of Jodhpur on Pal Road about 7km beyond the Ring Road. Another new industrial area is located to the north of Mandore and expansion of this zone is also currently underway. Other areas include: Urban Haat at New Pali Road, Jodhpur Bio Tech Agro Park, Boranada, Jodhpur Export Promotion Industrial Park, Jodhpur: Export Promotion Industrial Park was established at Boranada, Jodhpur on Stone Park, Jodhpur: The 1st Stone Park of Rajasthan was established at 9 Mile, Mandore, Jodhpur for the promotion of Jodhpuri sand stone & stone industries of Jodhpur Special Economic Zone (SEZ) : The 2nd Special Economic Zone of Rajasthan was established at Boranada, Jodhpur on Other proposals from JDA include: Development and beautification of Pal Road Rajiv Gandhi Town road development project Rotary Circle to New Power House Road development and beautification Development of road from Lal Sagar RUB to Gokulji ki Pau. Development of Jaipur Road from Badwasia to Mata ki Than Proposed ring road from Bhopal Garh to Baner Road and ROB Jaipur Nagaor bypass Interchange at RTO level crossing Khatarnak Pulia redevelopment to 4-lane Widening of underpass up to PWD office New International Airport on Nagour road JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 18

19 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP 1.2 Demographic Profile Demographic Profile of Rajasthan: Rajasthan is located in the northwestern part of the sub-continent. It is bounded on the west and northwest by Pakistan, on the north and northeast by the states of Punjab, Haryana, and Uttar Pradesh, on the east and southeast by the states of Uttar Pradesh and Madhya Pradesh, and on the southwest by the state of Gujarat. The Tropic of Cancer passes through its southern tip in the Banswara district. Rajasthan is the largest Indian state with an area of 3,42,239 sq.km comprising of the 10.41% of the total geographical area of the country. This state has a type of rhomboid shape and stretches lengthwise 869 km. from west to east and 826 km. from north to south. The capital city of Rajasthan is Jaipur. Along with this large area comes a wide and diverse topography: rolling sand dunes, fertile plains, rocky, undulating regions and even some forested areas. Still, a large proportion of the state is arid and Rajasthan is home to India s biggest desert, the Thar Desert known as the Maru-Kantar. The oldest chain of fold mountains- the Aravalli Range splits the state into two geographical zones- desert at one side and forest belt on the other. Only 9.56% of the total geographical region lies under forest vegetation. The Mount Abu is the only hill station of the state and houses the Guru Shikhar Peak that is the highest peak of the Aravalli range with an elevation of 1,722 m. Figure 8 : Rajasthan District Map with cities marked and the 2001 & 2011 population JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 19

20 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP Rajasthan has been at the forefront of India s economic reforms and is now among the country s six fastest-growing states. Its main economy is agriculture, but industrial sectors such as textiles and vegetable oil and dye production also contribute significantly to the state s GDP. Other private sector industries include steel, cement, ceramics and glassware, electronics, leather and footwear, stone and chemical industries. Rajasthan has a thriving tourism industry thanks to its reputation at the Land of Kings. A strong royal past has left the state with many centuries-old palaces and princely estates to visit. As such, tourism accounts for 15 per cent of Rajasthan s economy. # 2011 Rural Urban 2001 Rural Urban Approximate Population 6.86 Crores 5.65 Crore Actual Population 68,548,437 51,500,352 17,048,085 56,507,188 43,292,813 13,214,375 Population (%) % % Male 35,550,997 26,641,747 8,909,250 29,420,011 22,426,640 6,993,371 Female 32,997,440 24,858,605 8,138,835 27,087,177 20,866,173 6,221,004 Population Growth 21.31% % % 28.33% Percentage of total Population 5.66% 5.49% Sex Ratio Child Sex Ratio (0-6) Total Child Population (0-6 Age) ,649,504 8,414,883 2,234,621 10,651,002 Literacy % % % % Total Literate 38,275,282 26,471,786 11,803,496 27,702,010 Table 2 : Demographic data of Rajasthan As per details from Census 2011, Rajasthan has population of 6.86 Crores, an increase from figure of 5.65 Crore in 2001 census, making it the 8th most populated state in India and contributing 5.6 percent to JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 20

21 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP the national population. In India each state is mainly divided into districts for administration with a city or a town as its headquarters. Rajasthan is divided into 33 districts. Total population of Rajasthan as per 2011 census is 68,548,437 of which male and female are 35,550,997 and 32,997,440 respectively. In 2001, total population was 56,507,188 in which males were 29,420,011 while females were 27,087,177. The total population growth in this decade was percent while in previous decade it was percent. The population of Rajasthan forms 5.66 percent of India in In 2001, the figure was 5.49 percent. Rajasthan Urban Out of total population of Rajasthan, 24.87% people live in urban regions. The total figure of population living in urban areas is 17,048,085 of which 8,909,250 are males and while remaining 8,138,835 are females. The urban population in the last 10 years has increased by percent. Sex Ratio in urban regions of Rajasthan was 914 females per 1000 males. For child (0-6) sex ratio the figure for urban region stood at 874 girls per 1000 boys. Total children (0-6 age) living in urban areas of Rajasthan were 2,234,621. Of total population in urban region, % were children (0-6). Average Literacy rate in Rajasthan for Urban regions was percent in which males were 87.91% literate while female literacy stood at 63.81%. Total literates in urban region of Rajasthan were 11,803,496. Rajasthan Rural Of the total population of Rajasthan state, around percent live in the villages of rural areas. In actual numbers, males and females were 26,641,747 and 24,858,605 respectively. Total population of rural areas of Rajasthan state was 51,500,352. The population growth rate recorded for this decade ( ) was 75.13%. In rural regions of Rajasthan state, female sex ratio per 1000 males was 933 while same for the child (0-6 age) was 892 girls per 1000 boys. In Rajasthan, 8,414,883 children (0-6) live in rural areas. Child population forms percent of total rural population. In rural areas of Rajasthan, literacy rate for males and female stood at % and %. Average literacy rate in Rajasthan for rural areas was percent. Total literates in rural areas were 26,471,786. Figure 9 : Rajasthan Population JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 21

22 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP Demographic Profile of Jodhpur District An official Census 2011 detail of Jodhpur, a district of Rajasthan has been released by Directorate of Census Operations in Rajasthan. Enumeration of key persons was also done by census officials in Jodhpur District of Rajasthan. In 2011, Jodhpur had population of 3,687,165 of which male and female were 1,923,928 and 1,763,237 respectively. In 2001 census, Jodhpur had a population of 2,886,505 of which males were 1,513,890 and remaining 1,372,615 were females. Jodhpur District population constituted 5.38 percent of total Maharashtra population. In 2001 census, this figure for Jodhpur District was at 5.11 percent of Maharashtra population. # 2011 Rural Urban 2001 Rural Urban Actual Population 3,687,165 2,422,551 1,264,614 2,886,505 1,909, ,082 Population (%) % % Male 1,923,928 1,260, ,600 1,513,890 Female 1,763,237 1,162, ,014 1,372,615 Population 27.74% 27.59% Growth Proportion to 5.38% 5.11% Rajasthan Population Sex Ratio (Per ) Child Sex Ratio (0-6) Total Child 606, , , ,374 Population (0-6 Age) Literacy % % Total Literate 2,031,532 1,158, ,192 1,319,879 Table 3 : Demographic data of Jodhpur District There was change of percent in the population compared to population as per In the previous census of India 2001, Jodhpur District recorded increase of percent to its population compared to Jodhpur District Urban/Rural Out of the total Jodhpur population for 2011 census, percent lives in urban regions of district. In total 1,264,614 people lives in urban areas of which males are 663,600 and females are 601,014. Sex Ratio in urban region of Jodhpur district is 906 as per 2011 census data. Similarly child sex ratio in Jodhpur district was 888 in 2011 census. Child population (0-6) in urban region was 164,535 of which males and females were 87,165 and 77,370. This child population figure of Jodhpur district is % of total urban population. Average literacy rate in Jodhpur district as per census 2011 is % of which males and females are % and % literates respectively. In actual number 873,192 people are literate in urban region of which males and females are 500,054 and 373,138 respectively. JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 22

23 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP As per 2011 census, % population of Jodhpur districts lives in rural areas of villages. The total Jodhpur district population living in rural areas is 2,422,551 of which males and females are 1,260,328 and 1,162,223 respectively. In rural areas of Jodhpur district, sex ratio is 922 females per 1000 males. If child sex ratio data of Jodhpur district is considered, figure is 892 girls per 1000 boys. Child population in the age 0-6 is 441,955 in rural areas of which males were 233,566 and females were 208,389. The child population comprises % of total rural population of Jodhpur district. Literacy rate in rural areas of Jodhpur district is % as per census data Gender wise, male and female literacy stood at and percent respectively. In total, 1,158,340 people were literate of which males and females were 765,699 and 392,641 respectively Demographic Profile of Jodhpur: As per provisional reports of Census India, population of Jodhpur in 2011 is 1,033,756; of which male and female are 543,120 and 490,636 respectively. Although Jodhpur city has population of 1,033,756; its urban / metropolitan population is 1,138,300 of which 598,795 are males and 539,505 are females. Jodhpur city and Kuri Bhagtasani, Mandor Ind. Area, Nandri, Pal Village, and Sangariya city comes under Jodhpur Metropolitan area. # 2011 Jodhpur Metropolitan (Urban Agglomeration) Jodhpur City (Municipal Corporation) City + Out Growths Actual Population 1,138,300 1,033,756 1,056,191 Population (%) Male 598, , ,371 Female 539, , ,820 Population 21.5% Growth Proportion to Rajasthan Population Sex Ratio (Per ) Child Sex Ratio (0-6) Total Child 146, ,656 Population (0-6 Age) Literacy % % Total Literate 795, ,012 Table 4 : Demographics of Jodhpur Rural Urban JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 23

24 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP 1.3 Tourism Profile Tourism in Rajasthan: Rajasthan is a perhaps one of the most colourful states of India and a land of unending diversity. Whether it is about the pink in Jaipur or the blue in Jodhpur or the golden hues of Jaisalmer, the barren landscape is swathed in colours of the rainbow. The state has some of the most beautiful palaces and forts in the country, which are well-maintained by the government and the former royal families. The experience is further enhanced by professional guides who can regale with some interesting stories of a bygone era. Most of these palaces and hotels are equipped with all the modern-day facilities. The restaurants in the premises of the forts treat with royalty and sometimes even have musicians and dancers to entertain the visitors. Endowed with natural beauty and a great history, tourism is a flourishing industry in Rajasthan. State contributed to over 20% of India s Foreign Tourist Arrivals ( ) and over 36.6 million tourists visited Rajasthan in Rajasthan also forms part of India s golden triangle, a tourist circuit which connects the national capital Delhi, Agra and Jaipur. The second largest city in Rajasthan, Jodhpur is among the top 10 preferred destinations that travelers have on their wish lists for the upcoming year, a recent study has revealed. Tourism has been one of the biggest revenue generators for the state for a long time. According to the Ministry of Tourism, Rajasthan accounted for 2.7% of the tourists in the year Rajasthan accounted for 7.2% of the total international tourist arrivals in India in the same year. International and domestic tourist arrivals in Rajasthan Figure 10 : International and domestic tourist arrivals in Rajasthan JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 24

25 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP Rajasthan Tourism Profile Figure 11 : Rajasthan Tourism Profile Domestic and International Tourist Arrivals in Rajasthan Figure 12 : Domestic and International Tourist Arrivals in Rajasthan Sr. No. State/ UT Growth Rate Rank 2016 Domestic Foreign Domestic Foreign Domestic Foreign Domestic Foreign 1 Rajasthan Table 5 : Figure 12 : Domestic and International Tourist Arrivals in Rajasthan JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 25

26 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP Jaipur, April 26: Rajasthan is the haven for domestic tourists as their.arrival has shown a 18 percent surge in the year However the foreign tourist arrival has shown a marginal increase of 3 % over the previous year. These are official figures as given by N C Goel, additional chief secretary, Tourism, Rajasthan, in his address at the inaugural session of the Great Indian Travel Bazaar (GITB) in Jaipur recently. The new campaign is being credited for giving a fillip to the arrival of tourists. This marketing campaign was necessitated once it was realized that the tourist flow was stagnating owing to economic downturn, lesser variety of destinations as well as the entertainment facility in these destinations. Furthermore, the tourist destinations had become crowded, there was stiff competition from the neighbouring states and weak infrastructure in certain pockets. It was also realized that the urban Indian middle class was willing to spend on experiences. The State Tourism Department also perceived that there were changing preferences in the modes of communication with the preferred mode being the digital. The Government was also alive to the fact that road, rail and air infrastructure will have to be geared up. And on these factors was born the current creative print, electronic, digital and social media campaign of the Rajasthan Tourism. This has been revealed in the knowledge paper released at the GITB this year. Entitled Rajasthan : Revelation Beyond the Obvious. It has been jointly prepared by the Federation of Indian Chambers of Commerce and Industry (FICCI) and MRSS. Contribution of Tourism in Rajasthan s Economy: Tourism accounts for approximately 15 per cent of the Rajasthan s economy and provides economic benefits like foreign exchange earnings, regional development, infrastructure development and promotion of local handicrafts. * In Rajasthan, tourism accounts for 2.7% (5.2% after adding indirect effects) in Gross State Domestic Product and 1.9% (7.2% after adding indirect effects) in state employment. Tourism has a significant multiplier effect on the state economy. It increases employment opportunities, generating revenue, developing infrastructure, increasing investment opportunities and revival of traditions and heritage conservation and management. It is estimated that every rupee spent by a tourist changes hands 13 times and that every hotel room generates direct employment to three persons and indirect employment to eight persons. In Rajasthan, tourism is the third largest employer after agriculture and textiles sector Tourism Industry is more gender neutral as compared to other Industries and women account for 65% of the international tourism workforce. For Rajasthan also tourism sector provides enabling platform for increasing labour force participation rate. JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 26

27 Project Information Types of Tourism in Rajasthan: (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP Figure 13 : Types of Tourism in Rajastha JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 27

28 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP State Government Initiatives: Government of Rajasthan has vision of doubling (present 1.5 million to 3.0 million tourists) the footfall of International Tourists traffic by the year In the same period, the Government also aims to increasing the Domestic Tourist traffic from the present 33 million to 50 million tourists. Consequently, various initiatives have been taken by Rajasthan Government to improve state of tourism in Rajasthan, including: 1. PPP in Tourism Sector: Rajasthan Government has identified various projects to be developed in public private participation mode in tourism sector. Water based activities like cruise and boating in Chambal and other water bodies. ATVs (All Terrain Vehicles) in sand dunes of Jaisalmer / Barmer / Bikaner Mountaineering and Trekking activities in Mount Abu/Jaipur Establishment of Golf Resorts and Convention centers. Night viewing of monuments at Jaipur, Udaipur, Jaisalmer, Bharatpur, Chittorgarh. Development of eco-tourism in various places in state. Development of tourism at Sambhar & Jaisamand lake 2. Promotion of Agri-tourism In a new initiative labelled as /Agri Tourism/, Rajasthan Government is preparing to host tourists on fields to provide a complete hands-on farming experience. The initiative will introduce agriculture tourism in the state, developing both food parks and encouraging farmers to develop their farm fields. Linking the tourism sector to agriculture has the ability to rejuvenate and inject resources for both sectors. Agri tourism will give tourists an attractive option to witness farming activities and learn more about rural way of life.visitors will receive direct exposure and taste of rural life with stay on farm fields. For farmers it will be a source to generate additional income. Brief about Agri Tourism: Agri tourism is the incorporation of tourism with agriculture. It promotes agriculture and allied activities as a tourism product and incorporates an operational farm along with a commercial tourism element. The concept of Agri tourism was initiated and developed in Europe and North America and has since spread in many countries. In India it was initiated in /2005 at Malegaon village/, near Baramati, Maharashtra by Agri Tourism Development Company (ATDC). Activities planned/taken up by Rajasthan Government: Agri-tourism is being promoted in /Mega Food Park at Roopnagar in Ajmer/. The park provides facilities for visiting organic farms and learn about different agriculture practices and produce. Government is planning to open up four more facilities. However they will be on public private partnership. JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 28

29 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP Government is also considering developing similar visits in orange fields of Jhalawar & Sri Ganganagar, where tourist can see citrus fruits plants, taste them and understand the processing of fruits. Agri Tourism will also be promoted in upcoming Global Rajasthan Agritech Meet (GRAM). Other activities like cow milking, cooking food on rural chulhaâ s made of mud, learning basic rural handicrafts also have potential of developing tourism in villages. The development of agri tourism can not only helped farmers to hedge their risks from normal farming activities and increase revenues, but also improve their lifestyles. 3. Promotion of Eco-tourism in Rajasthan: The Government of Rajasthan notified /Rajasthanâ s Eco-tourism policy/ in This policy has been framed with a view to sensitize the public, government departments, NGOs and others about eco-tourism and for laying down the framework for its growth in the State in a sustainable manner. Sunda Mata temple in Jalore district, Bassi in Chittorgarh district, Kumbhalgarh in Rajsamand district, Hamirgarh and Menal, both in Bhilwara district have been developed as per guidelines of eco-tourism 4. Government to Government partnerships Rajasthan Government engagement with Singapore has led to a direct flight and a skill development centre for hospitality. 5. Holding Fairs and festivals: Department of Tourism, Rajasthan is engaged in organization of various fairs and festivals to promote tourism in state. Fairs organized in Rajasthan include: Nagaur Fair, Nagaur (Jan-Feb.) Kite Festival (held on 14th Jan of every year) Desert Festival, Jaisalmer (Jan-Feb.) Baneshwar Fair, Baneshwar (Jan-Feb.) Gangaur Festival, Jaipur (March-April) Mewar Festival, Udaipur (March-April) Elephant Festival, Jaipur (March-April) Urs Ajmer Sharif, Ajmer (According to Lunar Calendar) Summer Festival, Mt.Abu (June) Teej Festival, Jaipur (July-August) Kajli Teej, Bundi (July-August) Dussehra Festival, Kota (October) Marwar Festival, Jodhpur (October) Bundi Festival, Bundi (November) Pushkar Fair, Ajmer (November) Matsya Utsav, Alwar (November) * Abhaneri Festival Kumbhalgarh Festival, Rajasamand (December) * Ranakpur Festival Winter Festival, Mt. Aby (December) * Kolayat Festival Camel Festival, Bikaner (January) JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 29

30 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP 6. Policy incentives: Rajasthan Government also provides various policy incentives for development of tourist infrastructure including hotels, convention centers, tourist places. * Incentives available for establishment of Hotels in Rajasthan * Regional Connectivity Scheme to improve intra-state air connectivity. * Development of a Mega Desert Tourist Circuit comprising Bikaner, Jodhpur, Jaisalmer, Pali, Mount Abu and Sambhar. 7. Rajasthan Tourism 3.0 Rajasthan tourism 3.0 is a multiyear, multi-modal, multi narrative and multi-crore global campaign to galvanize tourism in the state. Rajasthan Tourism 1.0 lasted from Independence till the early 80s and was powered by Rajasthan s landscape. Rajasthan Tourism 2.0 began in the 1980s with heritage hotels that married historical narrative with commercial hardware. But Rajasthan Tourism 3.0  is government s goal of 50 million foreign and domestic tourists  based on enhancement of Rajasthan s current literature, music and folk festivals with new museums, exhibits and events, strong enough for tourists to plan itineraries around them. 8. Marketing Campaign: Rajasthan Government has launched a new aggressive campaign with tagline Jaane Kya Dikh Jaaye to market state among tourists. The campaign developed by /Ogilvy/ consists of six films and development of the new logo of Rajasthan Tourism. 9. Promotion of Religious Tourism: Rajasthan Government has decided to renovate 11 religious sites to promote religious tourism in state. 10. Rajasthan Tourism Unit Policy: In a bid to attract more tourists and ease the setting up of tourism-related projects, Rajasthan revamped its tourism unit policy in Highlights of policy are: * Investment Subsidy of 50% of VAT and CST which have become due and have 19 Rajasthan Tourism Unit Policy 2015 been deposited by the enterprise for seven years * Employment Generation Subsidy up to 10% of VAT and CST which have become due and have been deposited by the enterprise, for seven years * Reimbursement of 25% of amount of VAT paid on purchase of plant and machinery or equipment for a period up to seven years from the date of issuance of the entitlement certificate * Exemption from payment of 50% of Entertainment Tax for seven years JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 30

31 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP * Exemption from payment of 100% of Luxury Tax for seven years * Land allotment in urban and rural areas at DLC rates * 25% additional exemption from payment of stamp duty chargeable on the instrument of purchase or lease of more than 100 years old heritage property in the State, for the purpose of hotel development under the Scheme declared by the Tourism Department * 50% additional exemption from payment of conversion charges for heritage property converted into a heritage hotel. * All fiscal benefits to tourism units and heritage hotels will be as per Rajasthan Investment Promotion Scheme, Conclusion: Rajasthan continues to face challenges that impede its growth as a tourist destination. The state needs to improve on the sanitation of its public spaces and the ease of travel around the state so as to add to its international appeal. The state should also consider providing more online payment and reservation services as more tourists are resorting to using the internet to plan and book their holidays in India. Major Tourist Circuits in Rajasthan: Figure 14 : Major Tourist Circuits in Rajasthan JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 31

32 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP A unique feature of tourism in Rajasthan is the development of tourist circuits rather than standalone tourist destinations. As above map indicates there are nine tourist circuits as identified by Rajasthan DoT, based on their geography, attractions and coverage by independent / group tourists as follows : Places to Visit in Rajasthan Fort and Palaces Lakes City Palace, Jaipur Amber Fort and Palace, Jaipur Jaigarh Fort, Jaipur Nahargarh Fort, Jaipur Kumbhalgarh Fort, Rajsamand City Palace, Udaipur Chittorgarh Fort, Chittorgarh Golden Fort, Jaisalmer Junagarh Fort, Bikaner Gagron Fort, Jhalawar Jantar Mantar Observatory, Jaipur Fateh Sagar Lake, Udaipur Ana Sagar Lake, Ajmer Gadsisar Lake, Jaisalmer Jaisamand Lake, Udaipur Kaylana Lake, Jodhpur Nakki Lake, Mount Abu Pichola Lake, Udaipur Pushkar Lake, Pushkar Rajsamand Lake, Rajsamand Sambhar Lake, Jaipur Sardar Samand Lake, Pali Religious Places Birla Mandir, Jaipur Brahma Temple, Pushkar Jain Temple, Ranakpur Dargah Sarif, Ajmer Akbari Masjid, Jaipur Todgarh Church, Ajmer JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 32

33 Project Information Shepherd Memorial Church, Udaipur Sun Temple, Jhalawar Shrinathji Temple, Nathadwara (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP Govind Dev Ji Temple, Jaipur Moti Dungri Ganesh Temple, Jaipur Dilwara Jain Temple, Mount Abu Salasar Balaji, Churu Khatushyamji Temple, Sikar Wild Life Keoladeo National Park, Bharatpur Ranthambore National Park, Sawai Madhopur Sariska Tiger Reserve, Alwar Darrah Sanctuary, Kota Tal Chapper Sanctuary,Churu Sajjangarh Sanctuary, Udaipur Kumbhalgarh Sanctuary, Rajsamand Desert National Park, Jaisalmer Mount Abu Wildlife Sanctuary Sita Mata Wildlife Sanctuary Keladevi Wildlife Sanctuary National Chambal Wildlife Sanctuary Bhensrodgarh Sanctuary Todagarh Sanctuary Gajner Wildlife Sanctuary Jaisamand Sanctuary Shergarh Wildlife Sanctuary Ramgarh Vishdhari Wildlife Sanctuary Sawai Mansingh Sanctuary Jamwa Ramgarh Wildlife Sanctuary Bassi Wildlife Sanctuary Nahargarh Wildlife Sanctuary Heritage Properties Alsisar Haveli, Jaipur Balsamand Lake Palace, Jodhpur Bhanwar Niwas, Bikaner Bhanwar Vilas Palace Brijraj Bhawan Palace, Kota Cannaught House, Mount Abu JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 33

34 Project Information Castle Mandawa, Mandawa Hotel Diggi Palace, Jaipur The Hill Fort, Kesroli Tourism in Jodhpur (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP While this may not be surprising to many, in the ballot of most attractive tourist spots in the world and in Asia, by TripAdvisor s Global Travelers Choice Awards for 2017; Jodhpur, The Sun City has been voted 3rd in Asia and 10th best tourist spot in the world. Every witnesses millions of people travel to city of sun and sand in Rajasthan, the second largest city of the state, where travelers fall in love with the place. Sources revealed that the reason of choice for this glorious city which boasts of large majestic forts, palaces with traces of its bygone glorious past has won the hearts of many and stands at the number three of most favorite spots in Asia. Tourist Arrival in Jodhpur Forecast of Tourist Arrivals (Nos.) Domestic International Total Note: Tourist arrival and Forecast based on Report titled 20 Year Perspective Plan for Sustainable Tourism in Rajasthan Table 6 : Tourist arrival in Jodhpur International Overnight and Overall Day Tourist Flow in Jodhpur Month Overnight- International Tourists Overall Day Tourists April May June July August September October November December January JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 34

35 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP February March Total Table 7 : International Overnight and Overall Day Tourist Flow in Jodhpur Note: Above data is based on Report titled Collection of Domestic Tourism Statistics for the State of Rajasthan, Reference Period: April 2005 to March 2006 Accommodation Units in Jodhpur No. of Hotels No. of Rooms No. of Beds Table 8 : Accommodation Units in Jodhpur Note : Above data is based on Report titled Collection of Domestic Tourism Statistics For the State of Rajasthan, Reference Period : April 2005 to March 2006 JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 35

36 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP Famous Places to Visit in Jodhpur: Mehrangarh Fort Undoubtedly, Mehrangarh Fort is the best tourist spot in Jodhpur city, as it is the most explored one by the tourists that visit Jodhpur. It hence tops the list of places to see in Jodhpur. This royal abode, earlier was one of the most majestic palaces in this city and is now turned into a museum that depicts the rich culture and heritage of Jodhpur. It is one among the largest forts in the country and accommodates several mahals within it. This mighty fort is considered to be a work of architectural brilliance and hence is the most visited place in Jodhpur. The intricacies of the fort and architectural splendour is enough to engage tourists that visit this fort. It is located on a hill top which is about 410 feet about the city and gives a majestic view of the Blue City as well. The fort is symbolic of the glorious princely era of Rajasthan and rich culture of Jodhpur city. This tourist destination, hence is one of the major attractions in the city of Jodhpur. Umaid Bhavan Palace A late arrival in the list of palaces in India, Umaid Bhavan Palace has, for years, attracted a large horde of tourists to the city of Jodhpur. An ode to the majestic era of the city, the palace is segregated into three areas, one still being occupied by the royal family of Jodhpur. This architectural marvel most certainly occupies a top spot amongst the best places to see in Jodhpur. JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 36

37 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP Jaswant Thada Located right next to the Mehrangarh Fort, Jaswant Thada is an artistic wonder on its own. It was erected to honor the life of Maharaja Jaswant Singh. Built using precious white marble, the cenotaph houses multiple portraits of the kings of Rathore, adding to its allure. It is often considered to be the kick-off location for many a Jodhpur tourist. Tripolia Market Tripolia Market in Jodhpur is the business sector offering grouped and exhibit of products from conventional antiques and wooden handiworks, batik sarees, high quality papers, metal things, metal furniture and souvenirs, marble statues and models, beautiful array and fabrics, silver gems, well known compositions of Rajasthani floor coverings. You can shop here for local Handicrafts and Textiles. The stock is amazing, the shopkeepers are lively and always smiling and it is an ideal shopping hub with reasonable price tags Ghanta Ghar Ghanta Ghar, also known as the clock tower is an important and most popular landmark in the Blue City or Sun City of India. Jodhpur places to visit cannot finish without ticking off this mighty landmark located just next to Sardar Market within the city premises. The tall colossal tower was built by Maharaja Sardar Singh during his rule between 1880 and This place then turned out to become the most popular landmark in the city. The close proximity to one of the famous markets in Jodhpur, adds to the tourist value of this place. One can indulge in shopping and witnessing the charm of the city after sunset at this place. It is a great way to explore the regular life of people of Jodhpur. At night the Clock Tower is lit up with beautiful lights and looks even more amazing and enthrals tourists with its charm. Buying artefacts and local ethnic artistic things from the nearby Sardar Market and trying out the famous chat delicacies is the best thing to do at this spot. The splendour of this landmark surely makes it to the top of places to visit in Jodhpur list. JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 37

38 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP Rao Jodha Desert Rock Park Located at the foot of Mehrangharh Fort, Rao Jodha Desert Rock Park was constructed in the year The artificially created park was constructed with an objective to preserve the rocky trails of Jodhpur around the fort. An additional effort was made to restore exotic plant species that belong to the Thar Desert area. This park is spread over 200 acres and showcase some of the exquisite plant collections. It also adds to the beauty of the fort as it is decorated with lush greenery. This rock park is one among the exclusive creations in Jodhpur city and also is one of the most visited tourist sites of Jodhpur. The charming terrains of the park make it one of the best place to visit near Jodhpur city. Mandore Gardens Popular among the tourist spots in Jodhpur, Mandore Gardens is one of the best parks to visit to relax on any given day. Mandore has a history dated back to the times of 6th century, even before Jodhpur was established. It accommodates great traditional values and is a masterpiece of architecture in its own. A true and pure form of gate away that will take tourists back to the glorious princely era of Jodhpur JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 38

39 Project Information city. Mandore Gardens host a museum, a Hall of Heroes and a temple dedicated to the 33 crore Gods. (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP These depict the royalty that is embedded in the city and speak of the rich cultural heritage that is embedded in the roots of Jodhpur. The architecturally wonderful domes and structures constructed within the premises of Mandore Gardens are the biggest attraction to the tourists. This place all in all is the best abode to learn about the historical importance and get a glimpse of Jodhpur city. It hence qualifies to the list of best places to visit in Jodhpur. Balsamand Lake Located within five kilometres from Jodhpur city, Balsamand Lake is situated on the Jodhpur- Mandore route. This destination is hence an easy reach to every tourist that visits Jodhpur city. Balsamand Lake was artificially constructed in 1159 AD by Balak Rao Parihar and since then is a great tourist attraction site in Jodhpur. This lake was earlier a water reservoir for the villagers of Mandore but now is transformed to an artificial lake. It is surrounded with lush greenery that adds to the existing charm of the place. It is decorated with a charismatic royal pathway which enhances the natural beauty of the lake. A palace was then constructed next to the lake which was a summer getaway to the royalty back then. All these factors of little royal details that are carved in this location make is one of the most beautiful places to visit in Jodhpur city. JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 39

40 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP Sardar Samand Lake The city of palaces has a different charm to itself as it is also a home for several enchanting lake destinations. Sardar Samand Lake is one such place to see in Jodhpur that will redefine the meaning of tranquillity for its tourists. This lake is situated close to the city and offers great environs to its visitors. The lake and nearby areas are known for accommodating exotic species of migratory birds which enhances the beauty of the lake. It is hence a home for great bird watching activity. Apart from this it is also blessed with different species of animals that one can spot while at this abode and also while getting there. Exotic animals like chinkara, black bucks and neelgai enthral tourist beyond limit. This destination hence is the most enchanting lake destination in the Blue City which one cannot afford to abort from their list of places to visit in Jodhpur. This lake hence is a beautiful and peaceful retreat from the busy metropolitan life. JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 40

41 Project Information Umed Garden Zoo (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP Exploring the wilderness of any place is always a great experience. This also can be ticked off, while in Jodhpur city. The land that own innumerable historic locations and heritage sites is home form some of the exotic wildlife destinations as well. One can explore and witness migratory birds, relax amidst the greens and spot animals at this abode. The migratory birds that are accommodated at this Garden zoo are believed to be from African and Australia. This location is hence of great educational values and is perfect to visit with children. The place is beautifully equipped with trees and plants that add to the overall experience of a family picnic. The park has minimal entry fee which makes it all the more simpler to explore the garden. Both children and adults can watch exotic animals at this spot as there is an opportunity to visit the Walk-in Aviary at the zoo. Machiya Safari Park Located in close proximity to Kaylana Lake, Machiya Safari Park is yet another popular tourist place to visit near Jodhpur. This destination is a great abode to explore for nature and animal admirers as this park accommodates several species of wild animals. Blue bulls, desert fox, deer, monitor lizards, rabbits, wildcats and mongoose can easily be spotted here in their natural habitat. These animals engage and enthral all age groups and hence Machiya Safari Park is a great place that accommodates every kind of tourist. This park also consists of an exclusive birdwatching point treating the eyes of avid birdwatchers. The safari park premises is also home for a fort which provides picturesque view of the city and nearby terrains. All in all this location is a thrilling as well an enchanting experience to every tourist. With so much to offer, this safari park is a great Jodhpur place to visit. JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 41

42 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP Takhat Sagar Lake One of the surreal and peaceful abodes situated near the city of Jodhpur is Takhat Sagar Lake. The lake is located in the outskirts of Jodhpur and is a great place to drive to. The lake is surrounded by lush greenery and is a quite abode. Many tourist visit the place just to place the areas around the lake. This not so popular destination is a refreshing break from visiting the heritage sites in this city of palaces. One can witness mesmerizing sunset and unravel in the mystic beauty of this place. It would not be wrong to say that this lake is one of the many charming lake destinations that surround this Blue City of India. Among several tourist spots that one can tick off in this city, this destination is a unique addition to the list of Jodhpur tourist places. In addition to the charm of environs around this lake one can also delve into some ethnic food dishes that are served in the nearby food stalls and restaurants. Great food and location make Takhat Sagar Lake a complete destination to rejuvenate oneself. Kaylana Lake Kaylana Lake is yet another artificial lake located in the west of Jodhpur city. It is considered to be one of the most visited lake destinations in Rajasthan state. This lake is spread over a land of 84 sq. kilometres and is a picturesque spot for every Jodhpur tourist to explore. This lake is surrounded with lush greens and is home for some of the exotic species of birds. Birdwatching is one of the best activities one can engage in at this location. Constructed by Pratap Singh during the princely era of Jodhpur, the surroundings of the lake is also known for being equipped with wild bears and other animals. It was also one of the hunting grounds for the royalty back then. This hence makes the place much more charming and exuberant and is definitely worth a visit while in Jodhpur city. This birdwatcher s paradise is also popular for giving the best view of sunrise and sunset in the city and exploring them in amidst the charm of nature in Kaylana Lake is undoubtedly a blissful experience. Mahamandir Temple Standing on 84 exquisitely carved pillars, the temple is one of the extremely well-known places to visit in Jodhpur. It was constructed in 1812 CE and is dedicated to Lord Shiva. The stone pillars depict various JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 42

43 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP postures in the discipline of yoga, apart from carefully designed patterns and emblems. It is just 3 km from the city center and can be reached quite easily. Rai Ka Bag Palace Located in old Jodhpur city, Rai Ka Bag Palace is one of the most popular tourist spots in Jodhpur city. It is noted to be the best of ancient attraction in this city and hence attracts several tourists every year. Rai Ka Bag Palace was constructed in the year 1663 by one of the royal queens. The intricacies of the palace are an evidence to the great architectural abilities of ancient times. It is also believed that this palace was, the then king, Raja Jaswant Singh s favourite spot and would spend maximum of his time in this palace. The dome style architectures, marble finished rooms of this palace add to the existing beauty of the palace. Today this palace is used by the government of Rajasthan but yet is a great place to visit and take a look at the architectural skills of pre-historic days. Among the many Jodhpur Tourist places, this palace is also quite renowned for its architectural splendour. JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 43

44 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP Phalodi Fort A vivid depiction of the illustrious prehistoric period of Jodhpur, Phalodi Fort was constructed in the year 1488 by Rao Hammir Narawat. Artists of early Marwar have showcased their best work at the fort. Now deemed a historical site within the city, you can experience the true-blue culture of Jodhpur. This place is bound to revive the history-geek in you. Khejarla Fort While the fort was initially built for Maharaja Gopal Dasji, it was partially converted into a heritage hotel (after being leased out by Bhandari Heritage Pvt. Ltd.) welcoming both visitors and tourists. The fort is an exercise in old-school charm and princely stature. The jagged surroundings lend the fort an irresistibly raw appeal. The royal family still occupies the remaining part of the fort. JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 44

45 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP Chamunda Devi Temple Dedicated to Goddess Durga, the Chamunda Devi Temple is located on one end of the Mehrangarh Fort. The idol of Chamunda Devi was acquired by Rao Jodha in the year Dusshera is that time of the year when millions flock to the temple to attain blessings of the divine presence and to view its interiors. Salawas Salawas is a tiny village located 22 km away from Jodhpur known for its bright-colored durries (heavy cotton rugs) made by local craftsmen. The local eateries here can offer you some of the best Rajasthani snacks you ll ever have. If you plan to take the scenic route, the long drive is also one of the highlights. JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 45

46 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP Ranisar & Padamsar Lakes Both lakes lay adjacent to each other (with Ranisar located very close to Mehangarh Fort) and are at a distance of 5 km from the heart of Jodhpur. These lakes are rarely seen going dry even though they are located in a desert region and are reckoned perennial water sources. The origin of the Ranisar and Padamsar lakes date back to as early as the 1450s. JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 46

47 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP 2. Project Appreciation Visionary Speech by Respected CM of Rajasthan: The state government is focusing on creation of a pleasant environment for domestic and foreign tourists along with new centers of global attraction by way of organizing fairs, festivals, corporate levels events, meetings, celebrations and other such graceful events. With presence of various factors of heritage tourism like art, folk culture, tradition and history, Rajasthan is a choice of all international and domestic travelers. The state is home to 70 per cent heritage properties in the country and efforts are being made to give this legacy a new identity by way of organizing various national and international events on public private partnership mode which yielded encouraging results. Addressed during the inaugural session of 5th Annual Convention of Indian Heritage Hotels Association (IHHA) in Udaipur Need of International Convention Center in Jodhpur (as per new policy of Govt. of Rajasthan 2015) MICE (Meetings, Incentives, Conferences and Exhibitions) sector: There is an increased focus in many states on the MICE sector as an engine of growth for the business tourism sector. The availability of a number of options across all the cities connected through international airports is line with the demand. However, a separate strategy needs to be devised to take JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 47

48 Project Information (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP steps towards leveraging the MICE sector in cities which are currently not internationally connected since they face stiff competition from the other cities. Apart from connectivity, the availability of world-class infrastructure is another area of intervention such as setting up international level convention centers. Incentives and subsidies to attract investors may be proposed as part of the MICE strategy. Accommodation facilities: India has some of the best luxury hotels in the world however there are some unexplored destinations which need to upgrade their service levels as well as number of hotels. Introduction of theme based resorts and hotels are options to be explored further in such destinations. Some popular themes could be golf resorts, wild life resort, green/ clean technology resorts, etc. Conversion of palaces into heritage hotels: The state of Rajasthan has huge potential for heritage tourism. Outsourcing the maintenance and lighting of heritage monuments can help the state in utilizing this sector for improving tourism. The Rajasthan Tourism Unit Policy, 2015 primarily addresses issues relating to time bound conversion of land for tourism units including new hotels and heritage hotels, time bound approval of building plans. The tourism policy of Rajasthan focuses on promoting the MICE sector in the state Public Spaces: Public spaces play a vital role in the social and economic life of communities. New kinds of public spaces and meeting places are now being created in towns and cities, which can be an important social resource. Public spaces offer many benefits: the feel-good buzz from being part of a busy street scene; the therapeutic benefits of quiet time spent on a park bench; places where people can display their culture and identities and learn awareness of diversity and difference; opportunities for children and young people to meet, play or simply hang out. All have important benefits and help to create local attachments, which are at the heart of a sense of community. The success of a particular public space is not solely in the hands of the architect, urban designer or town planner; it relies also on people adopting, using and managing the space people make places, more than places make people. The use of public spaces varies according to the time of day and day of the week, and is affected by what is on offer in a particular place at a particular time. In one town centre studied there was a clear rhythm to the day, with older people shopping in the central market early on, children and young people out at the end of the school day, and young adults dominating the town centre at night. Some groups may be self-segregating in their use of different public spaces at different times, with social norms affecting how and whether people engage with others. Public spaces are a particular and distinct resource for young people looking to socialize with others. However, groups of young people are sometimes perceived as having antisocial intentions, which in many cases is simply not true. The majority of public spaces that people use are local spaces they visit regularly, often quite banal in design, or untidy in their activities or functions, but which nevertheless retain important social functions. JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 48

49 Project Information Characteristics of a Great Public Space include: (Community) with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP Promotes human contact and social activities. Is safe, welcoming, and accommodating for all users. Has design and architectural features that are visually interesting. Promotes community involvement. Reflects the local culture or history. Relates well to bordering uses. Is well maintained. Has a unique or special character. Convention centers, by design, are intended to serve as economic development tools for local communities. They are not intended to operate as stand-alone profit centers, rather, through modest upfront and ongoing public investment, paid mostly through taxes visitors pay, their mission is to support local businesses and traded sector industries. JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 49

50 DETAILED PROJECT INFORMATION Background MICE (business) tourism is a perfect way of combining business with pleasure. MICE tourism presents unique opportunities for business development, one of the requisites for this form of tourism is, world-class convention centers. The Government of Rajasthan (GoR) also recognizes that the promotion of convention industry depends on the quality of meeting facilities, destination appeal, quality accommodation, air access, membership organizations, government support etc. In this regard, JDA (Jodhpur Development Authority) has identified the development of International Convention Centre and Exhibition Halls as core tourism infrastructure facilities needed in the city of Jodhpur for catalyzing the economic development in the tourism industry and helping improve the overall economic situation of business related to Tourism in Jodhpur city. Considering the above, JDA (Jodhpur Development Authority) now has initiated the development of a State-of-the-Art International Convention Centre along with other International allied facilities including food court, Hotel(s) in Jodhpur city. A land extent of approximately 38.5 bighas has been earmarked in the vicinity of the New upcoming High court in Vivek Vihar yojana for this prestigious Project. JDA (Jodhpur Development Authority) through its consultants, has prepared the concept design for the above International Convention Centre named as Development of proposed Rajmata Vijya Raje Scindia International Convention Community with all related allied facilities and supported by world-class Infrastructure at Vivek Vihar Yojana for Jodhpur Development Authority on PPP module. comprising of a main Convention Hall of minimum 3600 seating capacity, exhibition halls and Food Court along with other facilities / Project Components and related infrastructure in an integrated manner including Hotel(s) and Habitat facilities with public plaza and city center. JDA, has decided to undertake the development of the proposed International Convention Centre (based on the approved concept design and design brief thereof) through the Public Private Partnership (PPP) mode i.e., on Design, Finance, Build, Operate and Transfer ("DFBOT") basis. JDA, has taken up the transparent and competitive bidding process for selection of the Concessionaire to whom the project may be awarded. The bidding process, proposed in two stages Stage-1: Request for Qualification (RFQ) & Stage-2: Request For Proposal (RFP). The qualified applicants will be shortlisted in the RFQ process for the next stage i.e., RFP. This Detailed Project Report forms part of RFP documents. MICE Industry MICE (Meetings Incentives Conventions Exhibitions) tourism is a perfect way of combining business with pleasure. MICE tourism presents unique opportunities for business development; one JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) DETAILED PROJECT INFORMATION 50

51 of the requisites for this form of tourism is world-class convention centers. Business events are an important high yielding sector of tourism industry and MICE sector plays an important role in economic development through direct business and employment opportunities, and indirectly through the promotion of exports, innovation and local expertise. The major categories of the MICE Sector are as in the figure below: Meeting Subjects International MICE Market Overview As mentioned above, meetings can be classified as Corporate Meetings (Internal / External), Non-Corporate Meetings, Association / NGO and International Government Organizations. International Congress and Convention Association (ICCA) is one of the premier worldwide organizations tracking worldwide MICE market and events and have comprehensive statistical databases of the events in the sector. To be included, events needs to have a minimum attendance by 50 delegates, must be organized on a regular basis and should have been organized in a minimum of 3 different countries. Onetime events are excluded by ICCA from analysis. According to ICCA statistics, total of 400,000 conferences and exhibitions are held every year worldwide with a total outlay of US$280 billion, wherein India s share is pegged at US$4.8 bn and stands at 27th place in the global meetings market. Indian inbound MICE segment is growing at the rate of 15 to 29% annually with an estimated conventions and conference market to be Rs. 4,000-5,500 Crores annually. JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) DETAILED PROJECT INFORMATION 51

52 Potential of the Project MICE (business) tourism is a perfect way of combining business with pleasure. As referred in the earlier sections, business events are an important high yielding sector of tourism industry and MICE sector plays an important role in economic development through direct business and employment opportunities. The Ashok, New Delhi; Hyderabad International Convention Centre, Hyderabad; and Le Meridian, Cochin are some of the major players in the Indian MICE tourism industry, facilitating domestic and International business meetings and conferences. The Convention Industry is a high value, high visibility product, with the following benefits for the state: International Conferences have direct economic benefits for the hotels, restaurants, travel agents and professional conference organizers in terms of arrangements for accommodation, transport, food, sight-seeing, shopping, etc. By hosting International Conferences, the state would be creating employment opportunities not only for those in the hospitality industry but also for students and volunteers who are required for the various related coordination activities. Hosting a National or International Conference at a particular destination is a high impact opportunity for a the state to showcase and market the entire gamut of its soft power which includes various facets like, art and culture, literature, history, education, media, fashion and cuisines. Participants in an international conference provide an environment for exploring the possibilities of Foreign Direct Investment (FDI), technology transfers and joint ventures. Advantage Jodhpur Rajasthan has the prospects to develop into a unique conference destination as it offers cultural and heritage sites, the exotic and mystical location, excellent facilities of desert and adventure holidays which can be as pre and post conference tours. Jodhpur with its positioning as Gateway to Desert tours and Rajasthan thus can act as common destination with connectivity options to major locations across the state. JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) DETAILED PROJECT INFORMATION 52

53 Excellent road connectivity Connectivity to major tourist destination. Rich art, culture and heritage. Handicraft industry Figure 1 Growth Drivers for Jodhpur JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) DETAILED PROJECT INFORMATION 53

54 JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) DETAILED PROJECT INFORMATION 54

55 Outcome of Market Study-Potential Target Segments for Jodhpur: Healthcare Conferences- These are typically of very large sizes E.g. World Congress of Diabetes India over 3,000 pax, Ophthalmology Conference - over 10,000 pax, World Aids Conference - 25,000 pax. They generally rotate between different cities and are on an annual basis. Most of them have a Convention and an Exhibition element. Every year not less then 9 to 10 such conferences will take place International music concerts rock concert, etc. are also a good target market considering Jodhpur a word famous Tourist place. Young cosmopolitan population are fond of global music and most of these are currently held in open grounds or hotels. Business Opportunity show Jodhpur - Propelled by an increase in Business spending, growing commercial Industrial as well as Handi craft market and the Make in India campaign, the Handicraft industry has become one of the fastest growing markets in the world. This show held annually and this year it will take place on 18 th TBA. Upcoming Petroleum complex: the upcoming industry coming up near Jodhpur city is also an advantage to the city as it is just 100 kilometers away more then Forty five thousand crore project. Jodhpur could explore opportunities that may arise out of the above event and also other prospects in this sector. Also HPCL will have his Corporate Office Complex with officers Quarters in Jodhpur Solar Roofs events : In 2017 on4th August one day event on Latest Technology advancement in solar Roofs top was Indana Palace Jodhpur. Social events and Destination weddings are also considered to be a target segment for the proposed development. Every year there are approximately auspicious days in the Indian wedding calendar, when venues across Jodhpur have high occupancies. Jodhpur have become a current location for destination marriages and convention space would definitely have advantage of it for holding and conducting such events and functions from medium to higher scale on different off market season days. JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) DETAILED PROJECT INFORMATION 55

56 1. Research data and financial feasibility analysis RESEARCH DATA AND TABLES FOR FINANCIAL FEASIBILITY Financial analysis and assessment have been formulated after executing different surveys of existing amenities and institutes prevailing in the Jodhpur city with their rental rates and occupancy rates. Table 1 Institutes prevailing in Jodhpur city UNIVERSITIES IN JODHPUR S.NO. UNIVERSITY 1 Agriculture University, Jodhpur 2 Dr. Sarvepalli Radhakrishnan Rajasthan Ayurved University 3 Jai Narain Vyas University 4 Jodhpur National University 5 National Law University, Jodhpur 6 Sardar Patel University of Police, Security and Criminal Justice HIGHER EDUCATION COLLEGES 1 Indian Institute of Technology Jodhpur 2 All India Institute of Medical Sciences Jodhpur 3 National Institute of Fashion Technology 4 MBM Engineering College 5 Dr. S.N. Medical College 6 Jodhpur Institute of Engineering & Technology 7 Vyas Institutes of Higher Education 8 S.L.B.S Engineering College 9 Mayurakshi Institute of Engineering & Technology 10 Raj Engineering College 11 Marwar Engineering College & Research Centre 12 Onkarmal Somani College of Commerce 13 Lachoo Memorial College of Science & Technology JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) Research data and financial feasibility analysis 56

57 14 Aishwarya College of Education 15 State institute of hotel management Table 3 Jodhpur RETAIL RENTALS Table 2 Retail space Rentals in Jodhpur city S.NO. LOCATION INR PER SQ.FT PER MONTH 1 SHOP AT PAOTA CIRCLE SHOP AT KAMLA NEHRU NAGAR 3 SHOP AT PAL ROAD SHOP AT SADARPURA SHOP AT SADARPURA OFFICE SPACE AT PALI ROAD SHOP AT NAI SARAK SHOWROOM AT RATANADA SHOP AT JALORI GATE 500 Hospitals in SOURCE: MAGICBRICKS: sale/all-commercial-real-estate-jodhpur HOSPITALS IN JODHPUR S.NO. NAME 1 GOYAL HOSPITAL AND RESEARCH CENTER 2 SHRI RAM HOSPITAL 3 KAMLA NAGAR HOSPITAL 4 MEDIPULSE HOSPITAL 5 RAJ HOSPITAL 6 BHANDARI HOSPITAL 7 BONE AND JOINT HOSPITAL AND RESEARCH CENTER PVT.LTD. 8 CENTRE FOR SIGHT, JODHPUR JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 57

58 LIST OF HOTELS WITH TERIFF MARVEL UMED HOTEL SPECIAL TARRIF S.NO. ROOM TYPE PRICE EXTRA PERSON 1 DELUXE ROOM SUPER DELUXE ROOM SUITE ROOM EXTRA BED REGULAR TARRIF S.NO. ROOM TYPE PRICE EXTRA PERSON 1 DELUXE ROOM SUPER DELUXE ROOM SUITE ROOM EXTRA BED POLO HERITAGE HOTEL (24 ROOMS) TARRIF S.NO. ROOM TYPE PRICE EXTRA PERSON EXTRA BED 1 DELUXE ROOM EX SUITE DELUXE SUITE RANBANKA PALACE HOTEL 5 star TARRIF S.NO. ROOM TYPE PRICE DELUXE DOUBLE OR TWIN 1 ROOM CLUB DOUBLE ROOM TRIPLE ROOM SUITE LUXURY TRIPLE ROOM ROYALE APARTMENT EXTRA PERSON EXTRA BED JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 58

59 DEVI BHAWAN JODHPUR TARRIF S.NO. ROOM TYPE PRICE 1 STANDARD ROOM DELUXE ROOM 3500 EXTRA PERSON EXTRA BED PRATAP NIWAS-AN AMRITARA RESORT (37 ROOMS) 4- star TARRIF S.NO. ROOM TYPE PRICE EXTRA PERSON (ADULT) EXTRA BED (CHILD) 1 PALACE ROOM GRAND PALACE ROOM BIJOLAI PALACE-A TREE HOUSE PALACE HOTEL JODHPUR (30 ROOMS) 4 star TARRIF (INCLUDES BREAKFAST) S.NO. ROOM TYPE PRICE EXTRA PERSON EXTRA BED 1 PALACE ROOM JUNIOR SUITES 5800 TARRIF (INCLUDES BREAKFAST+ LUNCH+ DINNER) S.NO. ROOM TYPE PRICE 1 PALACE ROOM JUNIOR SUITES 6800 EXTRA PERSON EXTRA BED KUCHAMAN HAVELI (18 ROOMS) TARRIF S.NO. ROOM TYPE PRICE (EP) PRICE (CP) 1 STANDARD ROOM DELUXE ROOMS SUPER DELUXE ROOMS EXTRA PERSON (EP) JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 59

60 SHREE RAM INTERNATIONAL JODHPUR TARRIF S.NO. ROOM TYPE PRICE EXTRA PERSON (ADULT) EXTRA BED (CHILD) DELUXE CLUB ROOM 1 (POOL SIDE VIEW) SUITE ROOM 2 (GARDEN VIEW) LUXURY SUITE 3 (POOL SIDE VIEW) HOTEL RANI MAHAL, JODHPUR (24 ROOMS) TARRIF S.NO. ROOM TYPE PRICE 1 JUNIOR SUIT WITH BALCONY KING SUITE ROOM EXECUTIVE SUITE ROOM FAMILY SUITE ROOM JUNIOR SUITE CANAL VIEW KING ROOM 6500 EXTRA PERSON EXTRA BED WELCOM HOTEL, JODHPUR (98 GUEST ROOMS, 2 VILLAS) 5 star TARRIF EXTRA S.NO. ROOM TYPE PRICE PERSON 1 DELUXE ROOMS (3 ADULTS) 6000 JODHPUR CHAMBERS (3 2 ADULTS) VILLAS (3 ADULTS) 1,00,000 EXTRA BED HOTEL RAJPUTANA PALACE, JODHPUR (50 ROOMS) TARRIF JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 60

61 S.NO. ROOM TYPE PRICE EXTRA PERSON EXTRA BED 1 DELUXE ROOMS SUPER DELUXE ROOMS SUITE AVERAGE ROOM RATE : ARR : 5* facilities Rs CONFERENCE FACILITIES AVAILABLE IN JODHPUR The Banquet Hall at Rishi Residency Rs Veg Per Capacity: upto 50 Person Mandore Road, Jodhpur Royal Court at Mapple Abhey Rs. 500 Veg Per Capacity: upto 200 Person Paota, Jodhpu Rs. 650 Non Veg Per Person Viceroy at Mapple Abhey Rs. 500 Veg Per Capacity: upto 50 Person Paota, Jodhpur Rs. 650 Non Veg Per Person Vice Regal at Mapple Abhey Rs. 500 Veg Per Capacity: upto 70 Person Paota, Jodhpu Rs. 650 Non Veg Per Person Hotel Durga Silverline Rs. 800 Veg Per Capacity: upto 100 Person Jalori Gate Circle, Jodhpur Lawn at WelcomHeritage Bal Samand Rs Veg Per Lake Palace Capacity: upto 5000 Person Mandore Road, Jodhpur Rs Non Veg Per Person Marwar Hall at Indana Palace Jodhpur Rs Veg Per Capacity: upto 150 Person Pabupura, Jodhpur Rs Non Veg Per Person Rang Mahal at Indana Palace Jodhpur Rs Veg Per Capacity: upto 250 Person Pabupura, Jodhpur Rs Non Veg Per Person Jal Mahal at Indana Palace Jodhpur Capacity: upto 300 Rs Veg Per JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 61

62 Person Pabupura, Jodhpur Rs Non Veg Per Person Hawa Mahal at Indana Palace Jodhpur Rs Veg Per Capacity: upto 600 Person Pabupura, Jodhpur Rs Non Veg Per Person Rajwat at Marugarh Venture Resort Rs Veg Per Jodhpur Capacity: upto 300 Person Chopasni, Jodhpur Rs Non Veg Per Person The Royal Darbar at Bijolai Palace Rs. 750 Veg Per Capacity: upto 150 Person Kaylana Lake, Jodhpu Rs. 950 Non Veg Per Person The Jal Darbar at Bijolai Palace Rs. 750 Veg Per Capacity: upto 300 Person Kaylana Lake, Jodhpur Rs. 950 Non Veg Per Person Conference hall at The Umaid Hotel Rs Veg Per Capacity: upto 600 Person Prem Nagar, Jodhpur Rs Non Veg Per Person Haveli View Lawn at The Umaid Rs Veg Per Hotel Capacity: upto 5000 Person Prem Nagar, Jodhpur Rs Non Veg Per Person Ranbanka Palace Rs. 750 Veg Per Capacity: upto 1200 Person Circuit House Road, Jodhpur Rs. 950 Non Veg Per Person Akbar Hall at WelcomHotel Jodhpur Rs Veg Per Capacity: upto 470 Person Village Uchiyarda, Jodhpur Rs Non Veg Per Person Jodha Hall at WelcomHotel Jodhpur Rs Veg Per Capacity: upto 354 Person Village Uchiyarda, Jodhpur Rs Non Veg Per Person Hall 1 & 2 at Ajit Bhawan Total Capacity: upto 350 Rs. 750 Veg Per JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 62

63 Circuit House Road, Jodhpur Mandore Hall at Shree Ram International Total Capacity: upto 400 Residency Road Jodhpur, Jodhpur Chandra Imperial Ratanada, Jodhpur Lords Inn PWD Road, Jodhpur Capacity: upto 350 Capacity: upto 100 Person Rs. 950 Non Veg Per Person Rs. 850 Veg Per Person Rs Non Veg Per Person Rs. 800 Veg Per Person Rs. 950 Non Veg Per Person Rs. 550 Veg Per Person Rs. 700 Non Veg Per Person AVERAGE PER PERSON RATE FOR CONFERENCES : Rs / per person NO OF 5 -STAR HOTELS AND RESORTS IN JODHPUR DETAILS OF FAMOUS 5 - STAR HOPTELS IN JODHPUR SR NAME OF HOTEL TOTAL ROOMS NO OF SUITES TERIFF 1 THE UMMED BHAWAN 80 7 FROM to PALACE INDANA PALACE RANBANKA PALACE ITC WELCOME RADISSON SAMSARA RESORT VIVANTA BY TAJ MIHIR GARH JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 63

64 9 AJIT BHAWAN PALACE to FERN RESIDENCY ROHET GARH RAAS MARIOTT PARK PLAZA PRATAP NIWAS RAWLA NARLAI JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 64

65 Major Revenue Assumptions Convention & Exhibition Centre Conference & Exhibition Space Rentals This category includes revenue generated from the rentals of space for exhibition halls, conventions, meetings and multi-purpose halls. The space utilization for the function space takes into account the multi-purpose use of these facilities which includes conventions and meetings, small exhibitions and consumer fairs, performances, weddings and social events. The summary of revenue assumptions is as in table below. Revenue Assumptions (Convention & Habitat Centre) (Initial four to five years of any New MICE convention community will have higher side O&M cost with lesser Revenue ) ( To simplify the calculations we have calculated Revenue Generation on F&B cost/person ) S No Item Details 1. Convention (3600 capacity) Large Conventions Revenue (including F&B) Non Conventions ( Play /Shows etc) Revenue (for 6500 sqm hall) 2. Convention (1200 capacity hall) Small Conventions Revenue (including F&B Assumptions) Non Conventions ( Play Shows Revenue (for 1385 sqm hall) 40% occupancy from the 1 st year with 6.5% increment every year ) Rs 630 per person/ day p.a 40% occupancy from the 1 st year with 6.5% increment every year 40% occupancy from the 1 st year with 6.5% increment every year Rs 540 per sqm/ day p.a 40% occupancy from the 1 st year with 6.5% increment every year ) Rs 540 per person/ day annually 40% occupancy from the 1 st year with 6.5% increment every year Rs 450 per sqmt/day p.a JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 65

66 3. Small Meeting Rooms Small meetings 40% occupancy from the 1 st year with 6.5% increment every year ) 4. Revenue Exhibitions (Within Const. enclave) No of Exhibitions Rs 450 per person/ day annually 40% occupancy from the 1 st year with 6.5% increment every year ) Revenue exhibition days Revenue Set Up / Dismantling 5. Exhibitions (Open space) No of Exhibitions Revenue exhibition days Revenue Set Up / Dismantling 6. Open Ground Rentals No of Events (Approximately 10000sqm) Revenue 7. Social Functions Weddings/Social Events of approx Pax Destination special Weddings Events of approx. 900 Pax Weddings/Social Events of approx. 500 Pax Small functions, birthdays. get together Pax Revenue from the above Rs 200 per Sqm/day annually Rs 80 per Sqm/day annually 40% occupancy from the 1 st year with 6.5% increment every year ) Rs 160 per Sqm/day annually Rs 80 per Sqm/day annually 15 nos in the first year of operations,25 nos in 2nd year and 35 nos from 3rd year onwards Rs 4 per sqm/day annually 2 nos in the first year of operations,4 nos in 2nd year and 6 nos from 3rd year onwards 27 nos in the first year of operations,25 nos in 2nd year and 40 nos from 3rd year onwards 30 nos in the first year of operations,45 nos in 2nd year and 55 nos from 3rd year onwards 40 nos in the first year of operations,55 nos in 2nd year and 65 nos from 3rd year onwards Rs 1200 per person/ day p.a F & B and Banquet Revenue JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 66

67 Food and beverages are an integral part of any facility and a major revenue earner. The proposed Convention Centre will have a blend of catering and concession operations. For the purposes of the financial projections, the Operator is assumed to service all F&B requirements. Rentals from Commercial Service Providers Commercial Service Providers at the proposed C&EC would comprise of F&B outlets and other commercial establishments such as offices and shops within the complex. Rental rates assumed are in the range of Rs.45 per sq.ft. p.m. for the food court and Rs. 81 per sq.ft. p.m. for shops and commercial space. Revenue from Ancillary Activities There are several line items which are ancillary in nature or are co-related to the main business of a Convention Centre and generate a regular stream of income. The major ancillary activities that generate revenues include crate storage, ticket income, technical & other services revenue and telecom revenue. These revenue streams are projected based as a percentage of the business generated in the form of income from exhibitions, conventions, conferences and meetings, etc. Retail & Entertainment Zone ( Habitat Center ) For the purpose of this analysis it has been assumed that the developer will lease out the Retail / Entertainment area for fixed lease rentals. However in practice the developer may choose to charge the tenants a percentage of gross receipts or a combination of base rent and a percentage of sales. The weighted average rental rates assumed in the opening year is Rs. 45 to 90 per sq.ft. per month JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 67

68 2. Public Consultation Presentation meeting The project has been formulated and will be executed on the PPP module (Public private partnership) and hence the it became a responsibility to share the project formulation and process and consult people and their representatives on a public platform and so the visionary team of Jodhpur Development Authority (JDA) and the project consultant conducted a meeting cum presentation in which all the dignitaries of Jodhpur city, public representatives, Municipal officers, Urban local body staff members, business representatives, local artisans, hoteliers, collector, commissioner were invited to the same. A brief of the project design, its process and benefits were discussed during the meeting and different suggestions and appreciation were received in return. The public consultation meeting went successful and led to the positive outcome and appreciation from the people of the Jodhpur city. A questionnaire was distributed in the end of the meeting to understand the expectations and need of the people of Jodhpur to enhance the project and to incorporate their valued suggestions in the Master plan. JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 68

69 Figure 2 : Public consultation meeting JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 69

70 Project Brief Speech By Hon ble Chariman of J.D.A. Welcome Speech By Commissioner Sir, JDA JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 70

71 LIST OF TOP DIGNETORIES PRESENTED IN PRESENTATION OF CONVENTION CENTER. 1 Respected MLA Smt. Jiji 2 Sh. Devendraji Joshi Bjp District Chaiman 3 Vimal Raj JIA 4 Mahendrasinhji Rathore Hon'ble Chairman, JDA 5 Bharat JHEA 6 B.M P KRIS JIA 7 Rahul Sighni 8 Sunil Talvar 9 Bharat Kannga 10 Vinod Johuw 11 N.R. Aiims Jodhpur 12 Sunil Mathur Aiims Jodhpur 13 Arun jaisalourisa Jodhpur 14 Domadar das Lohiya Past president Jodhpur indusustries Association 15 o.p. Lohia Vice president Jodhpur indusustries Association 16 Praksh Jeerawala Chairman Lucky shikshan sansthan 17 Praveen Singh Negi Taj Hari Mahal, Jodhpur 18 Sunil vasnisntya Taj Hari Mahal, Jodhpur 19 Bhamal Saima Taj Hari Mahal, Jodhpur B.M. Purohit JIA 22 Bharat Dinesh JHEA 23 Ajay Asthana 24 news 24 Mukesh Jain Sonity Agro 25 Gaurav Jain Basant 26 J.P. Jain Suncity Art Expreess 27 Nirmal 28 Harsh Talwar Path Plaza 29 M.D. Sharma Ayshi Builders 30 Mayank Jain JHEF 31 Shushila Bohra Navrakar Buildcon PVT Ltd 32 Arihant Mehta Navrakar Buildcon PVT Ltd 33 Mona Dixit Times Of India 34 Vijendra Shrama Times Of India 35 Rajesh Khan S.G.E. Jodhpur JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 71

72 36 Vikas Purohit Brij Enterprises PVT ltd 37 Ramesh Mundra ICAI 38 Dr. Ajay Mahrngi Principal Controller DR. S.N. Medical Collage, Jodhpur 39 Meghna Rajpurohit Prcident of Rolawy Club Jodhpur 40 Kamal kishormya ICAI, CMA, Jodhpur 41 Rakesh Patel Nila Infree 42 Gautam Jatin 43 S.K. Sindhi Vadira Trade link PVT Ltd 44 Shiv Kumar Sone Sojate Gate Vyapra 45 Dr. Kishor Raichandani Senior Professor Dr. S.N. Medical Clg 46 Dr. Ashok Gupta Senior Professor Dr. S.N. Medical Clg 47 Dr. Sharad Thonia 48 Zaki Ahmed Kim Isaod bakoori 49 Sagar Joshi Law Prep Tutorial 50 Mahendra singh 51 Sunil Gupta Welcome Hotel Jodhpur 52 Priyesh Bhandari District Governor Rotary Internattional 53 Piyush Doshi Arihant Super Structure LTD 54 Ashok Boheti Jodhpur Industries Association 55 Jagat Rathore Umaid Bhavan Palce PA to His Highness 56 Bhagirath Ranavar Vaishanav Region Chair Person Suggestions received from respected guests listed as below : 1. Hon ble MLA madam has requested to keep the jodhpur palace theme by using the locally available stone. 2. Respected Collector Sir has requested to check the possibilities of making strong bonding between Bollywood film makers by providing some basic infrastructure facilities for studio as already Jodhpur is favorite destination for Bollywood. 3. As this project will attract more corporate and Business tourism in the city the requirement for 5 star Hotel rooms will increase. Considering the same PA to His Highness has requested to JDA for reserving more plots nearby to Convention center Project for the Hotels. JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 72

73 During and after the public presentation verbal discussions related to capacity of Convention centre was discussed and everyone present there has requested to keep the capacity on higher side. Considering the HandiCraft as core and other related Industries then it was decided to keep Auditorium with minimum 1500 seats and supported by multi pur[pose hall, seminar rooms, small conference rooms, etc. with total capacity can be not less then 4000 ( inside & outside ) 4. Also it was requested to increase more Air connectivity from Jodhpur to other Metro cities of India. 5. Leaders from the Handicraft Industries have requested to make provision of open exhibition space in the proposed Complex. By the Consultant it was explained about the same as a part of the project. 6. All the present Dignitaries has accorded and welcomed the initiatives as well as approach taken by Hon ble Chairman and JDA team. 7. JAGDPL has explained Considering the Versatility and need of the Project while evaluating the project process All presented have accorded about need of PPP module for Convention center project. 8. A 3-D tour of Rajsathan state depicting its historic importance and hetitage through a virtual tour can be incorporated inside the habitat center. 9. All presented dignitaries have suggested to have theme based public plaza, handicraft market plaza and business hub in the city center/habitat center as a part of convention community. 10. Question of parking was raised during the discussion and same was confirmed by the consultant for having sufficient two tier basement solely for parking. 11. Use of locally available material for the construction of the whole convention community was emphasized to make it more sustainable and avail the employment to local construction and material industry and encourage the heritage architecture. 12. Statue of Rajmata Vijaya Raje Scindia shall be erected. 13. Provision of Halipad to be checked JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 73

74 3. About Project (Project Site Analysis) The suitability of the land for the operation of a convention centre and hotel is an important consideration affecting the economic viability of the proposed project and its overall potential for revenue generation. Factors such as proximity to the business districts, airport, other resorts / hotels, leisure attractions, social infrastructure, retail outlets and other complementary demand generators, have a direct impact on the desirability of a particular site. 1. While evolving our case studies and research on some of the best renowned Convention centers, we have visualized that Convention centers are also to be framed and designed as Habitat/City centers where all 365 days a year City/Urban/Rural people get attracted by providing Public plazas, special theme based craft bazar, special Games/rides, retail out lets, Business hub, Movie Magic, Studio apartments. All these components will definitely support our convention centers as there will be heavy footfalls of tourist every day which will be the turning point for the entire project. Hence our kind request to your good self is to increase some more land area nearby the Convention centers as a part of this PPP project.(please refer to Enclosure1)i.e. Total area shall be as mentioned below : A. Convention Center Plot : 25.5 bigha B. Habitat Center plot : bigha TOTAL PLOT AREA FOR CONVENTION CENTER : 38.5 BIGHA Below provides an overview of the indicative location of the site in comparison with the city. SITE LOCATION AND JODHPUR CITY Site Location: 15 kms away from Railway station, 17kms from nearest Jodhpur Airport and 11 kms from State road transport bus station. Site Area : (A)25.5 Bigha +(B) 13.0 Bigha = 38.5 Bighas Location The Project Site forms part of 38.5 Bigha ( Plot A+B) land owned by JDA and is strategically located adjacent to New upcoming High Court in Vivek Vihar Yojana, in Jodhpur. The Project Site is about as in figure below. Location of the project site Sector : B Plot A&B JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 74

75 Figure 3: Site location JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 75

76 Salient Features of the site Location of the site The site for the International Convention Community center has been reserved with the area of about 41, Square Meter and it located at a very prominent location of Jodhpur city with all modern easily available amenities. The plot reserved for Convention center and Habitat center are located adjacent to each other with a connectivity by road in between. As mentioned the land earmarked for the development forms part of huge land owned by JDA under the name of Vivek Vihar Yojana which is new upcoming area for new commercial and residential projects. Site Photographs: The various images of the site are as below Site reserved for Conventio n and habitat center by JDA in Jodhpur JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 76

77 The upcoming High court of Jodhpur which is located near the location site. City and outskirts vistas from the site location. Front elevation of the new upcoming Jodhpur High Court which is located near the reserved plot of convention center in Vivek Vihar Yojana. JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 77

78 The eighteen meters wide front road which has been proposed to make 36 meters in width. Construction of New High court project in the Vivek Vihar Yojana. Figure 4: Road towards the Convention Center site location. JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 78

79 Applicable Development Control Regulations of the Location The site falls in the planning jurisdiction of Jodhpur Development Authority (JDA) to regulate development in the area and hence the zoning of land use and regulations of JDA are applicable. As per the same, the height of the buildings in JDA is limited to the 45 meters from ground level.. Figure 5: Land use map of Vivek Vihar Yojana. JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 79

80 As per the Land Use the activities permissible at the site are as below: Land Uses: (MICE)Convention center, Habitat center, Public plaza, Business parks & offices, Hospitality & health care, Retail & Entertainment with residential and commercial use in and around vivek vihar yojana. Open Spaces & Parks Traffic & Transportation As per the master plan Maximum permissible Floor Area Ratio (FAR) under JDA land zone for Vivek Vihar Yojana is 2.00 and Ground coverage is 50%. As per preliminary studies carried out the permissible height at the site is 45 m( for convention center ) JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 80

81 SITE EVALUATION MATRIX From 10 indications 5 is falling excellent 3 in good. Initially land parcel was on lower side but now it is been increased hence that will fall in excellent, hence overall weightage shall be excellent. JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 81

82 4. Proposed Project Configuration The JDA and project consultant has been conceptualized to meet the international standards and aims to become the most preferred destination for Meetings, Incentives, Conferences, and Exhibitions (MICE). Accordingly, the JDA has been conceptualized with a view to host major conventions, international / national trade exhibitions and entertainment events, local and regional trade fairs, conferences, meetings, cultural performances, etc. JDA through its consultant has taken up the preparation of Conceptual Master Plan for the BICC and has finalized the project theme, concept design for the proposed International Convention center. The Selected Bidder for the project is required to adhere to the stipulations of the concession agreement. Based on requirements and Market studies as well as suggestions received during the public presentation dated 5 th January Concept theme was derived for Convention center and Habitat center with 3600 Inbuilt capacity and 300 rooms capacity 5 Star Hotel, with all world class Infrastructure facilities. Concept Theme for Master plan Vision : ECBC and Gold Rated Proposed Raj Mata Vijaya Raje Shindhiya International Convention Community with all related allied Facilities and supported by world class Vivek Vihar Yojana for Jodhpur Development Jodhpur. Creating Jodhpur City as a National Landmark and a Global Benchmark by creating a complimenting ecosystem for Business and Tourism to co-exist and enhance the Cities Potential by augmenting Sustainable Eco Tourism Opportunities, creating Urban Public Spaces to improve the social Lifestyle and cultural offerings to experience the City and subsequently improve employment opportunities and Business Potential of the City The project has been conceptualized and master planning taken up with the following objectives: A Colorful Journey ( Fusion ) Depicting Vibrant Lifestyle and Heritage Culture Showcasing Rajasthan and Jodhpur to the world Designing flexible, multi-use spaces Creating an architectural landmark (Vibrancy through Convention Community by restoring Rich Heritage Choreography of BLUE & SUN City Jodhpur) An ecologically sustainable development Promoting Jodhpur as an international destination The master planning concept for the International Convention Centre envisions the as a Upcoming modern and Green Development that will become a model of sustainable development for other developments that would be proposed within the state and across the country. Various options were developed by the JDA through its Concept JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 82

83 Architect consultant and the Griha gold rated and ECBC compliance building for a modern sustainable international convention community space option in the Ecological context theme was selected by the Jodhpur Development Authority and Government of Rajasthan. The proposed concept design has envisaged a central plaza which could also be utilized for large events and festivals, smaller secondary gardens for smaller events and the pre-function spaces (additional) and amphitheater and break out spaces for more intimate occasions. ( As the project is on PPP module below table is an indicative areas as per norms and developer shall add on the facilities but cannot decrease or reduce the area as well as components ) AREA PROGRAMMING FOR GUIDE LINES Sr. Description of Area Nos. Capacity pcs Total Capacity SQ.M PER/PCS Total Area Required Convention Centre 3600 Central Admin with Reception entrance plaza waiting/ lounge Pre fucntion areas Lobby utilities ( toilets ) Store 0 1 Auditorium Multipurpose Hall / Banquet Hall Concert Hall Seminar Hall ( 4 nos ) Meeting / Board rooms ( 4nos) Service area LUM SUM 200 Sales offices LUM SUM 100 Business Development office LUM SUM 100 Total % Lifts/ 2768 corridors/circulation/staircase A Total area required for Convention centre with 3600 capacity as detailed above B Exibition & Museum Centre ( Art & Craft ) 1800 JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 83

84 C Back of House Kitchen facilities for Convention centre with stroe D Recreational Activity centre 630 E Theme based restaurent backed by kitchen and storage Pool side theme based restaurent F SPA CENTRE 180 G GYM Facility centre with Indoor sports 900 H I Star rated Accomodation facilities Entrance lounge 150 Reception/ lobby 45 Sales office 81 Admin 45 Lounge level Café 100 Cyber café 90 Business centre 100 Hotel rooms Suites Back of house for Hotel Total Area % circulation/ corridor/lifts etc TOTAL AREA FOR HOTEL FACILITIES Swimming pool with all Second floor Chnaging rooms and shower spaces Total 1000 J GRAND TOTAL K 2- Tier Basement Parking for car parks below Convention centre built up profile after leaving all margins L Total Plot AREA 38.5 bigha L Proposed City centre which includes Ground level Retail outlets, Public spaces, Food courts, Gaming zone, Movie Magic ( 5 screens ), Business 800 JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 84

85 hub, studio apartment, plaza, etc. G+5 storied structure WITH basement parking The illustrative images of the proposed concept master plan & circulation plan based on the approved theme / concept are as below. Indicative Conceptual Master Plan Salient features and components of conceptual master plan of the International Convention Community Center: An Auditorium with Multi-purpose hall and conference, Convention facilities for 3600 capacity JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 85

86 State-of-the art IT infrastructure, design, technology, telecommunications and AV equipment all with BIMS system Pillar less internal hall of net 2700 sq. metres that can hold an 2000-delegate plenary and can be portioned into 6 smaller halls. Fusion concept theme for Architectural form restoring original Indian Palatial Architecture style in fusion with contemporary architecture theme. Dedicated VIP Lounge with Business center facility as well as Theme based Restaurant and pool side cafeteria Functional open landscaped space on surface appx square metres with water body Unique HVAC System a step towards green technology ( Displacement Air Cooling System ) In house 5-star accommodation facilities with superior level of finishes and modern Guest room amenities 300 numbers More than 1000 cars parking space (two tier basement for parking) Exhibition/ museum/ Theme based Craft bazar and handicraft exhibits Full-fledged Integrated Habitat/ City center with public plaza, food courts, business hub, retail out-lets, Movie magic, Studio Apartment and spectacular State of the art Gaming zone (Urban Entertainment & Retail Space ) Urban Entertainment & Retail Space has been proposed to include a strong cultural and entertainment mix, which builds on the strengths of the State and the local businesses. This element would help to supplement other tourism related facilities and attractions. It is intended that this development would cater to the local population and will also serve as a critical mass for entertainment choices for visiting tourists and conventioneers. The entertainment hubs may range from the conventional type such as multiplexes, night-clubs, and restaurants to the newer, hightechnology, high-concept forms such as motion simulators, virtual reality attractions and the new high-tech arcades. A built-up area of up to 3.75 lakhs square feet area has been earmarked for the facility. It is expected that the entertainment hub would draw support from the following segments : Local Residents Leisure / Holiday Tourists Convention & Exhibition traffic / delegates Business Travellers JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 86

87 Five star accommodations and amenities Recreational area Business district International Convention center Exhibition area Space mountain and amusement space Theme based restaurant and food courts Central open plaza and exhibit space Figure 6: Conceptual master plan with defined zones JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 87

88 Figure 7: Block model indicative master plan on site. JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 88

89 Figure 8: Detailed indicative master plan on site JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 89

90 Figure 9: Detailed Conceptual plan of International Convention Community Center JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 90

91 Figure 10: Conceptual Masterplan- Perspective view 1 Figure 11:Conceptual Masterplan- Perspective view 2 JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 91

92 Figure 12: Conceptual Masterplan- Perspective view 3 JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 92

93 Figure 13: Conceptual Masterplan- Perspective view 4 The details of various components of the development is as below: Convention & Exhibition Centre and Other Support Facilities This state-of-the-art facility has been designed to focus not only on large conventions but will also cater to the domestic and international corporate meeting market. The design of the facilities has been proposed so as to provide flexibility and divisibility of function space to enhance its potential to cater to a multitude of events and hence generate additional revenue. The main multi-purpose conference/plenary hall is proposed with a seating capacity of 3600 seats with provision of seats in retractable mode also so as to accommodate a variety of events. The concept design also takes into account ample pre function areas which has been incorporated as an integral component of the development concept design. An exhibition hall of approximately 1800 square meters is also proposed to cater to the exhibition market. It can also serves as additional space during major conventions. The convention centre is also supported by value added services and ancillary facilities which includes a food court, business centre, a media centre, ATMs, florist etc. In addition to the above a business village with habitat facilities serving as city center has been provided adjacent to the convention community of approximately 9500 sqm has been proposed as per the components mentioned in area programme. JAG Designers Pvt. Ltd. Ahmedabad Jodhpur Development Authority (JDA) 93