IKEA FAMILY NEWSLETTER

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1 IKEA FAMILY NEWSLE T TER PAGE / 1 IKEA FAMILY NEWSLETTER SUMMER /OUTDOOR IKEA PHOTOGRAPHY IKEA FAMILY NEWSLE T TER

2 PAGE / 2 INDEX MODULES 1. SUMMER introduction 2. announcing the SLADDA Competition. 3. Nature Focus (No House) Balcony/Apartment Focus House/cottage focus IKEA Food focus 4

3 PAGE / 3 MODULES HERE S OUR SUGGESTION FOR YOUR NEWSLETTER CONTENT. Suggested copy and images. When you see text underlined we suggest to add a hyperlink. Added instructions for IKEA FAMILY managers LINKS TO USE IN NEWSLETTER: Presskit about Summer/ Outdoor availabe in pressroom FEBRUARY 2017 AND HERE S OUR SUGGESTION FOR YOU! Suggested links, images and call to actions, as well as where to find more information.

PAGE / 4 INTRODUCTION EMAIL LET THE ADVENTURE BEGIN FEBRUARY 2017 Are you starting

Nature is waking up after a long winter and the world is yours to explore.

create the perfect summer adventure - all under one roof.

You can do all this and more with easy outdoor furnishings, hammocks, sun chairs,

4 PAGE / 4 INTRODUCTION LET THE ADVENTURE BEGIN FEBRUARY 2017 Are you starting to spot the signals? What a great feeing! Nature is waking up after a long winter and the world is yours to explore. At IKEA we re excited to present a summer range that has everything you need to create the perfect summer adventure - all under one roof. Do you dream of eating dinner under the stars? Starting a kitchen garden project? Hanging out friends at home? Or are you planning to pack up and hit the road, destination unknown? You can do all this and more with easy outdoor furnishings, hammocks, sun chairs, solar lamps and more from IKEA. Get ready to create some sun-drenched summer memories! Presskit about Summer/outdoor availabe in pressroom PH PH PH PH PH Get ready to enjoy a summer full of adventures

PAGE / 5 SUMMER ADVENTURE - NATURE FOCUS TAKE A WALK ON THE WILD SIDE For lots of people, summer is about

When the sun s shining, the world feels more spacious and inviting.

at home. For example light, folding chairs and tables that you can take with you on your travels.

Get ready to step outside and close the door behind you.

5 PAGE / 5 SUMMER ADVENTURE - NATURE FOCUS TAKE A WALK ON THE WILD SIDE For lots of people, summer is about enjoying the open air. Getting a bit closer to nature. Reconnecting with their carefree, playful side. When the sun s shining, the world feels more spacious and inviting. And you can explore it freely knowing that no matter where you go, IKEA products will help you feel right at home. For example light, folding chairs and tables that you can take with you on your travels. Comfortable mats, cushions and throws to scatter on the sand or forest floor. Get ready to step outside and close the door behind you. Trade your kitchen for a campfire and your bed for a hammock... and take a walk on the wild side this summer. PH PH PH PH Pack your saddle bags, boot or rucksack and get ready for adventures in the great outdoors

PAGE / 6 SUMMER ADVENTURE - BALCONY FOCUS ATTENTION ALL BALCONIES! It may have been neglected for months, but now is the time for your balcony to shine.

With a compact, folding SALTHOMEN table and matching chairs you can create welcoming spot for yourself and guests to sit outside.

Summer blankets and cushions will keep everyone comfortable and cosy.

6 PAGE / 6 SUMMER ADVENTURE - BALCONY FOCUS ATTENTION ALL BALCONIES! It may have been neglected for months, but now is the time for your balcony to shine. Given a little loving attention, even a small city balcony can become an attractive and inviting oasis. With a compact, folding SALTHOMEN table and matching chairs you can create welcoming spot for yourself and guests to sit outside. Add solar-powered lanterns, candles, and tea-lights illuminate and enjoy evenings outside too. Summer blankets and cushions will keep everyone comfortable and cosy. You can even use your balcony or backyard to start a small-scale urban farm project. Herbs and vegetables look lushous and provide 100% fresh ingredients for salad. Our 2017 summer range has lots of inspiring ideas to help your balcony shine this summer. PH PH PH Open up to life on the balcony with products from the IKEA summer collection

PAGE / 7 SUMMER ADVENTURE - HOUSE FOCUS MAKE MORE OF LIFE OUTDOORS Planning a getaway in your own garden this summer?

Our 100% natural rattan MASTHOLMEN series for example. A collection of chairs, sofas, and coffee tables in a relaxed, easy style.

Enjoy meals outside with a FALHOLMEN folding table and stackable cahirs in natural wood.

Ideal for spending an afternoon in peaceful contemplation.

7 PAGE / 7 SUMMER ADVENTURE - HOUSE FOCUS MAKE MORE OF LIFE OUTDOORS Planning a getaway in your own garden this summer? We ve got lots of cool furnshings and accessories to make it more hospitable. Our 100% natural rattan MASTHOLMEN series for example. A collection of chairs, sofas, and coffee tables in a relaxed, easy style. Treated with a weatherproof coating, they can stay outdoors all year round. Enjoy meals outside with a FALHOLMEN folding table and stackable cahirs in natural wood. Or stretch out on a lightweight TORHOLMEN lounger with adjustable head rest. Ideal for spending an afternoon in peaceful contemplation. For a personal touch, you can add bohemian summer textiles, colourful lanterns, and planters brimming with herbs or flowers. FALHOLMEN (Choice L3 FY17) FALHOLMEN (Choice L3 FY17) PH (Choice solution, available in Toolbox ) and Outdoor page PH PH PH PH PH PH (Choice solution, available in Toolbox ) Get ready to enjoy your outdoor space to the full this summer

PAGE / 8 SUMMER ADVENTURE - IKEA FOOD EVERYTHING TASTES BETTER OUTDOORS At last

IKEA has a range of ingredients to help you create a memorable summer meal -

Pull up a classic SALTHOLMEN garden chair and tuck into gourmet wraps made with

Or serve a crispy salad with veggie balls, fried cabbage and goat s cheese.

You can find the full recipes for these two great summer dishes and many more

8 PAGE / 8 SUMMER ADVENTURE - IKEA FOOD EVERYTHING TASTES BETTER OUTDOORS At last there s time to linger over lunch, and savour the full range of summer flavours. IKEA has a range of ingredients to help you create a memorable summer meal - from the furnishings to the food itself. Pull up a classic SALTHOLMEN garden chair and tuck into gourmet wraps made with thin bread, veggie balls, hummus and pickled red onion. Or serve a crispy salad with veggie balls, fried cabbage and goat s cheese. A satisfying great main course for the whole family. You can find the full recipes for these two great summer dishes and many more here. Link to the Food page PX PH PE PE PH Get ready for a culinary adventure with home grown vegetables and prducts from the IkEA food store

9 PAGE / 9 COLLECTION THANK YOU! COLLECTION

We look forward to making your stay both comfortable & memorable by providing personalized service & exceeding the quality of our facilities.

We look forward to making your stay both comfortable & memorable by providing personalized service & exceeding the quality of our facilities. Karibu Welcome to dusitd2 nairobi Warm friendly smiles are contagious. Courteous service rooted from innate Kenyan hospitality as well as acquired Thai graciousness is our unique standard, right here in